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ZEFR Claimed Company
ZEFR is the world’s leading video identification technology company. Its videoID™ technology identifies, filters and organizes online video for brands and content owners. With access to more data any other YouTube partner, ZEFR’s BrandID® delivers a view into culture and the tools to turn insights into more impactful media for advertisers. In 2015, ZEFR released BrandID® Influencers, a technology-based influencer marketing platform. read more
ZEFR Company Culture
ZEFR Culture
This score is derived from employee ratings & reviews3.2/5
ZEFR's Overall Culture is rated C
Top Rated Culture Dimensions
Office Culture
A+Perks & Benefits
BCompensation
C+Happiness
C+CEO Rating
CZEFR CEO
Bottom 45%Bottom 45% of Similar Size Companies on Comparably
Zach James
67 /100
See More
Diversity at ZEFR
Bottom 30%Bottom 30% of Similar Size Companies on Comparably
C-
Diverse employees at ZEFR have rated Environment, CEO Rating, and Retention as the highest categories they have scored
Women at ZEFR
Bottom 30%Bottom 30% of Similar Size Companies on Comparably
C-
Women at ZEFR have rated Environment, CEO Rating, and Team as the highest categories they have scored
ZEFR eNPS
Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"Bottom 35%Bottom 35% of Similar Size Companies on Comparably
Recommend to a Friend?
-33
ZEFR employees are -33% more likely to recommend ZEFR as a great place to work
| 22% | Promoters |
|---|---|
| 23% | Passives |
| 55% | Detractors |
Working at ZEFR
Working at ZEFR is rated below average by 29 employees, across various culture dimensions. ZEFR employees rate Office Culture highest among all categories, and think that Meetings and Work Culture have the most room for improvement, putting ZEFR’s culture in the Bottom 40% compared to similar sized companies on Comparably and in the Bottom 40% compared to other companies in Los Angeles. See below in detail how working at ZEFR was rated by employees.
Overall Company Culture at ZEFR
C
Overall Company Culture at ZEFR is rated C
Last updated months ago
Bottom
40%
ZEFR ranks in the Bottom 40% of other companies on Comparably with 201-500 Employees for Overall Company Culture Score
ZEFR Employee Reviews
Out of 18 ZEFR employee reviews, 62% were positive. The remaining 38% were constructive reviews with the goal of helping ZEFR improve their work culture.
| Positive Reviews | 62% |
|---|---|
| Constructive Feedback | 38% |
Positive Reviews From ZEFR Employees
- What is the best part about your compensation package?Good health, vision and dental insurance
- What did you like most about the interview process?Very open and candid about the nature of being in a fast paced environment
- What makes you most happy at work?Being at a company that is trying to create the future rather than sitting back and waiting for someone to tell us what to do.
Constructive Feedback From ZEFR Employees
- What do your coworkers need to improve and how could you work together better?Better communication and respect for one another
- What does the leadership team need to get better at?Listening and actually providing feedback. There is also a fair amount of duplicity within the leadership team.
- What does the leadership team need to get better at?No information is communicated from the top down. The leadership team is basically invisible. There are no goals or strategies.
ZEFR Company Information
ZEFR Company Overview
ZEFR was founded in 2009 and its current CEO is Zach James. Since its inception 17 years ago, ZEFR has grown to 335 employees.
ZEFR Mission, Vision & Values
ZEFR Mission Statement
ZEFR is the world’s leading video identification technology company. Its videoID™ technology identifies, filters and organizes online video for brands and content owners. With access to more data any other YouTube partner, ZEFR’s BrandID® delivers a view into culture and the tools to turn insights into more impactful media for advertisers. In 2015, ZEFR released BrandID® Influencers, a technology-based influencer marketing platform.
ZEFR Values
- Discovery & Relevancy
- Forecasting Performance
- Brand Safety
- Campaign Intelligence
| Headquarter | 1621 Abbot Kinney Blvd Los Angeles, CA 90291 United States of America |
|---|---|
| Website | www.zefr.com |
| Founding Date | 2009 |
| Tel | (310) 392-3555 |
| Company Status | Private |
| Social Sites |
ZEFR Competitors
ZEFR competitors include Pixability, Tubular Labs, and Virool. ZEFR ranks 3rd in Overall Culture Score on Comparably vs its competitors. See below how ZEFR compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.
Culture Video
ZEFR Employees
ZEFR has 335 employees. 29 employees at ZEFR have reviewed ZEFR across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 29 ZEFR employees give their leadership a grade of C, or Bottom 40% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at ZEFR are generally satisfied with their total compensation at ZEFR, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at ZEFR are generally satisfied with their team. 29 Participants grade the quality of their coworkers a C-. Less than half believe the meetings at ZEFR are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at ZEFR believe the environment at ZEFR is positive. Most Participants believe the pace of work at ZEFR is comfortably fast. About 44% of the employees at ZEFR work 8 hours or less, while 17% of them have an extremely long day - longer than twelve hours.
Overall, the employees at ZEFR are generally happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.
A Day in the Life
A Day in the Life
ZEFR employees generally work 9.5 hrs a day
Work Hours
A Day in the Life
Employees at ZEFR report the work pace is comfortably fast
Work Pace
A Day in the Life
70% of ZEFR employees look forward to interacting with their team every day
Coworkers
A Day in the Life
ZEFR employees typically get valuable feedback on how to improve at work Once a quarter
Feedback
A Day in the Life
63% of ZEFR employees call their work environment positive
Environment
Joining ZEFR - Employee Onboarding
The prevailing opinion from Comparably users in Los Angeles about their company is that it was very prepared on their first day. Los Angeles employees concluded that their overall onboarding experience was positive. 74% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
ZEFR KPIs and OKRs
Employees’ understanding of ZEFR's KPIs and OKRs is essential for its success. Out of 3 ZEFR employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.
Are your company's goals clear, and are you invested in them?
Are the KPIs/OKRs for your department clear?
ZEFR CEO & Leadership
67 /100
ZEFR CEO Awards and Recognitions
Zach’s approval rate is lower compared to CEOs at similar sized companies, putting Zach in the Bottom 45% of all CEOs of similar-sized companies on Comparably, and in the Bottom 40% compared to CEOs of all other companies in Los Angeles. Zach James’s employees rank ZEFR in the Top 5% for Office Culture, in the Top 35% for Perks And Benefits, and in the Top 50% for Compensation. James is generally unpopular with ZEFR employees, but ranks especially low with employees in the Marketing department, and by employees with 6 to 10 Years experience and Female employees. However, employees with 3 to 6 Years experience have a slightly more favorable view of the CEO. When compared to ZEFR’s competitors, Zach James ranks below both Pixability CEO David George and Tubular Labs CEO Scott Ernst.
ZEFR Leadership
The ZEFR Executive Team is rated a “C-” and led by CEO Zach James, CTO Oded Noy, and Chief Sales Officer Brian Atwood
Zach James CEO / President
Zach James serves as the CEO / President of ZEFR.
Brian Atwood Chief Sales Officer
Brian Atwood serves as the Chief Sales Officer of ZEFR. Brian started at ZEFR in Dec of 2016. Brian currently resides in... read more
Chav Ivanov SVP of Technology
Chav Ivanov serves as the SVP of Technology of ZEFR.
Jen Robinson Executive Vice President, Product & Technology
Jen Robinson serves as the Executive Vice President, Product & Technology of ZEFR. Jen started at ZEFR in February of... read more
Jason Kirk Chief Business Officer
Jason Kirk serves as the Chief Business Officer of ZEFR. Jason started at ZEFR in January of 2012. Jason currently... read more
Chip Russo Executive Vice President Strategic Partnerships
Chip Russo serves as the Executive Vice President Strategic Partnerships of ZEFR. Chip started at ZEFR in June of 2012.... read more
Jeremy Greenspan Senior Vice President of Central and Canada
Jeremy Greenspan serves as the Senior Vice President of Central and Canada of ZEFR. Jeremy started at ZEFR in December... read more
ZEFR Salaries
How much does ZEFR pay?
How much do people at ZEFR get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at ZEFR is $143,735, or $69 per hour, while the estimated median salary is $122,705, or $58 per hour.
At ZEFR, the highest paid job is a General Counsel at $276,805 annually and the lowest is an Admin Assistant at $45,666 annually. Average ZEFR salaries by department include: Marketing at $133,825, Product at $143,105, Admin at $49,354, and IT at $94,494. Half of ZEFR salaries are above $122,705.
21 employees at ZEFR rank their Compensation in the Top 50% of similar sized companies in the US (based on 67 ratings) while 20 employees at ZEFR rank their Perks And Benefits in the Top 35% of similar sized companies in the US (based on 23 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $69k | $69k | 1st Percentile |
20th Percentile $91k | $91k | 20th Percentile |
40th Percentile $119k | $119k | 40th Percentile |
60th Percentile $189k | $189k | 60th Percentile |
80th Percentile $253k | $253k | 80th Percentile |
100th Percentile $322k | $322k | 100th Percentile |
$143,735*
Average Compensation
$122,705*
Median Compensation
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
ZEFR Salaries by Department
Diversity & Inclusion at ZEFR
Diverse employees at ZEFR score the company 64/100 across various culture categories, placing ZEFR in the Bottom 30% of companies on Comparably with 201-500 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at ZEFR across various culture dimensions.
Ranked Culture the Highest
Ranked Culture the Lowest
ZEFR PTO
ZEFR's PTO and Vacation policy typically gives unlimited days off a year with 50% of employees expected to be work free while out of office. Paid Time Off is ZEFR's 2nd most important benefit besides Healthcare when ranked by employees, with 33% of employees saying it is the most important benefit. ZEFR's benefits and PTO Package averages to represent a $1000 -$1500 cash value per month.
Other than healthcare, which of the following benefits is most important to you?
Does your boss expect you to work when you're on vacation?
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?
ZEFR Careers
ZEFR Jobs
No Recent Jobs found for ZEFR on Comparably
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H1B Visa
In 2019, ZEFR applied for 7 H1B visas. Of the work permits applied for, 100% were approved.
Work Permit Application Outcome
ZEFR has a total of 335 employees
7
Total Applied
H1B Applications Outcome
- 100% Granted (7 out of 7)
- 0% Denied ( out of 7)
- 0% Withdrawn Application was withdrawn by the employer before approval/rejection ( out of 7)
- 0% Certified-Withdrawn Application was approved but later withdrawn by employer ( out of 7)
This data was calculated using publicly sourced data from OFLC Performance Data
Let ZEFR Know You Want To Work There
Overview of Candidates Interested in ZEFR on Comparably
Candidates By Department
All Industries | 47% | |
|---|---|---|
Engineering | 24% | |
Product | 12% | |
Marketing | 12% | |
Sales | 6% |
Candidates By Location
Los Angeles | 71% | |
|---|---|---|
Santa Monica | 6% | |
Winnetka | 6% | |
Calabasas | 6% | |
New York City | 6% | |
Other | 6% |
Frequently Asked Questions regarding ZEFR
What is ZEFR address?
ZEFR location is at 1621 Abbot Kinney Blvd
Who is the CEO of ZEFR?
ZEFR CEO is Zach James, their score by employees is 67
What is ZEFR eNPS?
The eNPS for ZEFR is -33
What is the salary for Product Manager in ZEFR?
Product Manager average salary in the US is 119k
What are the salaries in the Design in ZEFR?
The average salaries for Design in ZEFR is 81k
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