72
NPS
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BRD
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About BRD's Brand
Our vision is to decentralize banking and bring the power of financial services to everyone in the world, including the nearly 2 billion unbanked adults. Among its major competitors, BRD is ranked in 1st place for NPS while Xapo is 2nd, and Kraken is 3rd.
Brand at a Glance
81%
Customer Loyalty
3.9/5
Product Quality
3.5/5
Pricing
3.7/5
Customer Service
BRD Ranking
- #1 / 4 of its competitors
BRD NPS
BRD's Net Promoter Score (NPS) is a 72 with 86% Promoters, 0% Passives, and 14% Detractors. Net Promoter Score tracks whether BRD's customers would recommend using the product based on a scale of -100 to 100.
BRD Overall NPS
| 86% | Promoters |
|---|---|
| 0% | Passives |
| 14% | Detractors |
BRD NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2020 -100 | May 2020 | -100 |
Jun 2020 0 | Jun 2020 | 0 |
Jul 2020 33 | Jul 2020 | 33 |
Jan 2021 50 | Jan 2021 | 50 |
Aug 2021 60 | Aug 2021 | 60 |
Oct 2021 67 | Oct 2021 | 67 |
Jun 2023 71 | Jun 2023 | 71 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BRD NPS vs. Competitors
Compared to its competitors, BRD's NPS is rated right above Xapo.
| COMPANY | NPS Score | |
|---|---|---|
| BRD | 72 |
 | Xapo | 50 |
 | Kraken | 28 |
 | Coinbase | 11 |
 | CoinSpace Bitcoin Wallet | -33 |
BRD Customer Loyalty
81%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of BRD users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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BRD Customer Loyalty vs. Competitors
Compared to its competitors, BRD's Customer Loyalty score is rated right above Xapo.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| BRD | 81% |
| Xapo | 81% |
| Kraken | 79% |
| Coinbase | 76% |
| CoinSpace Bitcoin Wallet | 55% |
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BRD Product Quality
3.9/5
BRD has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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BRD Product Information
BRD’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Website
- http://www.BRD.com
- Company Size
- 11-50 Employees
Industry
Tech
FinTech
Mobile App
BRD Product Quality vs. Competitors
Compared to its competitors, BRD's Product Quality score is rated right above Coinbase, and is preceded by Kraken.
| COMPANY | Product Quality Score | |
|---|---|---|
| Xapo | 4.2/5 |
| Kraken | 4.1/5 |
| BRD | 3.9/5 |
| Coinbase | 3.6/5 |
| CoinSpace Bitcoin Wallet | 2.5/5 |
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BRD Pricing
BRD ROI & Value For Money
3.5/5
BRD has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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BRD Pricing vs. Competitors
Compared to its competitors, BRD's ROI score is rated right above Coinbase, and is preceded by Kraken.
| COMPANY | Pricing Score | |
|---|---|---|
| Xapo | 4.2/5 |
| Kraken | 3.9/5 |
| BRD | 3.5/5 |
| Coinbase | 3.4/5 |
| CoinSpace Bitcoin Wallet | 3.2/5 |
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BRD Customer Satisfaction (CSAT)
BRD Customer Satisfaction (CSAT) Score
100 / 100
BRD has an overall Customer Satisfaction score of 100 rated by its users and customers.
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Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
BRD Customer Satisfaction vs. Competitors
Compared to its competitors, BRD's Customer Satisfaction score is rated right above Xapo.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| BRD | 100% |
| Xapo | 88% |
| Kraken | 78% |
| Coinbase | 66% |
| CoinSpace Bitcoin Wallet | 50% |
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BRD Customer Service
3.7/5
BRD has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About BRD's Customer Service
Address
San Francisco, CA 94102
Website
http://www.BRD.com
Phone Number
(650) 535-0255
BRD's Social Links
BRD Customer Service vs. Competitors
Compared to its competitors, BRD's Customer Service score is rated right above CoinSpace Bitcoin Wallet, and is preceded by Kraken.
| COMPANY | Customer Service Score | |
|---|---|---|
| Xapo | 4.3/5 |
| Kraken | 4/5 |
| BRD | 3.7/5 |
| CoinSpace Bitcoin Wallet | 3.7/5 |
| Coinbase | 3.4/5 |
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BRD as an Employer
4.3/5
BRD has a 4.3/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
BRD scored a 72 for Net Promoter Score and a 95 for Employee Net Promoter Score. NPS gauges how likely a customer of BRD would recommend the brand to a friend. ENPS measures how likely BRD employees would recommend working at BRD to a friend.
Net Promoter Score
72
NPS Score
| 86% | Promoters |
|---|---|
| 0% | Passive |
| 14% | Detractors |
Employee Net Promoter Score
95
eNPS Score
| 95% | Promoters |
|---|---|
| 5% | Passive |
| 0% | Detractors |
