3
NPS
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J.D. Power
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About J.D. Power's Brand
J.D. Power is a global leader in consumer insights, advisory services and data and analytics. A pioneer in the use of big data, artificial intelligence (AI) and algorithmic modeling capabilities to understand consumer behavior, J.D. Power has been delivering incisive industry intelligence on customer interactions with brands and products for more than 50 years. The world's leading businesses across major industries rely on J.D. Power to guide their customer-facing strategies. Among its major competitors, J.D. Power is ranked in 4th place for NPS while Ipsos is 1st, and Nielsen is 2nd.
Brand at a Glance
74%
Customer Loyalty
3.5/5
Product Quality
3.6/5
Pricing
3.7/5
Customer Service
J.D. Power CMO
J.D. Power Ranking
- #4 / 4 of its competitors
J.D. Power NPS
J.D. Power's Net Promoter Score (NPS) is a 3 with 45% Promoters, 13% Passives, and 42% Detractors. Net Promoter Score tracks whether J.D. Power's customers would recommend using the product based on a scale of -100 to 100.
J.D. Power Overall NPS
| 45% | Promoters |
|---|---|
| 13% | Passives |
| 42% | Detractors |
J.D. Power NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2023 -10 | Jun 2023 | -10 |
Sep 2023 -9 | Sep 2023 | -9 |
Oct 2023 -8 | Oct 2023 | -8 |
Nov 2023 -4 | Nov 2023 | -4 |
Jan 2024 -5 | Jan 2024 | -5 |
Mar 2024 -7 | Mar 2024 | -7 |
Jul 2024 -11 | Jul 2024 | -11 |
Nov 2024 -7 | Nov 2024 | -7 |
Feb 2025 0 | Feb 2025 | 0 |
Oct 2025 -1 | Oct 2025 | -1 |
Jan 2026 0 | Jan 2026 | 0 |
Feb 2026 2 | Feb 2026 | 2 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
J.D. Power NPS by Gender
J.D. Power's NPS was rated 0 by Male customers on Comparably.
Male
0
J.D. Power's NPS was rated by Male customers on Comparably.
50%
Promoters
0%
Passives
50%
Detractors
Female
N/A
J.D. Power's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
J.D. Power NPS vs. Competitors
Compared to its competitors, J.D. Power's NPS is rated right above GfK, and is preceded by Kantar.
| COMPANY | NPS Score | |
|---|---|---|
 | Ipsos | 27 |
 | Nielsen | 11 |
 | Kantar | 3 |
| J.D. Power | 3 |
 | GfK | -9 |
J.D. Power Customer Reviews
Out of the 2 J.D. Power customer reviews 2 were positive and 0 were constructive. J.D. Power customer reviews reflect that all customers have a favorable experience using the products/services of the company.
J.D. Power Customer Loyalty
74%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
74% of J.D. Power users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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J.D. Power Customer Loyalty Score by Gender
J.D. Power's Customer Loyalty score was rated 100 by Male customers on Comparably.
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Male
100%
Yes
Female
N/A
Yes
J.D. Power Customer Loyalty vs. Competitors
Compared to its competitors, J.D. Power's Customer Loyalty score is rated right above GfK, and is preceded by Ipsos.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Nielsen | 76% |
| Ipsos | 75% |
| J.D. Power | 74% |
| GfK | 74% |
| Kantar | 73% |
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J.D. Power Product Quality
3.5/5
J.D. Power has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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J.D. Power Product Information
J.D. Power’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Company Size
- 1,001-5,000 Employees
Industry
Tech
AI, Big Data and Analytics
Quick Insights into J.D. Power Product Quality
J.D. Power's Product Quality score was rated highest by Male customers.
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Ranked J.D. Power Product Quality the Highest
J.D. Power Product Quality Score by Gender
J.D. Power's Product Quality score was rated 3.9 by Male customers on Comparably.
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Male
3.9/5
Female
N/A
J.D. Power Product Quality vs. Competitors
Compared to its competitors, J.D. Power's Product Quality score is rated right above GfK, and is preceded by Nielsen.
| COMPANY | Product Quality Score | |
|---|---|---|
| Ipsos | 3.9/5 |
| Kantar | 3.9/5 |
| Nielsen | 3.8/5 |
| J.D. Power | 3.5/5 |
| GfK | 3.4/5 |
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J.D. Power Pricing
J.D. Power ROI & Value For Money
3.6/5
J.D. Power has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Quick Insights into J.D. Power ROI
J.D. Power's ROI score was rated highest by Male customers.
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Ranked J.D. Power ROI the Highest
J.D. Power ROI Score by Gender
J.D. Power's ROI score was rated 4 by Male customers on Comparably.
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Male
4/5
Female
N/A
J.D. Power Pricing vs. Competitors
Compared to its competitors, J.D. Power's ROI score is rated right above Kantar, and is preceded by Nielsen.
| COMPANY | Pricing Score | |
|---|---|---|
| Ipsos | 3.7/5 |
| Nielsen | 3.6/5 |
| J.D. Power | 3.6/5 |
| Kantar | 3.4/5 |
| GfK | 3/5 |
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J.D. Power Customer Satisfaction (CSAT)
J.D. Power Customer Satisfaction (CSAT) Score
64 / 100
J.D. Power has an overall Customer Satisfaction score of 64 rated by its users and customers.
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Very Satisfied
55%
Satisfied
9%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
4%
Very Dissatisfied
14%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into J.D. Power Customer Satisfaction
J.D. Power's Customer Satisfaction score was rated highest by Male customers.
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Ranked J.D. Power Customer Satisfaction the Highest
J.D. Power Customer Satisfaction Score by Gender
J.D. Power's Customer Satisfaction score was rated 75 by Male customers on Comparably.
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75 / 100
MaleVery Satisfied | 75% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
J.D. Power Customer Satisfaction vs. Competitors
Compared to its competitors, J.D. Power's Customer Satisfaction score is rated right above GfK, and is preceded by Nielsen.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Ipsos | 80% |
| Kantar | 77% |
| Nielsen | 72% |
| J.D. Power | 63% |
| GfK | 55% |
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J.D. Power Customer Service
3.7/5
J.D. Power has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About J.D. Power's Customer Service
Address
Troy, MI
Website
https://www.jdpower.com/business
Phone Number
(888) 477-5372
Quick Insights into J.D. Power Customer Service
J.D. Power's Customer Service score was rated highest by Male customers.
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Ranked J.D. Power Customer Service the Highest
J.D. Power Customer Service Score by Gender
J.D. Power's Customer Service score was rated 4 by Male customers on Comparably.
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Male
4/5
Female
N/A
J.D. Power Customer Service vs. Competitors
Compared to its competitors, J.D. Power's Customer Service score is rated right above GfK, and is preceded by Kantar.
| COMPANY | Customer Service Score | |
|---|---|---|
| Ipsos | 3.8/5 |
| Nielsen | 3.7/5 |
| Kantar | 3.7/5 |
| J.D. Power | 3.7/5 |
| GfK | 3.2/5 |
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J.D. Power as an Employer
3.0/5
J.D. Power has a 3.0/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
J.D. Power scored a 3 for Net Promoter Score and a -34 for Employee Net Promoter Score. NPS gauges how likely a customer of J.D. Power would recommend the brand to a friend. ENPS measures how likely J.D. Power employees would recommend working at J.D. Power to a friend.
Net Promoter Score
3
NPS Score
| 45% | Promoters |
|---|---|
| 13% | Passive |
| 42% | Detractors |
Employee Net Promoter Score
-34
eNPS Score
| 25% | Promoters |
|---|---|
| 16% | Passive |
| 59% | Detractors |
