32
NPS
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Scholastic
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About Scholastic's Brand
Among its major competitors, Scholastic is ranked in 4th place for NPS while TeachersPayTeachers is 1st, and Random House is 2nd.Their current market cap is $1.00B
Brand at a Glance
83%
Customer Loyalty
4.1/5
Product Quality
3.8/5
Pricing
4/5
Customer Service
Scholastic Ranking
- #3 / 4 of its competitors
Scholastic NPS
Scholastic's Net Promoter Score (NPS) is a 32 with 58% Promoters, 16% Passives, and 26% Detractors. Net Promoter Score tracks whether Scholastic's customers would recommend using the product based on a scale of -100 to 100.
Scholastic Overall NPS
| 58% | Promoters |
|---|---|
| 16% | Passives |
| 26% | Detractors |
Scholastic NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2024 34 | Jan 2024 | 34 |
Feb 2024 32 | Feb 2024 | 32 |
Mar 2024 32 | Mar 2024 | 32 |
Apr 2024 31 | Apr 2024 | 31 |
May 2024 31 | May 2024 | 31 |
Jul 2024 31 | Jul 2024 | 31 |
Aug 2024 32 | Aug 2024 | 32 |
Sep 2024 32 | Sep 2024 | 32 |
Oct 2024 30 | Oct 2024 | 30 |
Jan 2025 32 | Jan 2025 | 32 |
May 2025 30 | May 2025 | 30 |
Sep 2025 32 | Sep 2025 | 32 |
How Other Brands Compare
Scholastic is ranked third for NPS among its competitors. TeachersPayTeachers and Random House come in first and second, with Simon and Schuster coming in at #4. Among those competitors, it is the lowest valued company behind Simon and Schuster.
Scholastic |  Simon and Schuster |  TeachersPayTeachers |  Random House | |
| Global Ranking | #- | #687 | #- | #- |
| NPS | 32 | 31 | 100 | 100 |
| Valuation Updated every 24 hours for public companies | $1.00B | $16.16B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Scholastic NPS by Gender
Male customers rated Scholastic's NPS 7 points higher than Female customers.
Male
57
Scholastic's NPS was rated 57 by Male customers on Comparably.
57%
Promoters
43%
Passives
0%
Detractors
Female
50
Scholastic's NPS was rated 50 by Female customers on Comparably.
68%
Promoters
14%
Passives
18%
Detractors
Scholastic NPS by Ethnicity
Scholastic's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 40 | Caucasian | 40 |
African American/Black 67 | African American/Black | 67 |
Asian or Pacific Islander 100 | Asian or Pacific Islander | 100 |
Other 50 | Other | 50 |
Scholastic NPS by Age
Scholastic's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 46-50.
Scholastic NPS by Usage
Scholastic's NPS was rated the highest by customers who have used Scholastic's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 100 | 2 to 5 Years | 100 |
5 to 10 Years 57 | 5 to 10 Years | 57 |
Over 10 Years 54 | Over 10 Years | 54 |
Scholastic NPS vs. Competitors
Compared to its competitors, Scholastic's NPS is rated right above Simon and Schuster, and is preceded by Cambium Learning Group.
| COMPANY | NPS Score | |
|---|---|---|
| TeachersPayTeachers | 100 |
| Random House | 100 |
 | Cambium Learning Group | 71 |
| Scholastic | 32 |
| Simon and Schuster | 31 |
 | K12 Solar Investment Fund | N/A |
Scholastic Customer Reviews
Out of the 7 Scholastic customer reviews 6 were positive and 1 was constructive. Scholastic customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Scholastic Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Scholastic users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Scholastic Customer Loyalty Score by Gender
Female customers rated Scholastic's Customer Loyalty score 9% higher than Male customers.
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Male
87%
Yes
Female
96%
Yes
Scholastic Customer Loyalty Score by Ethnicity
Scholastic's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Scholastic.
94
out of 100
Caucasian
100
out of 100
African American/Black
70
out of 100
Asian or Pacific Islander
78
out of 100
Other
Scholastic Customer Loyalty Score by Age
Scholastic's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 84% | 18-25 | 84% |
26-30 100% | 26-30 | 100% |
31-35 100% | 31-35 | 100% |
36-40 78% | 36-40 | 78% |
46-50 100% | 46-50 | 100% |
51-55 100% | 51-55 | 100% |
Scholastic Customer Loyalty Score by Usage
Scholastic's Customer Loyalty score was rated the highest by customers who have used Scholastic's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Scholastic Customer Loyalty Score by Industry
Scholastic's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
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Scholastic Customer Loyalty vs. Competitors
Compared to its competitors, Scholastic's Customer Loyalty score is rated right above Cambium Learning Group, and is preceded by Random House.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| TeachersPayTeachers | 100% |
| Random House | 100% |
| Scholastic | 83% |
| Cambium Learning Group | 76% |
| Simon and Schuster | 66% |
| K12 Solar Investment Fund | N/A |
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Scholastic Product Quality
4.1/5
Scholastic has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Scholastic Product Information
Scholastic’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Scholastic's product the highest. Reviewers from the Education industry rated Scholastic the lowest at 4.3.
- Website
- http://www.scholastic.com/
- Company Size
- 5,001-10,000 Employees
Industry
Tech
Content
Education
Quick Insights into Scholastic Product Quality
Scholastic's Product Quality score was rated highest by customers ages 26-30, and rated lowest by customers ages 51-55.
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Ranked Scholastic Product Quality the Highest
Ranked Scholastic Product Quality the Lowest
Scholastic Product Quality Score by Gender
Female customers rated Scholastic's Product Quality score 0.1 stars higher than Male customers.
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Male
4.2/5
Female
4.3/5
Scholastic Product Quality Score by Ethnicity
Scholastic's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Scholastic.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Other 4.4 | Other | 4.4 |
Scholastic Product Quality Score by Age
Scholastic's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 51-55.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 5 | 26-30 | 5 |
31-35 4.6 | 31-35 | 4.6 |
36-40 4.5 | 36-40 | 4.5 |
46-50 4.1 | 46-50 | 4.1 |
51-55 3.8 | 51-55 | 3.8 |
Scholastic Product Quality Score by Usage
Scholastic's Product Quality score was rated the highest by customers who have used Scholastic's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Scholastic Product Quality Score by Industry
Scholastic's Product Quality score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Education industry customers.
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Scholastic Product Quality vs. Competitors
Compared to its competitors, Scholastic's Product Quality score is rated right above Simon and Schuster, and is preceded by Cambium Learning Group.
| COMPANY | Product Quality Score | |
|---|---|---|
| TeachersPayTeachers | 5/5 |
| Random House | 5/5 |
| Cambium Learning Group | 4.2/5 |
| Scholastic | 4.1/5 |
| Simon and Schuster | 3.9/5 |
| K12 Solar Investment Fund | N/A |
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Scholastic Pricing
Scholastic ROI & Value For Money
3.8/5
Scholastic has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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Scholastic Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Tech industry think that they had the lowest ROI from Scholastic.
Quick Insights into Scholastic ROI
Scholastic's ROI score was rated highest by customers ages 26-30, and rated lowest by customers ages 51-55.
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Ranked Scholastic ROI the Highest
Ranked Scholastic ROI the Lowest
Scholastic ROI Score by Gender
Male customers rated Scholastic's ROI score 0.6 stars higher than Female customers.
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Male
4.5/5
Female
3.9/5
Scholastic ROI Score by Ethnicity
Scholastic's ROI score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 3.9 | Other | 3.9 |
Scholastic ROI Score by Age
Scholastic's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 51-55.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.2 | 18-25 | 3.2 |
26-30 5 | 26-30 | 5 |
31-35 4.8 | 31-35 | 4.8 |
36-40 4.2 | 36-40 | 4.2 |
46-50 4 | 46-50 | 4 |
51-55 3.1 | 51-55 | 3.1 |
Scholastic ROI Score by Usage
Scholastic's ROI score was rated the highest by customers who have used Scholastic's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Scholastic ROI Score by Industry
Scholastic's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Scholastic Pricing vs. Competitors
Compared to its competitors, Scholastic's ROI score is rated right above Simon and Schuster, and is preceded by Cambium Learning Group.
| COMPANY | Pricing Score | |
|---|---|---|
| Random House | 5/5 |
| Cambium Learning Group | 4/5 |
| Scholastic | 3.8/5 |
| Simon and Schuster | 3.7/5 |
| TeachersPayTeachers | 2.5/5 |
| K12 Solar Investment Fund | N/A |
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Scholastic Customer Satisfaction (CSAT)
Scholastic Customer Satisfaction (CSAT) Score
82 / 100
Scholastic has an overall Customer Satisfaction score of 82 rated by its users and customers.
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Very Satisfied
57%
Satisfied
25%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
0%
Very Dissatisfied
5%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Scholastic Customer Satisfaction
Scholastic's Customer Satisfaction score was rated highest by customers ages 36-40, and rated lowest by customers from the Tech industry.
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Ranked Scholastic Customer Satisfaction the Highest
Ranked Scholastic Customer Satisfaction the Lowest
Scholastic Customer Satisfaction Score by Gender
Female customers rated Scholastic's Customer Satisfaction score 16 points higher than Male customers.
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66 / 100
MaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 0% | |
Very Dissatisfied | 17% |
82 / 100
FemaleVery Satisfied | 63% | |
|---|---|---|
Satisfied | 19% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 0% | |
Very Dissatisfied | 5% |
Scholastic Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Scholastic's Customer Satisfaction (CSAT) score was rated 79% according to Caucasian users and customers.
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79 / 100
Very Satisfied
50%
Satisfied
29%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
0%
Very Dissatisfied
14%
CSAT according to African American/Black
Scholastic's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
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67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
Scholastic's Customer Satisfaction (CSAT) score was rated 67% according to Asian or Pacific Islander users and customers.
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67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Scholastic's Customer Satisfaction (CSAT) score was rated 75% according to Other users and customers.
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75 / 100
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
Scholastic Customer Satisfaction Score by Age
Scholastic's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 18-25.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 57% | |||||||||||||||
| 31-35 | 75% | |||||||||||||||
| 36-40 | 100% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 51-55 | 67% |
Scholastic Customer Satisfaction Score by Usage
Scholastic's Customer Satisfaction score was rated the highest by customers who have used Scholastic's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Scholastic Customer Satisfaction Score by Industry
Scholastic's Customer Satisfaction score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
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}Scholastic Customer Satisfaction vs. Competitors
Compared to its competitors, Scholastic's Customer Satisfaction score is rated right above Simon and Schuster, and is preceded by Cambium Learning Group.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| TeachersPayTeachers | 100% |
| Cambium Learning Group | 100% |
| Scholastic | 82% |
| Simon and Schuster | 73% |
| Random House | 0% |
| K12 Solar Investment Fund | 0% |
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Scholastic Customer Service
4/5
Scholastic has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About Scholastic's Customer Service
Address
10012
Website
http://www.scholastic.com/
Phone Number
1-212-343-6100
Scholastic's Social Links
Quick Insights into Scholastic Customer Service
Scholastic's Customer Service score was rated highest by customers from the Healthcare, Hospitals and Medicine industry, and rated lowest by customers ages 51-55.
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Ranked Scholastic Customer Service the Highest
Ranked Scholastic Customer Service the Lowest
Scholastic Customer Service Score by Gender
Male customers rated Scholastic's Customer Service score 0.5 stars higher than Female customers.
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Male
4.6/5
Female
4.1/5
Scholastic Customer Service Score by Ethnicity
Scholastic's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Other 4 | Other | 4 |
Scholastic Customer Service Score by Age
Scholastic's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 51-55.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 4.8 | 26-30 | 4.8 |
31-35 4.8 | 31-35 | 4.8 |
36-40 4.5 | 36-40 | 4.5 |
46-50 4.1 | 46-50 | 4.1 |
51-55 3.1 | 51-55 | 3.1 |
Scholastic Customer Service Score by Usage
Scholastic's Customer Service score was rated the highest by customers who have used Scholastic's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Scholastic Customer Service Score by Industry
Scholastic's Customer Service score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Scholastic Customer Service vs. Competitors
Compared to its competitors, Scholastic's Customer Service score is rated right above Simon and Schuster, and is preceded by Cambium Learning Group.
| COMPANY | Customer Service Score | |
|---|---|---|
| Random House | 5/5 |
| Cambium Learning Group | 4.2/5 |
| Scholastic | 4/5 |
| Simon and Schuster | 3.5/5 |
| TeachersPayTeachers | 3/5 |
| K12 Solar Investment Fund | N/A |
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Scholastic as an Employer
2.9/5
Scholastic has a 2.9/5 stars for its overall company culture rated by their employees
bottom
25%
Consumer vs. Employees
Scholastic scored a 32 for Net Promoter Score and a -13 for Employee Net Promoter Score. NPS gauges how likely a customer of Scholastic would recommend the brand to a friend. ENPS measures how likely Scholastic employees would recommend working at Scholastic to a friend.
Net Promoter Score
32
NPS Score
| 58% | Promoters |
|---|---|
| 16% | Passive |
| 26% | Detractors |
Employee Net Promoter Score
-13
eNPS Score
| 35% | Promoters |
|---|---|
| 17% | Passive |
| 48% | Detractors |
