"Goodwill provides job training, employment placement services and other community-based programs." read more

EMPLOYEE PARTICIPANTS: 813

TOTAL RATINGS: 8379

CEO: Steve Preston

Goodwill CMO Salary

The average Goodwill CMO earns an estimated $280,081 annually. Goodwill's CMO compensation is $24,432 more than the US average for a CMO.

The Marketing Department at Goodwill earns $894 more on average than the Sales Department.

Last updated 21 days ago.

$48k

$116k

$184k

$250k

$400k

$550k

$700k

$280,081

Average Compensation

$280,081: avg. base

CMO Salaries at Goodwill

CMOs earn $89,900 more than Directors of Marketing.

Director of Marketing

$190k*

Senior Marketing Manager

$158k*

Brand Manager

$114k*

Marketing Manager

$114k*

Marketing Operations

$107k*

Content Strategist

$98k*

Business Analyst

$97k*

Event Planner

$95k*

Data Analyst

$93k*

Content Manager

$85k*

SEM Manager

$85k*

Copywriter

$83k*

Email Marketer

$78k*

Community Manager

$76k*

Social Media Manager

$74k*

SEO Specialist

$73k*

Marketing Associate

$63k*

* estimated salary

Compensation at Goodwill by Department

The Marketing Department averages $894 more than the Sales Department, and $7,703 less than the Customer Support Department

Customer Support

$131,378 Avg. total comp.

+$8k

Marketing

$123,675 Avg. total comp.

Sales

$122,781 Avg. total comp.

-$894

CMO Compensation by Gender (All Companies)

The average female CMO at companies similar size to Goodwill reported making $375,300, while the average male CMO at similar sized companies reported making $411,150.

CMO Compensation by Ethnicity (All Companies)

The average African American/Black CMO at companies similar size to Goodwill reported making $500,000, while the average Hispanic or Latino CMO at similar sized companies reported making $310,000.

How CMOs at Goodwill Rate Their Compensation

The majority of CMOs at Goodwill believe they're not compensated fairly. 27% of CMOs at Goodwill say they receive annual bonuses, and the majority (56%) are satisfied with their benefits. See more compensation ratings at Goodwill

Do you believe you're paid fairly?

42% Yes

Does your company give annual bonuses?

27% Yes

Are you satisfied with your Benefits?

56% Yes

See Goodwill CMO Salaries by City

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