Aura Culture | Comparably
Aura Claimed Company
Aura is one of the fastest growing online safety solutions for individuals and families. Whether you're protecting yourself, your kids or your aging loved ones, Aura can meet your needs at every stage of life. Customers trust Aura's simple interface to effortlessly safeguard the things they care about most. Through real-time monitoring and alerts, Aura helps detect and mitigate emerging online threats, such as scams, predators and cyberbullying. read more
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EMPLOYEE
PARTICIPANTS
229
TOTAL
RATINGS
6201

Aura Company Culture

Aura Culture

This score is derived from employee ratings & reviews
Choice Employer
A+
4.9/5

Aura CEO

Top 5%Top 5% of Similar Size Companies on Comparably
Hari Ravichandran Aura's CEO
Hari Ravichandran
92 /100

Diversity at Aura

Top 5%Top 5% of Similar Size Companies on Comparably
A+

Diverse employees at Aura have rated Team, Leadership, and Executive Team as the highest categories they have scored

Women at Aura

Top 10%Top 10% of Similar Size Companies on Comparably
A

Women at Aura have rated Team, Happiness, and Compensation as the highest categories they have scored

Aura eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Top 5%Top 5% of Similar Size Companies on Comparably

Recommend to a Friend?

68

Aura employees are 68% more likely to recommend Aura as a great place to work

72%Promoters
24%Passives
4%Detractors

Aura Company News

Working at Aura

Working at Aura is rated highly by 229 employees, across various culture dimensions. Aura employees are most satisfied about CEO Rating, Compensation, and Environment categories, putting Aura’s culture in the Top 5% compared to similar sized companies on Comparably and in the Top 5% compared to other companies in Boston. See below in detail how working at Aura was rated by employees.

Overall Company Culture at Aura

A+

Overall Company Culture at Aura is rated A+

Last updated months ago

Top
5%

Aura ranks in the Top 5% of other companies on Comparably with 201-500 Employees for Overall Company Culture Score

Overall Company Culture Score by Department

This graph details how each department scores their Overall Company Culture

Results from 229 Employees

View Results
0
20
40
60
80
100
Legal
98
Legal98
Business Dev
93
Business Dev93
HR
92
HR92
Finance
91
Finance91
IT
91
IT91
Admin
89
Admin89
Customer Support
89
Customer Support89
Communications
88
Communications88
Marketing
88
Marketing88
Product
88
Product88
Sales
88
Sales88
Customer Success
87
Customer Success87
Design
85
Design85
Engineering
84
Engineering84
Operations
82
Operations82

Aura Employee Reviews

Out of 1169 Aura employee reviews, 97% were positive. The remaining 3% were constructive reviews with the goal of helping Aura improve their work culture.

97%
3%
Positive Reviews97%
Constructive Feedback3%

Positive Reviews From Aura Employees

  • What is the best part about your compensation package?
    The medical plans offered are amazing and the company covers most of the premium so you're getting a great plan for a very low cost
  • What makes you most happy at work?
    Knowing that I'm working for a company that is doing such great work for families all over the world
  • What is most positive about the culture and environment at your company?
    They really promote cross functional collaboration

Constructive Feedback From Aura Employees

  • Why do you feel undervalued and what would make you feel better about your compensation?
    Keep improving benefits: 401k match, remote work perks, professional development!
  • What would you most like to see improved at your company?
    I can't think of anything really to improve - I enjoy working for Aura and am thankful every day that I get to be a part of this amazing team.
  • What's going wrong and how can it be improved?
    "Moving fast" does not have to mean moving without consistent purpose and intention. It also does not have to mean randomly laying people off for no reason just for the sake of a "re-org."

Aura Company Information

Aura Company Overview

Aura is one of the fastest growing online safety solutions for individuals and families. Whether you're protecting yourself, your kids or your aging loved ones, Aura can meet your needs at every stage of life. Customers trust Aura's simple interface to effortlessly safeguard the things they care about most. Through real-time monitoring and alerts, Aura helps detect and mitigate emerging online threats, such as scams, predators and cyberbullying.

Aura was founded in 2017 and its current CEO is Hari Ravichandran. Since its inception 9 years ago, Aura has grown to 400 employees.

Aura Mission, Vision & Values

Aura Mission Statement

To make the internet safer for everyone.

Aura Vision Statement

At Aura, we envision a world where the internet is safer for all. By harnessing the potential of AI and machine learning, we’re building first-of-their-kind digital tools to give families a deeper understanding of their online atmosphere. We are committed to staying ahead of the ever-changing challenges of our digital world, ensuring we create solutions that protect and empower the next generation. We want to empower everyone to access the information, connections and convenience of the digital world without sacrificing safety or privacy. Together, we're building a future where individuals and families can develop and maintain healthy digital habits.

Aura Values

  • We Are One Team
  • Wow Our Customers
  • Embrace What's Next
  • Own the Outcome
  • Aspire to Greatness

Sustainability and Corporate Social Responsibility at Aura

Aura recognizes and supports the collective, systemic change needed to address the climate crisis, and champions a world in which all people can thrive

The protections and security our technology offers families are only significant if we have a healthy, thriving planet on which to live and grow. As we operate, innovate and collaborate, the health of our environment will be kept top of mind - to create not only a safer internet, but a more sustainable one, as well.

https://www.aura.com/aura-cares?tab=id2#Climate-Action


Headquarter250 Northern Ave
Boston, MA 02210
United States of America
Websitewww.aura.com
Founding Date2017
Tel(650) 223-1988
Company StatusPrivate
Jobsboards.greenhouse.io/aura798
Social Sites
  • This PSA highlights a practical, cutting edge approach to Online Safety for kids that is making a real difference. The PSA features the technology and App by Aura as an illustration of the ideal effectiveness of this approach. This long version content is developed ultimately for television news breaks and digital, social media and is designed to to inform and educate the general public about the benefits and accessibility of this very caring and effective approach. The solutions to our youth's well being crisis won’t come from Congress or big-tech companies alone. It starts with families—empowered with the right tools to protect their kids. Aura is leading the charge, offering smart, simple, AI-powered solutions for digital parenting.
  • Aura, in partnership with child psychologists, created Online Balance-- a powerful tool to help protect your child from technology's negative effects. Gain insights into their online habits and get expert recommendations to support healthy screen time and overall wellbeing. Try it with your family for free at aura.com.
  • “A Lifetime of Protection” featuring Robert Downey Jr. highlights Aura's all-in-one approach to digital safety—offering AI-powered protection that evolves with your family’s needs. Whether it’s helping parents manage screen time and spot signs of cyberbullying, shielding adults from identity theft and financial fraud, or keeping seniors safe from scams with a simple interface, Aura adapts to every stage of life. To learn more about how Aura can protect you and your family, visit Aura.com/lifetime.

Aura Employees

Aura has 400 employees. 229 employees at Aura have reviewed Aura across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 229 Aura employees give their leadership a grade of A+, or Top 5% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at Aura are extremely happy with their total compensation at Aura, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at Aura are extremely happy with their team. 229 Participants grade the quality of their coworkers an A+. The majority believe the meetings at Aura are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at Aura believe the environment at Aura is positive. Most Participants believe the pace of work at Aura is comfortably fast. About 71% of the employees at Aura work 8 hours or less, while 1% of them have an extremely long day - longer than twelve hours.

Overall, the employees at Aura are extremely happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

A Day in the Life
A Day in the Life
Aura employees generally work 8.6 hrs a day
Work Hours
A Day in the Life
Employees at Aura report the work pace is comfortably fast
Work Pace
A Day in the Life
99% of Aura employees look forward to interacting with their team every day
Coworkers
A Day in the Life
Aura employees most often take unlimited paid vacation and sick days each year
Perks & Benefits
A Day in the Life
94% of Aura employees report they are happy with their work life balance
Work Life Balance
A Day in the Life
Aura employees typically get valuable feedback on how to improve at work Every Week
Feedback
A Day in the Life
99% of Aura employees call their work environment positive
Environment

Joining Aura - Employee Onboarding

The prevailing opinion from employees about joining Aura is that the company was very prepared on their first day. Aura employees concluded that their overall onboarding experience was positive. 100% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Aura KPIs and OKRs

At Aura 100% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Aura's KPIs and OKRs is essential for its success. Out of 182 Aura employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 174 have said yes.

AnswerPercent
Yes96%
No4%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes100%
No0%
Are the KPIs/OKRs for your department clear?

Aura CEO & Leadership

Hari Ravichandran Aura's CEO
92 /100

Aura CEO Awards and Recognitions

Best CEOs 2025 (Small & Midsize Companies)
Best CEOs 2024 (Small & Midsize Companies)
Best CEOs 2023 (Small & Midsize Companies)
Best CEOs for Women 2022 (Large Companies)

Aura’s CEO Hari Ravichandran started in this role in 2017. Hari’s approval rate is in the Top 5% of all CEOs of similar-sized companies on Comparably, and in the Top 5% compared to the CEOs of all other companies in Boston. With a high CEO score, Hari Ravichandran has won the Best CEOs in 2025. Aura’s CEO is highly regarded especially by employees in the Legal department, employees in the Customer Support department, and employees in the Operations department. However, Non-Binary employees, employees in the Design department, and employees in the Marketing department have a less favorable view of the CEO and believe there is room for improvement. Compared to Aura’s competitors, Hari Ravichandran ranks right above LifeLock CEO Scott Taylor. Under Ravichandran’s leadership, Aura employee respondents are most happy about their Compensation and the company’s Environment. Professional Development and Gender are two areas, according to respondents, where Aura could stand to see real improvement.

Aura Leadership

The Aura Executive Team is rated an “A+” and led by CEO Hari Ravichandran, Founder and CEO Hari Ravichandran, and Chief Technology Officer Rekha Singh

  • Hari Ravichandran  CEO / President

    Hari Ravichandran CEO / President

    Hari Ravichandran is the CEO and founder of Aura. He was previously founder and CEO of Endurance International Group, a... read more

  • Hari Ravichandran Founder and CEO

    Hari Ravichandran is the CEO and founder of Aura. An engineer by training and entrepreneur by nature, Hari has a track... read more

  • Rekha Singh Chief Technology Officer

    Rekha Singh serves as Aura’s Chief Technology Officer, leading the company’s engineering organization and technology... read more

  • Kristin Covi Chief Marketing Officer

    Kristin Covi serves as the Chief Marketing Officer of Aura.

  • Bill Lundregan Chief Legal Officer

    Bill Lundregan serves as Aura’s Chief Legal Officer, responsible for managing the company’s legal and regulatory... read more

  • Joseph Agresta Chief Creative Officer

    Joseph Agresta serves as the Chief Creative Officer of Aura.

  • Thomas Clayton Chief Operating Officer and President

    Thomas Clayton is the Chief Operating Officer (COO) and President at Aura, overseeing the company’s operations with a... read more

  • Blake Cunneen Head of Corporate Development

    Blake is an executive with a track record of successfully building and scaling SaaS businesses. Prior to Aura, Blake was... read more

  • Brian DeCenzo Chief Financial Officer

    Brian DeCenzo serves as Aura’s Chief Financial Officer, leading global financial planning, analysis, accounting,... read more

Aura Salaries

How much does Aura pay?

229 employees at Aura rank their Compensation in the Top 5% of similar sized companies in the US (based on 521 ratings) while 229 employees at Aura rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 409 ratings).

Last updated months ago.

1st Percentile
$133k
$133k1st Percentile
20th Percentile
$191k
$191k20th Percentile
40th Percentile
$256k
$256k40th Percentile
60th Percentile
$285k
$285k60th Percentile
80th Percentile
$319k
$319k80th Percentile
100th Percentile
$370k
$370k100th Percentile
N/A
Average Compensation
$256,352*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

Explore Aura Salaries

Diversity & Inclusion at Aura

Diverse employees at Aura score the company 88/100 across various culture categories, placing Aura in the Top 5% of companies on Comparably with 201-500 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Aura across various culture dimensions.

Ranked Culture the Highest

Women 98/100
Department - Legal
Men 94/100
Department - HR
Diverse Employees 93/100
Department - HR

Ranked Culture the Lowest

Women 80/100
Department - Operations
Men 86/100
Department - Engineering
Diverse Employees 83/100
Department - Operations

Aura Perks & Benefits

Complimentary Aura Family account for you and your family, Coffee & chats with leaders and teams, speed-networking events via Zoom, fun and resourceful Slack channels, and more.

Health & Wellness

  • Dental Insurance
  • Vision Insurance
  • Health Insurance
  • Life Insurance

Paid Time Off

  • PTO / Vacation Policy
  • Paid Holidays
  • Maternity / Paternity Leave

Financial Benefits

  • 401K / Retirement Plan
  • Performance Bonus
  • Tuition Reimbursement

Office Perks

  • Free Food
  • Pet-Friendly
  • Company Social Outings
  • Legal Assistance
  • Work From Home Policy
  • Unique Office Space

Aura PTO

Aura's PTO and Vacation policy typically gives unlimited days off a year. Aura's benefits and PTO Package averages to represent a $1000 -$1500 cash value per month.

AnswerPercent
Flex Time0%
Vacation Policy0%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No0%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo100%
$500 -$1000/mo0%
Less than $500/mo0%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

Aura Careers

Aura Jobs

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Overview of Candidates Interested in Aura on Comparably

Candidates By Department

All Industries
100%

Candidates By Location

Boston
100%

Frequently Asked Questions regarding Aura

What is Aura address?

Aura location is at 250 Northern Ave

Who is the CEO of Aura?

Aura CEO is Hari Ravichandran, their score by employees is 92

What is Aura eNPS?

The eNPS for Aura is 68

How many employees work in Aura?

Aura has 400 employees

Who are Aura competitors?

Aura main competitors are LifeLock, McAfee, Aqua Security

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