49
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Zong
Marketing or Exec? Claim Your Free Account
About Zong's Brand
ZONG is the first International brand of China Mobile launched in Pakistan. Among its major competitors, Zong is ranked in 2nd place for NPS while Jumio is 1st, and PayPal is 3rd.
Brand at a Glance
72%
Customer Loyalty
3.8/5
Product Quality
3.8/5
Pricing
3.4/5
Customer Service
Zong Ranking
- #2 / 4 of its competitors
Zong NPS
Zong's Net Promoter Score (NPS) is a 49 with 62% Promoters, 25% Passives, and 13% Detractors. Net Promoter Score tracks whether Zong's customers would recommend using the product based on a scale of -100 to 100.
Zong Overall NPS
| 62% | Promoters |
|---|---|
| 25% | Passives |
| 13% | Detractors |
Zong NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2021 100 | Nov 2021 | 100 |
Jan 2022 100 | Jan 2022 | 100 |
Sep 2022 100 | Sep 2022 | 100 |
Nov 2022 50 | Nov 2022 | 50 |
Dec 2022 40 | Dec 2022 | 40 |
Oct 2023 57 | Oct 2023 | 57 |
Dec 2023 50 | Dec 2023 | 50 |
How Other Brands Compare
Zong is ranked second for NPS among its competitors. Jumio and PayPal come in first and third, with Boku Inc coming in at #4.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Zong NPS by Gender
Zong's NPS was rated 67 by Male customers on Comparably.
Male
67
Zong's NPS was rated 67 by Male customers on Comparably.
67%
Promoters
33%
Passives
0%
Detractors
Female
N/A
Zong's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Zong Customer Loyalty
72%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Zong users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Zong Customer Loyalty Score by Gender
Zong's Customer Loyalty score was rated 70 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Zong.
Male
70%
Yes
Female
N/A
Yes
Zong Customer Loyalty vs. Competitors
Compared to its competitors, Zong's Customer Loyalty score is rated right above Jumio, and is preceded by PayPal.
Unlock Zong Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Zong Customer Loyalty vs. Competitors data and gain insights into your customers today.
Zong Product Quality
3.8/5
Zong has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Zong's overall Product Quality score rated by its users and customers.
Zong Product Information
Zong’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- http://www.zong.com.pk/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Mobile App
Quick Insights into Zong Product Quality
Zong's Product Quality score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked Zong's Product Quality.
Ranked Zong Product Quality the Highest
Zong Product Quality Score by Gender
Zong's Product Quality score was rated 3.8 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Zong.
Male
3.8/5
Female
N/A
Zong Product Quality vs. Competitors
Compared to its competitors, Zong's Product Quality score is rated right above PayPal, and is preceded by Jumio.
Unlock Zong Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Zong Product Quality vs. Competitors data and gain insights into your customers today.
Zong Pricing
Zong ROI & Value For Money
3.8/5
Zong has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Zong's overall ROI score rated by its users and customers.
Quick Insights into Zong ROI
Zong's ROI score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked Zong's ROI score.
Ranked Zong ROI the Highest
Zong ROI Score by Gender
Zong's ROI score was rated 4 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Zong.
Male
4/5
Female
N/A
Zong Pricing vs. Competitors
Compared to its competitors, Zong's ROI score is rated right above Jumio, and is preceded by Boku Inc.
Unlock Zong ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Zong ROI vs. Competitors data and gain insights into your customers today.
Zong Customer Satisfaction (CSAT)
Zong Customer Satisfaction (CSAT) Score
88 / 100
Zong has an overall Customer Satisfaction score of 88 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
63%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Zong Customer Satisfaction
Zong's Customer Satisfaction score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked Zong's Customer Satisfaction.
Ranked Zong Customer Satisfaction the Highest
Zong Customer Satisfaction Score by Gender
Zong's Customer Satisfaction score was rated 67 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Zong.
67 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Zong Customer Satisfaction vs. Competitors
Compared to its competitors, Zong's Customer Satisfaction score is rated right above PayPal, and is preceded by Boku Inc.
Unlock Zong Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Zong Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Zong Customer Service
3.4/5
Zong has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Zong's overall Customer Service score rated by its users and customers.
About Zong's Customer Service
Website
http://www.zong.com.pk/
Quick Insights into Zong Customer Service
Zong's Customer Service score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked Zong's Customer Service score.
Ranked Zong Customer Service the Highest
Zong Customer Service Score by Gender
Zong's Customer Service score was rated 3.8 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Zong.
Male
3.8/5
Female
N/A
Zong Customer Service vs. Competitors
Compared to its competitors, Zong's Customer Service score is rated right above PayPal, and is preceded by Jumio.
Unlock Zong Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Zong Customer Service vs. Competitors data and gain insights into your customers today.
Zong as an Employer
4.1/5
Zong has a 4.1/5 stars for its overall company culture rated by their employees
bottom
25%
Consumer vs. Employees
Zong scored a 49 for Net Promoter Score and a -9 for Employee Net Promoter Score. NPS gauges how likely a customer of Zong would recommend the brand to a friend. ENPS measures how likely Zong employees would recommend working at Zong to a friend.
Net Promoter Score
49
NPS Score
| 62% | Promoters |
|---|---|
| 25% | Passive |
| 13% | Detractors |
Employee Net Promoter Score
-9
eNPS Score
| 33% | Promoters |
|---|---|
| 25% | Passive |
| 42% | Detractors |
