CliftonLarsonAllen NPS & Customer Reviews | Comparably
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About CliftonLarsonAllen's Brand

CLA exists to create opportunities — for our clients, our people, and our communities. We do it by living the CLA Promise: We promise to know you and help you. We deliver integrated wealth advisory, outsourcing, audit, tax, and consulting services to help clients succeed professionally and personally. Grounded in public accounting, our broad professional services allow us to serve clients more completely and offer our people diverse career opportunities. Among its major competitors, CliftonLarsonAllen is ranked in 2nd place for NPS while Deloitte (US) is 1st, and KPMG is 3rd.

Brand at a Glance

82%
Customer Loyalty
4/5
Product Quality
3.9/5
Pricing
3.9/5
Customer Service

CliftonLarsonAllen Ranking

CliftonLarsonAllen NPS

CliftonLarsonAllen's Net Promoter Score (NPS) is a 26 with 57% Promoters, 12% Passives, and 31% Detractors. Net Promoter Score tracks whether CliftonLarsonAllen's customers would recommend using the product based on a scale of -100 to 100.

CliftonLarsonAllen Overall NPS

26
NPS
57%Promoters
12%Passives
31%Detractors
CliftonLarsonAllen Overall NPS

CliftonLarsonAllen NPS Trend

-100
-50
0
50
100
Jun 2023
30
Jun 202330
Jul 2023
16
Jul 202316
Oct 2023
6
Oct 20236
May 2024
13
May 202413
Jul 2024
5
Jul 20245
Aug 2024
12
Aug 202412
Sep 2024
5
Sep 20245
Oct 2024
10
Oct 202410
Jan 2025
26
Jan 202526
Aug 2025
29
Aug 202529
Sep 2025
32
Sep 202532
Nov 2025
26
Nov 202526

How Other Brands Compare

CliftonLarsonAllen is ranked second for NPS among its competitors. Deloitte (US) and PwC come in first and third, with Ernst & Young (EY) coming in at #4.

CliftonLarsonAllen's Logo
CliftonLarsonAllen
Deloitte (US) Logo
Deloitte (US)
PwC's Logo
PwC
Ernst & Young (EY) Logo
Ernst & Young (EY)
Global Ranking#-#154#184#273
NPS26272521
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutral-
Valuation Updated every 24 hours for public companies-$4.87B$129.97M-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

CliftonLarsonAllen NPS by Gender

Female customers rated CliftonLarsonAllen's NPS 80 points higher than Male customers.

Male

-20

CliftonLarsonAllen's NPS was rated -20 by Male customers on Comparably.

40%
Promoters
0%
Passives
60%
Detractors

Female

60

CliftonLarsonAllen's NPS was rated 60 by Female customers on Comparably.

80%
Promoters
0%
Passives
20%
Detractors

CliftonLarsonAllen NPS by Ethnicity

CliftonLarsonAllen's NPS was rated 14 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
14
Caucasian14

CliftonLarsonAllen NPS by Age

CliftonLarsonAllen's NPS was rated 34 points by customers ages 41-45 on Comparably.

0
20
40
60
80
100
Promoters
67%
Passives
0%
Detractors
33%
41-4567%0%33%

CliftonLarsonAllen NPS by Usage

CliftonLarsonAllen's NPS was rated 34 points by customers who have used CliftonLarsonAllen's products/services for 2 to 5 Years, and by customers with Over 10 Years of usage.

-100
-50
0
50
100
2 to 5 Years
34
2 to 5 Years34
Over 10 Years
34
Over 10 Years34

CliftonLarsonAllen NPS vs. Competitors

Compared to its competitors, CliftonLarsonAllen's NPS is rated right above KPMG, and is preceded by Deloitte (US).

CliftonLarsonAllen Customer Reviews

Out of the 4 CliftonLarsonAllen customer reviews 2 were positive and 2 were constructive. CliftonLarsonAllen customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What do you value most about this brand?
Their people are proactive and provide actionable ways I can plan for the future!
What do you value most about this brand?
Smart guidance and personal approach
What can this brand most improve?
Visability, nobody knows them in the market
What can this brand most improve?
Nothing they can improve upon

CliftonLarsonAllen Customer Loyalty

82%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

82% of CliftonLarsonAllen users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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82
82%
18
18%
CliftonLarsonAllen Customer Loyalty

CliftonLarsonAllen Customer Loyalty Score by Gender

Female customers rated CliftonLarsonAllen's Customer Loyalty score 18% higher than Male customers.

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Male
82%
Yes
Female
100%
Yes

CliftonLarsonAllen Customer Loyalty Score by Ethnicity

CliftonLarsonAllen's Customer Loyalty score was rated 87% by Caucasian customers on Comparably.

% who answered "Yes"

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87
out of 100
Caucasian

CliftonLarsonAllen Customer Loyalty Score by Age

CliftonLarsonAllen's Customer Loyalty score was rated 100% by customers ages 41-45 on Comparably.

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0
20%
40%
60%
80%
100%
41-45
100%
41-45100%

CliftonLarsonAllen Customer Loyalty Score by Usage

CliftonLarsonAllen's Customer Loyalty score was rated the highest by customers who have used CliftonLarsonAllen's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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2 to 5 Years
100%
Over 10 Years
70%

CliftonLarsonAllen Customer Loyalty Score by Industry

CliftonLarsonAllen's Customer Loyalty score was rated 100% by Accounting industry customers.

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Accounting
100%

CliftonLarsonAllen Customer Loyalty vs. Competitors

Compared to its competitors, CliftonLarsonAllen's Customer Loyalty score is rated right above Ernst & Young (EY).

COMPANYCustomer Loyalty Score
CliftonLarsonAllen82%
Ernst & Young (EY)76%
KPMG74%
Deloitte (US)72%
PwC68%

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CliftonLarsonAllen Product Quality

4/5

CliftonLarsonAllen has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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CliftonLarsonAllen Product Information

CliftonLarsonAllen’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated CliftonLarsonAllen's product the highest.

Website
http://www.claconnect.com/
Company Size
5,001-10,000 Employees

Industry

Accounting

Quick Insights into CliftonLarsonAllen Product Quality

CliftonLarsonAllen's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked CliftonLarsonAllen Product Quality the Highest

Female
4.5
2 to 5 Years
4.1
41-45
4.1

Ranked CliftonLarsonAllen Product Quality the Lowest

Over 10 Years
3.5
Male
3.1

CliftonLarsonAllen Product Quality Score by Gender

Female customers rated CliftonLarsonAllen's Product Quality score 1.4 stars higher than Male customers.

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Male

3.1/5

Female

4.5/5

CliftonLarsonAllen Product Quality Score by Ethnicity

CliftonLarsonAllen's Product Quality score was rated 3.6 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3.6
Caucasian3.6

CliftonLarsonAllen Product Quality Score by Age

CliftonLarsonAllen's Product Quality score was rated 4.1 stars by customers ages 41-45 on Comparably.

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0
1
2
3
4
5
41-45
4.1
41-454.1

CliftonLarsonAllen Product Quality Score by Usage

CliftonLarsonAllen's Product Quality score was rated the highest by customers who have used CliftonLarsonAllen's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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2 to 5 Years
4.1
Over 10 Years
3.5

CliftonLarsonAllen Product Quality Score by Industry

CliftonLarsonAllen's Product Quality score was rated 3.7 stars by Accounting industry customers.

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Accounting
3.7

CliftonLarsonAllen Product Quality vs. Competitors

Compared to its competitors, CliftonLarsonAllen's Product Quality score is rated right above Deloitte (US).

COMPANYProduct Quality Score
CliftonLarsonAllen4/5
Deloitte (US)3.9/5
Ernst & Young (EY)3.9/5
KPMG3.8/5
PwC3.8/5

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CliftonLarsonAllen Pricing

CliftonLarsonAllen ROI & Value For Money

3.9/5

CliftonLarsonAllen has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

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CliftonLarsonAllen Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry.

Quick Insights into CliftonLarsonAllen ROI

CliftonLarsonAllen's ROI score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked CliftonLarsonAllen ROI the Highest

Female
4.1
41-45
3.8
Accounting
3.7

Ranked CliftonLarsonAllen ROI the Lowest

Over 10 Years
3.5
Male
3.1

CliftonLarsonAllen ROI Score by Gender

Female customers rated CliftonLarsonAllen's ROI score 1 stars higher than Male customers.

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Male

3.1/5

Female

4.1/5

CliftonLarsonAllen ROI Score by Ethnicity

CliftonLarsonAllen's ROI score was rated 3.5 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3.5
Caucasian3.5

CliftonLarsonAllen ROI Score by Age

CliftonLarsonAllen's ROI score was rated 3.8 stars by customers ages 41-45 on Comparably.

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0
1
2
3
4
5
41-45
3.8
41-453.8

CliftonLarsonAllen ROI Score by Usage

CliftonLarsonAllen's ROI score was rated 3.5 stars by customers who have used CliftonLarsonAllen's products/services for 2 to 5 Years, and by customers with Over 10 Years of usage.

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2 to 5 Years
3.5
Over 10 Years
3.5

CliftonLarsonAllen ROI Score by Industry

CliftonLarsonAllen's ROI score was rated 3.7 stars by Accounting industry customers.

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Accounting
3.7

CliftonLarsonAllen Pricing vs. Competitors

Compared to its competitors, CliftonLarsonAllen's ROI score is rated right above KPMG, and is preceded by Deloitte (US).

COMPANYPricing Score
Deloitte (US)3.9/5
CliftonLarsonAllen3.9/5
KPMG3.8/5
Ernst & Young (EY)3.8/5
PwC3.7/5

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CliftonLarsonAllen Customer Satisfaction (CSAT)

CliftonLarsonAllen Customer Satisfaction (CSAT) Score

69 / 100

CliftonLarsonAllen has an overall Customer Satisfaction score of 69 rated by its users and customers.

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Very Satisfied58%
Satisfied11%
Neither Satisfied nor Dissatisfied26%
Dissatisfied0%
Very Dissatisfied5%
Very Satisfied
58%
Satisfied
11%
Neither Satisfied nor Dissatisfied
26%
Dissatisfied
0%
Very Dissatisfied
5%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into CliftonLarsonAllen Customer Satisfaction

CliftonLarsonAllen's Customer Satisfaction score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked CliftonLarsonAllen Customer Satisfaction the Highest

Female
75%
Over 10 Years
67%
Caucasian
57%

Ranked CliftonLarsonAllen Customer Satisfaction the Lowest

Male
60%

CliftonLarsonAllen Customer Satisfaction Score by Gender

Female customers rated CliftonLarsonAllen's Customer Satisfaction score 15 points higher than Male customers.

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60 / 100
Male
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
20%
75 / 100
Female
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%

CliftonLarsonAllen Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

CliftonLarsonAllen's Customer Satisfaction (CSAT) score was rated 57% according to Caucasian users and customers.

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57 / 100
Very Satisfied57%
Satisfied0%
Neither Satisfied nor Dissatisfied29%
Dissatisfied0%
Very Dissatisfied14%
Very Satisfied
57%
Satisfied
0%
Neither Satisfied nor Dissatisfied
29%
Dissatisfied
0%
Very Dissatisfied
14%

CliftonLarsonAllen Customer Satisfaction Score by Usage

CliftonLarsonAllen's Customer Satisfaction score was rated 67 points by customers who have used CliftonLarsonAllen's products/services for Over 10 Years.

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Over 10 Years
67

CliftonLarsonAllen Customer Satisfaction Score by Industry

CliftonLarsonAllen's Customer Satisfaction score was rated 50 points by Accounting industry customers.

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Accounting
50

CliftonLarsonAllen Customer Satisfaction vs. Competitors

Compared to its competitors, CliftonLarsonAllen's Customer Satisfaction score is rated right above PwC, and is preceded by Deloitte (US).

COMPANYCustomer Satisfaction (CSAT) Score
KPMG77%
Ernst & Young (EY)74%
Deloitte (US)73%
CliftonLarsonAllen69%
PwC60%

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CliftonLarsonAllen Customer Service

3.9/5

CliftonLarsonAllen has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

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About CliftonLarsonAllen's Customer Service

Address

220 South Sixth Street Suite 300, Minneapolis, MN


Website

http://www.claconnect.com/


Phone Number

1-888-529-2648

Quick Insights into CliftonLarsonAllen Customer Service

CliftonLarsonAllen's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked CliftonLarsonAllen Customer Service the Highest

Female
4.2
41-45
3.8
Accounting
3.7

Ranked CliftonLarsonAllen Customer Service the Lowest

Over 10 Years
3.5
Male
3.1

CliftonLarsonAllen Customer Service Score by Gender

Female customers rated CliftonLarsonAllen's Customer Service score 1.1 stars higher than Male customers.

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Male

3.1/5

Female

4.2/5

CliftonLarsonAllen Customer Service Score by Ethnicity

CliftonLarsonAllen's Customer Service score was rated 3.5 stars by Caucasian customers on Comparably.

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0
20
40
60
80
100
Caucasian
3.5
Caucasian3.5

CliftonLarsonAllen Customer Service Score by Age

CliftonLarsonAllen's Customer Service score was rated 3.8 stars by customers ages 41-45 on Comparably.

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0
20
40
60
80
100
41-45
3.8
41-453.8

CliftonLarsonAllen Customer Service Score by Usage

CliftonLarsonAllen's Customer Service score was rated the highest by customers who have used CliftonLarsonAllen's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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2 to 5 Years
3.6
Over 10 Years
3.5

CliftonLarsonAllen Customer Service Score by Industry

CliftonLarsonAllen's Customer Service score was rated 3.7 stars by Accounting industry customers.

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Accounting
3.7

CliftonLarsonAllen Customer Service vs. Competitors

Compared to its competitors, CliftonLarsonAllen's Customer Service score is rated right above PwC, and is preceded by Deloitte (US).

COMPANYCustomer Service Score
KPMG4/5
Ernst & Young (EY)4/5
Deloitte (US)3.9/5
CliftonLarsonAllen3.9/5
PwC3.9/5

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CliftonLarsonAllen as an Employer

4.5/5

CliftonLarsonAllen has a 4.5/5 stars for its overall company culture rated by their employees

  CliftonLarsonAllen CEO
top
5%
CEO of CliftonLarsonAllen

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

CliftonLarsonAllen scored a 26 for Net Promoter Score and a 21 for Employee Net Promoter Score. NPS gauges how likely a customer of CliftonLarsonAllen would recommend the brand to a friend. ENPS measures how likely CliftonLarsonAllen employees would recommend working at CliftonLarsonAllen to a friend.

Net Promoter Score

26
NPS Score
57%Promoters
12%Passive
31%Detractors

Employee Net Promoter Score

21
eNPS Score
52%Promoters
17%Passive
31%Detractors

Global Ranking Snapshot

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