Krispy Kreme

EMPLOYEE PARTICIPANTS: 480

TOTAL RATINGS: 3532

Starbucks Claimed Company

EMPLOYEE PARTICIPANTS: 2401

TOTAL RATINGS: 25811

Krispy Kreme vs Starbucks

Compare Krispy Kreme versus Starbucks for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 480 employees and customers of Krispy Kreme and 2401 employees and customers of Starbucks.

Krispy Kreme

Krispy Kreme's brand is ranked #519 in the list of Global Top 1000 Brands, as rated by customers of Krispy Kreme.

Starbucks

Starbucks's brand is ranked #33 in the list of Global Top 100 Brands, as rated by customers of Starbucks. Their current market cap is $128.77B.

4/5

Product Quality

4.1/5

3.7/5

Pricing

3.6/5

3.8/5

Customer Service

4.1/5

NPS Score

59%	Promoters
15%	Passive
26%	Detractors

Net Promoter Score
Winner by 3

NPS Score

54%	Promoters
22%	Passive
24%	Detractors

See how Krispy Kreme compares to its competitors

Working at Krispy Kreme vs Working at Starbucks

58 / 100

CEO Rating

Howard Schultz

66 / 100

CEO Rating
Winner by 8%

Krispy Kreme

Krispy Kreme doesn't have enough ratings to calculate the Team Culture Ratings.

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Starbucks

Employees at Starbucks rate their CEO, Howard Schultz, 66/100. This score is 8% higher than the scores of Krispy Kreme's CEO, Michael J. Tattersfield. Employees in the Business Development and Engineering departments rate Howard Schultz the highest.

CEO Score 58

CEO Score

CEO Score 66

Overall Culture 55

Overall Culture

Overall Culture 72

-32

eNPS

Gender Score 53

Gender Score

Gender Score 77

Diversity Score 47

Diversity Score

Diversity Score 74

Perk And Benefits 49

Perk And Benefits

Perk And Benefits 79

Professional Dev. 77

Professional Dev.

Professional Dev. 64

Overall Culture at Krispy Kreme vs Starbucks

/ 100

Krispy Kreme

Employees at Krispy Kreme rate their Overall Culture a 55/100, with Sales and Operations as the two departments that rate their experience the highest.

/ 100

Starbucks

Employees at Starbucks rate their Overall Culture a /100, with Communications and Sales as the two departments that rate their experience the highest.

Overall Culture
Winner by 17%

Krispy Kreme
Starbucks72

Employee Net Promoter Score at Krispy Kreme vs Starbucks

-32

eNPS

Krispy Kreme

110 Promoters 28%

47 Passives 12%

231 Detractors 60%

eNPS

Starbucks

780 Promoters 40%

439 Passives 23%

704 Detractors 37%

Employee Net Promoter Score
Winner by %

Krispy Kreme
Starbucks3

Gender Score at Krispy Kreme vs Starbucks

/ 100

Krispy Kreme

Employees at Krispy Kreme rate their Gender Score a 53/100, with Sales and Operations as the two departments that rate their experience the highest.

/ 100

Starbucks

Employees at Starbucks rate their Gender Score a /100, with Customer Success and Operations as the two departments that rate their experience the highest.

Gender Score
Winner by 24%

Krispy Kreme
Starbucks77

Diversity Score at Krispy Kreme vs Starbucks

/ 100

Krispy Kreme

Employees at Krispy Kreme rate their Diversity Score a 47/100, with Sales and Product as the two departments that rate their experience the highest.

/ 100

Starbucks

Employees at Starbucks rate their Diversity Score a /100, with Business Development and Engineering as the two departments that rate their experience the highest.

Diversity Score
Winner by 27%

Krispy Kreme
Starbucks74

Perk and Benefits Score at Krispy Kreme vs Starbucks

/ 100

Krispy Kreme

Employees at Krispy Kreme rate their Perk and Benefits Score a 49/100, with Sales and Operations as the two departments that rate their experience the highest.

/ 100

Starbucks

Employees at Starbucks rate their Perk and Benefits Score a /100, with Engineering and Legal as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 30%

Krispy Kreme
Starbucks79

Professional Development Score at Krispy Kreme vs Starbucks

/ 100

Krispy Kreme

Employees at Krispy Kreme rate their Professional Development Score a 77/100.

Professional Development Score
Winner by 13%

/ 100

Starbucks

Employees at Starbucks rate their Professional Development Score a /100, with Marketing and Sales as the two departments that rate their experience the highest.

Krispy Kreme
Starbucks64

Leadership Culture Ratings vs Starbucks

Krispy Kreme rates % lower than Starbucks on Leadership Culture Ratings vs Starbucks Ratings based on looking at 6468 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your executive team?" and "How would you rate your manager?".

Krispy Kreme
Starbucks68

Compensation Culture Ratings vs Starbucks

Krispy Kreme rates % lower than Starbucks on Compensation Culture Ratings vs Starbucks Ratings based on looking at 4547 ratings from employees of the two companies. Ratings come from the answers to questions like "How often do you get a raise?" and "Does your company give annual bonuses?".

Krispy Kreme
Starbucks71

Team Culture Ratings vs Starbucks

Krispy Kreme rates % lower than Starbucks on Team Culture Ratings vs Starbucks Ratings based on looking at 4102 ratings from employees of the two companies. Ratings come from the answers to questions like "Are your company's meetings effective?" and "What do your coworkers need to improve and how could you work together better?".

Krispy Kreme
Starbucks76

Environment Culture Ratings vs Starbucks

Krispy Kreme rates % lower than Starbucks on Environment Culture Ratings vs Starbucks Ratings based on looking at 4026 ratings from employees of the two companies. Ratings come from the answers to questions like "What is most positive about the culture and environment at your company?" and "Do you have a close friend at work?".

Krispy Kreme
Starbucks81

Sentiment Culture Ratings vs Starbucks

Krispy Kreme rates % lower than Starbucks on Sentiment Culture Ratings vs Starbucks Ratings based on looking at 5215 ratings from employees of the two companies. Ratings come from the answers to questions like "What do you like best about your company?" and "What's going wrong and how can it be improved?".

Krispy Kreme
Starbucks73