

Snap Fitness, based in the Minneapolis suburb of Chanhassen, MN, is the world's fastest-growing franchisor of compact, state-of-the-art Among its major competitors, Snap Fitness is ranked in 3rd place for NPS while Anytime Fitness is 1st, and Gold's Gym is 2nd.
Snap Fitness's Net Promoter Score (NPS) is a -37 with 18% Promoters, 27% Passives, and 55% Detractors. Net Promoter Score tracks whether Snap Fitness's customers would recommend using the product based on a scale of -100 to 100.
| 18% | Promoters |
|---|---|
| 27% | Passives |
| 55% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2021 0 | Nov 2021 | 0 |
Mar 2022 -50 | Mar 2022 | -50 |
Aug 2022 -66 | Aug 2022 | -66 |
Feb 2023 -50 | Feb 2023 | -50 |
Aug 2023 -20 | Aug 2023 | -20 |
Oct 2023 -34 | Oct 2023 | -34 |
Nov 2023 -15 | Nov 2023 | -15 |
Feb 2024 -25 | Feb 2024 | -25 |
Mar 2024 -33 | Mar 2024 | -33 |
Apr 2024 -40 | Apr 2024 | -40 |
Jul 2024 -36 | Jul 2024 | -36 |
Snap Fitness is ranked third for NPS among its competitors. Anytime Fitness and Gold's Gym come in first and second, with Bring Me That coming in at #4.
![]() Snap Fitness | ![]() Anytime Fitness | ![]() Gold's Gym | ![]() Bring Me That | |
| Global Ranking | #- | #631 | #- | #- |
| NPS | -37 | -13 | -25 | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Snap Fitness's NPS was rated -100 by Female customers on Comparably.
Snap Fitness's NPS was rated -100 by Female customers on Comparably.
Snap Fitness's NPS is not yet rated by Male customers.
Snap Fitness's NPS was rated -50 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -50 | Caucasian | -50 |
Compared to its competitors, Snap Fitness's NPS is rated right below Gold's Gym.
| COMPANY | NPS Score | |
|---|---|---|
![]() | ANYTIME | N/A |
![]() | Newtopia | N/A |
![]() | Anytime Fitness | -13 |
![]() | Gold's Gym | -25 |
![]() | Snap Fitness | -37 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
62% of Snap Fitness users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Snap Fitness's Customer Loyalty score was rated 40 by Female customers on Comparably.
Snap Fitness's Customer Loyalty score was rated 55% by Caucasian customers on Comparably.
% who answered "Yes"
Compared to its competitors, Snap Fitness's Customer Loyalty score is rated right above ANYTIME, and is preceded by Anytime Fitness.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Gold's Gym | 75% |
![]() | Anytime Fitness | 71% |
![]() | Snap Fitness | 62% |
![]() | ANYTIME | N/A |
![]() | Newtopia | N/A |
Snap Fitness has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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Snap Fitness’s product quality score is a 2.9 out of 5 as rated by its users and customers.
Snap Fitness's Product Quality score was rated highest by Caucasian customers.
Snap Fitness's Product Quality score was rated 1.5 by Female customers on Comparably.
Snap Fitness's Product Quality score was rated 1.5 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Compared to its competitors, Snap Fitness's Product Quality score is rated right above Gold's Gym, and is preceded by Anytime Fitness.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Anytime Fitness | 3/5 |
![]() | Snap Fitness | 2.9/5 |
![]() | Gold's Gym | 2.6/5 |
![]() | ANYTIME | N/A |
![]() | Newtopia | N/A |
Snap Fitness has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Snap Fitness' overall ROI score rated by its users and customers.
Snap Fitness's ROI score was rated highest by Caucasian customers.
Snap Fitness's ROI score was rated 1.5 by Female customers on Comparably.
Snap Fitness's ROI score was rated 1.5 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Compared to its competitors, Snap Fitness's ROI score is rated right above Anytime Fitness.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Snap Fitness | 3/5 |
![]() | Anytime Fitness | 2.7/5 |
![]() | Gold's Gym | 2.4/5 |
![]() | ANYTIME | N/A |
![]() | Newtopia | N/A |
Snap Fitness has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Snap Fitness's Customer Satisfaction score was rated highest by Caucasian customers.
Snap Fitness's Customer Satisfaction score was rated 0 by Female customers on Comparably.
Very Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 100% |
Snap Fitness' Customer Satisfaction (CSAT) score was rated 25% according to Caucasian users and customers.
Compared to its competitors, Snap Fitness's Customer Satisfaction score is rated right above Anytime Fitness.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Snap Fitness | 50% |
![]() | Anytime Fitness | 49% |
![]() | Gold's Gym | 42% |
![]() | ANYTIME | 0% |
![]() | Newtopia | 0% |
Snap Fitness has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
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2411 Galpin Ct., Suite 110, Chanhassen, MN
http://www.snapfitness.com
952-474-5422
Snap Fitness's Customer Service score was rated highest by Caucasian customers.
Snap Fitness's Customer Service score was rated 1.5 by Female customers on Comparably.
Snap Fitness's Customer Service score was rated 1.6 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Compared to its competitors, Snap Fitness's Customer Service score is rated right above Anytime Fitness.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Snap Fitness | 2.9/5 |
![]() | Anytime Fitness | 2.8/5 |
![]() | Gold's Gym | 2.5/5 |
![]() | ANYTIME | N/A |
![]() | Newtopia | N/A |
Snap Fitness has a 4.2/5 stars for its overall company culture rated by their employees

Snap Fitness scored a -37 for Net Promoter Score and a 40 for Employee Net Promoter Score. NPS gauges how likely a customer of Snap Fitness would recommend the brand to a friend. ENPS measures how likely Snap Fitness employees would recommend working at Snap Fitness to a friend.
| 18% | Promoters |
|---|---|
| 27% | Passive |
| 55% | Detractors |
| 60% | Promoters |
|---|---|
| 20% | Passive |
| 20% | Detractors |