GfK Marketing Associate Salary | Comparably
GfK Claimed Company
The GfK Group is one of the largest market research companies in the world with long-standing data science experience. 13.000+ employees. read more
EMPLOYEE
PARTICIPANTS
95
TOTAL
RATINGS
931
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GfK Marketing Associate Salary

The average GfK Marketing Associate earns an estimated $76,998 annually, which includes an estimated base salary of $69,282 with a $7,716 bonus. GfK's Marketing Associate compensation is $21,277 more than the US average for a Marketing Associate. Marketing Associate salaries at GfK can range from $32,000 - $145,000.

The Marketing Department at GfK earns $7,026 more on average than the Operations Department.

Last updated 6 months ago.

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$76,998
Average Compensation
$69,282
avg. base
$7,716
avg. bonus

Marketing Associate Salaries at GfK

Marketing Associates earn $1,642 more than Social Media Managers, and $963 less than Community Managers.

Director of Marketing
$194k*
Senior Marketing Manager
$160k*
Brand Manager
$116k*
Marketing Manager
$112k*
Marketing Operations
$109k*
Content Strategist
$100k*
Event Planner
$92k*
Data Analyst
$90k*
Business Analyst
$89k*
Content Manager
$87k*
Copywriter
$85k*
SEM Manager
$82k*
Email Marketer
$80k*
Community Manager
$78k*
Social Media Manager
$75k*
Marketing Associate
$75k*
SEO Specialist
$74k*
* estimated salary

Compensation at GfK by Department

The Marketing Department averages $7,026 more than the Operations Department, and $2,663 less than the IT Department

IT
$100,838 Avg. total comp.
+$3k
Marketing
$98,175 Avg. total comp.
Operations
$91,149 Avg. total comp.
-$7k

Marketing Associate Compensation by Gender (All Companies)

The average female Marketing Associate at companies similar size to GfK reported making $70,192, while the average male Marketing Associate at similar sized companies reported making $77,886.

Marketing Associate Compensation by Ethnicity (All Companies)

The average Asian or Pacific Islander Marketing Associate at companies similar size to GfK reported making $76,535, while the average African American/Black Marketing Associate at similar sized companies reported making $64,409.

How Marketing Associates at GfK Rate Their Compensation

The majority of Marketing Associates at GfK believe they're not compensated fairly. 100% of Marketing Associates at GfK say they receive annual bonuses, and the majority (45%) are not satisfied with their benefits. See more compensation ratings at GfK

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