BrainPOP NPS & Customer Reviews

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BrainPOP

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About BrainPOP's Brand

BrainPOP is a digital educational content creator that supports teachers and engages students. Among its major competitors, BrainPOP is ranked in 1st place for NPS while Newsela is 2nd, and Amplify is 3rd.

Brand at a Glance

82%

Customer Loyalty

4.6/5

Product Quality

4.4/5

Pricing

4.4/5

Customer Service

BrainPOP Ranking

^#1 / 4 of its competitors

BrainPOP NPS

BrainPOP's Net Promoter Score (NPS) is a 60 with 70% Promoters, 20% Passives, and 10% Detractors. Net Promoter Score tracks whether BrainPOP's customers would recommend using the product based on a scale of -100 to 100.

BrainPOP Overall NPS

NPS

70%	Promoters
20%	Passives
10%	Detractors

BrainPOP NPS Trend

-100

-50

100

Summary	Date	Score
Jun 2023 57	Jun 2023	57
Jul 2023 54	Jul 2023	54
Sep 2023 49	Sep 2023	49
Nov 2023 52	Nov 2023	52
Mar 2024 54	Mar 2024	54
Oct 2024 56	Oct 2024	56
Nov 2024 59	Nov 2024	59
Jan 2025 56	Jan 2025	56
Feb 2025 58	Feb 2025	58
Apr 2025 59	Apr 2025	59
May 2026 60	May 2026	60
Jun 2026 60	Jun 2026	60

How Other Brands Compare

BrainPOP is ranked first for NPS among its competitors. Newsela and Amplify come in second and third, with Carnegie Learning coming in at #4.

	BrainPOP	Newsela	Amplify	Carnegie Learning
Global Ranking	#-	#777	#-	#-
NPS	60	55	23	-30
Social Sentiment Calculated by analyzing social media and other online mentions	-	Neutral	-	-
Valuation Updated every 24 hours for public companies	-	$200.00M	-	-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

BrainPOP NPS by Gender

Male customers rated BrainPOP's NPS 43 points higher than Female customers.

Male

100

BrainPOP's NPS was rated 100 by Male customers on Comparably.

100%

Promoters

Passives

Detractors

Female

BrainPOP's NPS was rated 57 by Female customers on Comparably.

71%

Promoters

15%

Passives

14%

Detractors

BrainPOP NPS by Ethnicity

BrainPOP's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 49	Caucasian	49
African American/Black 100	African American/Black	100

BrainPOP NPS by Age

BrainPOP's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

100

Summary

Age

Promoters

Passives

Detractors

18-25

100%

26-30

75%

25%

BrainPOP NPS by Usage

BrainPOP's NPS was rated the highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

-100

-50

100

Summary	Usage	Score
2 to 5 Years 40	2 to 5 Years	40
5 to 10 Years 100	5 to 10 Years	100

BrainPOP NPS vs. Competitors

Compared to its competitors, BrainPOP's NPS is rated right above Newsela.

COMPANY		NPS Score
	BrainPOP	60
	Newsela	55
	Amplify	23
	Carnegie Learning	-30
	IXL Learning	-52

BrainPOP Customer Reviews

Out of the 5 BrainPOP customer reviews 5 were positive and 0 were constructive. BrainPOP customer reviews reflect that all customers have a favorable experience using the products/services of the company.

BrainPOP Customer Loyalty

82%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

82% of BrainPOP users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

82%

18%

BrainPOP Customer Loyalty Score by Gender

BrainPOP's Customer Loyalty score was rated 100 by both Female and Male customers on Comparably.

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Male

100%

Yes

Female

100%

Yes

BrainPOP Customer Loyalty Score by Ethnicity

BrainPOP's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

% who answered "Yes"

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out of 100

Caucasian

100

out of 100

African American/Black

BrainPOP Customer Loyalty Score by Age

BrainPOP's Customer Loyalty score was rated 100% by customers ages 18-25 and customers ages 26-30 on Comparably.

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20%

40%

60%

80%

100%

Summary	Age	Score
18-25 100%	18-25	100%
26-30 100%	26-30	100%

BrainPOP Customer Loyalty Score by Usage

BrainPOP's Customer Loyalty score was rated the highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	82%
5 to 10 Years	100%

BrainPOP Customer Loyalty Score by Industry

BrainPOP's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Education industry customers.

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Tech	100%
Education	82%

BrainPOP Customer Loyalty vs. Competitors

Compared to its competitors, BrainPOP's Customer Loyalty score is rated right above Amplify, and is preceded by Newsela.

COMPANY		Customer Loyalty Score
	Newsela	88%
	BrainPOP	82%
	Amplify	76%
	Carnegie Learning	58%
	IXL Learning	46%

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BrainPOP Product Quality

4.6/5

BrainPOP has an overall Product Quality score of 4.6 out of 5 stars rated by its users and customers.

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BrainPOP Product Information

BrainPOP’s product quality score is a 4.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated BrainPOP's product the highest. Reviewers from the Education industry rated BrainPOP the lowest at 4.6.

Website: http://www.brainpop.com

Company Size: 201-500 Employees

Industry

Education

Quick Insights into BrainPOP Product Quality

BrainPOP's Product Quality score was rated highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and rated lowest by customers from the Education industry.

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Ranked BrainPOP Product Quality the Highest

5 to 10 Years	5
African American/Black	5
Male	5

Ranked BrainPOP Product Quality the Lowest

2 to 5 Years	4.6
Caucasian	4.6
Education	4.6

BrainPOP Product Quality Score by Gender

Male customers rated BrainPOP's Product Quality score 0.3 stars higher than Female customers.

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Male

5/5

Female

4.7/5

BrainPOP Product Quality Score by Ethnicity

BrainPOP's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 4.6	Caucasian	4.6
African American/Black 5	African American/Black	5

BrainPOP Product Quality Score by Age

BrainPOP's Product Quality score was rated 4.7 stars by customers ages 18-25 and customers ages 26-30 on Comparably.

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Summary	Age	Score
18-25 4.7	18-25	4.7
26-30 4.7	26-30	4.7

BrainPOP Product Quality Score by Usage

BrainPOP's Product Quality score was rated the highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	4.6
5 to 10 Years	5

BrainPOP Product Quality Score by Industry

BrainPOP's Product Quality score was rated the highest by Tech industry customers, and the lowest by Education industry customers.

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Tech	5
Education	4.6

BrainPOP Product Quality vs. Competitors

Compared to its competitors, BrainPOP's Product Quality score is rated right above Newsela.

COMPANY		Product Quality Score
	BrainPOP	4.6/5
	Newsela	4.4/5
	Amplify	3.6/5
	Carnegie Learning	2.6/5
	IXL Learning	1.9/5

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BrainPOP Pricing

BrainPOP ROI & Value For Money

4.4/5

BrainPOP has a value for money and ROI score of 4.4 out of 5 stars rated by its users and customers.

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BrainPOP Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Education industry think that they had the lowest ROI from BrainPOP.

Quick Insights into BrainPOP ROI

BrainPOP's ROI score was rated highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and rated lowest by customers from the Education industry.

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Ranked BrainPOP ROI the Highest

5 to 10 Years	5
African American/Black	5
Male	5

Ranked BrainPOP ROI the Lowest

Female	4.6
2 to 5 Years	4.5
Education	4.5

BrainPOP ROI Score by Gender

Male customers rated BrainPOP's ROI score 0.4 stars higher than Female customers.

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Male

5/5

Female

4.6/5

BrainPOP ROI Score by Ethnicity

BrainPOP's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 4.6	Caucasian	4.6
African American/Black 5	African American/Black	5

BrainPOP ROI Score by Age

BrainPOP's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.

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Summary	Age	Score
18-25 4.6	18-25	4.6
26-30 4.7	26-30	4.7

BrainPOP ROI Score by Usage

BrainPOP's ROI score was rated the highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	4.5
5 to 10 Years	5

BrainPOP ROI Score by Industry

BrainPOP's ROI score was rated the highest by Tech industry customers, and the lowest by Education industry customers.

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Tech	5
Education	4.5

BrainPOP Pricing vs. Competitors

Compared to its competitors, BrainPOP's ROI score is rated right above Newsela.

COMPANY		Pricing Score
	BrainPOP	4.4/5
	Newsela	3.9/5
	Amplify	3.7/5
	Carnegie Learning	2.5/5
	IXL Learning	1.8/5

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BrainPOP Customer Satisfaction (CSAT)

BrainPOP Customer Satisfaction (CSAT) Score

84 / 100

BrainPOP has an overall Customer Satisfaction score of 84 rated by its users and customers.

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Very Satisfied	52%
Satisfied	32%
Neither Satisfied nor Dissatisfied	16%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

52%

Satisfied

32%

Neither Satisfied nor Dissatisfied

16%

Dissatisfied

Very Dissatisfied

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into BrainPOP Customer Satisfaction

BrainPOP's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Education industry.

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Ranked BrainPOP Customer Satisfaction the Highest

18-25	100%
5 to 10 Years	100%
African American/Black	100%

Ranked BrainPOP Customer Satisfaction the Lowest

Caucasian	83%
2 to 5 Years	80%
Education	80%

BrainPOP Customer Satisfaction Score by Gender

BrainPOP's Customer Satisfaction score was rated 100 by both Female and Male customers on Comparably.

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100 / 100

Male

	Very Satisfied	75%
	Satisfied	25%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	0%
	Very Dissatisfied	0%

100 / 100

Female

	Very Satisfied	57%
	Satisfied	43%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	0%
	Very Dissatisfied	0%

BrainPOP Customer Satisfaction Score by Ethnicity

Caucasian
83%
African American/Black
100%

CSAT according to Caucasian

BrainPOP's Customer Satisfaction (CSAT) score was rated 83% according to Caucasian users and customers.

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83 / 100

Very Satisfied	50%
Satisfied	33%
Neither Satisfied nor Dissatisfied	17%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

50%

Satisfied

33%

Neither Satisfied nor Dissatisfied

17%

Dissatisfied

Very Dissatisfied

CSAT according to African American/Black

BrainPOP's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.

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100 / 100

Very Satisfied	75%
Satisfied	25%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

75%

Satisfied

25%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

BrainPOP Customer Satisfaction Score by Age

BrainPOP's Customer Satisfaction score was rated 100 points by customers ages 18-25 and customers ages 26-30 on Comparably.

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100

Breakdown

Age

Score

18-25

100%

26-30

100%

BrainPOP Customer Satisfaction Score by Usage

BrainPOP's Customer Satisfaction score was rated the highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	80
5 to 10 Years	100

BrainPOP Customer Satisfaction Score by Industry

BrainPOP's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Education industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

{
	"title": "BrainPOP Customer Satisfaction Score by Industry",
	"text": "BrainPOP's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Education industry customers.",
	"bars": [
		{
			"label": "Tech",
			"groupId": 104,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "BrainPOP's Customer Satisfaction score is  rated by Tech customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Education",
			"groupId": 515,
			"score": 80,
			"stars": 0,
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			"scoreClassName": "",
			"scoreLabel": 80
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}

Tech	100
Education	80

BrainPOP Customer Satisfaction vs. Competitors

Compared to its competitors, BrainPOP's Customer Satisfaction score is rated right above Amplify.

COMPANY		Customer Satisfaction (CSAT) Score
	BrainPOP	84%
	Amplify	73%
	Carnegie Learning	38%
	IXL Learning	30%
	Newsela	0%

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BrainPOP Customer Service

4.4/5

BrainPOP has an overall Customer Service score of 4.4 out of 5 stars rated by its users and customers.

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About BrainPOP's Customer Service

Address

71 West, 23rd Street 17th Floor, New York City, NY 10001

Website

http://www.brainpop.com

BrainPOP's Social Links

linkedin.com/company/brainpop

Quick Insights into BrainPOP Customer Service

BrainPOP's Customer Service score was rated highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and rated lowest by customers from the Education industry.

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Ranked BrainPOP Customer Service the Highest

5 to 10 Years	5
African American/Black	5
Male	5

Ranked BrainPOP Customer Service the Lowest

Female	4.5
2 to 5 Years	4.4
Education	4.4

BrainPOP Customer Service Score by Gender

Male customers rated BrainPOP's Customer Service score 0.5 stars higher than Female customers.

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Male

5/5

Female

4.5/5

BrainPOP Customer Service Score by Ethnicity

BrainPOP's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 4.5	Caucasian	4.5
African American/Black 5	African American/Black	5

BrainPOP Customer Service Score by Age

BrainPOP's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.

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100

Summary	Age	Customer Service Score
18-25 4.5	18-25	4.5
26-30 4.7	26-30	4.7

BrainPOP Customer Service Score by Usage

BrainPOP's Customer Service score was rated the highest by customers who have used BrainPOP's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years	4.4
5 to 10 Years	5

BrainPOP Customer Service Score by Industry

BrainPOP's Customer Service score was rated the highest by Tech industry customers, and the lowest by Education industry customers.

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Tech	5
Education	4.4

BrainPOP Customer Service vs. Competitors

Compared to its competitors, BrainPOP's Customer Service score is rated right above Newsela.

COMPANY		Customer Service Score
	BrainPOP	4.4/5
	Newsela	4.1/5
	Amplify	3.6/5
	Carnegie Learning	2.5/5
	IXL Learning	1.8/5

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BrainPOP as an Employer

4.2/5

BrainPOP has a 4.2/5 stars for its overall company culture rated by their employees

top

20%

CEO of BrainPOP

Scott Kirkpatrick

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

BrainPOP scored a 60 for Net Promoter Score and a 28 for Employee Net Promoter Score. NPS gauges how likely a customer of BrainPOP would recommend the brand to a friend. ENPS measures how likely BrainPOP employees would recommend working at BrainPOP to a friend.

Net Promoter Score

NPS Score

70%	Promoters
20%	Passive
10%	Detractors

Employee Net Promoter Score

eNPS Score

57%	Promoters
14%	Passive
29%	Detractors

Global Ranking Snapshot

RANK			INDUSTRY
1	Costco	W. Craig Jelinek	Retail
2	Peloton	Barry McCarthy	Health and Wellness
3	Chick-fil-A	Dan Cathy	Food and Beverages
4	Netflix	Ted Sarandos	Media and Entertainment
5	Apple	Timothy Cook	Tech
6	Nike	John Donahoe	Fashion and Beauty
7	Target	Brian Cornell	Retail