GfK vs Urban FT | Comparably
Comparably
Profile Image
VS
GfK Claimed Company
EMPLOYEE
PARTICIPANTS
95
TOTAL
RATINGS
931
Urban FT Claimed Company
EMPLOYEE
PARTICIPANTS
0
TOTAL
RATINGS
0

GfK vs Urban FT

Compare GfK versus Urban FT for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 95 employees and customers of GfK and 1 employee of Urban FT.

GfK

GfK's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of GfK.

Urban FT

Urban FT's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Urban FT.

3.4/5
Product Quality
N/A
3/5
Pricing
N/A
3.2/5
Customer Service
N/A
-7
NPS Score
37%Promoters
19%Passive
44%Detractors
N/A
NPS Score
0%Promoters
0%Passive
0%Detractors

Net Promoter Score
Winner by 7

See how GfK compares to its competitors

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See how Urban FT compares to its competitors

Cognitive Scale
AltX
TandemSeven

Working at GfK vs Working at Urban FT

Peter Feld GfK's CEO
62 / 100

CEO Rating
Winner

Richard Steggall Urban FT's CEO
Richard Steggall
Not enough ratings

CEO Rating

GfK

GfK doesn't have enough ratings to calculate the Team Culture Ratings.

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Urban FT

Urban FT doesn't have enough ratings to calculate the Team Culture Ratings.

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CEO Score 62
CEO Score
CEO Score N/A
Overall Culture 58
Overall Culture
Overall Culture N/A
-36
eNPS
Gender Score 55
Gender Score
Gender Score N/A
Diversity Score 61
Diversity Score
Diversity Score N/A
Perk And Benefits 53
Perk And Benefits
Perk And Benefits N/A
Professional Dev. 54
Professional Dev.
Professional Dev. N/A

Overall Culture at GfK vs Urban FT

58
/ 100
GfK

Employees at GfK rate their Overall Culture a 58/100, with Sales and IT as the two departments that rate their experience the highest.

Overall Culture
Winner

0
/ 100
Urban FT

Urban FT doesn't have enough ratings to calculate Overall Culture ratings.

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  • GfK58

Employee Net Promoter Score at GfK vs Urban FT

-36
eNPS
GfK
17 Promoters 22%
15 Passives 20%
45 Detractors 58%

Employee Net Promoter Score
Winner

?
Not enough ratings
Urban FT
0 Promoters 0%
0 Passives 0%
0 Detractors 0%

Employee Net Promoter Score
Winner

  • GfK-36

Gender Score at GfK vs Urban FT

55
/ 100
GfK

Employees at GfK rate their Gender Score a 55/100, with Marketing as the department that rate their experience the highest.

Gender Score
Winner

0
/ 100
Urban FT

Urban FT doesn't have enough ratings to calculate Gender Score ratings.

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  • GfK55

Diversity Score at GfK vs Urban FT

61
/ 100
GfK

Employees at GfK rate their Diversity Score a 61/100.

Diversity Score
Winner

0
/ 100
Urban FT

Urban FT doesn't have enough ratings to calculate Diversity Score ratings.

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  • GfK61

Perk and Benefits Score at GfK vs Urban FT

53
/ 100
GfK

Employees at GfK rate their Perk and Benefits Score a 53/100, with IT and Marketing as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner

0
/ 100
Urban FT

Urban FT doesn't have enough ratings to calculate Perk and Benefits Score ratings.

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  • GfK52

Professional Development Score at GfK vs Urban FT

54
/ 100
GfK

Employees at GfK rate their Professional Development Score a 54/100.

Professional Development Score
Winner

0
/ 100
Urban FT

Urban FT doesn't have enough ratings to calculate Professional Development Score ratings.

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  • GfK52

Leadership Culture Ratings vs Urban FT

GfK
59 / 100

Leadership Culture Ratings vs Urban FT
Winner

Urban FT
Not enough ratings

Urban FT doesn't have enough ratings to calculate the Team Culture Ratings.

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  • GfK59

Compensation Culture Ratings vs Urban FT

GfK
50 / 100

Compensation Culture Ratings vs Urban FT
Winner

Urban FT
Not enough ratings

Urban FT doesn't have enough ratings to calculate the Team Culture Ratings.

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  • GfK50

Team Culture Ratings vs Urban FT

GfK
69 / 100

Team Culture Ratings vs Urban FT
Winner

Urban FT
Not enough ratings

Urban FT doesn't have enough ratings to calculate the Team Culture Ratings.

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  • GfK69

Environment Culture Ratings vs Urban FT

GfK
61 / 100

Environment Culture Ratings vs Urban FT
Winner

Urban FT
Not enough ratings

Urban FT doesn't have enough ratings to calculate the Team Culture Ratings.

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  • GfK61

Sentiment Culture Ratings vs Urban FT

GfK
59 / 100

Sentiment Culture Ratings vs Urban FT
Winner

Urban FT
Not enough ratings

Urban FT doesn't have enough ratings to calculate the Team Culture Ratings.

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  • GfK58

See how GfK compares to its competitors

See how Urban FT compares to its competitors