-22
NPS
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CAMELBAK
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About CAMELBAK's Brand
"CamelBak manufactures and sells hydration pack, bottles, gloves, tactical packs and accessories." Among its major competitors, CAMELBAK is ranked in 4th place for NPS while Salomon is 1st, and REI is 2nd.
Brand at a Glance
78%
Customer Loyalty
3.4/5
Product Quality
3.3/5
Pricing
3.6/5
Customer Service
CAMELBAK Ranking
- #4 / 4 of its competitors
CAMELBAK NPS
CAMELBAK's Net Promoter Score (NPS) is a -22 with 31% Promoters, 16% Passives, and 53% Detractors. Net Promoter Score tracks whether CAMELBAK's customers would recommend using the product based on a scale of -100 to 100.
CAMELBAK Overall NPS
| 31% | Promoters |
|---|---|
| 16% | Passives |
| 53% | Detractors |
CAMELBAK NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2021 -33 | Nov 2021 | -33 |
Jan 2022 0 | Jan 2022 | 0 |
Feb 2022 -17 | Feb 2022 | -17 |
Mar 2022 13 | Mar 2022 | 13 |
Jul 2022 0 | Jul 2022 | 0 |
Sep 2022 0 | Sep 2022 | 0 |
Oct 2022 -8 | Oct 2022 | -8 |
Jul 2023 -16 | Jul 2023 | -16 |
Jul 2024 -8 | Jul 2024 | -8 |
Mar 2025 -7 | Mar 2025 | -7 |
May 2025 -12 | May 2025 | -12 |
Jun 2025 -22 | Jun 2025 | -22 |
How Other Brands Compare
CAMELBAK is ranked #4 for NPS among its competitors. Salomon and REI come in first and second, with The North Face coming in at third.
CAMELBAK |  REI |  The North Face |  Salomon | |
| Global Ranking | #- | #19 | #466 | #- |
| NPS | -22 | 53 | 15 | 85 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $373.70M | $31.49B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CAMELBAK NPS by Gender
CAMELBAK's NPS was rated 0 by Male customers on Comparably.
Male
0
CAMELBAK's NPS was rated by Male customers on Comparably.
25%
Promoters
50%
Passives
25%
Detractors
Female
N/A
CAMELBAK's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
CAMELBAK NPS by Ethnicity
CAMELBAK's NPS was rated -25 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -25 | Caucasian | -25 |
CAMELBAK NPS vs. Competitors
Compared to its competitors, CAMELBAK's NPS is rated right below Osprey.
| COMPANY | NPS Score | |
|---|---|---|
| Salomon | 85 |
| REI | 53 |
| The North Face | 15 |
 | Osprey | N/A |
| CAMELBAK | -22 |
CAMELBAK Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of CAMELBAK users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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CAMELBAK Customer Loyalty Score by Gender
CAMELBAK's Customer Loyalty score was rated 100 by Male customers on Comparably.
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Male
100%
Yes
Female
N/A
Yes
CAMELBAK Customer Loyalty Score by Ethnicity
CAMELBAK's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of CAMELBAK.
100
out of 100
Caucasian
CAMELBAK Customer Loyalty vs. Competitors
Compared to its competitors, CAMELBAK's Customer Loyalty score is rated right above The North Face, and is preceded by Salomon.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| REI | 87% |
| Salomon | 86% |
| CAMELBAK | 78% |
| The North Face | 71% |
| Osprey | N/A |
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CAMELBAK Product Quality
3.4/5
CAMELBAK has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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CAMELBAK Product Information
CAMELBAK’s product quality score is a 3.4 out of 5 as rated by its users and customers.
- Website
- http://camelbak.com/
- Company Size
- 201-500 Employees
Industry
Tech
Travel
Quick Insights into CAMELBAK Product Quality
CAMELBAK's Product Quality score was rated highest by Male customers.
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Ranked CAMELBAK Product Quality the Highest
CAMELBAK Product Quality Score by Gender
CAMELBAK's Product Quality score was rated 3.6 by Male customers on Comparably.
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Male
3.6/5
Female
N/A
CAMELBAK Product Quality Score by Ethnicity
CAMELBAK's Product Quality score was rated 3 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of CAMELBAK.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
CAMELBAK Product Quality vs. Competitors
Compared to its competitors, CAMELBAK's Product Quality score is rated right above Osprey, and is preceded by The North Face.
| COMPANY | Product Quality Score | |
|---|---|---|
| Salomon | 4.4/5 |
| REI | 4.3/5 |
| The North Face | 3.7/5 |
| CAMELBAK | 3.4/5 |
| Osprey | N/A |
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CAMELBAK Pricing
CAMELBAK ROI & Value For Money
3.3/5
CAMELBAK has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Quick Insights into CAMELBAK ROI
CAMELBAK's ROI score was rated highest by Male customers.
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Ranked CAMELBAK ROI the Highest
CAMELBAK ROI Score by Gender
CAMELBAK's ROI score was rated 3.6 by Male customers on Comparably.
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Male
3.6/5
Female
N/A
CAMELBAK ROI Score by Ethnicity
CAMELBAK's ROI score was rated 2.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of CAMELBAK.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
CAMELBAK Pricing vs. Competitors
Compared to its competitors, CAMELBAK's ROI score is rated right above Osprey, and is preceded by The North Face.
| COMPANY | Pricing Score | |
|---|---|---|
| Salomon | 4.2/5 |
| REI | 4.1/5 |
| The North Face | 3.4/5 |
| CAMELBAK | 3.3/5 |
| Osprey | N/A |
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CAMELBAK Customer Satisfaction (CSAT)
CAMELBAK Customer Satisfaction (CSAT) Score
54 / 100
CAMELBAK has an overall Customer Satisfaction score of 54 rated by its users and customers.
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Very Satisfied
27%
Satisfied
27%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
0%
Very Dissatisfied
37%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into CAMELBAK Customer Satisfaction
CAMELBAK's Customer Satisfaction score was rated highest by Male customers.
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Ranked CAMELBAK Customer Satisfaction the Highest
CAMELBAK Customer Satisfaction Score by Gender
CAMELBAK's Customer Satisfaction score was rated 75 by Male customers on Comparably.
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75 / 100
MaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
CAMELBAK Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
CAMELBAK's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of CAMELBAK.
50 / 100
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
CAMELBAK Customer Satisfaction vs. Competitors
Compared to its competitors, CAMELBAK's Customer Satisfaction score is rated right above Osprey, and is preceded by The North Face.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Salomon | 100% |
| REI | 85% |
| The North Face | 65% |
| CAMELBAK | 55% |
| Osprey | 0% |
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CAMELBAK Customer Service
3.6/5
CAMELBAK has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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About CAMELBAK's Customer Service
Address
Petaluma, CA
Website
http://camelbak.com/
Quick Insights into CAMELBAK Customer Service
CAMELBAK's Customer Service score was rated highest by Male customers.
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Ranked CAMELBAK Customer Service the Highest
CAMELBAK Customer Service Score by Gender
CAMELBAK's Customer Service score was rated 3.5 by Male customers on Comparably.
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Male
3.5/5
Female
N/A
CAMELBAK Customer Service Score by Ethnicity
CAMELBAK's Customer Service score was rated 2.4 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of CAMELBAK.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
CAMELBAK Customer Service vs. Competitors
Compared to its competitors, CAMELBAK's Customer Service score is rated right above The North Face, and is preceded by REI.
| COMPANY | Customer Service Score | |
|---|---|---|
| Salomon | 4.4/5 |
| REI | 4.4/5 |
| CAMELBAK | 3.6/5 |
| The North Face | 3.4/5 |
| Osprey | N/A |
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CAMELBAK as an Employer
2.4/5
CAMELBAK has a 2.4/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
CAMELBAK scored a -22 for Net Promoter Score and a -20 for Employee Net Promoter Score. NPS gauges how likely a customer of CAMELBAK would recommend the brand to a friend. ENPS measures how likely CAMELBAK employees would recommend working at CAMELBAK to a friend.
Net Promoter Score
-22
NPS Score
| 31% | Promoters |
|---|---|
| 16% | Passive |
| 53% | Detractors |
Employee Net Promoter Score
-20
eNPS Score
| 40% | Promoters |
|---|---|
| 0% | Passive |
| 60% | Detractors |
