4
NPS
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Guild
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About Guild's Brand
Guild’s Career Opportunity Platform™ enables forward-thinking employers to invest in their employees, unlocking life-changing opportunities for personal and professional growth through education and learning programs, career development, and one-on-one coaching. Guild partners with the nation’s largest employers — including Walmart, Chipotle, Discover, Hilton, Macy’s, Target, Providence Health, and The Walt Disney Company — to create cultures of opportunity that will help them attract and retain top talent, and build the workforce of the future. Guild offers a marketplace of curated education and learning programs designed for what working adults need to succeed in their programs. Layered onto that is support, guidance, and resources at every step to help ensure the new skills employees are building translate into career pathways that are in demand at their companies — all without paying for tuition or career services on their own. Among its major competitors, Guild is ranked in 5th place for NPS while Management Concepts is 1st, and Udemy is 2nd.Their current valuation is $1.00B
Brand at a Glance
73%
Customer Loyalty
2.9/5
Product Quality
3/5
Pricing
3/5
Customer Service
Guild Ranking
- #4 / 4 of its competitors
Guild NPS
Guild's Net Promoter Score (NPS) is a 4 with 50% Promoters, 4% Passives, and 46% Detractors. Net Promoter Score tracks whether Guild's customers would recommend using the product based on a scale of -100 to 100.
Guild Overall NPS
| 50% | Promoters |
|---|---|
| 4% | Passives |
| 46% | Detractors |
Guild NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2023 -51 | Mar 2023 | -51 |
May 2023 -29 | May 2023 | -29 |
Jan 2024 0 | Jan 2024 | 0 |
Feb 2024 0 | Feb 2024 | 0 |
Apr 2024 0 | Apr 2024 | 0 |
Jun 2024 -1 | Jun 2024 | -1 |
Jul 2024 0 | Jul 2024 | 0 |
Sep 2024 -6 | Sep 2024 | -6 |
Oct 2024 0 | Oct 2024 | 0 |
Dec 2024 5 | Dec 2024 | 5 |
Apr 2025 -5 | Apr 2025 | -5 |
Jun 2025 5 | Jun 2025 | 5 |
How Other Brands Compare
Guild is ranked #4 for NPS among its competitors. Udemy and OpenSesame come in first and second, with Udacity coming in at third. Among those competitors, it is the most valued company.
Guild |  Udemy |  Udacity |  OpenSesame | |
| Global Ranking | #- | #505 | #- | #- |
| NPS | 4 | 42 | 19 | 42 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $1.00B | $700.00M | $450.00M | $150.00M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Guild NPS by Gender
Female customers rated Guild's NPS 45 points higher than Male customers.
Male
-20
Guild's NPS was rated -20 by Male customers on Comparably.
40%
Promoters
0%
Passives
60%
Detractors
Female
25
Guild's NPS was rated 25 by Female customers on Comparably.
50%
Promoters
25%
Passives
25%
Detractors
Guild NPS by Ethnicity
Guild's NPS was rated 17 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 17 | Caucasian | 17 |
Guild NPS by Usage
Guild's NPS was rated the highest by customers who have used Guild's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 34 | 1 to 2 Years | 34 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
Guild NPS vs. Competitors
Compared to its competitors, Guild's NPS is rated right above PeopleGrove, and is preceded by Udacity.
| COMPANY | NPS Score | |
|---|---|---|
 | Management Concepts | 100 |
| Udemy | 42 |
| OpenSesame | 42 |
| Udacity | 19 |
| Guild | 4 |
 | PeopleGrove | N/A |
Guild Customer Loyalty
73%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
73% of Guild users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Guild Customer Loyalty Score by Gender
Male customers rated Guild's Customer Loyalty score 27% higher than Female customers.
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Male
82%
Yes
Female
55%
Yes
Guild Customer Loyalty Score by Ethnicity
Guild's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
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70
out of 100
Caucasian
Guild Customer Loyalty Score by Usage
Guild's Customer Loyalty score was rated the highest by customers who have used Guild's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Guild Customer Loyalty vs. Competitors
Compared to its competitors, Guild's Customer Loyalty score is rated right above PeopleGrove, and is preceded by Udacity.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Management Concepts | 100% |
| OpenSesame | 100% |
| Udemy | 81% |
| Udacity | 78% |
| Guild | 73% |
| PeopleGrove | N/A |
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Guild Product Quality
2.9/5
Guild has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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Guild Product Information
Guild’s product quality score is a 2.9 out of 5 as rated by its users and customers.
- Website
- http://guild.com
- Company Size
- 1,001-5,000 Employees
Industry
Education
Quick Insights into Guild Product Quality
Guild's Product Quality score was rated highest by customers who have used Guild's products/services for 1 to 2 Years, and rated lowest by Female customers.
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Ranked Guild Product Quality the Highest
Ranked Guild Product Quality the Lowest
Guild Product Quality Score by Gender
Male customers rated Guild's Product Quality score 0.6 stars higher than Female customers.
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Male
3.6/5
Female
3/5
Guild Product Quality Score by Ethnicity
Guild's Product Quality score was rated 3.4 stars by Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Guild Product Quality Score by Usage
Guild's Product Quality score was rated the highest by customers who have used Guild's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Guild Product Quality vs. Competitors
Compared to its competitors, Guild's Product Quality score is rated right above PeopleGrove, and is preceded by OpenSesame.
| COMPANY | Product Quality Score | |
|---|---|---|
| Management Concepts | 5/5 |
| Udemy | 4.1/5 |
| Udacity | 3.9/5 |
| OpenSesame | 3.8/5 |
| Guild | 2.9/5 |
| PeopleGrove | N/A |
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Guild Pricing
Guild ROI & Value For Money
3/5
Guild has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Quick Insights into Guild ROI
Guild's ROI score was rated highest by customers who have used Guild's products/services for 1 to 2 Years, and rated lowest by Male customers.
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Ranked Guild ROI the Highest
Ranked Guild ROI the Lowest
Guild ROI Score by Gender
Female customers rated Guild's ROI score 0.6 stars higher than Male customers.
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Male
2.9/5
Female
3.5/5
Guild ROI Score by Ethnicity
Guild's ROI score was rated 3.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Guild.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Guild ROI Score by Usage
Guild's ROI score was rated the highest by customers who have used Guild's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Guild Pricing vs. Competitors
Compared to its competitors, Guild's ROI score is rated right above PeopleGrove, and is preceded by Udacity.
| COMPANY | Pricing Score | |
|---|---|---|
| Management Concepts | 5/5 |
| OpenSesame | 4.1/5 |
| Udemy | 4/5 |
| Udacity | 3.6/5 |
| Guild | 3/5 |
| PeopleGrove | N/A |
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Guild Customer Satisfaction (CSAT)
Guild Customer Satisfaction (CSAT) Score
57 / 100
Guild has an overall Customer Satisfaction score of 57 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
38%
Satisfied
19%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
13%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Guild Customer Satisfaction
Guild's Customer Satisfaction score was rated highest by customers who have used Guild's products/services for 1 to 2 Years, and rated lowest by Female customers.
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Ranked Guild Customer Satisfaction the Highest
Ranked Guild Customer Satisfaction the Lowest
Guild Customer Satisfaction Score by Gender
Male customers rated Guild's Customer Satisfaction score 10 points higher than Female customers.
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60 / 100
MaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 20% | |
Very Dissatisfied | 20% |
50 / 100
FemaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
Guild Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Guild's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
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50 / 100
Very Satisfied
33%
Satisfied
17%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
17%
Very Dissatisfied
17%
Guild Customer Satisfaction Score by Usage
Guild's Customer Satisfaction score was rated the highest by customers who have used Guild's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Guild Customer Satisfaction vs. Competitors
Compared to its competitors, Guild's Customer Satisfaction score is rated right above PeopleGrove, and is preceded by Udacity.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Management Concepts | 100% |
| OpenSesame | 100% |
| Udemy | 82% |
| Udacity | 79% |
| Guild | 56% |
| PeopleGrove | 0% |
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Guild Customer Service
3/5
Guild has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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About Guild's Customer Service
Address
370 17th St, Denver, CO 80202
Website
http://guild.com
Phone Number
720-378-5452
Guild's Social Links
Quick Insights into Guild Customer Service
Guild's Customer Service score was rated highest by customers who have used Guild's products/services for 1 to 2 Years, and rated lowest by customers who have used Guild's products/services for 2 to 5 Years.
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Ranked Guild Customer Service the Highest
Ranked Guild Customer Service the Lowest
Guild Customer Service Score by Gender
Female customers rated Guild's Customer Service score 0.1 stars higher than Male customers.
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Male
3.4/5
Female
3.5/5
Guild Customer Service Score by Ethnicity
Guild's Customer Service score was rated 3.4 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Guild.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Guild Customer Service Score by Usage
Guild's Customer Service score was rated the highest by customers who have used Guild's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Guild Customer Service vs. Competitors
Compared to its competitors, Guild's Customer Service score is rated right above PeopleGrove, and is preceded by Udacity.
| COMPANY | Customer Service Score | |
|---|---|---|
| Management Concepts | 5/5 |
| OpenSesame | 5/5 |
| Udemy | 4/5 |
| Udacity | 3.7/5 |
| Guild | 3/5 |
| PeopleGrove | N/A |
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Guild as an Employer
3.4/5
Guild has a 3.4/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
Guild scored a 4 for Net Promoter Score and a 12 for Employee Net Promoter Score. NPS gauges how likely a customer of Guild would recommend the brand to a friend. ENPS measures how likely Guild employees would recommend working at Guild to a friend.
Net Promoter Score
4
NPS Score
| 50% | Promoters |
|---|---|
| 4% | Passive |
| 46% | Detractors |
Employee Net Promoter Score
12
eNPS Score
| 50% | Promoters |
|---|---|
| 12% | Passive |
| 38% | Detractors |
