

Beyond Proper is a fearless fashion brand focused on empowering women with the personal conviction that confidence is the sexiest thing you have Among its major competitors, Boston Proper is ranked in 6th place for NPS while Nordstrom is 1st, and TJ Maxx is 2nd.
Boston Proper's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Boston Proper's customers would recommend using the product based on a scale of -100 to 100.
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
| Summary | Date | Score |
|---|---|---|
May 2021 -100 | May 2021 | -100 |
Jun 2021 -100 | Jun 2021 | -100 |
Boston Proper is ranked #4 for NPS among its competitors. Nordstrom and Gap Inc. come in first and second, with Macy's coming in at third.
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Boston Proper's NPS is rated right below Ann Taylor.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Nordstrom | 20 |
![]() | TJ Maxx | 11 |
![]() | Gap Inc. | 7 |
![]() | Macy's | -11 |
![]() | Ann Taylor | -33 |
![]() | Boston Proper | -100 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Boston Proper users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, Boston Proper's Customer Loyalty score is rated right above TJ Maxx.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Boston Proper | 100% |
![]() | TJ Maxx | 83% |
![]() | Ann Taylor | 81% |
![]() | Nordstrom | 79% |
![]() | Macy's | 77% |
![]() | Gap Inc. | 66% |
Boston Proper has an overall Product Quality score of 2 out of 5 stars rated by its users and customers.
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Boston Proper’s product quality score is a 2 out of 5 as rated by its users and customers.
Compared to its competitors, Boston Proper's Product Quality score is rated right below Ann Taylor.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Nordstrom | 3.8/5 |
![]() | Gap Inc. | 3.7/5 |
![]() | TJ Maxx | 3.5/5 |
![]() | Macy's | 3.1/5 |
![]() | Ann Taylor | 2.6/5 |
![]() | Boston Proper | 2/5 |
Boston Proper has a value for money and ROI score of 2.2 out of 5 stars rated by its users and customers.
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Compared to its competitors, Boston Proper's ROI score is rated right below Ann Taylor.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Nordstrom | 3.6/5 |
![]() | TJ Maxx | 3.6/5 |
![]() | Gap Inc. | 3.5/5 |
![]() | Macy's | 3.1/5 |
![]() | Ann Taylor | 2.7/5 |
![]() | Boston Proper | 2.2/5 |
Boston Proper has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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1155 Broken Sound Pkwy NW, Boca Raton, FL 33487
https://www.bostonproper.com/store/
+1 (561) 990-1700
Compared to its competitors, Boston Proper's Customer Service score is rated right below Ann Taylor.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Nordstrom | 3.7/5 |
![]() | Gap Inc. | 3.6/5 |
![]() | TJ Maxx | 3.4/5 |
![]() | Macy's | 2.9/5 |
![]() | Ann Taylor | 2/5 |
![]() | Boston Proper | 1.5/5 |
Boston Proper scored a -100 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of Boston Proper would recommend the brand to a friend. ENPS measures how likely Boston Proper employees would recommend working at Boston Proper to a friend.
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |