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Dometic Group
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About Dometic Group's Brand

Dometic’s world is the world of mobile living Among its major competitors, Dometic Group is ranked in 2nd place for NPS while Webasto is 1st, and Electrolux is 3rd.

Brand at a Glance

73%
Customer Loyalty
3.1/5
Product Quality
2.7/5
Pricing
2.6/5
Customer Service

Dometic Group Ranking

Dometic Group NPS

Dometic Group's Net Promoter Score (NPS) is a -3 with 43% Promoters, 11% Passives, and 46% Detractors. Net Promoter Score tracks whether Dometic Group's customers would recommend using the product based on a scale of -100 to 100.

Dometic Group Overall NPS

-3
NPS
43%Promoters
11%Passives
46%Detractors
Dometic Group Overall NPS

Dometic Group NPS Trend

-100
-50
0
50
100
Jan 2024
0
Jan 20240
Feb 2024
-5
Feb 2024-5
May 2024
-4
May 2024-4
Jun 2024
0
Jun 20240
Aug 2024
-5
Aug 2024-5
Dec 2024
-1
Dec 2024-1
Feb 2025
3
Feb 20253
Jul 2025
6
Jul 20256
Sep 2025
2
Sep 20252
Oct 2025
3
Oct 20253
Nov 2025
0
Nov 20250
Dec 2025
-4
Dec 2025-4

How Other Brands Compare

Dometic Group is ranked first for NPS among its competitors. Electrolux and Allbirds come in second and third, with Camping World coming in at #4.

Dometic Group's Logo
Dometic Group
Electrolux's Logo
Electrolux
Camping World's Logo
Camping World
Allbirds' Logo
Allbirds
Global Ranking#-#312#-#-
NPS-3-26-67-51
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutral-
Valuation Updated every 24 hours for public companies-$4.03B$1.58B$1.50B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Dometic Group NPS by Gender

Female customers rated Dometic Group's NPS 100 points higher than Male customers.

Male

-100

Dometic Group's NPS was rated -100 by Male customers on Comparably.

0%
Promoters
0%
Passives
100%
Detractors

Female

0

Dometic Group's NPS was rated by Female customers on Comparably.

33%
Promoters
34%
Passives
33%
Detractors

Dometic Group NPS by Ethnicity

Dometic Group's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-60
Caucasian-60
Other
-100
Other-100

Dometic Group NPS by Age

Dometic Group's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

0
20
40
60
80
100
Promoters
0%
Passives
0%
Detractors
100%
61-650%0%100%
Promoters
0%
Passives
25%
Detractors
75%
66+0%25%75%

Dometic Group NPS by Usage

Dometic Group's NPS was rated the highest by customers who have used Dometic Group's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

-100
-50
0
50
100
1 to 2 Years
-100
1 to 2 Years-100
Over 10 Years
-80
Over 10 Years-80

Dometic Group NPS vs. Competitors

Compared to its competitors, Dometic Group's NPS is rated right above Electrolux, and is preceded by Verallia.

Dometic Group Customer Reviews

Out of the 3 Dometic Group customer reviews 1 was positive and 2 were constructive. Dometic Group customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Product defective! Customer service blocked me from email after telling me I have to drive 3 hours each way to service center or pay to have a mobile technician come to me. Horrible customer service and they don’t back products! DO NOT BUY ANYTHING MADE BY DOMET
What can this brand most improve?
it is just too expensive.
What do you value most about this brand?
I like it a lot

Dometic Group Customer Loyalty

73%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

73% of Dometic Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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73
73%
27
27%
Dometic Group Customer Loyalty

Dometic Group Customer Loyalty Score by Gender

Female customers rated Dometic Group's Customer Loyalty score 56% higher than Male customers.

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Male
44%
Yes
Female
100%
Yes

Dometic Group Customer Loyalty Score by Ethnicity

Dometic Group's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.

% who answered "Yes"

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46
out of 100
Caucasian
78
out of 100
Other

Dometic Group Customer Loyalty Score by Age

Dometic Group's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
20%
40%
60%
80%
100%
61-65
10%
61-6510%
66+
78%
66+78%

Dometic Group Customer Loyalty Score by Usage

Dometic Group's Customer Loyalty score was rated the highest by customers who have used Dometic Group's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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1 to 2 Years
40%
Over 10 Years
64%

Dometic Group Customer Loyalty vs. Competitors

Compared to its competitors, Dometic Group's Customer Loyalty score is rated right above Electrolux, and is preceded by Allbirds.

COMPANYCustomer Loyalty Score
Allbirds83%
Dometic Group73%
Electrolux68%
Camping World63%
Webasto10%
CoastTecN/A
VeralliaN/A

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Dometic Group's Logo
VS
Allbirds' Logo
Electrolux's Logo
Camping World's Logo
Webasto's Logo
CoastTec's Logo
Verallia's Logo

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Dometic Group Product Quality

3.1/5

Dometic Group has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

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Dometic Group Product Information

Dometic Group’s product quality score is a 3.1 out of 5 as rated by its users and customers.

Website
http://www.dometicgroup.com
Company Size
10,000+ Employees

Industry

Tech
Consumer Goods

Quick Insights into Dometic Group Product Quality

Dometic Group's Product Quality score was rated highest by Female customers, and rated lowest by customers who have used Dometic Group's products/services for Over 10 Years.

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Ranked Dometic Group Product Quality the Highest

Female
2.3
1 to 2 Years
2
Caucasian
2

Ranked Dometic Group Product Quality the Lowest

61-65
1.5
Other
1.5
Over 10 Years
1.5

Dometic Group Product Quality Score by Gender

Female customers rated Dometic Group's Product Quality score 0.6 stars higher than Male customers.

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Male

1.7/5

Female

2.3/5

Dometic Group Product Quality Score by Ethnicity

Dometic Group's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Dometic Group.
0
1
2
3
4
5
Caucasian
2
Caucasian2
Other
1.5
Other1.5

Dometic Group Product Quality Score by Age

Dometic Group's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
61-65
1.5
61-651.5
66+
1.9
66+1.9

Dometic Group Product Quality Score by Usage

Dometic Group's Product Quality score was rated the highest by customers who have used Dometic Group's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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1 to 2 Years
2
Over 10 Years
1.5

Dometic Group Product Quality vs. Competitors

Compared to its competitors, Dometic Group's Product Quality score is rated right above Webasto, and is preceded by Allbirds.

COMPANYProduct Quality Score
Allbirds3.8/5
Dometic Group3.1/5
Webasto2.5/5
Electrolux2.5/5
Camping World1.5/5
CoastTecN/A
VeralliaN/A

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Dometic Group's Logo
VS
Allbirds' Logo
Webasto's Logo
Electrolux's Logo
Camping World's Logo
CoastTec's Logo
Verallia's Logo

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Dometic Group Pricing

Dometic Group ROI & Value For Money

2.7/5

Dometic Group has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.

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Quick Insights into Dometic Group ROI

Dometic Group's ROI score was rated highest by Female customers, and rated lowest by customers who have used Dometic Group's products/services for Over 10 Years.

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Ranked Dometic Group ROI the Highest

Female
3.1
66+
2.5
Caucasian
1.7

Ranked Dometic Group ROI the Lowest

Male
1.5
Other
1.5
Over 10 Years
1.5

Dometic Group ROI Score by Gender

Female customers rated Dometic Group's ROI score 1.6 stars higher than Male customers.

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Male

1.5/5

Female

3.1/5

Dometic Group ROI Score by Ethnicity

Dometic Group's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Dometic Group.
0
1
2
3
4
5
Caucasian
1.7
Caucasian1.7
Other
1.5
Other1.5

Dometic Group ROI Score by Age

Dometic Group's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
61-65
1.5
61-651.5
66+
2.5
66+2.5

Dometic Group ROI Score by Usage

Dometic Group's ROI score was rated the highest by customers who have used Dometic Group's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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1 to 2 Years
1.6
Over 10 Years
1.5

Dometic Group Pricing vs. Competitors

Compared to its competitors, Dometic Group's ROI score is rated right above Electrolux, and is preceded by Allbirds.

COMPANYPricing Score
Webasto3.5/5
Allbirds3.4/5
Dometic Group2.7/5
Electrolux2.3/5
Camping World1.6/5
CoastTecN/A
VeralliaN/A

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Dometic Group's Logo
VS
Webasto's Logo
Allbirds' Logo
Electrolux's Logo
Camping World's Logo
CoastTec's Logo
Verallia's Logo

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Dometic Group Customer Satisfaction (CSAT)

Dometic Group Customer Satisfaction (CSAT) Score

42 / 100

Dometic Group has an overall Customer Satisfaction score of 42 rated by its users and customers.

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Very Satisfied34%
Satisfied8%
Neither Satisfied nor Dissatisfied8%
Dissatisfied17%
Very Dissatisfied33%
Very Satisfied
34%
Satisfied
8%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
17%
Very Dissatisfied
33%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Dometic Group Customer Satisfaction

Dometic Group's Customer Satisfaction score was rated highest by customers who have used Dometic Group's products/services for 1 to 2 Years, and rated lowest by customers who have used Dometic Group's products/services for Over 10 Years.

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Ranked Dometic Group Customer Satisfaction the Highest

1 to 2 Years
34%
66+
33%
Caucasian
20%

Ranked Dometic Group Customer Satisfaction the Lowest

61-65
0%
Other
0%
Over 10 Years
0%

Dometic Group Customer Satisfaction Score by Gender

Dometic Group's Customer Satisfaction score was rated 13 by Male customers on Comparably.

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13 / 100
Male
Very Satisfied
13%
Satisfied
0%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
13%
Very Dissatisfied
63%

Dometic Group Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Dometic Group's Customer Satisfaction (CSAT) score was rated 20% according to Caucasian users and customers.

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20 / 100
Very Satisfied20%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied20%
Very Dissatisfied60%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
60%

CSAT according to Other

Dometic Group's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Dometic Group.
0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied25%
Very Dissatisfied75%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
75%

Dometic Group Customer Satisfaction Score by Age

Dometic Group's Customer Satisfaction score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
61-65 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
61-650%
66+ CSAT Score
33%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
66+33%

Dometic Group Customer Satisfaction Score by Usage

Dometic Group's Customer Satisfaction score was rated the highest by customers who have used Dometic Group's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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1 to 2 Years
34
Over 10 Years
0

Dometic Group Customer Satisfaction vs. Competitors

Compared to its competitors, Dometic Group's Customer Satisfaction score is rated right above Electrolux, and is preceded by Allbirds.

COMPANYCustomer Satisfaction (CSAT) Score
Allbirds50%
Dometic Group41%
Electrolux35%
Camping World16%
Webasto0%
CoastTec0%
Verallia0%

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Electrolux's Logo
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Dometic Group Customer Service

2.6/5

Dometic Group has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.

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About Dometic Group's Customer Service

Address

Hemvärnsgatan 15,, 6th floor 171 54 Solna, Solana Beach, CA


Website

http://www.dometicgroup.com


Phone Number

46850102500

Quick Insights into Dometic Group Customer Service

Dometic Group's Customer Service score was rated highest by Female customers, and rated lowest by customers who have used Dometic Group's products/services for Over 10 Years.

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Ranked Dometic Group Customer Service the Highest

Female
2.5
Caucasian
2.2
1 to 2 Years
1.5

Ranked Dometic Group Customer Service the Lowest

Male
1.5
Other
1.5
Over 10 Years
1.5

Dometic Group Customer Service Score by Gender

Female customers rated Dometic Group's Customer Service score 1 stars higher than Male customers.

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Male

1.5/5

Female

2.5/5

Dometic Group Customer Service Score by Ethnicity

Dometic Group's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.

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0
20
40
60
80
100
Caucasian
2.2
Caucasian2.2
Other
1.5
Other1.5

Dometic Group Customer Service Score by Age

Dometic Group's Customer Service score was rated 1.5 stars by customers ages 61-65 and customers ages 66+ on Comparably.

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0
20
40
60
80
100
61-65
1.5
61-651.5
66+
1.5
66+1.5

Dometic Group Customer Service Score by Usage

Dometic Group's Customer Service score was rated 1.5 stars by customers who have used Dometic Group's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.

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1 to 2 Years
1.5
Over 10 Years
1.5

Dometic Group Customer Service vs. Competitors

Compared to its competitors, Dometic Group's Customer Service score is rated right above Electrolux, and is preceded by Allbirds.

COMPANYCustomer Service Score
Webasto4/5
Allbirds2.9/5
Dometic Group2.6/5
Electrolux2.3/5
Camping World1.5/5
CoastTecN/A
VeralliaN/A

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Dometic Group's Logo
VS
Webasto's Logo
Allbirds' Logo
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Dometic Group as an Employer

2.5/5

Dometic Group has a 2.5/5 stars for its overall company culture rated by their employees

  Dometic Group CEO
bottom
20%
CEO of Dometic Group

In the Bottom 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Dometic Group scored a -3 for Net Promoter Score and a -34 for Employee Net Promoter Score. NPS gauges how likely a customer of Dometic Group would recommend the brand to a friend. ENPS measures how likely Dometic Group employees would recommend working at Dometic Group to a friend.

Net Promoter Score

-3
NPS Score
43%Promoters
11%Passive
46%Detractors

Employee Net Promoter Score

-34
eNPS Score
22%Promoters
22%Passive
56%Detractors

Global Ranking Snapshot

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