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About Boston Proper's Brand

Beyond Proper is a fearless fashion brand focused on empowering women with the personal conviction that confidence is the sexiest thing you have Among its major competitors, Boston Proper is ranked in 6th place for NPS while Nordstrom is 1st, and TJ Maxx is 2nd.

Brand at a Glance

100%
Customer Loyalty
2/5
Product Quality
2.2/5
Pricing
1.5/5
Customer Service

Boston Proper Ranking

Boston Proper NPS

Boston Proper's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Boston Proper's customers would recommend using the product based on a scale of -100 to 100.

Boston Proper Overall NPS

-100
NPS
0%Promoters
0%Passives
100%Detractors
Boston Proper Overall NPS

Boston Proper NPS Trend

-100
-50
0
50
100
May 2021
-100
May 2021-100
Jun 2021
-100
Jun 2021-100

How Other Brands Compare

Boston Proper is ranked #4 for NPS among its competitors. Nordstrom and Gap Inc. come in first and second, with Macy's coming in at third.

Boston Proper's Logo
Boston Proper
Nordstrom's Logo
Nordstrom
Gap Inc. Logo
Gap Inc.
Macy's' Logo
Macy's
Global Ranking#-#97#134#254
NPS-100207-11
Social Sentiment Calculated by analyzing social media and other online mentions--NeutralNeutral
Valuation Updated every 24 hours for public companies-$5.84B$3.54B$4.88B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Boston Proper NPS vs. Competitors

Compared to its competitors, Boston Proper's NPS is rated right below Ann Taylor.

Boston Proper Customer Loyalty

100%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

100% of Boston Proper users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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100
100%
0
0%
Boston Proper Customer Loyalty

Boston Proper Customer Loyalty vs. Competitors

Compared to its competitors, Boston Proper's Customer Loyalty score is rated right above TJ Maxx.

COMPANYCustomer Loyalty Score
Boston Proper100%
TJ Maxx83%
Ann Taylor81%
Nordstrom79%
Macy's77%
Gap Inc.66%

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Boston Proper's Logo
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TJ Maxx's Logo
Ann Taylor's Logo
Nordstrom's Logo
Macy's' Logo
Gap Inc. Logo

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Boston Proper Product Quality

2/5

Boston Proper has an overall Product Quality score of 2 out of 5 stars rated by its users and customers.

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Boston Proper Product Information

Boston Proper’s product quality score is a 2 out of 5 as rated by its users and customers.

Website
https://www.bostonproper.com/store/
Company Size
51-200 Employees

Industry

Fashion and Beauty

Boston Proper Product Quality vs. Competitors

Compared to its competitors, Boston Proper's Product Quality score is rated right below Ann Taylor.

COMPANYProduct Quality Score
Nordstrom3.8/5
Gap Inc.3.7/5
TJ Maxx3.5/5
Macy's3.1/5
Ann Taylor2.6/5
Boston Proper2/5

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Gap Inc. Logo
TJ Maxx's Logo
Macy's' Logo
Ann Taylor's Logo

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Boston Proper Pricing

Boston Proper ROI & Value For Money

2.2/5

Boston Proper has a value for money and ROI score of 2.2 out of 5 stars rated by its users and customers.

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Boston Proper Pricing vs. Competitors

Compared to its competitors, Boston Proper's ROI score is rated right below Ann Taylor.

COMPANYPricing Score
Nordstrom3.6/5
TJ Maxx3.6/5
Gap Inc.3.5/5
Macy's3.1/5
Ann Taylor2.7/5
Boston Proper2.2/5

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Boston Proper's Logo
VS
Nordstrom's Logo
TJ Maxx's Logo
Gap Inc. Logo
Macy's' Logo
Ann Taylor's Logo

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Boston Proper Customer Service

1.5/5

Boston Proper has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

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About Boston Proper's Customer Service

Address

1155 Broken Sound Pkwy NW, Boca Raton, FL 33487


Website

https://www.bostonproper.com/store/


Phone Number

+1 (561) 990-1700

Boston Proper Customer Service vs. Competitors

Compared to its competitors, Boston Proper's Customer Service score is rated right below Ann Taylor.

COMPANYCustomer Service Score
Nordstrom3.7/5
Gap Inc.3.6/5
TJ Maxx3.4/5
Macy's2.9/5
Ann Taylor2/5
Boston Proper1.5/5

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VS
Nordstrom's Logo
Gap Inc. Logo
TJ Maxx's Logo
Macy's' Logo
Ann Taylor's Logo

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Consumer vs. Employees

Boston Proper scored a -100 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of Boston Proper would recommend the brand to a friend. ENPS measures how likely Boston Proper employees would recommend working at Boston Proper to a friend.

Net Promoter Score

-100
NPS Score
0%Promoters
0%Passive
100%Detractors

Employee Net Promoter Score

100
eNPS Score
100%Promoters
0%Passive
0%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail