Rci NPS & Customer Reviews | Comparably
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Rci
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About Rci's Brand

Founded in 1974 as an exchange service for condominium owners called Resort Condominiums International, Ltd., RCI quickly became a driving Among its major competitors, Rci is ranked in 4th place for NPS while Southwest Airlines is 1st, and Vail Resorts is 2nd.

Brand at a Glance

80%
Customer Loyalty
1.5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service

Rci Ranking

Rci NPS

Rci's Net Promoter Score (NPS) is a -84 with 5% Promoters, 6% Passives, and 89% Detractors. Net Promoter Score tracks whether Rci's customers would recommend using the product based on a scale of -100 to 100.

Rci Overall NPS

-84
NPS
5%Promoters
6%Passives
89%Detractors
Rci Overall NPS

Rci NPS Trend

-100
-50
0
50
100
Oct 2023
-88
Oct 2023-88
Dec 2023
-86
Dec 2023-86
Jan 2024
-86
Jan 2024-86
Feb 2024
-88
Feb 2024-88
Mar 2024
-84
Mar 2024-84
Apr 2024
-84
Apr 2024-84
Jul 2024
-84
Jul 2024-84
Sep 2024
-84
Sep 2024-84
Nov 2024
-84
Nov 2024-84
Dec 2024
-84
Dec 2024-84
Jun 2025
-84
Jun 2025-84
Dec 2025
-84
Dec 2025-84

How Other Brands Compare

Rci is ranked #4 for NPS among its competitors. Southwest Airlines and Vail Resorts come in first and second, with Hilton Grand Vacations coming in at third.

Rci's Logo
Rci
Southwest Airlines' Logo
Southwest Airlines
Vail Resorts' Logo
Vail Resorts
Hilton Grand Vacations' Logo
Hilton Grand Vacations
Global Ranking#-#24#-#-
NPS-8447-28-30
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral--
Valuation Updated every 24 hours for public companies-$31.19B$11.88B$5.23B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Rci NPS by Gender

Female customers rated Rci's NPS 5 points higher than Male customers.

Male

-94

Rci's NPS was rated -94 by Male customers on Comparably.

3%
Promoters
0%
Passives
97%
Detractors

Female

-89

Rci's NPS was rated -89 by Female customers on Comparably.

2%
Promoters
7%
Passives
91%
Detractors

Rci NPS by Ethnicity

Rci's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-91
Caucasian-91
African American/Black
-100
African American/Black-100
Asian or Pacific Islander
-100
Asian or Pacific Islander-100
Other
-100
Other-100

Rci NPS by Age

Rci's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 56-60.

0
20
40
60
80
100
Promoters
20%
Passives
20%
Detractors
60%
41-4520%20%60%
Promoters
0%
Passives
0%
Detractors
100%
46-500%0%100%
Promoters
0%
Passives
0%
Detractors
100%
51-550%0%100%
Promoters
0%
Passives
0%
Detractors
100%
56-600%0%100%
Promoters
8%
Passives
0%
Detractors
92%
61-658%0%92%
Promoters
0%
Passives
4%
Detractors
96%
66+0%4%96%

Rci NPS by Usage

Rci's NPS was rated the highest by customers who have used Rci's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-100
Less than 1 Year-100
1 to 2 Years
-100
1 to 2 Years-100
2 to 5 Years
-80
2 to 5 Years-80
5 to 10 Years
-100
5 to 10 Years-100
Over 10 Years
-88
Over 10 Years-88

Rci NPS vs. Competitors

Compared to its competitors, Rci's NPS is rated right below Hilton Grand Vacations.

Rci Customer Reviews

Out of the 16 Rci customer reviews 1 was positive and 15 were constructive. Rci customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
It costs us a lot of money. You need to pay for each simple thing despite that RCI is taking our points from Wyndham. Sometimes it’s ridiculous, especially when you checking in in the resorts: the resort fees, parking, electricit
What can this brand most improve?
Customer service, Have knowledge about who owns RCI, escalation process, Company managers email addresses
What can this brand most improve?
Fixing problems that you create. We call you for help
What do you value most about this brand?
Prefer a condo like stay over a box hotel accommodations
What can this brand most improve?
Relationship with customers - allowing travel guides leniency.

Rci Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Rci users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

80
80%
20
20%
Rci Customer Loyalty

Rci Customer Loyalty Score by Gender

Female customers rated Rci's Customer Loyalty score 16% higher than Male customers.

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Male
72%
Yes
Female
88%
Yes

Rci Customer Loyalty Score by Ethnicity

Rci's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Rci.
84
out of 100
Caucasian
100
out of 100
African American/Black
78
out of 100
Asian or Pacific Islander
68
out of 100
Other

Rci Customer Loyalty Score by Age

Rci's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 46-50.

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0
20%
40%
60%
80%
100%
41-45
82%
41-4582%
46-50
70%
46-5070%
51-55
91%
51-5591%
56-60
79%
56-6079%
61-65
79%
61-6579%
66+
83%
66+83%

Rci Customer Loyalty Score by Usage

Rci's Customer Loyalty score was rated the highest by customers who have used Rci's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
28%
1 to 2 Years
100%
2 to 5 Years
64%
5 to 10 Years
91%
Over 10 Years
86%

Rci Customer Loyalty Score by Industry

Rci's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

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Tech
60%
Accounting
100%
Aerospace and Aviation
40%
Consulting
100%
Consumer Services
100%
Education
64%
Government and Public Policy
85%
Healthcare, Hospitals and Medicine
40%
Mechanical, Civil or Industrial Engineering
70%
Professional Services
78%
Real Estate
100%

Rci Customer Loyalty vs. Competitors

Compared to its competitors, Rci's Customer Loyalty score is rated right above Hilton Grand Vacations, and is preceded by Southwest Airlines.

COMPANYCustomer Loyalty Score
Southwest Airlines85%
Rci80%
Hilton Grand Vacations78%
Vail Resorts72%

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Rci's Logo
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Southwest Airlines' Logo
Hilton Grand Vacations' Logo
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Rci Product Quality

1.5/5

Rci has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.

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Rci Product Information

Rci’s product quality score is a 1.5 out of 5 as rated by its users and customers. Reviewers from the Professional Services industry rated Rci's product the highest. Reviewers from the Accounting industry rated Rci the lowest at 1.5.

Website
http://www.rci.com
Company Size
1,001-5,000 Employees

Quick Insights into Rci Product Quality

Rci's Product Quality score was rated highest by customers from the Professional Services industry, and rated lowest by customers from the Real Estate industry.

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Ranked Rci Product Quality the Highest

Professional Services
3
41-45
2.1
1 to 2 Years
1.5

Ranked Rci Product Quality the Lowest

Other
1.5
Over 10 Years
1.5
Real Estate
1.5

Rci Product Quality Score by Gender

Rci's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Rci Product Quality Score by Ethnicity

Rci's Product Quality score was rated 1.5 stars by both African American/Black and Other customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Rci.
0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.5
Asian or Pacific Islander1.5
Other
1.5
Other1.5

Rci Product Quality Score by Age

Rci's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.

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0
1
2
3
4
5
41-45
2.1
41-452.1
46-50
2
46-502
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Rci Product Quality Score by Usage

Rci's Product Quality score was rated 1.5 stars by customers who have used Rci's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.5
5 to 10 Years
1.5
Over 10 Years
1.5

Rci Product Quality Score by Industry

Rci's Product Quality score was rated the highest by Professional Services industry customers, and the lowest by Real Estate industry customers.

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Tech
1.8
Accounting
1.5
Aerospace and Aviation
1.5
Consulting
1.5
Consumer Services
1.5
Education
1.5
Government and Public Policy
2
Healthcare, Hospitals and Medicine
1.5
Mechanical, Civil or Industrial Engineering
1.5
Professional Services
3
Real Estate
1.5

Rci Product Quality vs. Competitors

Compared to its competitors, Rci's Product Quality score is rated right below Vail Resorts.

COMPANYProduct Quality Score
Southwest Airlines4.1/5
Hilton Grand Vacations2.8/5
Vail Resorts2.7/5
Rci1.5/5

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Southwest Airlines' Logo
Hilton Grand Vacations' Logo
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Rci Pricing

Rci ROI & Value For Money

1.5/5

Rci has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.

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Rci Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Professional Services industry. The users from the Accounting industry think that they had the lowest ROI from Rci.

Quick Insights into Rci ROI

Rci's ROI score was rated highest by customers from the Professional Services industry, and rated lowest by customers from the Real Estate industry.

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Ranked Rci ROI the Highest

Professional Services
2.6
41-45
2.1
2 to 5 Years
1.8

Ranked Rci ROI the Lowest

Other
1.5
Over 10 Years
1.5
Real Estate
1.5

Rci ROI Score by Gender

Rci's ROI score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Rci ROI Score by Ethnicity

Rci's ROI score was rated 1.5 stars by both African American/Black and Other customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Rci.
0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.5
Asian or Pacific Islander1.5
Other
1.5
Other1.5

Rci ROI Score by Age

Rci's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Rci.
0
1
2
3
4
5
41-45
2.1
41-452.1
46-50
1.5
46-501.5
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Rci ROI Score by Usage

Rci's ROI score was rated the highest by customers who have used Rci's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.8
5 to 10 Years
1.5
Over 10 Years
1.5

Rci ROI Score by Industry

Rci's ROI score was rated the highest by Professional Services industry customers, and the lowest by Real Estate industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Tech
1.8
Accounting
1.5
Aerospace and Aviation
1.5
Consulting
1.6
Consumer Services
1.5
Education
1.5
Government and Public Policy
1.5
Healthcare, Hospitals and Medicine
1.5
Mechanical, Civil or Industrial Engineering
1.5
Professional Services
2.6
Real Estate
1.5

Rci Pricing vs. Competitors

Compared to its competitors, Rci's ROI score is rated right below Hilton Grand Vacations.

COMPANYPricing Score
Southwest Airlines4/5
Vail Resorts2.4/5
Hilton Grand Vacations2.4/5
Rci1.5/5

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Southwest Airlines' Logo
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Rci Customer Satisfaction (CSAT)

Rci Customer Satisfaction (CSAT) Score

9 / 100

Rci has an overall Customer Satisfaction score of 9 rated by its users and customers.

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Very Satisfied4%
Satisfied5%
Neither Satisfied nor Dissatisfied7%
Dissatisfied15%
Very Dissatisfied69%
Very Satisfied
4%
Satisfied
5%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
15%
Very Dissatisfied
69%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Rci Customer Satisfaction

Rci's Customer Satisfaction score was rated highest by customers ages 41-45, and rated lowest by customers from the Real Estate industry.

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Ranked Rci Customer Satisfaction the Highest

41-45
40%
Government and Public Policy
17%
Caucasian
4%

Ranked Rci Customer Satisfaction the Lowest

Less than 1 Year
0%
Other
0%
Real Estate
0%

Rci Customer Satisfaction Score by Gender

Male customers rated Rci's Customer Satisfaction score 2 points higher than Female customers.

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4 / 100
Male
Very Satisfied
4%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
71%
2 / 100
Female
Very Satisfied
0%
Satisfied
2%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
15%
Very Dissatisfied
73%

Rci Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Rci's Customer Satisfaction (CSAT) score was rated 4% according to Caucasian users and customers.

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4 / 100
Very Satisfied2%
Satisfied2%
Neither Satisfied nor Dissatisfied5%
Dissatisfied20%
Very Dissatisfied71%
Very Satisfied
2%
Satisfied
2%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
20%
Very Dissatisfied
71%

CSAT according to African American/Black

Rci's Customer Satisfaction (CSAT) score was rated 0% according to African American/Black users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied33%
Very Dissatisfied67%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%

CSAT according to Asian or Pacific Islander

Rci's Customer Satisfaction (CSAT) score was rated 0% according to Asian or Pacific Islander users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied25%
Dissatisfied0%
Very Dissatisfied75%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
75%

CSAT according to Other

Rci's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied21%
Very Dissatisfied79%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
21%
Very Dissatisfied
79%

Rci Customer Satisfaction Score by Age

Rci's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.

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0
20
40
60
80
100
41-45 CSAT Score
40%
Very Satisfied
20%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
60%
41-4540%
51-55 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
90%
51-550%
56-60 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
56-600%
61-65 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
61-650%
66+ CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
33%
Very Dissatisfied
63%
66+0%

Rci Customer Satisfaction Score by Usage

Rci's Customer Satisfaction score was rated the highest by customers who have used Rci's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
0
2 to 5 Years
0
5 to 10 Years
0
Over 10 Years
4

Rci Customer Satisfaction Score by Industry

Rci's Customer Satisfaction score was rated the highest by Government and Public Policy industry customers, and the lowest by Real Estate industry customers.

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Tech
16
Accounting
0
Aerospace and Aviation
0
Consulting
0
Education
0
Government and Public Policy
17
Healthcare, Hospitals and Medicine
0
Mechanical, Civil or Industrial Engineering
0
Professional Services
0
Real Estate
0

Rci Customer Satisfaction vs. Competitors

Compared to its competitors, Rci's Customer Satisfaction score is rated right below Hilton Grand Vacations.

COMPANYCustomer Satisfaction (CSAT) Score
Southwest Airlines81%
Vail Resorts41%
Hilton Grand Vacations37%
Rci9%

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Rci's Logo
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Southwest Airlines' Logo
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Rci Customer Service

1.5/5

Rci has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

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About Rci's Customer Service

Address

9998 North Michigan Road, Carmel, IN 46032


Website

http://www.rci.com


Phone Number

317-805-9000

Quick Insights into Rci Customer Service

Rci's Customer Service score was rated highest by customers from the Professional Services industry, and rated lowest by customers from the Real Estate industry.

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Ranked Rci Customer Service the Highest

Professional Services
2.5
41-45
2.1
2 to 5 Years
1.6

Ranked Rci Customer Service the Lowest

Other
1.5
Over 10 Years
1.5
Real Estate
1.5

Rci Customer Service Score by Gender

Rci's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Rci Customer Service Score by Ethnicity

Rci's Customer Service score was rated 1.5 stars by both African American/Black and Other customers on Comparably.

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0
20
40
60
80
100
Caucasian
1.5
Caucasian1.5
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.5
Asian or Pacific Islander1.5
Other
1.5
Other1.5

Rci Customer Service Score by Age

Rci's Customer Service score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.

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0
20
40
60
80
100
41-45
2.1
41-452.1
46-50
1.5
46-501.5
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Rci Customer Service Score by Usage

Rci's Customer Service score was rated the highest by customers who have used Rci's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.6
5 to 10 Years
1.5
Over 10 Years
1.5

Rci Customer Service Score by Industry

Rci's Customer Service score was rated the highest by Professional Services industry customers, and the lowest by Real Estate industry customers.

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Tech
1.9
Accounting
1.5
Aerospace and Aviation
1.5
Consulting
1.6
Consumer Services
1.5
Education
1.5
Government and Public Policy
1.5
Healthcare, Hospitals and Medicine
1.5
Mechanical, Civil or Industrial Engineering
1.5
Professional Services
2.5
Real Estate
1.5

Rci Customer Service vs. Competitors

Compared to its competitors, Rci's Customer Service score is rated right below Vail Resorts.

COMPANYCustomer Service Score
Southwest Airlines4.1/5
Hilton Grand Vacations2.4/5
Vail Resorts2.3/5
Rci1.5/5

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Rci's Logo
VS
Southwest Airlines' Logo
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Rci as an Employer

3.4/5

Rci has a 3.4/5 stars for its overall company culture rated by their employees

  Rci CEO
top
15%
CEO of Rci

In the Top 15% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Rci scored a -84 for Net Promoter Score and a -3 for Employee Net Promoter Score. NPS gauges how likely a customer of Rci would recommend the brand to a friend. ENPS measures how likely Rci employees would recommend working at Rci to a friend.

Net Promoter Score

-84
NPS Score
5%Promoters
6%Passive
89%Detractors

Employee Net Promoter Score

-3
eNPS Score
43%Promoters
11%Passive
46%Detractors

Global Ranking Snapshot

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