-100
NPS
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Vale
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About Vale's Brand
Among its major competitors, Vale is ranked in 4th place for NPS while Anglo American is 1st, and ArcelorMittal is 2nd.Their current market cap is $59.28B
Vale Ranking
- #4 / 4 of its competitors
Vale NPS
Vale's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Vale's customers would recommend using the product based on a scale of -100 to 100.
Vale Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
Vale NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2022 -100 | Feb 2022 | -100 |
How Other Brands Compare
Vale is ranked #4 for NPS among its competitors. Anglo American and ArcelorMittal come in first and second, with United States Steel coming in at third. Among those competitors, it is the lowest valued company.
Vale |  ArcelorMittal |  Anglo American |  United States Steel | |
| Global Ranking | #- | #792 | #- | #- |
| NPS | -100 | 28 | 100 | 0 |
| Valuation Updated every 24 hours for public companies | $59.28B | $32.37B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Vale NPS vs. Competitors
Compared to its competitors, Vale's NPS is rated right below Companhia Siderurgica Nacional.
| COMPANY | NPS Score | |
|---|---|---|
| Anglo American | 100 |
| ArcelorMittal | 28 |
| United States Steel | 0 |
 | Companhia Siderurgica Nacional | N/A |
| Vale | -100 |
