Salesforce Mission, Vision & Values | Comparably
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Salesforce is the global leader in CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, voice, and artificial intelligence—to connect to their customers in a whole new way. Companies trust Salesforce to help them transform their businesses around the customer in this digital-first world. read more
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Salesforce Mission, Vision & Values

Salesforce Mission Statement

Founded in 1999, Salesforce is the global leader in Customer Relationship Management (CRM). Companies of every size and industry are using Salesforce to transform their businesses, across sales, service, marketing, commerce, and more by connecting with customers in a whole new way. We harness technologies that can revolutionize companies, careers, and, hopefully, our world. Salesforce is built on a set of five core values: Trust, Customer Success, Innovation, Sustainability, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being named one of the FORTUNE "100 Best Companies to Work For®" 2020 — 14 years in a row.

Salesforce Vision Statement

Salesforce is the customer company. We make cloud-based software designed to help businesses connect to their customers in a whole new way, so they can find more prospects, close more deals, and wow customers with amazing service.<br><br>Customer 360, our complete suite of products, unites your sales, service, marketing, commerce, and IT teams with a single, shared view of customer information, so that your company can become a customer company, too.

Salesforce Values

  • Trust
  • Customer Success
  • Innovation
  • Equality
  • Sustainability

Other Salesforce Photos

Salesforce Employee Alignment

Salesforce's mission, vision & values motivate 64% of Salesforce employees. Besides getting paid, the “company mission” is the most important thing about their work for 7% of employees at Salesforce. 16% of employees say that the main reason they stay at Salesforce is because of the Salesforce company mission. When asked to whom they feel the most loyal at work, 17% of employees said Salesforce's mission and vision. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.

AnswerPercent
Yes95%
No5%
Are you proud to be a part of your company?
AnswerPercent
Yes64%
No36%
Are you motivated by your company's mission, vision, & values?
AnswerPercent
Very Important14%
Important34%
Neutral33%
Less Important19%
Not Important0%
How important was your Company's mission while job searching?
AnswerPercent
Yes92%
No8%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Career Advancement Opportunities27%
Work Life Balance37%
Company Mission7%
Healthcare & Benefits7%
Culture & Environment22%
Besides your Salary, what's most important to you about work?
AnswerPercent
Boss or Manager30%
Coworkers33%
Direct Reports10%
Company Mission/Vision17%
No One10%
To whom do you feel most loyal at work?
AnswerPercent
Company Mission16%
Comp & Benefits42%
Co-Workers14%
Comfort & Familiarity14%
Career Advancement Opportunities14%
What's the main reason you stay at your current company?
AnswerPercent
Transparency & Integrity58%
Teamwork & Winning15%
Speed & Innovation15%
Fun & Passionate8%
Diversity & Inclusion4%
Which of the following set of Company Values is most meaningful to you?

Salesforce Culture at a Glance

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