10
NPS
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B&G Foods
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About B&G Foods' Brand
B&G Foods and its subsidiaries manufacture sell and distribute a diversified portfolio of high-quality, shelf-stable foods across the Among its major competitors, B&G Foods is ranked in 3rd place for NPS while Alimentation Couche Tard is 1st, and Whole Foods Market is 2nd.Their current market cap is $1.59B
Brand at a Glance
65%
Customer Loyalty
2.9/5
Product Quality
2.9/5
Pricing
2.9/5
Customer Service
B&G Foods Ranking
- #3 / 4 of its competitors
B&G Foods NPS
B&G Foods's Net Promoter Score (NPS) is a 10 with 50% Promoters, 10% Passives, and 40% Detractors. Net Promoter Score tracks whether B&G Foods's customers would recommend using the product based on a scale of -100 to 100.
B&G Foods Overall NPS
| 50% | Promoters |
|---|---|
| 10% | Passives |
| 40% | Detractors |
B&G Foods NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2022 0 | May 2022 | 0 |
Jan 2023 33 | Jan 2023 | 33 |
May 2023 50 | May 2023 | 50 |
Jul 2023 20 | Jul 2023 | 20 |
Nov 2023 33 | Nov 2023 | 33 |
Feb 2024 43 | Feb 2024 | 43 |
May 2024 37 | May 2024 | 37 |
Jul 2024 22 | Jul 2024 | 22 |
Nov 2024 10 | Nov 2024 | 10 |
How Other Brands Compare
B&G Foods is ranked third for NPS among its competitors. Alimentation Couche Tard and Whole Foods Market come in first and second, with Farmer Brothers coming in at #4. Among those competitors, it is the third most valued company.
B&G Foods |  Whole Foods Market |  Alimentation Couche Tard |  Farmer Brothers | |
| Global Ranking | #- | #68 | #- | #- |
| NPS | 10 | 19 | 60 | -44 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $1.59B | - | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
B&G Foods NPS vs. Competitors
Compared to its competitors, B&G Foods's NPS is rated right above Farmer Brothers, and is preceded by Whole Foods Market.
| COMPANY | NPS Score | |
|---|---|---|
| Alimentation Couche Tard | 60 |
| Whole Foods Market | 19 |
| B&G Foods | 10 |
| Farmer Brothers | -44 |
B&G Foods Customer Loyalty
65%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
65% of B&G Foods users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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B&G Foods Customer Loyalty vs. Competitors
Compared to its competitors, B&G Foods's Customer Loyalty score is rated right below Farmer Brothers.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Alimentation Couche Tard | 87% |
| Whole Foods Market | 78% |
| Farmer Brothers | 66% |
| B&G Foods | 65% |
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B&G Foods Product Quality
2.9/5
B&G Foods has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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B&G Foods Product Information
B&G Foods’s product quality score is a 2.9 out of 5 as rated by its users and customers.
- Website
- http://bgfoods.com
- Company Size
- 501-1,000 Employees
Industry
Consumer Services
Food and Beverages
B&G Foods Product Quality vs. Competitors
Compared to its competitors, B&G Foods's Product Quality score is rated right above Farmer Brothers, and is preceded by Alimentation Couche Tard.
| COMPANY | Product Quality Score | |
|---|---|---|
| Whole Foods Market | 4/5 |
| Alimentation Couche Tard | 3.9/5 |
| B&G Foods | 2.9/5 |
| Farmer Brothers | 2.5/5 |
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B&G Foods Pricing
B&G Foods ROI & Value For Money
2.9/5
B&G Foods has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
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B&G Foods Pricing vs. Competitors
Compared to its competitors, B&G Foods's ROI score is rated right above Farmer Brothers, and is preceded by Whole Foods Market.
| COMPANY | Pricing Score | |
|---|---|---|
| Alimentation Couche Tard | 3.8/5 |
| Whole Foods Market | 3.6/5 |
| B&G Foods | 2.9/5 |
| Farmer Brothers | 2.1/5 |
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B&G Foods Customer Satisfaction (CSAT)
B&G Foods Customer Satisfaction (CSAT) Score
38 / 100
B&G Foods has an overall Customer Satisfaction score of 38 rated by its users and customers.
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Very Satisfied
38%
Satisfied
0%
Neither Satisfied nor Dissatisfied
38%
Dissatisfied
0%
Very Dissatisfied
24%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
B&G Foods Customer Satisfaction vs. Competitors
Compared to its competitors, B&G Foods's Customer Satisfaction score is rated right below Farmer Brothers.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Alimentation Couche Tard | 100% |
| Whole Foods Market | 64% |
| Farmer Brothers | 47% |
| B&G Foods | 38% |
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B&G Foods Customer Service
2.9/5
B&G Foods has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
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About B&G Foods's Customer Service
Address
4 Gatehall Drive, Parsippany, NJ 78703
Website
http://bgfoods.com
Phone Number
(973) 228-1640
B&G Foods Customer Service vs. Competitors
Compared to its competitors, B&G Foods's Customer Service score is rated right above Farmer Brothers, and is preceded by Alimentation Couche Tard.
| COMPANY | Customer Service Score | |
|---|---|---|
| Whole Foods Market | 3.8/5 |
| Alimentation Couche Tard | 3.4/5 |
| B&G Foods | 2.9/5 |
| Farmer Brothers | 2.3/5 |
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B&G Foods as an Employer
4.1/5
B&G Foods has a 4.1/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
B&G Foods scored a 10 for Net Promoter Score and a 11 for Employee Net Promoter Score. NPS gauges how likely a customer of B&G Foods would recommend the brand to a friend. ENPS measures how likely B&G Foods employees would recommend working at B&G Foods to a friend.
Net Promoter Score
10
NPS Score
| 50% | Promoters |
|---|---|
| 10% | Passive |
| 40% | Detractors |
Employee Net Promoter Score
11
eNPS Score
| 50% | Promoters |
|---|---|
| 11% | Passive |
| 39% | Detractors |
