Fender Competitors | Comparably
Fender Musical Instruments Corporation (FMIC) manufactures guitars, basses, amplifiers, and other related equipment. read more
EMPLOYEE
PARTICIPANTS
31
TOTAL
RATINGS
325

Fender Competitors

Fender competitors include Sweetwater, Yamaha, Gibson Guitar Corporation and PRS Guitars. Fender ranks 4th in CEO Score on Comparably vs its competitors. See below how Fender compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
4th
eNPS Rank
4th
Gender Rank
N/A
Diversity Rank
2nd
Product Quality
3rd
NPS Rank
2nd
Pricing Rank
2nd
Customer Service
3rd

See Fender Culture vs Competitors:

Fender Competitors
RankCompanyScore
1Sweetwater86
2Yamaha72
3Gibson Guitar Corporation71
4Fender57
Product Quality Score Comparison

Fender Ranks 3rd in Product Quality Score

65 Customers rate Fender's Product Quality Score a 4.1/5, which ranks it 3rd against its competitors, below Yamaha.

  1. 1st
    Sweetwater
    4.5 / 5
  2. 2nd
    Yamaha
    4.2 / 5
  3. 3rd
    Fender
    4.1 / 5
  4. 4th
    Gibson Guitar Corporation
    4.1 / 5
Product Quality Score Comparison
RankCompany Score
1Sweetwater91
2Yamaha84
3Fender83
4Gibson Guitar Corporation83
NPS Comparison

Fender Ranks 2nd in Net Promoter Score

82 Customers rate Fender's Net Promoter Score a 44, which ranks it 2nd against its competitors, below Sweetwater. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend Fender to a friend?”.

  1. 1st
    Sweetwater
    63
  2. 2nd
    Fender
    44
  3. 3rd
    Yamaha
    40
  4. 4th
    Gibson Guitar Corporation
    40
NPS Comparison
RankCompany Score
1Sweetwater63
2Fender44
3Yamaha40
4Gibson Guitar Corporation40
Pricing Score Comparison

Fender Ranks 2nd in Pricing Score

58 Customers rate Fender's Pricing Score a 4/5, which ranks it 2nd against its competitors, below Sweetwater.

  1. 1st
    Sweetwater
    4.4 / 5
  2. 2nd
    Fender
    4 / 5
  3. 3rd
    Yamaha
    3.9 / 5
  4. 4th
    Gibson Guitar Corporation
    3.8 / 5
Pricing Score Comparison
RankCompany Score
1Sweetwater88
2Fender80
3Yamaha79
4Gibson Guitar Corporation77
Customer Service Comparison

Fender Ranks 3rd in Customer Service

56 Customers rate Fender's Customer Service a 4/5, which ranks it 3rd against its competitors, below Yamaha.

  1. 1st
    Sweetwater
    4.4 / 5
  2. 2nd
    Yamaha
    4 / 5
  3. 3rd
    Fender
    4 / 5
  4. 4th
    Gibson Guitar Corporation
    3.9 / 5
Customer Service Comparison
RankCompany Score
1Sweetwater89
2Yamaha80
3Fender80
4Gibson Guitar Corporation79
Overall Culture Score Comparison

Fender Ranks 4th in Overall Culture Score

31 Employees rate Fender's Overall Culture a 57/100, which ranks it 4th against its competitors, below Gibson Guitar Corporation. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    Sweetwater
    86 / 100
  2. 2nd
    Yamaha
    72 / 100
  3. 3rd
    Gibson Guitar Corporation
    71 / 100
  4. 4th
    Fender
    57 / 100
Overall Culture Score Comparison
RankCompany Score
1Sweetwater86
2Yamaha72
3Gibson Guitar Corporation71
4Fender57
eNPS Comparison

Fender Ranks 4th in Employee Net Promoter Score

22 Employees rate Fender's Employee Net Promoter Score a -41, which ranks it 4th against its competitors, below Yamaha. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at Fender to a friend?”.

  1. 1st
    Sweetwater
    60
  2. 2nd
    Gibson Guitar Corporation
    18
  3. 3rd
    Yamaha
    16
  4. 4th
    Fender
    -41
eNPS Comparison
RankCompany eNPS
1Sweetwater60
2Gibson Guitar Corporation18
3Yamaha16
4Fender-41
Gender Score Comparison
Not Enough Ratings To Rank Fender
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Diversity Score Comparison

Fender Ranks 2nd in Diversity Score

4 Employees rate Fender's Diversity Score a 63/100, which ranks it 2nd against its competitors, below Sweetwater. The Diversity Score tracks how positively diverse employees rate their experience at Fender.

  1. 1st
    Sweetwater
    85 / 100
  2. 2nd
    Fender
    63 / 100
  3. 3rd
    Yamaha
    58 / 100
Diversity Score Comparison
RankCompany Score
1Sweetwater85
2Fender63
3Yamaha58

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