

Bonusly provides employee engagement and recognition services. Among its major competitors, Bonusly is ranked in 4th place for NPS while Benefit One USA is 1st, and Kazoo is 2nd. Overall, Bonusly has a neutral social sentiment, when analyzing social media channels and online mentions.
Bonusly's Net Promoter Score (NPS) is a 75 with 82% Promoters, 11% Passives, and 7% Detractors. Net Promoter Score tracks whether Bonusly's customers would recommend using the product based on a scale of -100 to 100.
| 82% | Promoters |
|---|---|
| 11% | Passives |
| 7% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2020 76 | Aug 2020 | 76 |
Apr 2023 76 | Apr 2023 | 76 |
Sep 2024 74 | Sep 2024 | 74 |
Bonusly is ranked second for NPS among its competitors. Benefit One USA and Zenefits come in first and third, with Entelo coming in at #4.
![]() Bonusly | ![]() Zenefits | ![]() Entelo | ![]() Benefit One USA | |
| Global Ranking | #- | #412 | #- | #- |
| NPS | 75 | 13 | - | 100 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $4.50B | $100.00M | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Bonusly's NPS was rated the highest by customers who have used Bonusly's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 55 | Less than 1 Year | 55 |
1 to 2 Years 76 | 1 to 2 Years | 76 |
2 to 5 Years 79 | 2 to 5 Years | 79 |
5 to 10 Years 83 | 5 to 10 Years | 83 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Bonusly users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, Bonusly's Customer Loyalty score is rated right above Achievers, and is preceded by Benefit One USA.
Bonusly has an overall Product Quality score of 4.6 out of 5 stars rated by its users and customers.
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Bonusly serves markets in the United States, Europe, Australia, Canada, India, United Kingdom, Germany, and Brazil. Bonusly supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.
Bonusly’s product quality score is a 4.6 out of 5 as rated by its users and customers.
Compared to its competitors, Bonusly's Product Quality score is rated right above Recognize.
Bonusly has a value for money and ROI score of 4.4 out of 5 stars rated by its users and customers.
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Bonusly has a pricing structure that accommodates small, medium, and large businesses. Starting from $3/month, Bonusly uses a subscription model and offers the following: Core: $3 per user / mo billed monthly or annually, Pro: $5 per user / mo billed monthly or annually, and Discounts available for large teams. More information at https://bonus.ly/pricing.
Compared to its competitors, Bonusly's ROI score is rated right above Benefit One USA, and is preceded by Recognize.
Bonusly has an overall Customer Satisfaction score of 100 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Bonusly's Customer Satisfaction score is rated right above Achievers.
Bonusly has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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Compared to its competitors, Bonusly's Customer Service score is rated right above Zenefits, and is preceded by RiseSmart.
Bonusly has a 3.6/5 stars for its overall company culture rated by their employees

Bonusly scored a 75 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of Bonusly would recommend the brand to a friend. ENPS measures how likely Bonusly employees would recommend working at Bonusly to a friend.
| 82% | Promoters |
|---|---|
| 11% | Passive |
| 7% | Detractors |
| 67% | Promoters |
|---|---|
| 0% | Passive |
| 33% | Detractors |