GfK Employee Reviews | Comparably
GfK Claimed Company
The GfK Group is one of the largest market research companies in the world with long-standing data science experience. 13.000+ employees. read more
EMPLOYEE
PARTICIPANTS
95
TOTAL
RATINGS
931
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GfK Employee Reviews

Out of 70 GfK employee reviews, 59% were positive. The remaining 41% were constructive reviews with the goal of helping GfK improve their work culture.

What do you like best about the leadership team?

Leadership Reviews

Lead and manage team well

Caring, work as team, motivated

patient when error are made

They trust local team to execute strategy. Not too many expats

What does the leadership team need to get better at?

Leadership Reviews

Better communication about their strategy

People hiting , empowering business leader and do incremental change instead if sudden death

Being transparent about what’s really going on and better compensation for employe

People skills need vast improvement

Transparency. We had a JV with our main competitor and information was poor. People are nervous of lay offs and those not worried are worried we will lose high talent and bring more work onto them and make the company weaker for it. We are owned by KKR now and everyone knows what Private Equity do!

What is the best part about your compensation package?

Compensation Reviews

Everything about it was good

health care no co pay

Many bonuses for those who perform

Life insurance. But that is pretty much it.

The bonus is ok, medical and traffic bonuses

Why do you feel undervalued and what would make you feel better about your compensation?

Compensation Reviews

Compensation and insurance benefits are much lower than the market going rate. Especially in Indonesia.

Equal work should be paid equally. But at GfK it's paid by "nose".

100% of salary or more for compensation. Company forced us to sign a document that for 40% of salary we won't leave the company for six months.

a market competitive salary will be good for a start!

Payment should be a lot more tied to the volume of work. Same payment for weeks of news/magazines and YouTube while you are under constant load.

What are some of the best things about your team?

Team Reviews

nice people, i like them very much

Good teamwork and helpful, everyone is friendly

they are approachable and not hesitant to share their ideas

They are great professionals and team players.

flexible times to interact with them

What do your coworkers need to improve and how could you work together better?

Team Reviews

Long time employess working in Germany should take german language courses compulsory.

Need to know what is going on iutside gfk

The team is nice. Mostly seniors, now that all the new colleagues are out

GfK needs to rethink and overhaul how they manage remote teams. Managers need to create structure and opportunities for coworkers to work together. Sending out "memes" about conference calls does not create a team environment.

What is most positive about the culture and environment at your company?

Environment Reviews

Teamwork, collaboration, friendly, willing to help each other

Great people and friendly, eager to help.

comfortable dealing with superiors and coworkers

Collaboration between team members and with other teams

What needs to change to make the company culture better?

Environment Reviews

Don't only look at profit short term. But make the place to work better.

New leadership is needed now

The company does not care about its employees. It only cares about making money at the expense of its employees and customers.

What did you like most about the interview process?

Interviews Reviews

Being explained what is expected of me

Interviewer explain clearly what need to be done in the role and what expectation from her

The HR lady who tried to make fhe process easier

Honest interview and interesting perspectives.

easy questions to proceed well

What would you improve about your company's interview process?

Interviews Reviews

There aren't any Interviews reviews of GfK yet.
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What makes you most happy at work?

Outlook Reviews

client satisfaction and be a trusted partner

My colleagues are helpful and friendly

Interesting procjects and great people.

challenge of producing better and faster each day

Bsuiness stability and good pay

What's going wrong and how can it be improved?

Outlook Reviews

Operations wise , no accuracy nor honesty. Data is cooked in many countries.

Morphing into a new brand is not working

We need new owners. KKR sees as a property to flip and make a buck on. They don’t give two bits how we work so long as it’s cheap to keep costs down and make ya more attractive to buy

What do you like best about your company?

Outlook Reviews

We can work at home a day a week, unofficially as it is not a written policy and a manager could revoke anytime for no reason.

Great team and very supportive culture

What would you most like to see improved at your company?

Outlook Reviews

Stability. We have been flipped around owners like a hamburger patty on a grill. Having a ln owner willing to invest in growth as appears to starve us to show a better bottom line.

Employees should be compensated at market rates

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