

Cimpress is the world leader in mass customization. Among its major competitors, Cimpress is ranked in 3rd place for NPS while Marketo is 1st, and Quad Graphics is 2nd.Their current market cap is $1.38B
Cimpress's Net Promoter Score (NPS) is a 11 with 44% Promoters, 23% Passives, and 33% Detractors. Net Promoter Score tracks whether Cimpress's customers would recommend using the product based on a scale of -100 to 100.
| 44% | Promoters |
|---|---|
| 23% | Passives |
| 33% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2023 50 | Jul 2023 | 50 |
Aug 2023 40 | Aug 2023 | 40 |
Sep 2023 38 | Sep 2023 | 38 |
Nov 2023 28 | Nov 2023 | 28 |
Dec 2023 23 | Dec 2023 | 23 |
Mar 2024 20 | Mar 2024 | 20 |
Apr 2024 13 | Apr 2024 | 13 |
May 2024 16 | May 2024 | 16 |
Jul 2024 11 | Jul 2024 | 11 |
Nov 2024 12 | Nov 2024 | 12 |
Apr 2025 16 | Apr 2025 | 16 |
Sep 2025 11 | Sep 2025 | 11 |
Cimpress is ranked third for NPS among its competitors. Marketo and Quad Graphics come in first and second, with PitchBook Data coming in at #4. Among those competitors, it is the second most valued company.
![]() Cimpress | ![]() Marketo | ![]() Quad Graphics | ![]() PitchBook Data | |
| Global Ranking | #- | #230 | #- | #- |
| NPS | 11 | 25 | 17 | 0 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $1.38B | - | $145.65M | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Cimpress's NPS 53 points higher than Female customers.
Cimpress's NPS was rated 33 by Male customers on Comparably.
Cimpress's NPS was rated -20 by Female customers on Comparably.
Cimpress's NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 34 | Caucasian | 34 |
Asian or Pacific Islander 33 | Asian or Pacific Islander | 33 |
Cimpress's NPS was rated 34 points by customers ages 36-40 on Comparably.
Cimpress's NPS was rated the highest by customers who have used Cimpress's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -25 | 1 to 2 Years | -25 |
2 to 5 Years 34 | 2 to 5 Years | 34 |
Compared to its competitors, Cimpress's NPS is rated right above PitchBook Data, and is preceded by Quad Graphics.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Marketo | 25 |
![]() | Quad Graphics | 17 |
![]() | Cimpress | 11 |
![]() | PitchBook Data | 0 |
![]() | 360imprimir | N/A |
![]() | Imagine R Power | N/A |
![]() | BuildASign.com | -100 |
Out of the 3 Cimpress customer reviews 3 were positive and 0 were constructive. Cimpress customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Cimpress users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Cimpress's Customer Loyalty score 6% higher than Female customers.
Cimpress's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
% who answered "Yes"
Cimpress's Customer Loyalty score was rated 70% by customers ages 36-40 on Comparably.
| Summary | Age | Score |
|---|---|---|
36-40 70% | 36-40 | 70% |
Cimpress's Customer Loyalty score was rated the highest by customers who have used Cimpress's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Cimpress's Customer Loyalty score was rated 70% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Compared to its competitors, Cimpress's Customer Loyalty score is rated right above PitchBook Data, and is preceded by Marketo.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Quad Graphics | 87% |
![]() | Marketo | 82% |
![]() | Cimpress | 68% |
![]() | PitchBook Data | 67% |
![]() | BuildASign.com | 60% |
![]() | 360imprimir | N/A |
![]() | Imagine R Power | N/A |
Cimpress has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Cimpress’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Cimpress's product the highest.
Cimpress's Product Quality score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Cimpress's products/services for 1 to 2 Years.
Female customers rated Cimpress's Product Quality score 0.2 stars higher than Male customers.
Cimpress's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Asian or Pacific Islander 3.3 | Asian or Pacific Islander | 3.3 |
Cimpress's Product Quality score was rated 4.3 stars by customers ages 36-40 on Comparably.
| Summary | Age | Score |
|---|---|---|
36-40 4.3 | 36-40 | 4.3 |
Cimpress's Product Quality score was rated the highest by customers who have used Cimpress's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Cimpress's Product Quality score was rated 4.6 stars by Tech industry customers.
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Compared to its competitors, Cimpress's Product Quality score is rated right above PitchBook Data, and is preceded by Quad Graphics.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Marketo | 4.1/5 |
![]() | Quad Graphics | 3.9/5 |
![]() | Cimpress | 3.9/5 |
![]() | PitchBook Data | 3.9/5 |
![]() | BuildASign.com | 2.2/5 |
![]() | 360imprimir | N/A |
![]() | Imagine R Power | N/A |
Cimpress has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Cimpress's ROI score was rated highest by customers who have used Cimpress's products/services for 2 to 5 Years, and rated lowest by customers who have used Cimpress's products/services for 1 to 2 Years.
Male customers rated Cimpress's ROI score 1.1 stars higher than Female customers.
Cimpress's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Cimpress's ROI score was rated 4.1 stars by customers ages 36-40 on Comparably.
| Summary | Age | Score |
|---|---|---|
36-40 4.1 | 36-40 | 4.1 |
Cimpress's ROI score was rated the highest by customers who have used Cimpress's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Cimpress's ROI score was rated 3.5 stars by Tech industry customers.
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Compared to its competitors, Cimpress's ROI score is rated right above PitchBook Data, and is preceded by Quad Graphics.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Marketo | 3.8/5 |
![]() | Quad Graphics | 3.8/5 |
![]() | Cimpress | 3.7/5 |
![]() | PitchBook Data | 3.3/5 |
![]() | BuildASign.com | 2.6/5 |
![]() | 360imprimir | N/A |
![]() | Imagine R Power | N/A |
Cimpress has an overall Customer Satisfaction score of 85 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cimpress's Customer Satisfaction score was rated highest by customers from the Tech industry, and rated lowest by Female customers.
Male customers rated Cimpress's Customer Satisfaction score 7 points higher than Female customers.
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 34% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 20% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 40% |
Cimpress' Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
Cimpress' Customer Satisfaction (CSAT) score was rated 67% according to Asian or Pacific Islander users and customers.
Cimpress's Customer Satisfaction score was rated 67 points by customers ages 36-40 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 67% |
Cimpress's Customer Satisfaction score was rated the highest by customers who have used Cimpress's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Cimpress's Customer Satisfaction score was rated 100 points by Tech industry customers.
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}Compared to its competitors, Cimpress's Customer Satisfaction score is rated right above Marketo, and is preceded by PitchBook Data.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | PitchBook Data | 93% |
![]() | Cimpress | 85% |
![]() | Marketo | 76% |
![]() | Quad Graphics | 72% |
![]() | BuildASign.com | 0% |
![]() | 360imprimir | 0% |
![]() | Imagine R Power | 0% |
Cimpress has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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Netherlands
http://cimpress.com/
(41) -
Cimpress's Customer Service score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers who have used Cimpress's products/services for 1 to 2 Years.
Male customers rated Cimpress's Customer Service score 1.3 stars higher than Female customers.
Cimpress's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Cimpress's Customer Service score was rated 3.1 stars by customers ages 36-40 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 3.1 | 36-40 | 3.1 |
Cimpress's Customer Service score was rated the highest by customers who have used Cimpress's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Cimpress's Customer Service score was rated 3.6 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, Cimpress's Customer Service score is rated right above PitchBook Data, and is preceded by Quad Graphics.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Quad Graphics | 3.8/5 |
![]() | Cimpress | 3.6/5 |
![]() | PitchBook Data | 3.6/5 |
![]() | Marketo | 3.5/5 |
![]() | BuildASign.com | 2.3/5 |
![]() | 360imprimir | N/A |
![]() | Imagine R Power | N/A |
Cimpress has a 4.3/5 stars for its overall company culture rated by their employees

Cimpress scored a 11 for Net Promoter Score and a 28 for Employee Net Promoter Score. NPS gauges how likely a customer of Cimpress would recommend the brand to a friend. ENPS measures how likely Cimpress employees would recommend working at Cimpress to a friend.
| 44% | Promoters |
|---|---|
| 23% | Passive |
| 33% | Detractors |
| 50% | Promoters |
|---|---|
| 28% | Passive |
| 22% | Detractors |