Salesforce Competitors | Comparably
Salesforce Claimed Company
Salesforce is the #1 AI CRM, helping companies become Agentic Enterprises—a new model of work where humans and AI agents drive customer success together. Our unified platform connects data, AI, and Customer 360 applications on a foundation of trust and governance, enabling organizations to orchestrate every decision, process, and interaction with real-time context. Grounded in our values of trust, customer success, innovation, equality, and sustainability, Salesforce elevates human performance, accelerates decisions, and deepens customer relationships—empowering every employee to work side by side with AI coworkers to achieve more, move faster, and operate with greater efficiency. read more
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EMPLOYEE
PARTICIPANTS
1764
TOTAL
RATINGS
43568

Salesforce Competitors

Salesforce competitors include HubSpot, Adobe, ServiceNow, Google and Microsoft. Salesforce ranks 2nd in Pricing Score on Comparably vs its competitors. See below how Salesforce compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
3rd
eNPS Rank
3rd
Gender Rank
3rd
Diversity Rank
3rd
Product Quality
5th
NPS Rank
4th
Pricing Rank
2nd
Customer Service
4th

See Salesforce Culture vs Competitors:

Salesforce Competitors
RankCompanyScore
1HubSpot87
2Adobe86
3Salesforce82
4ServiceNow80
5Google78
6Microsoft76

Salesforce Competitors at a Glance

Product Quality Score Comparison

Salesforce Ranks 5th in Product Quality Score

132 Customers rate Salesforce's Product Quality Score a 4/5, which ranks it 5th against its competitors, below Microsoft.

  1. 1st
    ServiceNow
    4.2 / 5
  2. 2nd
    HubSpot
    4.2 / 5
  3. 3rd
    Google
    4.1 / 5
  4. 4th
    Microsoft
    4.1 / 5
  5. 5th
    Salesforce
    4 / 5
  6. 6th
    Adobe
    3.9 / 5
Product Quality Score Comparison
RankCompany Score
1ServiceNow85
2HubSpot84
3Google83
4Microsoft82
5Salesforce80
6Adobe79
NPS Comparison

Salesforce Ranks 4th in Net Promoter Score

239 Customers rate Salesforce's Net Promoter Score a 35, which ranks it 4th against its competitors, below Microsoft. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend Salesforce to a friend?”.

  1. 1st
    ServiceNow
    44
  2. 2nd
    Google
    42
  3. 3rd
    Microsoft
    36
  4. 4th
    Salesforce
    35
  5. 5th
    HubSpot
    35
  6. 6th
    Adobe
    24
NPS Comparison
RankCompany Score
1ServiceNow44
2Google42
3Microsoft36
4Salesforce35
5HubSpot35
6Adobe24
Pricing Score Comparison

Salesforce Ranks 2nd in Pricing Score

126 Customers rate Salesforce's Pricing Score a 4.1/5, which ranks it 2nd against its competitors, below ServiceNow.

  1. 1st
    ServiceNow
    4.1 / 5
  2. 2nd
    Salesforce
    4.1 / 5
  3. 3rd
    Google
    4 / 5
  4. 4th
    HubSpot
    4 / 5
  5. 5th
    Microsoft
    3.9 / 5
  6. 6th
    Adobe
    3.6 / 5
Pricing Score Comparison
RankCompany Score
1ServiceNow82
2Salesforce82
3Google81
4HubSpot81
5Microsoft79
6Adobe73
Customer Service Comparison

Salesforce Ranks 4th in Customer Service

96 Customers rate Salesforce's Customer Service a 4/5, which ranks it 4th against its competitors, below Google.

  1. 1st
    ServiceNow
    4.1 / 5
  2. 2nd
    HubSpot
    4.1 / 5
  3. 3rd
    Google
    4 / 5
  4. 4th
    Salesforce
    4 / 5
  5. 5th
    Microsoft
    4 / 5
  6. 6th
    Adobe
    3.6 / 5
Customer Service Comparison
RankCompany Score
1ServiceNow83
2HubSpot83
3Google81
4Salesforce81
5Microsoft80
6Adobe73
Overall Culture Score Comparison

Salesforce Ranks 3rd in Overall Culture Score

1764 Employees rate Salesforce's Overall Culture a 82/100, which ranks it 3rd against its competitors, below Adobe. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    HubSpot
    87 / 100
  2. 2nd
    Adobe
    86 / 100
  3. 3rd
    Salesforce
    82 / 100
  4. 4th
    ServiceNow
    80 / 100
  5. 5th
    Google
    78 / 100
  6. 6th
    Microsoft
    76 / 100
Overall Culture Score Comparison
RankCompany Score
1HubSpot87
2Adobe86
3Salesforce82
4ServiceNow80
5Google78
6Microsoft76
eNPS Comparison

Salesforce Ranks 3rd in Employee Net Promoter Score

1606 Employees rate Salesforce's Employee Net Promoter Score a 54, which ranks it 3rd against its competitors, below HubSpot. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at Salesforce to a friend?”.

  1. 1st
    Adobe
    76
  2. 2nd
    HubSpot
    74
  3. 3rd
    Salesforce
    54
  4. 4th
    ServiceNow
    40
  5. 5th
    Microsoft
    33
  6. 6th
    Google
    31
eNPS Comparison
RankCompany eNPS
1Adobe76
2HubSpot74
3Salesforce54
4ServiceNow40
5Microsoft33
6Google31
Gender Score Comparison

Salesforce Ranks 3rd in Gender Score

576 Employees rate Salesforce's Gender Score a 83/100, which ranks it 3rd against its competitors, below Adobe. The Gender Score tracks how positively women rate their experience at Salesforce.

  1. 1st
    HubSpot
    86 / 100
  2. 2nd
    Adobe
    86 / 100
  3. 3rd
    Salesforce
    83 / 100
  4. 4th
    ServiceNow
    82 / 100
  5. 5th
    Google
    79 / 100
  6. 6th
    Microsoft
    76 / 100
Gender Score Comparison
RankCompany Score
1HubSpot86
2Adobe86
3Salesforce83
4ServiceNow82
5Google79
6Microsoft76
Diversity Score Comparison

Salesforce Ranks 3rd in Diversity Score

965 Employees rate Salesforce's Diversity Score a 83/100, which ranks it 3rd against its competitors, below Adobe. The Diversity Score tracks how positively diverse employees rate their experience at Salesforce.

  1. 1st
    HubSpot
    86 / 100
  2. 2nd
    Adobe
    86 / 100
  3. 3rd
    Salesforce
    83 / 100
  4. 4th
    Google
    77 / 100
  5. 5th
    Microsoft
    75 / 100
  6. 6th
    ServiceNow
    69 / 100
Diversity Score Comparison
RankCompany Score
1HubSpot86
2Adobe86
3Salesforce83
4Google77
5Microsoft75
6ServiceNow69
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