Vizio NPS & Customer Reviews | Comparably
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About Vizio's Brand

VIZIO is a leading HDTV brand and the #1 Sound Bar Brand in America. Among its major competitors, Vizio is ranked in 3rd place for NPS while Samsung is 1st, and LG is 2nd.

Brand at a Glance

65%
Customer Loyalty
2.8/5
Product Quality
3/5
Pricing
2.9/5
Customer Service

Vizio Ranking

Vizio NPS

Vizio's Net Promoter Score (NPS) is a -17 with 33% Promoters, 17% Passives, and 50% Detractors. Net Promoter Score tracks whether Vizio's customers would recommend using the product based on a scale of -100 to 100.

Vizio Overall NPS

-17
NPS
33%Promoters
17%Passives
50%Detractors
Vizio Overall NPS

Vizio NPS Trend

-100
-50
0
50
100
Dec 2023
-14
Dec 2023-14
Jan 2024
-16
Jan 2024-16
Feb 2024
-10
Feb 2024-10
Mar 2024
-13
Mar 2024-13
Apr 2024
-9
Apr 2024-9
Jun 2024
-12
Jun 2024-12
Aug 2024
-12
Aug 2024-12
Nov 2024
-11
Nov 2024-11
Feb 2025
-13
Feb 2025-13
Apr 2025
-14
Apr 2025-14
Dec 2025
-16
Dec 2025-16
Jan 2026
-18
Jan 2026-18

How Other Brands Compare

Vizio is ranked third for NPS among its competitors. Samsung and LG come in first and second, with Philips Research coming in at #4.

Vizio's Logo
Vizio
Samsung's Logo
Samsung
LG's Logo
LG
Philips Research's Logo
Philips Research
Global Ranking#-#103#398#-
NPS-171410-20
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral--
Valuation Updated every 24 hours for public companies-$263.86B$7.17B-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Vizio NPS by Gender

Male customers rated Vizio's NPS 8 points higher than Female customers.

Male

-37

Vizio's NPS was rated -37 by Male customers on Comparably.

27%
Promoters
9%
Passives
64%
Detractors

Female

-45

Vizio's NPS was rated -45 by Female customers on Comparably.

22%
Promoters
11%
Passives
67%
Detractors

Vizio NPS by Ethnicity

Vizio's NPS was rated -39 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-39
Caucasian-39

Vizio NPS by Age

Vizio's NPS was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.

0
20
40
60
80
100
Promoters
33%
Passives
0%
Detractors
67%
61-6533%0%67%
Promoters
17%
Passives
0%
Detractors
83%
66+17%0%83%

Vizio NPS by Usage

Vizio's NPS was rated the highest by customers who have used Vizio's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-100
Less than 1 Year-100
2 to 5 Years
-75
2 to 5 Years-75
5 to 10 Years
-50
5 to 10 Years-50
Over 10 Years
40
Over 10 Years40

Vizio NPS vs. Competitors

Compared to its competitors, Vizio's NPS is rated right above Philips Research, and is preceded by LG.

COMPANYNPS Score
Samsung
14
LG
10
Vizio
-17
Philips Research
-20

Vizio Customer Reviews

Out of the 6 Vizio customer reviews 2 were positive and 4 were constructive. Vizio customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
IF THEY CANNOT GET THEIR SMART TV SOFTWARE TO WORK CORRECTLY AFTER AN UPGRADE, THEN THEY SHOULD BE ABLE TO ROLL IT BACK, BUT THEY CAN'T AS THEY DON'T KNOW HOW TO DO THAT. WHAT INCOMPETENCE!
What can this brand most improve?
Parental Controls actually working; actually caring about and listening to customers who request better parental controls rather than just saying, "We can't help you."
What can this brand most improve?
Good basic customer support but not if a problem persists and calls for a case to be elevated to the next level of resolution.
What do you value most about this brand?
the company message to bring the best experience to all.
What can this brand most improve?
Disclosures of pertinent information as to the capabilities (or lack thereof) of its products in general, and the 51s-J6 soundbar in particular

Vizio Customer Loyalty

65%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

65% of Vizio users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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65
65%
35
35%
Vizio Customer Loyalty

Vizio Customer Loyalty Score by Gender

Female customers rated Vizio's Customer Loyalty score 1% higher than Male customers.

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Male
59%
Yes
Female
60%
Yes

Vizio Customer Loyalty Score by Ethnicity

Vizio's Customer Loyalty score was rated 61% by Caucasian customers on Comparably.

% who answered "Yes"

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61
out of 100
Caucasian

Vizio Customer Loyalty Score by Age

Vizio's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
20%
40%
60%
80%
100%
61-65
40%
61-6540%
66+
70%
66+70%

Vizio Customer Loyalty Score by Usage

Vizio's Customer Loyalty score was rated the highest by customers who have used Vizio's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
28%
2 to 5 Years
78%
5 to 10 Years
78%
Over 10 Years
82%

Vizio Customer Loyalty Score by Industry

Vizio's Customer Loyalty score was rated 100% by Tech industry customers.

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Tech
100%

Vizio Customer Loyalty vs. Competitors

Compared to its competitors, Vizio's Customer Loyalty score is rated right below Philips Research.

COMPANYCustomer Loyalty Score
Samsung82%
LG77%
Philips Research73%
Vizio65%

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Vizio Product Quality

2.8/5

Vizio has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.

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Vizio Product Information

Vizio’s product quality score is a 2.8 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Vizio's product the highest.

Website
http://vizio.com
Company Size
201-500 Employees

Industry

Tech
Consumer Services
Hardware and Devices

Quick Insights into Vizio Product Quality

Vizio's Product Quality score was rated highest by customers who have used Vizio's products/services for Over 10 Years, and rated lowest by customers who have used Vizio's products/services for Less than 1 Year.

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Ranked Vizio Product Quality the Highest

Over 10 Years
3.7
Tech
3.5
61-65
2.3

Ranked Vizio Product Quality the Lowest

Male
2.1
66+
1.5
Less than 1 Year
1.5

Vizio Product Quality Score by Gender

Female customers rated Vizio's Product Quality score 0.2 stars higher than Male customers.

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Male

2.1/5

Female

2.3/5

Vizio Product Quality Score by Ethnicity

Vizio's Product Quality score was rated 2.2 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
2.2
Caucasian2.2

Vizio Product Quality Score by Age

Vizio's Product Quality score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.

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0
1
2
3
4
5
61-65
2.3
61-652.3
66+
1.5
66+1.5

Vizio Product Quality Score by Usage

Vizio's Product Quality score was rated the highest by customers who have used Vizio's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.5
2 to 5 Years
1.6
5 to 10 Years
2.4
Over 10 Years
3.7

Vizio Product Quality Score by Industry

Vizio's Product Quality score was rated 3.5 stars by Tech industry customers.

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Tech
3.5

Vizio Product Quality vs. Competitors

Compared to its competitors, Vizio's Product Quality score is rated right below Philips Research.

COMPANYProduct Quality Score
Samsung3.6/5
LG3.5/5
Philips Research3.3/5
Vizio2.8/5

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Vizio Pricing

Vizio ROI & Value For Money

3/5

Vizio has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

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Vizio Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into Vizio ROI

Vizio's ROI score was rated highest by customers who have used Vizio's products/services for Over 10 Years, and rated lowest by customers who have used Vizio's products/services for Less than 1 Year.

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Ranked Vizio ROI the Highest

Over 10 Years
4.2
Tech
3.5
Female
2.5

Ranked Vizio ROI the Lowest

Male
2.2
66+
1.6
Less than 1 Year
1.5

Vizio ROI Score by Gender

Female customers rated Vizio's ROI score 0.3 stars higher than Male customers.

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Male

2.2/5

Female

2.5/5

Vizio ROI Score by Ethnicity

Vizio's ROI score was rated 2.4 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
2.4
Caucasian2.4

Vizio ROI Score by Age

Vizio's ROI score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.

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0
1
2
3
4
5
61-65
2
61-652
66+
1.6
66+1.6

Vizio ROI Score by Usage

Vizio's ROI score was rated the highest by customers who have used Vizio's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.5
2 to 5 Years
1.7
5 to 10 Years
2.4
Over 10 Years
4.2

Vizio ROI Score by Industry

Vizio's ROI score was rated 3.5 stars by Tech industry customers.

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Tech
3.5

Vizio Pricing vs. Competitors

Compared to its competitors, Vizio's ROI score is rated right above Philips Research, and is preceded by LG.

COMPANYPricing Score
Samsung3.5/5
LG3.3/5
Vizio3/5
Philips Research2.6/5

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Vizio Customer Satisfaction (CSAT)

Vizio Customer Satisfaction (CSAT) Score

43 / 100

Vizio has an overall Customer Satisfaction score of 43 rated by its users and customers.

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Very Satisfied26%
Satisfied17%
Neither Satisfied nor Dissatisfied17%
Dissatisfied4%
Very Dissatisfied36%
Very Satisfied
26%
Satisfied
17%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
4%
Very Dissatisfied
36%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Vizio Customer Satisfaction

Vizio's Customer Satisfaction score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Vizio's products/services for Less than 1 Year.

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Ranked Vizio Customer Satisfaction the Highest

Tech
67%
Over 10 Years
60%
61-65
33%

Ranked Vizio Customer Satisfaction the Lowest

Male
27%
66+
0%
Less than 1 Year
0%

Vizio Customer Satisfaction Score by Gender

Female customers rated Vizio's Customer Satisfaction score 6 points higher than Male customers.

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27 / 100
Male
Very Satisfied
18%
Satisfied
9%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
0%
Very Dissatisfied
64%
33 / 100
Female
Very Satisfied
22%
Satisfied
11%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
11%
Very Dissatisfied
45%

Vizio Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Vizio's Customer Satisfaction (CSAT) score was rated 31% according to Caucasian users and customers.

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31 / 100
Very Satisfied19%
Satisfied12%
Neither Satisfied nor Dissatisfied6%
Dissatisfied0%
Very Dissatisfied63%
Very Satisfied
19%
Satisfied
12%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
0%
Very Dissatisfied
63%

Vizio Customer Satisfaction Score by Age

Vizio's Customer Satisfaction score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.

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0
20
40
60
80
100
61-65 CSAT Score
33%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
61-6533%
66+ CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
83%
66+0%

Vizio Customer Satisfaction Score by Usage

Vizio's Customer Satisfaction score was rated the highest by customers who have used Vizio's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
0
2 to 5 Years
25
5 to 10 Years
25
Over 10 Years
60

Vizio Customer Satisfaction Score by Industry

Vizio's Customer Satisfaction score was rated 67 points by Tech industry customers.

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Tech
67

Vizio Customer Satisfaction vs. Competitors

Compared to its competitors, Vizio's Customer Satisfaction score is rated right below LG.

COMPANYCustomer Satisfaction (CSAT) Score
Philips Research75%
Samsung69%
LG69%
Vizio43%

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Vizio Customer Service

2.9/5

Vizio has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.

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About Vizio's Customer Service

Address

39 Tesla, Irvine, CA 92618


Website

http://vizio.com


Phone Number

949-428-2525

Quick Insights into Vizio Customer Service

Vizio's Customer Service score was rated highest by customers who have used Vizio's products/services for Over 10 Years, and rated lowest by customers who have used Vizio's products/services for Less than 1 Year.

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Ranked Vizio Customer Service the Highest

Over 10 Years
3.7
Tech
3.1
Female
2.5

Ranked Vizio Customer Service the Lowest

Male
2
66+
1.5
Less than 1 Year
1.5

Vizio Customer Service Score by Gender

Female customers rated Vizio's Customer Service score 0.5 stars higher than Male customers.

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Male

2/5

Female

2.5/5

Vizio Customer Service Score by Ethnicity

Vizio's Customer Service score was rated 2.1 stars by Caucasian customers on Comparably.

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0
20
40
60
80
100
Caucasian
2.1
Caucasian2.1

Vizio Customer Service Score by Age

Vizio's Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.

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0
20
40
60
80
100
61-65
2.3
61-652.3
66+
1.5
66+1.5

Vizio Customer Service Score by Usage

Vizio's Customer Service score was rated the highest by customers who have used Vizio's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.5
2 to 5 Years
1.5
5 to 10 Years
2.9
Over 10 Years
3.7

Vizio Customer Service Score by Industry

Vizio's Customer Service score was rated 3.1 stars by Tech industry customers.

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Tech
3.1

Vizio Customer Service vs. Competitors

Compared to its competitors, Vizio's Customer Service score is rated right above Philips Research, and is preceded by LG.

COMPANYCustomer Service Score
Samsung3.5/5
LG3.2/5
Vizio2.9/5
Philips Research2.7/5

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Vizio as an Employer

2.5/5

Vizio has a 2.5/5 stars for its overall company culture rated by their employees

  Vizio CEO
bottom
5%
CEO of Vizio

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Vizio scored a -17 for Net Promoter Score and a -55 for Employee Net Promoter Score. NPS gauges how likely a customer of Vizio would recommend the brand to a friend. ENPS measures how likely Vizio employees would recommend working at Vizio to a friend.

Net Promoter Score

-17
NPS Score
33%Promoters
17%Passive
50%Detractors

Employee Net Promoter Score

-55
eNPS Score
19%Promoters
7%Passive
74%Detractors

Global Ranking Snapshot

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6
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