50
NPS
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Virgin Atlantic Airways
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About Virgin Atlantic Airways' Brand
Virgin Atlantic Airways is a British airline serves over 30 fabulous destinations worldwide. Among its major competitors, Virgin Atlantic Airways is ranked in 2nd place for NPS while Virgin Group is 1st, and Delta Air Lines is 3rd.
Brand at a Glance
10%
Customer Loyalty
2.5/5
Product Quality
4/5
Pricing
3.5/5
Customer Service
Virgin Atlantic Airways Ranking
- #2 / 4 of its competitors
Virgin Atlantic Airways NPS
Virgin Atlantic Airways's Net Promoter Score (NPS) is a 50 with 50% Promoters, 50% Passives, and 0% Detractors. Net Promoter Score tracks whether Virgin Atlantic Airways's customers would recommend using the product based on a scale of -100 to 100.
Virgin Atlantic Airways Overall NPS
| 50% | Promoters |
|---|---|
| 50% | Passives |
| 0% | Detractors |
Virgin Atlantic Airways NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2023 0 | Nov 2023 | 0 |
Nov 2024 50 | Nov 2024 | 50 |
How Other Brands Compare
Virgin Atlantic Airways is ranked second for NPS among its competitors. Virgin Group and Delta Air Lines come in first and third, with Alaska Air Group coming in at #4.
Virgin Atlantic Airways |  Delta Air Lines |  Alaska Air Group |  Virgin Group | |
| Global Ranking | #- | #21 | #222 | #- |
| NPS | 50 | 43 | 36 | 56 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $31.16B | $8.61B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Virgin Atlantic Airways NPS vs. Competitors
Compared to its competitors, Virgin Atlantic Airways's NPS is rated right above Delta Air Lines, and is preceded by Virgin Group.
| COMPANY | NPS Score | |
|---|---|---|
| Virgin Group | 56 |
| Virgin Atlantic Airways | 50 |
| Delta Air Lines | 43 |
| Alaska Air Group | 36 |
 | Heathrow Airport | 20 |
 | InterGlobe Aviation | N/A |
Virgin Atlantic Airways Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Virgin Atlantic Airways users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Virgin Atlantic Airways Customer Loyalty vs. Competitors
Compared to its competitors, Virgin Atlantic Airways's Customer Loyalty score is rated right above InterGlobe Aviation, and is preceded by Heathrow Airport.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Delta Air Lines | 83% |
| Virgin Group | 82% |
| Alaska Air Group | 79% |
| Heathrow Airport | 76% |
| Virgin Atlantic Airways | 10% |
| InterGlobe Aviation | N/A |
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Virgin Atlantic Airways Product Quality
2.5/5
Virgin Atlantic Airways has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.
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Virgin Atlantic Airways Product Information
Virgin Atlantic Airways’s product quality score is a 2.5 out of 5 as rated by its users and customers.
- Company Size
- 5,001-10,000 Employees
Industry
Travel
Virgin Atlantic Airways Product Quality vs. Competitors
Compared to its competitors, Virgin Atlantic Airways's Product Quality score is rated right above InterGlobe Aviation, and is preceded by Heathrow Airport.
| COMPANY | Product Quality Score | |
|---|---|---|
| Delta Air Lines | 4.1/5 |
| Virgin Group | 4/5 |
| Alaska Air Group | 4/5 |
| Heathrow Airport | 3.6/5 |
| Virgin Atlantic Airways | 2.5/5 |
| InterGlobe Aviation | N/A |
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Virgin Atlantic Airways Pricing
Virgin Atlantic Airways ROI & Value For Money
4/5
Virgin Atlantic Airways has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Virgin Atlantic Airways Pricing vs. Competitors
Compared to its competitors, Virgin Atlantic Airways's ROI score is rated right above Virgin Group.
| COMPANY | Pricing Score | |
|---|---|---|
| Virgin Atlantic Airways | 4/5 |
| Virgin Group | 3.9/5 |
| Delta Air Lines | 3.9/5 |
| Alaska Air Group | 3.7/5 |
| Heathrow Airport | 3.6/5 |
| InterGlobe Aviation | N/A |
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Virgin Atlantic Airways Customer Satisfaction (CSAT)
Virgin Atlantic Airways Customer Satisfaction (CSAT) Score
100 / 100
Virgin Atlantic Airways has an overall Customer Satisfaction score of 100 rated by its users and customers.
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Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Virgin Atlantic Airways Customer Satisfaction vs. Competitors
Compared to its competitors, Virgin Atlantic Airways's Customer Satisfaction score is rated right above Virgin Group.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Virgin Atlantic Airways | 100% |
| Virgin Group | 88% |
| Delta Air Lines | 79% |
| Heathrow Airport | 75% |
| Alaska Air Group | 74% |
| InterGlobe Aviation | 0% |
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Virgin Atlantic Airways Customer Service
3.5/5
Virgin Atlantic Airways has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About Virgin Atlantic Airways's Customer Service
Address
United Kingdom
Website
http://www.virgin-atlantic.com/us/en.html
Phone Number
3442097777
Virgin Atlantic Airways Customer Service vs. Competitors
Compared to its competitors, Virgin Atlantic Airways's Customer Service score is rated right above InterGlobe Aviation, and is preceded by Heathrow Airport.
| COMPANY | Customer Service Score | |
|---|---|---|
| Delta Air Lines | 4/5 |
| Alaska Air Group | 4/5 |
| Virgin Group | 3.9/5 |
| Heathrow Airport | 3.6/5 |
| Virgin Atlantic Airways | 3.5/5 |
| InterGlobe Aviation | N/A |
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Consumer vs. Employees
Virgin Atlantic Airways scored a 50 for Net Promoter Score and a -100 for Employee Net Promoter Score. NPS gauges how likely a customer of Virgin Atlantic Airways would recommend the brand to a friend. ENPS measures how likely Virgin Atlantic Airways employees would recommend working at Virgin Atlantic Airways to a friend.
Net Promoter Score
50
NPS Score
| 50% | Promoters |
|---|---|
| 50% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
-100
eNPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
