

Among its major competitors, Canadian Tire is ranked in 1st place for NPS while The Home Depot is 2nd, and Walmart is 3rd.
Canadian Tire's Net Promoter Score (NPS) is a 25 with 50% Promoters, 25% Passives, and 25% Detractors. Net Promoter Score tracks whether Canadian Tire's customers would recommend using the product based on a scale of -100 to 100.
| 50% | Promoters |
|---|---|
| 25% | Passives |
| 25% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2022 100 | Mar 2022 | 100 |
Dec 2022 66 | Dec 2022 | 66 |
Jan 2023 83 | Jan 2023 | 83 |
Jun 2023 71 | Jun 2023 | 71 |
Sep 2023 62 | Sep 2023 | 62 |
Oct 2023 66 | Oct 2023 | 66 |
Dec 2023 50 | Dec 2023 | 50 |
Mar 2024 36 | Mar 2024 | 36 |
May 2024 25 | May 2024 | 25 |
Canadian Tire is ranked first for NPS among its competitors. The Home Depot and Walmart come in second and third, with RONA coming in at #4.
![]() Canadian Tire | ![]() The Home Depot | ![]() Walmart | ![]() RONA | |
| Global Ranking | #- | #86 | #104 | #- |
| NPS | 25 | 21 | 7 | 0 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | - | $301.06B | $382.64B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Canadian Tire's NPS was rated 67 by Female customers on Comparably.
Canadian Tire's NPS was rated 67 by Female customers on Comparably.
Canadian Tire's NPS is not yet rated by Male customers.
Canadian Tire's NPS was rated 50 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 50 | Caucasian | 50 |
Canadian Tire's NPS was rated 34 points by customers who have used Canadian Tire's products/services for Over 10 Years.
| Summary | Usage | Score |
|---|---|---|
Over 10 Years 34 | Over 10 Years | 34 |
Compared to its competitors, Canadian Tire's NPS is rated right above The Home Depot.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Canadian Tire | 25 |
![]() | The Home Depot | 21 |
![]() | Walmart | 7 |
![]() | RONA | 0 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Canadian Tire users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Canadian Tire's Customer Loyalty score was rated 100 by Female customers on Comparably.
Canadian Tire's Customer Loyalty score was rated 78% by Caucasian customers on Comparably.
% who answered "Yes"
Canadian Tire's Customer Loyalty score was rated 70% by customers who have used Canadian Tire's products/services for Over 10 Years.
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Compared to its competitors, Canadian Tire's Customer Loyalty score is rated right above Walmart, and is preceded by The Home Depot.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | The Home Depot | 81% |
![]() | Canadian Tire | 78% |
![]() | Walmart | 76% |
![]() | RONA | 74% |
Canadian Tire has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Canadian Tire’s product quality score is a 3.8 out of 5 as rated by its users and customers.
Canadian Tire's Product Quality score was rated highest by Female customers.
Canadian Tire's Product Quality score was rated 4.8 by Female customers on Comparably.
Canadian Tire's Product Quality score was rated 4.1 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Canadian Tire's Product Quality score was rated 3.8 stars by customers who have used Canadian Tire's products/services for Over 10 Years.
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Compared to its competitors, Canadian Tire's Product Quality score is rated right above The Home Depot.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Canadian Tire | 3.8/5 |
![]() | The Home Depot | 3.6/5 |
![]() | Walmart | 3.5/5 |
![]() | RONA | 3.4/5 |
Canadian Tire has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Canadian Tire's ROI score was rated highest by Female customers.
Canadian Tire's ROI score was rated 4.6 by Female customers on Comparably.
Canadian Tire's ROI score was rated 4.2 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.2 | Caucasian | 4.2 |
Canadian Tire's ROI score was rated 3.9 stars by customers who have used Canadian Tire's products/services for Over 10 Years.
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Compared to its competitors, Canadian Tire's ROI score is rated right above The Home Depot.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Canadian Tire | 3.9/5 |
![]() | The Home Depot | 3.6/5 |
![]() | Walmart | 3.5/5 |
![]() | RONA | 3.5/5 |
Canadian Tire has an overall Customer Satisfaction score of 73 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Canadian Tire's Customer Satisfaction score was rated highest by Caucasian customers.
Canadian Tire's Customer Satisfaction score was rated 100 by Female customers on Comparably.
Very Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Canadian Tire's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
Canadian Tire's Customer Satisfaction score was rated 80 points by customers who have used Canadian Tire's products/services for Over 10 Years.
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Compared to its competitors, Canadian Tire's Customer Satisfaction score is rated right above The Home Depot.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Canadian Tire | 73% |
![]() | The Home Depot | 68% |
![]() | Walmart | 66% |
![]() | RONA | 56% |
Canadian Tire has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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2180 Yonge Street, Toronto, M4P 2V8
www.canadiantire.ca
7
Canadian Tire's Customer Service score was rated highest by Female customers.
Canadian Tire's Customer Service score was rated 4.6 by Female customers on Comparably.
Canadian Tire's Customer Service score was rated 3.9 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Canadian Tire's Customer Service score was rated 3.6 stars by customers who have used Canadian Tire's products/services for Over 10 Years.
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Compared to its competitors, Canadian Tire's Customer Service score is rated right above The Home Depot.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Canadian Tire | 3.7/5 |
![]() | The Home Depot | 3.6/5 |
![]() | RONA | 3.4/5 |
![]() | Walmart | 3.3/5 |
Canadian Tire has a 2.5/5 stars for its overall company culture rated by their employees

Canadian Tire scored a 25 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of Canadian Tire would recommend the brand to a friend. ENPS measures how likely Canadian Tire employees would recommend working at Canadian Tire to a friend.
| 50% | Promoters |
|---|---|
| 25% | Passive |
| 25% | Detractors |
| 60% | Promoters |
|---|---|
| 0% | Passive |
| 40% | Detractors |