Terakeet Culture | Comparably
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Terakeet Claimed Company
Terakeet partners with global brands to shape, safeguard, and strengthen their digital presence. Through proprietary technology and deep expertise, Terakeet helps organizations earn trust and visibility across organic and AI-driven search. Terakeet was founded in 2001, and its current CEO is Mac Cummings. Terakeet employs 250 employees across the U.S. read more
EMPLOYEE
PARTICIPANTS
8
TOTAL
RATINGS
178

Terakeet Company Culture

Terakeet Culture

This score is derived from employee ratings & reviews
3.5/5
Terakeet's Overall Culture is rated C+

Top Rated Culture Dimensions

Terakeet CEO

Bottom 25%Bottom 25% of Similar Size Companies on Comparably
Mac Cummings Terakeet's CEO
Mac Cummings
60 /100

Diversity at Terakeet

Women at Terakeet

Terakeet eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Top 50%Top 50% of Similar Size Companies on Comparably

Recommend to a Friend?

0

Terakeet employees are 0% more likely to recommend Terakeet as a great place to work

50%Promoters
0%Passives
50%Detractors

Working at Terakeet

Working at Terakeet is rated average by 8 employees, across various culture dimensions. Terakeet employees are most satisfied about Manager, Leadership, and Professional Development categories, putting Terakeet’s culture in the Top 50% compared to similar sized companies on Comparably and in the Top 50% compared to other companies in Utica, NY. See below in detail how working at Terakeet was rated by employees.

Overall Company Culture at Terakeet

C+

Overall Company Culture at Terakeet is rated C+

Last updated 2 months ago

Top
50%

Terakeet ranks in the Top 50% of other companies on Comparably with 201-500 Employees for Overall Company Culture Score

Terakeet Employee Reviews

Out of 21 Terakeet employee reviews, 70% were positive. The remaining 30% were constructive reviews with the goal of helping Terakeet improve their work culture.

70%
30%
Positive Reviews70%
Constructive Feedback30%

Positive Reviews From Terakeet Employees

  • What do you like best about your company?
    The culture of collaboration and support
  • What makes you most happy at work?
    Working with the team to problem solve
  • What is most positive about the culture and environment at your company?
    Supportive colleagues/management, flexible work arrangements, career growth opportunities

Constructive Feedback From Terakeet Employees

  • What's going wrong and how can it be improved?
    Allow those in delivery to have a voice and part of the decision-making process in a TANGIBLE way.
  • Why do you feel undervalued and what would make you feel better about your compensation?
    It's obvious that the delivery department is disproportionately responsible for keeping customers happy, but we are treated like the scum of the earth compared to leadership and those who have been at the company since day 1. We're basically pacified with benefits, and given insultingly low pay.
  • What does the leadership team need to get better at?
    Everything. The product, the way they present it, and how they relay changes to their company. Stop shady practices.

Terakeet Company Information

Terakeet Company Overview

Terakeet partners with global brands to shape, safeguard, and strengthen their digital presence. Through proprietary technology and deep expertise, Terakeet helps organizations earn trust and visibility across organic and AI-driven search. Terakeet was founded in 2001, and its current CEO is Mac Cummings. Terakeet employs 250 employees across the U.S.

Terakeet was founded in 2001 and its current CEO is Mac Cummings. Since its inception 25 years ago, Terakeet has grown to 250 employees.

Terakeet Mission, Vision & Values

Terakeet Mission Statement

At Terakeet, we safeguard and strengthen brand reputation to build lasting trust and connections with audiences that matter most.

Terakeet Vision Statement

Terakeet strives to revolutionize how reputation is built and protected online.

Terakeet Values

  • Teamwork
  • Grit
  • Excellence
  • Partnership
  • Impact

Sustainability and Corporate Social Responsibility at Terakeet

Terakeet is committed to operating thoughtfully and responsibly. Since moving fully remote in 2020, Terakeet has helped reduce its carbon footprint by reducing commutes and supporting a more flexible, efficient way of working. Combined with intentional workplace practices, its approach helps reduce resource consumption while supporting employee wellbeing and productivity.

Giving back to the community is a core part of Terakeet’s culture. Through employee-led philanthropy, volunteerism, fundraising, and community partnerships, Terakeet supports organizations that create meaningful impact, including Cause for the Cuse, Blood Cancer United (formerly Leukemia & Lymphoma Society), and the Boys & Girls Clubs. These efforts reflect Terakeet’s commitment to strengthening communities and expanding opportunities for future generations.

Headquarter333 W Washington St., Ste. 610
Syracuse, NY 13204
United States of America
Websitewww.terakeet.com
Founding Date2001
Tel(800) 655-2724
Company StatusPrivate
Jobscareers.terakeet.com/
Social Sites

Terakeet Competitors

Terakeet competitors include Seer Interactive. Terakeet ranks 1st in Overall Culture Score on Comparably vs its competitors. See below how Terakeet compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    Terakeet's Logo
    Terakeet
    3.5/5
  2. #2
    Seer Interactive's Logo
    Seer Interactive
    3.2/5
  • Terakeet Chief Brand Officer Shannon Reedy speaks about her perspective on leadership and building strong teams.
  • Terakeet employees share an overview of their experience working at Terakeet
  • Terakeet leaders frequently attend and speak at conferences to discuss the latest industry innovations and trends
  • Leaders from across Terakeet meet regularly in person to discuss business strategy and organizational priorities.
  • Terakeet's employee-run non-profit Cause For The Cuse hosts several fundraising events to benefit The Syracuse City School District, including its annual golf tournament.
  • Terakeet CEO & Co-Founder Mac Cummings speaks to the company during our weekly, company-wide Circle-Up meeting.
  • Our offices are currently open on a voluntary basis for those who'd like to come in. That means we still maintain an engaged Zoom environment with our remote employees.
  • Terakeet's office is a dog-friendly spot!

Terakeet Employees

Terakeet has 250 employees. 8 employees at Terakeet have reviewed Terakeet across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was 2 months ago.

Overall, the 8 Terakeet employees give their leadership a grade of B, or Top 35% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at Terakeet are generally satisfied with their total compensation at Terakeet, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at Terakeet are generally satisfied with their team. 8 Participants grade the quality of their coworkers a C+. The majority believe the meetings at Terakeet are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at Terakeet believe the environment at Terakeet is positive. Most Participants believe the pace of work at Terakeet is comfortably fast. About 83% of the employees at Terakeet work 8 hours or less.

Overall, the employees at Terakeet are not very happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

Joining Terakeet - Employee Onboarding

The prevailing opinion from employees about joining Terakeet is that the company was very prepared on their first day. Terakeet employees concluded that their overall onboarding experience was positive. 100% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Terakeet KPIs and OKRs

At Terakeet 50% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Terakeet's KPIs and OKRs is essential for its success. Out of 3 Terakeet employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.

AnswerPercent
Yes67%
No33%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes50%
No50%
Are the KPIs/OKRs for your department clear?

Terakeet CEO & Leadership

Terakeet CEO - Mac Cummings

Mac Cummings Terakeet's CEO
60 /100

Terakeet’s CEO Mac Cummings started in this role in 2001. Mac’s approval rate is lower compared to CEOs at similar sized companies, putting Mac in the Bottom 25% of all CEOs of similar-sized companies on Comparably, and in the Bottom 10% compared to CEOs of all other companies in Utica, NY. Mac Cummings’s employees rank Terakeet in the Top 15% for Manager, in the Top 35% for Leadership, and in the Top 40% for Professional Development. When compared to Terakeet’s competitors, Mac Cummings ranks below Seer Interactive CEO Wil Reynolds.

Terakeet Leadership

The Terakeet Executive Team is rated a “C+” and led by CEO Mac Cummings, Co-Founder and Chief Technology Officer Pat Danial, and Chief Brand Officer Shannon Reedy

  • Mac Cummings  CEO / President

    Mac Cummings CEO / President

    Mac Cummings is the Co-Founder and Chief Executive Officer of Terakeet, where he has led the company to become the... read more

  • Pat Danial Co-Founder and Chief Technology Officer

    Patrick Danial is the Co-Founder and Chief Technology Officer of Terakeet. Since co-founding Terakeet in 2001, Patrick... read more

  • Shannon Reedy Chief Brand Officer

    Shannon Reedy is the Chief Brand Officer at Terakeet, the preferred reputation and visibility management partner for... read more

  • Mac Cummings Co-Founder & CEO

    Mac Cummings has been the Co-Founder and Chief Executive Officer of Terakeet,the preferred reputation and visibility... read more

  • Kimberly Heffernan, CPA Chief Operating Officer

    Kimberly Heffernan, CPA serves as the Chief Operating Officer of Terakeet.

  • Diana Comerford Chief Digital & Transformation Officer

    Diana Comerford serves as the Chief Digital & Transformation Officer of Terakeet.

Terakeet Salaries

How much does Terakeet pay?

How much do people at Terakeet get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Terakeet is $87,850, or $42 per hour, while the estimated median salary is $105,295, or $50 per hour.

At Terakeet, the highest paid job is a Sales Manager at $113,803 annually and the lowest is a Bookkeeper at $42,737 annually. Average Terakeet salaries by department include: Sales at $105,642, Marketing at $81,821, Admin at $51,825, and Operations at $84,076. Half of Terakeet salaries are above $105,295.

6 employees at Terakeet rank their Compensation in the Bottom 45% of similar sized companies in the US (based on 20 ratings) while 6 employees at Terakeet rank their Perks And Benefits in the Bottom 45% of similar sized companies in the US (based on 8 ratings).

Last updated months ago.

1st Percentile
$63k
$63k1st Percentile
17th Percentile
$83k
$83k17th Percentile
33rd Percentile
$103k
$103k33rd Percentile
50th Percentile
$186k
$186k50th Percentile
67th Percentile
$255k
$255k67th Percentile
83rd Percentile
$271k
$271k83rd Percentile
100th Percentile
$351k
$351k100th Percentile
$87,850*
Average Compensation
$105,295*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

Terakeet Salaries by Department

Explore Terakeet Salaries

Diversity & Inclusion at Terakeet

The Diversity score provides insights into how diverse employees feel and rate their work experience at Terakeet across various culture dimensions.

Through employee-led initiatives, ongoing education, and programs that foster connection and belonging, Terakeet remains committed to building an inclusive, equitable workplace where people of all backgrounds can thrive. Terakeet fosters Employee Resource Groups (ERGs), community engagement, events, and learning opportunities that promote inclusive workplace practices, meaningful collaboration, and authentic self-expression across our organization.,,For more information, visit our Diversity, Equity, Inclusion, and Belonging page: ,https://careers.terakeet.com/diversity-equity-inclusion-and-belonging/

Ranked Culture the Highest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Ranked Culture the Lowest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Terakeet Perks & Benefits

Unlimited PTO | Winter shutdown | Flexible work arrangement | 12 weeks fully paid family leave (parental and health) | Pre-tax and Roth 401(k) options with company match | Fully-paid health insurance premium option Dental and vision: 50% coverage of monthly premiums by Terakeet | HSA and FSA options | Annual wellness reimbursement | Employee Assistance Program (EAP) | Monthly remote home office stipend | Group term life insurance | Long-term disability insurance | Supplemental Insurance Options | IVF session coverage of up to 3 sessions | Paid nursing breaks, milk shipping services, and on-site lactation room | Fully remote work | Paid access to the Headspace app | Tenure-based bonus programs | Referral bonus programs | Leadership development | External learning opportunities | Corporate mentorship program

Health & Wellness

  • Dental Insurance
  • Vision Insurance
  • Health Insurance
  • Life Insurance
  • Gym Membership / Reimbursement

Paid Time Off

  • PTO / Vacation Policy
  • Paid Holidays
  • Maternity / Paternity Leave

Financial Benefits

  • 401K / Retirement Plan

Office Perks

  • Free Food
  • Pet-Friendly
  • Company Social Outings
  • Work From Home Policy
  • Unique Office Space

Terakeet PTO

Terakeet's PTO and Vacation policy typically gives 20-30 days off a year. Paid Time Off is Terakeet's most important benefit besides Healthcare when ranked by employees, with 50% of employees saying it is the most important benefit. Terakeet's benefits and PTO Package averages to represent a $500 -$1000 cash value per month.

AnswerPercent
Flex Time50%
Vacation Policy50%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No100%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo50%
$500 -$1000/mo50%
Less than $500/mo0%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

Terakeet Careers

Terakeet Jobs

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Frequently Asked Questions regarding Terakeet

What is Terakeet address?

Terakeet location is at 333 W Washington St., Ste. 610

Who is the CEO of Terakeet?

Terakeet CEO is Mac Cummings, their score by employees is 60

What is Terakeet revenue?

Terakeet revenue is $100M

What is the salary for Project Manager in Terakeet?

Project Manager average salary in the US is 105k

What are the salaries in the Customer Support in Terakeet?

The average salaries for Customer Support in Terakeet is 60k

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