Dollar General Claimed Company

EMPLOYEE PARTICIPANTS: 4611

TOTAL RATINGS: 46586

Target Claimed Company

EMPLOYEE PARTICIPANTS: 5339

TOTAL RATINGS: 54740

Dollar General vs Target

Compare Dollar General versus Target for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 4611 employees and customers of Dollar General and 5339 employees and customers of Target.

Dollar General

Dollar General's brand is ranked #335 in the list of Global Top 1000 Brands, as rated by customers of Dollar General. Their current market cap is $48.43B.

Target

Target's brand is ranked #7 in the list of Global Top 100 Brands, as rated by customers of Target. Their current market cap is $94.56B.

3/5

Product Quality

4.1/5

3/5

Pricing

3.8/5

2.9/5

Customer Service

4/5

-16

NPS Score

35%	Promoters
14%	Passive
51%	Detractors

NPS Score

59%	Promoters
18%	Passive
23%	Detractors

Net Promoter Score
Winner by 52

See how Dollar General compares to its competitors

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See how Target compares to its competitors

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J. C. Penney

Treasure Hunter 55

Working at Dollar General vs Working at Target

54 / 100

CEO Rating

Brian Cornell

63 / 100

CEO Rating
Winner by 9%

Dollar General

Dollar General doesn't have enough ratings to calculate the Team Culture Ratings.

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Target

Employees at Target rate their CEO, Brian Cornell, 63/100. This score is 9% higher than the scores of Dollar General's CEO, Todd Vasos. Employees in the Finance and Business Development departments rate Brian Cornell the highest.

CEO Score 54

CEO Score

CEO Score 63

Overall Culture 56

Overall Culture

Overall Culture 67

-38

eNPS

-9

Gender Score 58

Gender Score

Gender Score 70

Diversity Score 57

Diversity Score

Diversity Score 68

Perk And Benefits 43

Perk And Benefits

Perk And Benefits 65

Professional Dev. 49

Professional Dev.

Professional Dev. 53

Overall Culture at Dollar General vs Target

/ 100

Dollar General

Employees at Dollar General rate their Overall Culture a 56/100, with HR and Design as the two departments that rate their experience the highest.

/ 100

Target

Employees at Target rate their Overall Culture a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Overall Culture
Winner by 11%

Dollar General56
Target67

Employee Net Promoter Score at Dollar General vs Target

-38

eNPS

Dollar General

975 Promoters 24%

545 Passives 14%

2477 Detractors 62%

-9

eNPS

Target

1468 Promoters 33%

1070 Passives 25%

1864 Detractors 42%

Employee Net Promoter Score
Winner by %

Dollar General-38
Target-9

Gender Score at Dollar General vs Target

/ 100

Dollar General

Employees at Dollar General rate their Gender Score a 58/100, with HR and Design as the two departments that rate their experience the highest.

/ 100

Target

Employees at Target rate their Gender Score a /100, with Legal and IT as the two departments that rate their experience the highest.

Gender Score
Winner by 12%

Dollar General
Target70

Diversity Score at Dollar General vs Target

/ 100

Dollar General

Employees at Dollar General rate their Diversity Score a 57/100, with Engineering and Marketing as the two departments that rate their experience the highest.

/ 100

Target

Employees at Target rate their Diversity Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Diversity Score
Winner by 11%

Dollar General57
Target

Perk and Benefits Score at Dollar General vs Target

/ 100

Dollar General

Employees at Dollar General rate their Perk and Benefits Score a 43/100, with Engineering and HR as the two departments that rate their experience the highest.

/ 100

Target

Employees at Target rate their Perk and Benefits Score a /100, with Business Development and Customer Success as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 22%

Dollar General43
Target

Professional Development Score at Dollar General vs Target

/ 100

Dollar General

Employees at Dollar General rate their Professional Development Score a 49/100, with HR and Product as the two departments that rate their experience the highest.

/ 100

Target

Employees at Target rate their Professional Development Score a /100, with Marketing and Customer Success as the two departments that rate their experience the highest.

Professional Development Score
Winner by 4%

Dollar General49
Target

Leadership Culture Ratings vs Target

Dollar General rates % lower than Target on Leadership Culture Ratings vs Target Ratings based on looking at 22202 ratings from employees of the two companies. Ratings come from the answers to questions like "Is your company invested in your career growth?" and "Do Your Company Leaders Do What They Should to Retain You as an Employee?".

Dollar General55
Target64

Compensation Culture Ratings vs Target

Dollar General rates % lower than Target on Compensation Culture Ratings vs Target Ratings based on looking at 15922 ratings from employees of the two companies. Ratings come from the answers to questions like "Why do you feel undervalued and what would make you feel better about your compensation?" and "Do you believe you're paid fairly?".

Dollar General41
Target

Team Culture Ratings vs Target

Dollar General rates % lower than Target on Team Culture Ratings vs Target Ratings based on looking at 14202 ratings from employees of the two companies. Ratings come from the answers to questions like "What are some of the best things about your team?" and "Are your company's meetings effective?".

Dollar General60
Target

Environment Culture Ratings vs Target

Dollar General rates % lower than Target on Environment Culture Ratings vs Target Ratings based on looking at 13754 ratings from employees of the two companies. Ratings come from the answers to questions like "What is most positive about the culture and environment at your company?" and "What % of the time are you bored at work?".

Dollar General69
Target

Sentiment Culture Ratings vs Target

Dollar General rates % lower than Target on Sentiment Culture Ratings vs Target Ratings based on looking at 17925 ratings from employees of the two companies. Ratings come from the answers to questions like "Are you typically excited about going to work each day?" and "What makes you most happy at work?".

Dollar General56
Target67