

We want to be the leading global brand in the aspirational luxury segment of legwear, lingerie and bodywear. Among its major competitors, Wolford is ranked in 4th place for NPS while Spanx is 1st, and Duluth Holdings is 2nd.
Wolford's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Wolford's customers would recommend using the product based on a scale of -100 to 100.
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2025 -100 | Mar 2025 | -100 |
Wolford is ranked #4 for NPS among its competitors. Spanx and Duluth Holdings come in first and second, with Agent Provocateur coming in at third.
![]() Wolford | ![]() Spanx | ![]() Duluth Holdings | ![]() Agent Provocateur | |
| Global Ranking | #- | #492 | #- | #- |
| NPS | -100 | 22 | -100 | -100 |
| Valuation Updated every 24 hours for public companies | - | - | $407.78M | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Wolford's NPS is rated right below Agent Provocateur.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Spanx | 22 |
![]() | Jack Wills | N/A |
![]() | Duluth Holdings | -100 |
![]() | Agent Provocateur | -100 |
![]() | Wolford | -100 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Wolford users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, Wolford's Customer Loyalty score is rated right above Agent Provocateur, and is preceded by Duluth Holdings.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Spanx | 76% |
![]() | Duluth Holdings | 10% |
![]() | Wolford | 10% |
![]() | Agent Provocateur | N/A |
![]() | Jack Wills | N/A |
Wolford has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.
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Wolford’s product quality score is a 2.5 out of 5 as rated by its users and customers.
Compared to its competitors, Wolford's Product Quality score is rated right above Agent Provocateur, and is preceded by Duluth Holdings.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Spanx | 4/5 |
![]() | Duluth Holdings | 4/5 |
![]() | Wolford | 2.5/5 |
![]() | Agent Provocateur | N/A |
![]() | Jack Wills | N/A |
Wolford has a value for money and ROI score of 2.5 out of 5 stars rated by its users and customers.
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Compared to its competitors, Wolford's ROI score is rated right above Agent Provocateur, and is preceded by Duluth Holdings.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Spanx | 3.8/5 |
![]() | Duluth Holdings | 3/5 |
![]() | Wolford | 2.5/5 |
![]() | Agent Provocateur | N/A |
![]() | Jack Wills | N/A |
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Wolford's Customer Satisfaction score is rated right above Jack Wills, and is preceded by Agent Provocateur.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Duluth Holdings | 100% |
![]() | Spanx | 73% |
![]() | Agent Provocateur | 0% |
![]() | Wolford | 0% |
![]() | Jack Wills | 0% |
Wolford has an overall Customer Service score of 2.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Wolford's overall Customer Service score rated by its users and customers.
http://www.wolford.com/
Compared to its competitors, Wolford's Customer Service score is rated right above Agent Provocateur, and is preceded by Spanx.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Duluth Holdings | 5/5 |
![]() | Spanx | 3.6/5 |
![]() | Wolford | 2.5/5 |
![]() | Agent Provocateur | N/A |
![]() | Jack Wills | N/A |
Wolford has a 2.5/5 stars for its overall company culture rated by their employees

Wolford scored a -100 for Net Promoter Score and a -50 for Employee Net Promoter Score. NPS gauges how likely a customer of Wolford would recommend the brand to a friend. ENPS measures how likely Wolford employees would recommend working at Wolford to a friend.
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
| 25% | Promoters |
|---|---|
| 0% | Passive |
| 75% | Detractors |