-31
NPS
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Abra
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About Abra's Brand
The people's way to send and receive cash. Among its major competitors, Abra is ranked in 4th place for NPS while Coinbase is 1st, and BitPay is 2nd.
Brand at a Glance
68%
Customer Loyalty
2.4/5
Product Quality
2.4/5
Pricing
2.3/5
Customer Service
Abra Ranking
- #4 / 4 of its competitors
Abra NPS
Abra's Net Promoter Score (NPS) is a -31 with 27% Promoters, 15% Passives, and 58% Detractors. Net Promoter Score tracks whether Abra's customers would recommend using the product based on a scale of -100 to 100.
Abra Overall NPS
| 27% | Promoters |
|---|---|
| 15% | Passives |
| 58% | Detractors |
Abra NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2022 -25 | Dec 2022 | -25 |
Jan 2023 -25 | Jan 2023 | -25 |
Feb 2023 -23 | Feb 2023 | -23 |
Apr 2023 -23 | Apr 2023 | -23 |
Jun 2023 -26 | Jun 2023 | -26 |
Jul 2023 -28 | Jul 2023 | -28 |
Aug 2023 -32 | Aug 2023 | -32 |
Sep 2023 -30 | Sep 2023 | -30 |
Oct 2023 -30 | Oct 2023 | -30 |
Jan 2024 -30 | Jan 2024 | -30 |
Oct 2024 -32 | Oct 2024 | -32 |
Nov 2025 -32 | Nov 2025 | -32 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Abra NPS by Gender
Female customers rated Abra's NPS 61 points higher than Male customers.
Male
-61
Abra's NPS was rated -61 by Male customers on Comparably.
15%
Promoters
9%
Passives
76%
Detractors
Female
0
Abra's NPS was rated by Female customers on Comparably.
44%
Promoters
12%
Passives
44%
Detractors
Abra NPS by Ethnicity
Abra's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -47 | Caucasian | -47 |
Asian or Pacific Islander -48 | Asian or Pacific Islander | -48 |
Other 0 | Other | 0 |
Abra NPS by Age
Abra's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.
Abra NPS by Usage
Abra's NPS was rated the highest by customers who have used Abra's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -5 | Less than 1 Year | -5 |
1 to 2 Years -37 | 1 to 2 Years | -37 |
2 to 5 Years -92 | 2 to 5 Years | -92 |
Abra Customer Reviews
Out of the 10 Abra customer reviews 1 was positive and 9 were constructive. Abra customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Abra Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Abra users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Abra Customer Loyalty Score by Gender
Female customers rated Abra's Customer Loyalty score 19% higher than Male customers.
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Male
71%
Yes
Female
90%
Yes
Abra Customer Loyalty Score by Ethnicity
Abra's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Abra.
74
out of 100
Caucasian
79
out of 100
Asian or Pacific Islander
82
out of 100
Other
Abra Customer Loyalty Score by Age
Abra's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Abra.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
31-35 55% | 31-35 | 55% |
36-40 91% | 36-40 | 91% |
41-45 70% | 41-45 | 70% |
46-50 64% | 46-50 | 64% |
51-55 78% | 51-55 | 78% |
Abra Customer Loyalty Score by Usage
Abra's Customer Loyalty score was rated the highest by customers who have used Abra's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Abra Customer Loyalty Score by Industry
Abra's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Tech industry customers.
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Abra Customer Loyalty vs. Competitors
Compared to its competitors, Abra's Customer Loyalty score is rated right above BitPay, and is preceded by Coinbase.
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Abra Product Quality
2.4/5
Abra has an overall Product Quality score of 2.4 out of 5 stars rated by its users and customers.
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Abra Product Information
Abra’s product quality score is a 2.4 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Abra's product the highest. Reviewers from the Aerospace and Aviation industry rated Abra the lowest at 1.6.
- Website
- http://goabra.com
- Company Size
- 51-200 Employees
Industry
Tech
FinTech
Marketplaces
SaaS
Quick Insights into Abra Product Quality
Abra's Product Quality score was rated highest by customers who have used Abra's products/services for 1 to 2 Years, and rated lowest by customers from the Aerospace and Aviation industry.
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Ranked Abra Product Quality the Highest
Ranked Abra Product Quality the Lowest
Abra Product Quality Score by Gender
Female customers rated Abra's Product Quality score 1 stars higher than Male customers.
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Male
2.1/5
Female
3.1/5
Abra Product Quality Score by Ethnicity
Abra's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Abra.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.8 | Caucasian | 1.8 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Other 3.2 | Other | 3.2 |
Abra Product Quality Score by Age
Abra's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Abra.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 2.5 | 31-35 | 2.5 |
36-40 2.7 | 36-40 | 2.7 |
41-45 2.1 | 41-45 | 2.1 |
46-50 2.8 | 46-50 | 2.8 |
51-55 2.2 | 51-55 | 2.2 |
Abra Product Quality Score by Usage
Abra's Product Quality score was rated the highest by customers who have used Abra's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Abra Product Quality Score by Industry
Abra's Product Quality score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.
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Abra Product Quality vs. Competitors
Compared to its competitors, Abra's Product Quality score is rated right below BitPay.
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Abra Pricing
Abra ROI & Value For Money
2.4/5
Abra has a value for money and ROI score of 2.4 out of 5 stars rated by its users and customers.
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Abra Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from Abra.
Quick Insights into Abra ROI
Abra's ROI score was rated highest by Female customers, and rated lowest by customers from the Aerospace and Aviation industry.
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Ranked Abra ROI the Highest
Ranked Abra ROI the Lowest
Abra ROI Score by Gender
Female customers rated Abra's ROI score 1.4 stars higher than Male customers.
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Male
1.8/5
Female
3.2/5
Abra ROI Score by Ethnicity
Abra's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Abra.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.8 | Caucasian | 1.8 |
Asian or Pacific Islander 2.5 | Asian or Pacific Islander | 2.5 |
Other 2.5 | Other | 2.5 |
Abra ROI Score by Age
Abra's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Abra.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 2 | 31-35 | 2 |
36-40 2.8 | 36-40 | 2.8 |
41-45 2.2 | 41-45 | 2.2 |
46-50 2.3 | 46-50 | 2.3 |
51-55 2.1 | 51-55 | 2.1 |
Abra ROI Score by Usage
Abra's ROI score was rated the highest by customers who have used Abra's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Abra ROI Score by Industry
Abra's ROI score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.
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Abra Pricing vs. Competitors
Compared to its competitors, Abra's ROI score is rated right below Veem.
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Abra Customer Satisfaction (CSAT)
Abra Customer Satisfaction (CSAT) Score
37 / 100
Abra has an overall Customer Satisfaction score of 37 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
19%
Satisfied
18%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
10%
Very Dissatisfied
38%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Abra Customer Satisfaction
Abra's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Aerospace and Aviation industry.
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Ranked Abra Customer Satisfaction the Highest
Ranked Abra Customer Satisfaction the Lowest
Abra Customer Satisfaction Score by Gender
Female customers rated Abra's Customer Satisfaction score 22 points higher than Male customers.
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27 / 100
MaleVery Satisfied | 8% | |
|---|---|---|
Satisfied | 19% | |
Neither Satisfied nor Dissatisfied | 15% | |
Dissatisfied | 12% | |
Very Dissatisfied | 46% |
49 / 100
FemaleVery Satisfied | 11% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 13% | |
Very Dissatisfied | 25% |
Abra Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Abra's Customer Satisfaction (CSAT) score was rated 16% according to Caucasian users and customers.
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16 / 100
Very Satisfied
10%
Satisfied
6%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
6%
Very Dissatisfied
61%
CSAT according to Asian or Pacific Islander
Abra's Customer Satisfaction (CSAT) score was rated 62% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Abra.
62 / 100
Very Satisfied
8%
Satisfied
54%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
23%
Very Dissatisfied
15%
Abra Customer Satisfaction Score by Age
Abra's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Abra.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 49% | |||||||||||||||
| 51-55 | 33% |
Abra Customer Satisfaction Score by Usage
Abra's Customer Satisfaction score was rated the highest by customers who have used Abra's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Abra Customer Satisfaction Score by Industry
Abra's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Abra Customer Satisfaction vs. Competitors
Compared to its competitors, Abra's Customer Satisfaction score is rated right above Veem, and is preceded by BitPay.
Unlock Abra Customer Satisfaction vs. Competitors Data
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Abra Customer Service
2.3/5
Abra has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.
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About Abra's Customer Service
Address
Mountain View, CA 94039
Website
http://goabra.com
Quick Insights into Abra Customer Service
Abra's Customer Service score was rated highest by Female customers, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Abra's Customer Service score.
Ranked Abra Customer Service the Highest
Ranked Abra Customer Service the Lowest
Abra Customer Service Score by Gender
Female customers rated Abra's Customer Service score 1.3 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Abra.
Male
1.8/5
Female
3.1/5
Abra Customer Service Score by Ethnicity
Abra's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Abra.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Asian or Pacific Islander 2.9 | Asian or Pacific Islander | 2.9 |
Other 2.9 | Other | 2.9 |
Abra Customer Service Score by Age
Abra's Customer Service score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Abra.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 1.7 | 31-35 | 1.7 |
36-40 2.4 | 36-40 | 2.4 |
41-45 2.6 | 41-45 | 2.6 |
46-50 2.5 | 46-50 | 2.5 |
51-55 1.9 | 51-55 | 1.9 |
Abra Customer Service Score by Usage
Abra's Customer Service score was rated the highest by customers who have used Abra's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Abra Customer Service Score by Industry
Abra's Customer Service score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.
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Abra Customer Service vs. Competitors
Compared to its competitors, Abra's Customer Service score is rated right below Veem.
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Abra as an Employer
3.5/5
Abra has a 3.5/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
Abra scored a -31 for Net Promoter Score and a 14 for Employee Net Promoter Score. NPS gauges how likely a customer of Abra would recommend the brand to a friend. ENPS measures how likely Abra employees would recommend working at Abra to a friend.
Net Promoter Score
-31
NPS Score
| 27% | Promoters |
|---|---|
| 15% | Passive |
| 58% | Detractors |
Employee Net Promoter Score
14
eNPS Score
| 57% | Promoters |
|---|---|
| 0% | Passive |
| 43% | Detractors |
