Swarovski Crystal NPS & Customer Reviews | Comparably
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Swarovski Crystal
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About Swarovski Crystal's Brand

Crystal Jewelry & Home Decor Among its major competitors, Swarovski Crystal is ranked in 1st place for NPS while Tiffany & Co is 2nd, and David Yurman is 3rd.

Brand at a Glance

81%
Customer Loyalty
3.7/5
Product Quality
3.7/5
Pricing
3.8/5
Customer Service

Swarovski Crystal Ranking

Swarovski Crystal NPS

Swarovski Crystal's Net Promoter Score (NPS) is a 45 with 62% Promoters, 21% Passives, and 17% Detractors. Net Promoter Score tracks whether Swarovski Crystal's customers would recommend using the product based on a scale of -100 to 100.

Swarovski Crystal Overall NPS

45
NPS
62%Promoters
21%Passives
17%Detractors
Swarovski Crystal Overall NPS

Swarovski Crystal NPS Trend

-100
-50
0
50
100
Jan 2023
54
Jan 202354
May 2023
58
May 202358
Jun 2023
46
Jun 202346
Jul 2023
50
Jul 202350
Sep 2023
53
Sep 202353
May 2024
40
May 202440
Jun 2024
33
Jun 202433
Aug 2024
36
Aug 202436
Nov 2024
38
Nov 202438
Jan 2025
41
Jan 202541
Sep 2025
42
Sep 202542
Jan 2026
45
Jan 202645

How Other Brands Compare

Swarovski Crystal is ranked first for NPS among its competitors. Tiffany & Co and David Yurman come in second and third, with SwissJewel Company coming in at #4.

Swarovski Crystal's Logo
Swarovski Crystal
Tiffany & Co's Logo
Tiffany & Co
David Yurman's Logo
David Yurman
SwissJewel Company's Logo
SwissJewel Company
Global Ranking#-#54#-#-
NPS453126-
Valuation Updated every 24 hours for public companies-$15.96B--

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Swarovski Crystal NPS by Gender

Swarovski Crystal's NPS was rated 67 by Female customers on Comparably.

Female

67

Swarovski Crystal's NPS was rated 67 by Female customers on Comparably.

67%
Promoters
33%
Passives
0%
Detractors

Male

N/A

Swarovski Crystal's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Swarovski Crystal NPS vs. Competitors

Compared to its competitors, Swarovski Crystal's NPS is rated right above Tiffany & Co.

Swarovski Crystal Customer Loyalty

81%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

81% of Swarovski Crystal users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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81
81%
19
19%
Swarovski Crystal Customer Loyalty

Swarovski Crystal Customer Loyalty Score by Gender

Swarovski Crystal's Customer Loyalty score was rated 100 by Female customers on Comparably.

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Female
100%
Yes
Male
N/A
Yes

Swarovski Crystal Customer Loyalty vs. Competitors

Compared to its competitors, Swarovski Crystal's Customer Loyalty score is rated right above Tiffany & Co, and is preceded by David Yurman.

COMPANYCustomer Loyalty Score
David Yurman82%
Swarovski Crystal81%
Tiffany & Co73%

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Swarovski Crystal Product Quality

3.7/5

Swarovski Crystal has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

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Swarovski Crystal Product Information

Swarovski Crystal’s product quality score is a 3.7 out of 5 as rated by its users and customers.

Website
http://www.swarovski.com
Company Size
10,000+ Employees

Industry

Tech
Content

Quick Insights into Swarovski Crystal Product Quality

Swarovski Crystal's Product Quality score was rated highest by Female customers.

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Ranked Swarovski Crystal Product Quality the Highest

Female
3.8

Swarovski Crystal Product Quality Score by Gender

Swarovski Crystal's Product Quality score was rated 3.8 by Female customers on Comparably.

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Female

3.8/5

Male

N/A

Swarovski Crystal Product Quality vs. Competitors

Compared to its competitors, Swarovski Crystal's Product Quality score is rated right below David Yurman.

COMPANYProduct Quality Score
Tiffany & Co4/5
David Yurman4/5
Swarovski Crystal3.7/5

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Swarovski Crystal Pricing

Swarovski Crystal ROI & Value For Money

3.7/5

Swarovski Crystal has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Quick Insights into Swarovski Crystal ROI

Swarovski Crystal's ROI score was rated highest by Female customers.

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Ranked Swarovski Crystal ROI the Highest

Female
4.1

Swarovski Crystal ROI Score by Gender

Swarovski Crystal's ROI score was rated 4.1 by Female customers on Comparably.

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Female

4.1/5

Male

N/A

Swarovski Crystal Pricing vs. Competitors

Compared to its competitors, Swarovski Crystal's ROI score is rated right above Tiffany & Co.

COMPANYPricing Score
Swarovski Crystal3.7/5
Tiffany & Co3.7/5
David Yurman3.7/5

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Swarovski Crystal Customer Satisfaction (CSAT)

Swarovski Crystal Customer Satisfaction (CSAT) Score

88 / 100

Swarovski Crystal has an overall Customer Satisfaction score of 88 rated by its users and customers.

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Very Satisfied44%
Satisfied44%
Neither Satisfied nor Dissatisfied6%
Dissatisfied0%
Very Dissatisfied6%
Very Satisfied
44%
Satisfied
44%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
0%
Very Dissatisfied
6%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Swarovski Crystal Customer Satisfaction vs. Competitors

Compared to its competitors, Swarovski Crystal's Customer Satisfaction score is rated right above David Yurman.

COMPANYCustomer Satisfaction (CSAT) Score
Swarovski Crystal88%
David Yurman73%
Tiffany & Co72%

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Swarovski Crystal Customer Service

3.8/5

Swarovski Crystal has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.

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About Swarovski Crystal's Customer Service

Address

Switzerland


Website

http://www.swarovski.com


Phone Number

41 44 921 40 00

Quick Insights into Swarovski Crystal Customer Service

Swarovski Crystal's Customer Service score was rated highest by Female customers.

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Ranked Swarovski Crystal Customer Service the Highest

Female
4

Swarovski Crystal Customer Service Score by Gender

Swarovski Crystal's Customer Service score was rated 4 by Female customers on Comparably.

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Female

4/5

Male

N/A

Swarovski Crystal Customer Service vs. Competitors

Compared to its competitors, Swarovski Crystal's Customer Service score is rated right below David Yurman.

COMPANYCustomer Service Score
Tiffany & Co3.8/5
David Yurman3.8/5
Swarovski Crystal3.8/5

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Swarovski Crystal as an Employer

3.9/5

Swarovski Crystal has a 3.9/5 stars for its overall company culture rated by their employees

  Swarovski Crystal CEO
top
10%
CEO of Swarovski Crystal

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Swarovski Crystal scored a 45 for Net Promoter Score and a 28 for Employee Net Promoter Score. NPS gauges how likely a customer of Swarovski Crystal would recommend the brand to a friend. ENPS measures how likely Swarovski Crystal employees would recommend working at Swarovski Crystal to a friend.

Net Promoter Score

45
NPS Score
62%Promoters
21%Passive
17%Detractors

Employee Net Promoter Score

28
eNPS Score
52%Promoters
24%Passive
24%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail