GfK Brand Manager Salaries in Lansing, MI | Comparably
GfK Claimed Company
The GfK Group is one of the largest market research companies in the world with long-standing data science experience. 13.000+ employees. read more
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GfK Brand Manager Salaries in Lansing, MI

The average GfK Brand Manager in Lansing, MI earns an estimated $117,638 annually, which includes an estimated base salary of $105,101 with a $12,537 bonus. GfK's Brand Manager compensation is $19,023 more than the US average for a Brand Manager. Brand Manager salaries at GfK in Lansing, MI can range from $50,000 - $179,000.

In Lansing, MI, The Marketing Department at GfK earns $1,585 more on average than the IT Department.

Last updated 8 months ago.

$18
$35k
$62k
$92k
$250k
$500k
$117,638
Average Compensation
$105,101
avg. base
$12,537
avg. bonus

Brand Manager Salaries at GfK

In Lansing, MI, Brand Managers earn $1,140 more than Brand Managers, and $42,104 less than Senior Marketing Managers.

Director of Marketing
$194k*
Senior Marketing Manager
$160k*
Brand Manager
$116k*
Marketing Manager
$112k*
Marketing Operations
$109k*
Content Strategist
$100k*
Event Planner
$92k*
Data Analyst
$90k*
Business Analyst
$89k*
Content Manager
$87k*
Copywriter
$85k*
SEM Manager
$82k*
Email Marketer
$80k*
Community Manager
$78k*
Social Media Manager
$75k*
Marketing Associate
$75k*
SEO Specialist
$74k*
* estimated salary

Compensation at GfK by Department

In Lansing, MI, The Marketing Department averages $1,585 more than the IT Department, and $7,998 less than the Sales Department

Sales
$106,173 Avg. total comp.
+$8k
Marketing
$98,175 Avg. total comp.
IT
$96,590 Avg. total comp.
-$2k

Brand Manager Compensation by Gender (All Companies)

The average female Brand Manager at companies similar size to GfK reported making $111,303, while the average male Brand Manager at similar sized companies reported making $117,246.

Brand Manager Compensation by Ethnicity (All Companies)

The average African American/Black Brand Manager at companies similar size to GfK reported making $121,000, while the average Asian or Pacific Islander Brand Manager at similar sized companies reported making $108,541.

How Brand Managers at GfK Rate Their Compensation

The majority of Brand Managers at GfK believe they're not compensated fairly. 100% of Brand Managers at GfK say they receive annual bonuses, and the majority (45%) are not satisfied with their benefits. See more compensation ratings at GfK

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