-57
NPS
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Ramada Inns
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About Ramada Inns' Brand
Ramada is a large hotel chain owned and operated by Wyndham . Among its major competitors, Ramada Inns is ranked in 3rd place for NPS while Holiday Inn is 1st, and Choice Hotels is 2nd.
Brand at a Glance
69%
Customer Loyalty
1.7/5
Product Quality
1.6/5
Pricing
1.7/5
Customer Service
Ramada Inns Ranking
- #3 / 4 of its competitors
Ramada Inns NPS
Ramada Inns's Net Promoter Score (NPS) is a -57 with 20% Promoters, 3% Passives, and 77% Detractors. Net Promoter Score tracks whether Ramada Inns's customers would recommend using the product based on a scale of -100 to 100.
Ramada Inns Overall NPS
| 20% | Promoters |
|---|---|
| 3% | Passives |
| 77% | Detractors |
Ramada Inns NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2024 -58 | Jun 2024 | -58 |
Jul 2024 -54 | Jul 2024 | -54 |
Aug 2024 -54 | Aug 2024 | -54 |
Sep 2024 -54 | Sep 2024 | -54 |
Oct 2024 -54 | Oct 2024 | -54 |
Nov 2024 -54 | Nov 2024 | -54 |
Dec 2024 -57 | Dec 2024 | -57 |
Jan 2025 -55 | Jan 2025 | -55 |
May 2025 -57 | May 2025 | -57 |
Jul 2025 -57 | Jul 2025 | -57 |
Aug 2025 -57 | Aug 2025 | -57 |
Nov 2025 -57 | Nov 2025 | -57 |
How Other Brands Compare
Ramada Inns is ranked third for NPS among its competitors. Holiday Inn and Choice Hotels come in first and second, with Days Inn coming in at #4.
Ramada Inns |  Choice Hotels |  Holiday Inn |  Days Inn | |
| Global Ranking | #- | #461 | #482 | #- |
| NPS | -57 | -29 | -23 | -93 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $6.16B | $12.82B | $6.70B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Ramada Inns NPS by Gender
Male customers rated Ramada Inns's NPS 31 points higher than Female customers.
Male
-57
Ramada Inns's NPS was rated -57 by Male customers on Comparably.
17%
Promoters
9%
Passives
74%
Detractors
Female
-88
Ramada Inns's NPS was rated -88 by Female customers on Comparably.
6%
Promoters
0%
Passives
94%
Detractors
Ramada Inns NPS by Ethnicity
Ramada Inns's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -85 | Caucasian | -85 |
African American/Black -60 | African American/Black | -60 |
Asian or Pacific Islander -51 | Asian or Pacific Islander | -51 |
Other -86 | Other | -86 |
Ramada Inns NPS by Age
Ramada Inns's NPS was rated the highest by customers ages 56-60, and the lowest by customers ages 51-55.
Ramada Inns NPS by Usage
Ramada Inns's NPS was rated the highest by customers who have used Ramada Inns's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -68 | Less than 1 Year | -68 |
1 to 2 Years -51 | 1 to 2 Years | -51 |
2 to 5 Years -100 | 2 to 5 Years | -100 |
5 to 10 Years -66 | 5 to 10 Years | -66 |
Over 10 Years -91 | Over 10 Years | -91 |
Ramada Inns NPS vs. Competitors
Compared to its competitors, Ramada Inns's NPS is rated right above Days Inn, and is preceded by Choice Hotels.
| COMPANY | NPS Score | |
|---|---|---|
| Holiday Inn | -23 |
| Choice Hotels | -29 |
| Ramada Inns | -57 |
| Days Inn | -93 |
Ramada Inns Customer Reviews
Out of the 11 Ramada Inns customer reviews 2 were positive and 9 were constructive. Ramada Inns customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Ramada Inns Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of Ramada Inns users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Ramada Inns Customer Loyalty Score by Gender
Male customers rated Ramada Inns's Customer Loyalty score 14% higher than Female customers.
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Male
80%
Yes
Female
66%
Yes
Ramada Inns Customer Loyalty Score by Ethnicity
Ramada Inns's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Ramada Inns.
69
out of 100
Caucasian
73
out of 100
African American/Black
85
out of 100
Asian or Pacific Islander
61
out of 100
Other
Ramada Inns Customer Loyalty Score by Age
Ramada Inns's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 61-65.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
41-45 61% | 41-45 | 61% |
46-50 61% | 46-50 | 61% |
51-55 66% | 51-55 | 66% |
56-60 82% | 56-60 | 82% |
61-65 55% | 61-65 | 55% |
66+ 78% | 66+ | 78% |
Ramada Inns Customer Loyalty Score by Usage
Ramada Inns's Customer Loyalty score was rated the highest by customers who have used Ramada Inns's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Ramada Inns Customer Loyalty Score by Industry
Ramada Inns's Customer Loyalty score was rated 55% by Healthcare, Hospitals and Medicine industry customers.
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Ramada Inns Customer Loyalty vs. Competitors
Compared to its competitors, Ramada Inns's Customer Loyalty score is rated right above Days Inn, and is preceded by Holiday Inn.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Choice Hotels | 83% |
| Holiday Inn | 70% |
| Ramada Inns | 69% |
| Days Inn | 57% |
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Ramada Inns Product Quality
1.7/5
Ramada Inns has an overall Product Quality score of 1.7 out of 5 stars rated by its users and customers.
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Ramada Inns Product Information
Ramada Inns’s product quality score is a 1.7 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Ramada Inns's product the highest.
- Website
- http://www.ramada.com/
- Company Size
- 11-50 Employees
Industry
Tech
Travel
Quick Insights into Ramada Inns Product Quality
Ramada Inns's Product Quality score was rated highest by customers who have used Ramada Inns's products/services for 1 to 2 Years, and rated lowest by customers who have used Ramada Inns's products/services for Over 10 Years.
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Ranked Ramada Inns Product Quality the Highest
Ranked Ramada Inns Product Quality the Lowest
Ramada Inns Product Quality Score by Gender
Ramada Inns's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Ramada Inns Product Quality Score by Ethnicity
Ramada Inns's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.6 | African American/Black | 1.6 |
Asian or Pacific Islander 1.8 | Asian or Pacific Islander | 1.8 |
Other 1.5 | Other | 1.5 |
Ramada Inns Product Quality Score by Age
Ramada Inns's Product Quality score was rated the highest by customers ages 56-60, and the lowest by customers ages 66+.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.6 | 56-60 | 1.6 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Ramada Inns Product Quality Score by Usage
Ramada Inns's Product Quality score was rated the highest by customers who have used Ramada Inns's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Ramada Inns Product Quality Score by Industry
Ramada Inns's Product Quality score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.
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Ramada Inns Product Quality vs. Competitors
Compared to its competitors, Ramada Inns's Product Quality score is rated right above Days Inn, and is preceded by Choice Hotels.
| COMPANY | Product Quality Score | |
|---|---|---|
| Holiday Inn | 2.6/5 |
| Choice Hotels | 2.5/5 |
| Ramada Inns | 1.7/5 |
| Days Inn | 1.5/5 |
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Ramada Inns Pricing
Ramada Inns ROI & Value For Money
1.6/5
Ramada Inns has a value for money and ROI score of 1.6 out of 5 stars rated by its users and customers.
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Ramada Inns Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry.
Quick Insights into Ramada Inns ROI
Ramada Inns's ROI score was rated highest by Asian or Pacific Islander customers, and rated lowest by Other customers.
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Ranked Ramada Inns ROI the Highest
Ranked Ramada Inns ROI the Lowest
Ramada Inns ROI Score by Gender
Male customers rated Ramada Inns's ROI score 0.3 stars higher than Female customers.
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Male
1.8/5
Female
1.5/5
Ramada Inns ROI Score by Ethnicity
Ramada Inns's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Ramada Inns.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.6 | African American/Black | 1.6 |
Asian or Pacific Islander 2.4 | Asian or Pacific Islander | 2.4 |
Other 1.5 | Other | 1.5 |
Ramada Inns ROI Score by Age
Ramada Inns's ROI score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.8 | 41-45 | 1.8 |
46-50 1.5 | 46-50 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.8 | 56-60 | 1.8 |
61-65 1.9 | 61-65 | 1.9 |
66+ 1.5 | 66+ | 1.5 |
Ramada Inns ROI Score by Usage
Ramada Inns's ROI score was rated the highest by customers who have used Ramada Inns's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Ramada Inns ROI Score by Industry
Ramada Inns's ROI score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.
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Ramada Inns Pricing vs. Competitors
Compared to its competitors, Ramada Inns's ROI score is rated right above Days Inn, and is preceded by Holiday Inn.
| COMPANY | Pricing Score | |
|---|---|---|
| Choice Hotels | 2.7/5 |
| Holiday Inn | 2.5/5 |
| Ramada Inns | 1.6/5 |
| Days Inn | 1.5/5 |
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Ramada Inns Customer Satisfaction (CSAT)
Ramada Inns Customer Satisfaction (CSAT) Score
21 / 100
Ramada Inns has an overall Customer Satisfaction score of 21 rated by its users and customers.
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Very Satisfied
17%
Satisfied
4%
Neither Satisfied nor Dissatisfied
1%
Dissatisfied
10%
Very Dissatisfied
68%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Ramada Inns Customer Satisfaction
Ramada Inns's Customer Satisfaction score was rated highest by customers who have used Ramada Inns's products/services for 1 to 2 Years, and rated lowest by customers who have used Ramada Inns's products/services for Over 10 Years.
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Ranked Ramada Inns Customer Satisfaction the Highest
Ranked Ramada Inns Customer Satisfaction the Lowest
Ramada Inns Customer Satisfaction Score by Gender
Male customers rated Ramada Inns's Customer Satisfaction score 16 points higher than Female customers.
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22 / 100
MaleVery Satisfied | 13% | |
|---|---|---|
Satisfied | 9% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 26% | |
Very Dissatisfied | 48% |
6 / 100
FemaleVery Satisfied | 6% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 9% | |
Very Dissatisfied | 85% |
Ramada Inns Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Ramada Inns' Customer Satisfaction (CSAT) score was rated 5% according to Caucasian users and customers.
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5 / 100
Very Satisfied
5%
Satisfied
0%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
25%
Very Dissatisfied
65%
CSAT according to African American/Black
Ramada Inns' Customer Satisfaction (CSAT) score was rated 20% according to African American/Black users and customers.
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20 / 100
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
60%
CSAT according to Asian or Pacific Islander
Ramada Inns' Customer Satisfaction (CSAT) score was rated 33% according to Asian or Pacific Islander users and customers.
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33 / 100
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
CSAT according to Other
Ramada Inns' Customer Satisfaction (CSAT) score was rated 7% according to Other users and customers.
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7 / 100
Very Satisfied
7%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
14%
Very Dissatisfied
79%
Ramada Inns Customer Satisfaction Score by Age
Ramada Inns's Customer Satisfaction score was rated the highest by customers ages 56-60, and the lowest by customers ages 51-55.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 41-45 | 14% | |||||||||||||||
| 46-50 | 0% | |||||||||||||||
| 51-55 | 0% | |||||||||||||||
| 56-60 | 20% | |||||||||||||||
| 61-65 | 17% | |||||||||||||||
| 66+ | 13% |
Ramada Inns Customer Satisfaction Score by Usage
Ramada Inns's Customer Satisfaction score was rated the highest by customers who have used Ramada Inns's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Ramada Inns Customer Satisfaction Score by Industry
Ramada Inns's Customer Satisfaction score was rated 16 points by Healthcare, Hospitals and Medicine industry customers.
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"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 16,
"stars": 0,
"csatScore": 16,
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"scoreClassName": "max",
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}Ramada Inns Customer Satisfaction vs. Competitors
Compared to its competitors, Ramada Inns's Customer Satisfaction score is rated right above Days Inn, and is preceded by Choice Hotels.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Holiday Inn | 40% |
| Choice Hotels | 38% |
| Ramada Inns | 21% |
| Days Inn | 7% |
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Ramada Inns Customer Service
1.7/5
Ramada Inns has an overall Customer Service score of 1.7 out of 5 stars rated by its users and customers.
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About Ramada Inns's Customer Service
Address
Parsippany, NJ
Website
http://www.ramada.com/
Phone Number
305-823-2000
Quick Insights into Ramada Inns Customer Service
Ramada Inns's Customer Service score was rated highest by customers ages 61-65, and rated lowest by customers who have used Ramada Inns's products/services for Over 10 Years.
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Ranked Ramada Inns Customer Service the Highest
Ranked Ramada Inns Customer Service the Lowest
Ramada Inns Customer Service Score by Gender
Male customers rated Ramada Inns's Customer Service score 0.1 stars higher than Female customers.
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Male
1.6/5
Female
1.5/5
Ramada Inns Customer Service Score by Ethnicity
Ramada Inns's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.7 | African American/Black | 1.7 |
Asian or Pacific Islander 1.8 | Asian or Pacific Islander | 1.8 |
Other 1.5 | Other | 1.5 |
Ramada Inns Customer Service Score by Age
Ramada Inns's Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
56-60 2 | 56-60 | 2 |
61-65 2.1 | 61-65 | 2.1 |
66+ 1.5 | 66+ | 1.5 |
Ramada Inns Customer Service Score by Usage
Ramada Inns's Customer Service score was rated the highest by customers who have used Ramada Inns's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Ramada Inns Customer Service Score by Industry
Ramada Inns's Customer Service score was rated 1.6 stars by Healthcare, Hospitals and Medicine industry customers.
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Ramada Inns Customer Service vs. Competitors
Compared to its competitors, Ramada Inns's Customer Service score is rated right above Days Inn, and is preceded by Holiday Inn.
| COMPANY | Customer Service Score | |
|---|---|---|
| Choice Hotels | 2.6/5 |
| Holiday Inn | 2.5/5 |
| Ramada Inns | 1.7/5 |
| Days Inn | 1.5/5 |
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Ramada Inns as an Employer
2.7/5
Ramada Inns has a 2.7/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
Ramada Inns scored a -57 for Net Promoter Score and a -44 for Employee Net Promoter Score. NPS gauges how likely a customer of Ramada Inns would recommend the brand to a friend. ENPS measures how likely Ramada Inns employees would recommend working at Ramada Inns to a friend.
Net Promoter Score
-57
NPS Score
| 20% | Promoters |
|---|---|
| 3% | Passive |
| 77% | Detractors |
Employee Net Promoter Score
-44
eNPS Score
| 24% | Promoters |
|---|---|
| 8% | Passive |
| 68% | Detractors |
