100
NPS
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Yahoo Japan
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About Yahoo Japan's Brand
Operator of an Internet search engine in Japan. The company provides online discovery services in three segments: advertising, business service and personal service. Among its major competitors, Yahoo Japan is ranked in 1st place for NPS while Amazon is 2nd, and Uniqlo is 3rd.
Brand at a Glance
100%
Customer Loyalty
5/5
Product Quality
4.5/5
Pricing
5/5
Customer Service
Yahoo Japan Ranking
- #1 / 4 of its competitors
Yahoo Japan NPS
Yahoo Japan's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Yahoo Japan's customers would recommend using the product based on a scale of -100 to 100.
Yahoo Japan Overall NPS
| 100% | Promoters |
|---|---|
| 0% | Passives |
| 0% | Detractors |
Yahoo Japan NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2026 100 | Apr 2026 | 100 |
How Other Brands Compare
Yahoo Japan is ranked first for NPS among its competitors. Amazon and Uniqlo come in second and third, with Yahoo coming in at #4.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Yahoo Japan NPS vs. Competitors
Compared to its competitors, Yahoo Japan's NPS is rated right above Amazon.
| COMPANY | NPS Score | |
|---|---|---|
| Yahoo Japan | 100 |
 | Amazon | 49 |
 | Uniqlo | 40 |
 | Rakuten | 15 |
 | Yahoo | -21 |
Yahoo Japan Customer Reviews
Out of the 2 Yahoo Japan customer reviews 2 were positive and 0 were constructive. Yahoo Japan customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Yahoo Japan Customer Loyalty
100%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Yahoo Japan users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Yahoo Japan Customer Loyalty vs. Competitors
Compared to its competitors, Yahoo Japan's Customer Loyalty score is rated right above Amazon.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Yahoo Japan | 100% |
| Amazon | 89% |
| Uniqlo | 81% |
| Rakuten | 72% |
| Yahoo | 65% |
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Yahoo Japan Product Quality
5/5
Yahoo Japan has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.
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Yahoo Japan Product Information
Yahoo Japan’s product quality score is a 5 out of 5 as rated by its users and customers.
- Website
- www.yahoo.co.jp
- Company Size
- 10,000+ Employees
Yahoo Japan Product Quality vs. Competitors
Compared to its competitors, Yahoo Japan's Product Quality score is rated right above Uniqlo.
| COMPANY | Product Quality Score | |
|---|---|---|
| Yahoo Japan | 5/5 |
| Uniqlo | 4.3/5 |
| Amazon | 4.2/5 |
| Rakuten | 3.7/5 |
| Yahoo | 2.7/5 |
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Yahoo Japan Pricing
Yahoo Japan ROI & Value For Money
4.5/5
Yahoo Japan has a value for money and ROI score of 4.5 out of 5 stars rated by its users and customers.
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Yahoo Japan Pricing vs. Competitors
Compared to its competitors, Yahoo Japan's ROI score is rated right above Amazon.
| COMPANY | Pricing Score | |
|---|---|---|
| Yahoo Japan | 4.5/5 |
| Amazon | 4.1/5 |
| Uniqlo | 4/5 |
| Rakuten | 3.5/5 |
| Yahoo | 2.6/5 |
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Yahoo Japan Customer Satisfaction (CSAT)
Yahoo Japan Customer Satisfaction (CSAT) Score
100 / 100
Yahoo Japan has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Yahoo Japan Customer Satisfaction vs. Competitors
Compared to its competitors, Yahoo Japan's Customer Satisfaction score is rated right above Uniqlo.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Yahoo Japan | 100% |
| Uniqlo | 88% |
| Amazon | 84% |
| Rakuten | 70% |
| Yahoo | 48% |
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Yahoo Japan Customer Service
5/5
Yahoo Japan has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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About Yahoo Japan's Customer Service
Address
Kioi Tower, Tokyo, 102-8282
Website
www.yahoo.co.jp
Yahoo Japan Customer Service vs. Competitors
Compared to its competitors, Yahoo Japan's Customer Service score is rated right above Amazon.
| COMPANY | Customer Service Score | |
|---|---|---|
| Yahoo Japan | 5/5 |
| Amazon | 4.2/5 |
| Uniqlo | 4.1/5 |
| Rakuten | 3.6/5 |
| Yahoo | 2.6/5 |
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