-55
NPS
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Sunglass Hut
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About Sunglass Hut's Brand
The ultimate destination for sunglasses. Live for style or sport? We’ve got the best designer brands under the sun. Among its major competitors, Sunglass Hut is ranked in 3rd place for NPS while Oakley is 1st, and Kin + Carta is 2nd.
Brand at a Glance
70%
Customer Loyalty
2/5
Product Quality
1.9/5
Pricing
1.6/5
Customer Service
Sunglass Hut Ranking
- #3 / 4 of its competitors
Sunglass Hut NPS
Sunglass Hut's Net Promoter Score (NPS) is a -55 with 20% Promoters, 5% Passives, and 75% Detractors. Net Promoter Score tracks whether Sunglass Hut's customers would recommend using the product based on a scale of -100 to 100.
Sunglass Hut Overall NPS
| 20% | Promoters |
|---|---|
| 5% | Passives |
| 75% | Detractors |
Sunglass Hut NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2024 -51 | Oct 2024 | -51 |
Dec 2024 -52 | Dec 2024 | -52 |
Jan 2025 -52 | Jan 2025 | -52 |
Feb 2025 -52 | Feb 2025 | -52 |
Mar 2025 -50 | Mar 2025 | -50 |
Apr 2025 -52 | Apr 2025 | -52 |
May 2025 -53 | May 2025 | -53 |
Jun 2025 -53 | Jun 2025 | -53 |
Jul 2025 -55 | Jul 2025 | -55 |
Sep 2025 -55 | Sep 2025 | -55 |
Dec 2025 -55 | Dec 2025 | -55 |
Jan 2026 -55 | Jan 2026 | -55 |
How Other Brands Compare
Sunglass Hut is ranked third for NPS among its competitors. Oakley and Kin + Carta come in first and second, with MyOptique coming in at #4.
Sunglass Hut |  Oakley |  Kin + Carta |  MyOptique | |
| Global Ranking | #- | #269 | #- | #- |
| NPS | -55 | 21 | -15 | - |
| Valuation Updated every 24 hours for public companies | - | - | $404.12M | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Sunglass Hut NPS by Gender
Male customers rated Sunglass Hut's NPS 2 points higher than Female customers.
Male
-68
Sunglass Hut's NPS was rated -68 by Male customers on Comparably.
16%
Promoters
0%
Passives
84%
Detractors
Female
-70
Sunglass Hut's NPS was rated -70 by Female customers on Comparably.
12%
Promoters
6%
Passives
82%
Detractors
Sunglass Hut NPS by Ethnicity
Sunglass Hut's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -75 | Caucasian | -75 |
Hispanic or Latino 20 | Hispanic or Latino | 20 |
African American/Black -60 | African American/Black | -60 |
Asian or Pacific Islander -67 | Asian or Pacific Islander | -67 |
Other -92 | Other | -92 |
Sunglass Hut NPS by Age
Sunglass Hut's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Sunglass Hut NPS by Usage
Sunglass Hut's NPS was rated the highest by customers who have used Sunglass Hut's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -84 | Less than 1 Year | -84 |
1 to 2 Years -58 | 1 to 2 Years | -58 |
2 to 5 Years -68 | 2 to 5 Years | -68 |
5 to 10 Years -58 | 5 to 10 Years | -58 |
Over 10 Years -82 | Over 10 Years | -82 |
Sunglass Hut NPS vs. Competitors
Compared to its competitors, Sunglass Hut's NPS is rated right below Kin + Carta.
| COMPANY | NPS Score | |
|---|---|---|
| Oakley | 21 |
| Kin + Carta | -15 |
| Sunglass Hut | -55 |
Sunglass Hut Customer Reviews
Out of the 16 Sunglass Hut customer reviews 3 were positive and 13 were constructive. Sunglass Hut customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Sunglass Hut Customer Loyalty
70%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
70% of Sunglass Hut users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Sunglass Hut Customer Loyalty Score by Gender
Male customers rated Sunglass Hut's Customer Loyalty score 3% higher than Female customers.
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Male
72%
Yes
Female
69%
Yes
Sunglass Hut Customer Loyalty Score by Ethnicity
Sunglass Hut's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Sunglass Hut.
66
out of 100
Caucasian
82
out of 100
Hispanic or Latino
82
out of 100
African American/Black
70
out of 100
Asian or Pacific Islander
70
out of 100
Other
Sunglass Hut Customer Loyalty Score by Age
Sunglass Hut's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 87% | 18-25 | 87% |
26-30 61% | 26-30 | 61% |
31-35 82% | 31-35 | 82% |
36-40 88% | 36-40 | 88% |
41-45 37% | 41-45 | 37% |
46-50 78% | 46-50 | 78% |
51-55 40% | 51-55 | 40% |
56-60 73% | 56-60 | 73% |
61-65 70% | 61-65 | 70% |
66+ 70% | 66+ | 70% |
Sunglass Hut Customer Loyalty Score by Usage
Sunglass Hut's Customer Loyalty score was rated the highest by customers who have used Sunglass Hut's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Sunglass Hut Customer Loyalty Score by Industry
Sunglass Hut's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Aerospace and Aviation industry customers.
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Sunglass Hut Customer Loyalty vs. Competitors
Compared to its competitors, Sunglass Hut's Customer Loyalty score is rated right below Oakley.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Kin + Carta | 81% |
| Oakley | 75% |
| Sunglass Hut | 70% |
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Sunglass Hut Product Quality
2/5
Sunglass Hut has an overall Product Quality score of 2 out of 5 stars rated by its users and customers.
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Sunglass Hut Product Information
Sunglass Hut’s product quality score is a 2 out of 5 as rated by its users and customers. Reviewers from the Legal industry rated Sunglass Hut's product the highest. Reviewers from the Tech industry rated Sunglass Hut the lowest at 1.5.
- Website
- http://www.sunglasshut.com
- Company Size
- 10,000+ Employees
Industry
Fashion and Beauty
Ecommerce and Marketplaces
Hardware and Devices
Quick Insights into Sunglass Hut Product Quality
Sunglass Hut's Product Quality score was rated highest by customers from the Legal industry, and rated lowest by customers from the Tech industry.
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Ranked Sunglass Hut Product Quality the Highest
Ranked Sunglass Hut Product Quality the Lowest
Sunglass Hut Product Quality Score by Gender
Sunglass Hut's Product Quality score was rated 1.8 by both Female and Male customers on Comparably.
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Male
1.8/5
Female
1.8/5
Sunglass Hut Product Quality Score by Ethnicity
Sunglass Hut's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Sunglass Hut.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 1.5 | African American/Black | 1.5 |
Asian or Pacific Islander 2.8 | Asian or Pacific Islander | 2.8 |
Other 1.6 | Other | 1.6 |
Sunglass Hut Product Quality Score by Age
Sunglass Hut's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.1 | 18-25 | 3.1 |
26-30 1.5 | 26-30 | 1.5 |
31-35 2.1 | 31-35 | 2.1 |
36-40 1.5 | 36-40 | 1.5 |
41-45 2.6 | 41-45 | 2.6 |
46-50 1.7 | 46-50 | 1.7 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.8 | 56-60 | 1.8 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.7 | 66+ | 1.7 |
Sunglass Hut Product Quality Score by Usage
Sunglass Hut's Product Quality score was rated the highest by customers who have used Sunglass Hut's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Sunglass Hut Product Quality Score by Industry
Sunglass Hut's Product Quality score was rated the highest by Legal industry customers, and the lowest by Tech industry customers.
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Sunglass Hut Product Quality vs. Competitors
Compared to its competitors, Sunglass Hut's Product Quality score is rated right below Oakley.
| COMPANY | Product Quality Score | |
|---|---|---|
| Kin + Carta | 3.8/5 |
| Oakley | 3.6/5 |
| Sunglass Hut | 2/5 |
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Sunglass Hut Pricing
Sunglass Hut ROI & Value For Money
1.9/5
Sunglass Hut has a value for money and ROI score of 1.9 out of 5 stars rated by its users and customers.
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Sunglass Hut Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Legal industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from Sunglass Hut.
Quick Insights into Sunglass Hut ROI
Sunglass Hut's ROI score was rated highest by customers from the Legal industry, and rated lowest by customers from the Tech industry.
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Ranked Sunglass Hut ROI the Highest
Ranked Sunglass Hut ROI the Lowest
Sunglass Hut ROI Score by Gender
Female customers rated Sunglass Hut's ROI score 0.2 stars higher than Male customers.
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Male
1.7/5
Female
1.9/5
Sunglass Hut ROI Score by Ethnicity
Sunglass Hut's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Hispanic or Latino 2.9 | Hispanic or Latino | 2.9 |
African American/Black 2.8 | African American/Black | 2.8 |
Asian or Pacific Islander 2.5 | Asian or Pacific Islander | 2.5 |
Other 1.5 | Other | 1.5 |
Sunglass Hut ROI Score by Age
Sunglass Hut's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2.5 | 18-25 | 2.5 |
26-30 1.5 | 26-30 | 1.5 |
31-35 1.5 | 31-35 | 1.5 |
36-40 1.7 | 36-40 | 1.7 |
41-45 2.2 | 41-45 | 2.2 |
46-50 1.6 | 46-50 | 1.6 |
51-55 2.2 | 51-55 | 2.2 |
56-60 2.3 | 56-60 | 2.3 |
61-65 1.9 | 61-65 | 1.9 |
66+ 1.6 | 66+ | 1.6 |
Sunglass Hut ROI Score by Usage
Sunglass Hut's ROI score was rated the highest by customers who have used Sunglass Hut's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Sunglass Hut ROI Score by Industry
Sunglass Hut's ROI score was rated the highest by Legal industry customers, and the lowest by Tech industry customers.
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Sunglass Hut Pricing vs. Competitors
Compared to its competitors, Sunglass Hut's ROI score is rated right below Kin + Carta.
| COMPANY | Pricing Score | |
|---|---|---|
| Oakley | 3.4/5 |
| Kin + Carta | 3.4/5 |
| Sunglass Hut | 1.9/5 |
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Sunglass Hut Customer Satisfaction (CSAT)
Sunglass Hut Customer Satisfaction (CSAT) Score
22 / 100
Sunglass Hut has an overall Customer Satisfaction score of 22 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
14%
Satisfied
8%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
7%
Very Dissatisfied
68%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Sunglass Hut Customer Satisfaction
Sunglass Hut's Customer Satisfaction score was rated highest by customers from the Legal industry, and rated lowest by customers from the Tech industry.
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Ranked Sunglass Hut Customer Satisfaction the Highest
Ranked Sunglass Hut Customer Satisfaction the Lowest
Sunglass Hut Customer Satisfaction Score by Gender
Female customers rated Sunglass Hut's Customer Satisfaction score 1 points higher than Male customers.
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14 / 100
MaleVery Satisfied | 11% | |
|---|---|---|
Satisfied | 3% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 9% | |
Very Dissatisfied | 77% |
15 / 100
FemaleVery Satisfied | 11% | |
|---|---|---|
Satisfied | 4% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 9% | |
Very Dissatisfied | 72% |
Sunglass Hut Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Sunglass Hut's Customer Satisfaction (CSAT) score was rated 10% according to Caucasian users and customers.
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10 / 100
Very Satisfied
9%
Satisfied
1%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
7%
Very Dissatisfied
83%
CSAT according to Hispanic or Latino
Sunglass Hut's Customer Satisfaction (CSAT) score was rated 60% according to Hispanic or Latino users and customers.
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60 / 100
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
40%
CSAT according to African American/Black
Sunglass Hut's Customer Satisfaction (CSAT) score was rated 20% according to African American/Black users and customers.
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20 / 100
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
80%
CSAT according to Asian or Pacific Islander
Sunglass Hut's Customer Satisfaction (CSAT) score was rated 33% according to Asian or Pacific Islander users and customers.
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33 / 100
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
34%
CSAT according to Other
Sunglass Hut's Customer Satisfaction (CSAT) score was rated 8% according to Other users and customers.
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8 / 100
Very Satisfied
8%
Satisfied
0%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
13%
Very Dissatisfied
70%
Sunglass Hut Customer Satisfaction Score by Age
Sunglass Hut's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 50% | |||||||||||||||
| 26-30 | 14% | |||||||||||||||
| 31-35 | 0% | |||||||||||||||
| 36-40 | 14% | |||||||||||||||
| 41-45 | 12% | |||||||||||||||
| 46-50 | 10% | |||||||||||||||
| 51-55 | 0% | |||||||||||||||
| 56-60 | 20% | |||||||||||||||
| 61-65 | 0% | |||||||||||||||
| 66+ | 20% |
Sunglass Hut Customer Satisfaction Score by Usage
Sunglass Hut's Customer Satisfaction score was rated the highest by customers who have used Sunglass Hut's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Sunglass Hut Customer Satisfaction Score by Industry
Sunglass Hut's Customer Satisfaction score was rated the highest by Legal industry customers, and the lowest by Tech industry customers.
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{
"title": "Sunglass Hut Customer Satisfaction Score by Industry",
"text": "Sunglass Hut's Customer Satisfaction score was rated the highest by Legal industry customers, and the lowest by Tech industry customers.",
"bars": [
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"label": "Tech",
"groupId": 104,
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"groupId": 522,
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{
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"groupId": 523,
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"scoreClassName": "",
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{
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{
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]
}Sunglass Hut Customer Satisfaction vs. Competitors
Compared to its competitors, Sunglass Hut's Customer Satisfaction score is rated right below Oakley.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Kin + Carta | 64% |
| Oakley | 63% |
| Sunglass Hut | 22% |
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Sunglass Hut Customer Service
1.6/5
Sunglass Hut has an overall Customer Service score of 1.6 out of 5 stars rated by its users and customers.
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About Sunglass Hut's Customer Service
Address
4000 Luxottica Place, Mason, OH
Website
http://www.sunglasshut.com
Phone Number
(858) 202-1730
Quick Insights into Sunglass Hut Customer Service
Sunglass Hut's Customer Service score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers from the Tech industry.
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Ranked Sunglass Hut Customer Service the Highest
Ranked Sunglass Hut Customer Service the Lowest
Sunglass Hut Customer Service Score by Gender
Sunglass Hut's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Sunglass Hut Customer Service Score by Ethnicity
Sunglass Hut's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Sunglass Hut.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
African American/Black 1.5 | African American/Black | 1.5 |
Asian or Pacific Islander 1.6 | Asian or Pacific Islander | 1.6 |
Other 1.5 | Other | 1.5 |
Sunglass Hut Customer Service Score by Age
Sunglass Hut's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3 | 18-25 | 3 |
26-30 1.5 | 26-30 | 1.5 |
31-35 1.5 | 31-35 | 1.5 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.7 | 41-45 | 1.7 |
46-50 1.5 | 46-50 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Sunglass Hut Customer Service Score by Usage
Sunglass Hut's Customer Service score was rated the highest by customers who have used Sunglass Hut's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Sunglass Hut Customer Service Score by Industry
Sunglass Hut's Customer Service score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Tech industry customers.
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Sunglass Hut Customer Service vs. Competitors
Compared to its competitors, Sunglass Hut's Customer Service score is rated right below Oakley.
| COMPANY | Customer Service Score | |
|---|---|---|
| Kin + Carta | 3.4/5 |
| Oakley | 3.3/5 |
| Sunglass Hut | 1.6/5 |
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Sunglass Hut as an Employer
2.5/5
Sunglass Hut has a 2.5/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Sunglass Hut scored a -55 for Net Promoter Score and a -40 for Employee Net Promoter Score. NPS gauges how likely a customer of Sunglass Hut would recommend the brand to a friend. ENPS measures how likely Sunglass Hut employees would recommend working at Sunglass Hut to a friend.
Net Promoter Score
-55
NPS Score
| 20% | Promoters |
|---|---|
| 5% | Passive |
| 75% | Detractors |
Employee Net Promoter Score
-40
eNPS Score
| 23% | Promoters |
|---|---|
| 14% | Passive |
| 63% | Detractors |
