"Goodwill provides job training, employment placement services and other community-based programs." read more

EMPLOYEE PARTICIPANTS: 821

TOTAL RATINGS: 8404

CEO: Steve Preston

Goodwill VP of Brand Strategy Salary

The average Goodwill VP of Brand Strategy earns an estimated $251,695 annually, which includes an estimated base salary of $199,195 with a $52,500 bonus. Goodwill's VP of Brand Strategy compensation is $61,310 more than the US average for a VP of Brand Strategy. VP of Brand Strategy salaries at Goodwill can range from $170,000 - $260,000.

The Marketing Department at Goodwill earns $894 more on average than the Sales Department.

Last updated 3 months ago.

$55k

$100k

$149k

$200k

$658k

$251,695

Average Compensation

$199,195: avg. base

$52,500: avg. bonus

VP of Brand Strategy Salaries at Goodwill

VPs of Brand Strategy earn $61,514 more than Directors of Marketing.

Director of Marketing

$190k*

Senior Marketing Manager

$158k*

Brand Manager

$114k*

Marketing Manager

$114k*

Marketing Operations

$107k*

Content Strategist

$98k*

Business Analyst

$97k*

Event Planner

$95k*

Data Analyst

$93k*

Content Manager

$85k*

SEM Manager

$85k*

Copywriter

$83k*

Email Marketer

$78k*

Community Manager

$76k*

Social Media Manager

$74k*

SEO Specialist

$73k*

Marketing Associate

$63k*

* estimated salary

Compensation at Goodwill by Department

The Marketing Department averages $894 more than the Sales Department, and $7,703 less than the Customer Support Department

Customer Support

$131,378 Avg. total comp.

+$8k

Marketing

$123,675 Avg. total comp.

Sales

$122,781 Avg. total comp.

-$894

VP of Brand Strategy Compensation by Gender (All Companies)

The average female VP of Brand Strategy at companies similar size to Goodwill reported making $239,000, while the average male VP of Brand Strategy at similar sized companies reported making $240,000.

How VPs of Brand Strategy at Goodwill Rate Their Compensation

The majority of VPs of Brand Strategy at Goodwill believe they're not compensated fairly. 27% of VPs of Brand Strategy at Goodwill say they receive annual bonuses, and the majority (56%) are satisfied with their benefits. See more compensation ratings at Goodwill

Do you believe you're paid fairly?

42% Yes

Does your company give annual bonuses?

27% Yes

Are you satisfied with your Benefits?

56% Yes

See Goodwill VP of Brand Strategy Salaries by City

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