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Hilton Garden Inn
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About Hilton Garden Inn's Brand

Among its major competitors, Hilton Garden Inn is ranked in 2nd place for NPS while Hilton is 1st, and Holiday Inn is 3rd.Their current valuation is $33.77B

Brand at a Glance

76%
Customer Loyalty
3.3/5
Product Quality
3/5
Pricing
3.2/5
Customer Service

Hilton Garden Inn Ranking

Hilton Garden Inn NPS

Hilton Garden Inn's Net Promoter Score (NPS) is a 7 with 37% Promoters, 33% Passives, and 30% Detractors. Net Promoter Score tracks whether Hilton Garden Inn's customers would recommend using the product based on a scale of -100 to 100.

Hilton Garden Inn Overall NPS

7
NPS
37%Promoters
33%Passives
30%Detractors
Hilton Garden Inn Overall NPS

Hilton Garden Inn NPS Trend

-100
-50
0
50
100
Mar 2023
15
Mar 202315
Jun 2023
12
Jun 202312
Jul 2023
10
Jul 202310
Aug 2023
13
Aug 202313
Oct 2023
18
Oct 202318
Dec 2023
15
Dec 202315
Jan 2024
16
Jan 202416
Feb 2024
13
Feb 202413
Mar 2024
10
Mar 202410
Oct 2024
8
Oct 20248
Apr 2025
7
Apr 20257
Jul 2025
7
Jul 20257

How Other Brands Compare

Hilton Garden Inn is ranked second for NPS among its competitors. Hilton and Holiday Inn come in first and third, with Hampton Inn coming in at #4. Among those competitors, it is the most valued company.

Hilton Garden Inn's Logo
Hilton Garden Inn
Hilton's Logo
Hilton
Holiday Inn's Logo
Holiday Inn
Hampton Inn's Logo
Hampton Inn
Global Ranking#-#84#482#-
NPS726-23-60
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral-Neutral
Valuation Updated every 24 hours for public companies$33.77B$32.46B$12.82B$32.46B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Hilton Garden Inn NPS by Gender

Female customers rated Hilton Garden Inn's NPS 97 points higher than Male customers.

Male

-37

Hilton Garden Inn's NPS was rated -37 by Male customers on Comparably.

18%
Promoters
27%
Passives
55%
Detractors

Female

60

Hilton Garden Inn's NPS was rated 60 by Female customers on Comparably.

80%
Promoters
0%
Passives
20%
Detractors

Hilton Garden Inn NPS by Ethnicity

Hilton Garden Inn's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
-43
Caucasian-43
African American/Black
34
African American/Black34

Hilton Garden Inn NPS by Age

Hilton Garden Inn's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

0
20
40
60
80
100
Promoters
67%
Passives
0%
Detractors
33%
18-2567%0%33%
Promoters
67%
Passives
0%
Detractors
33%
26-3067%0%33%
Promoters
33%
Passives
0%
Detractors
67%
56-6033%0%67%

Hilton Garden Inn NPS by Usage

Hilton Garden Inn's NPS was rated the highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-100
Less than 1 Year-100
1 to 2 Years
67
1 to 2 Years67
Over 10 Years
-34
Over 10 Years-34

Hilton Garden Inn NPS vs. Competitors

Compared to its competitors, Hilton Garden Inn's NPS is rated right above Holiday Inn, and is preceded by Hilton.

Hilton Garden Inn Customer Reviews

Out of the 2 Hilton Garden Inn customer reviews 2 were positive and 0 were constructive. Hilton Garden Inn customer reviews reflect that all customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
Good customer service of the entity is what most satisfies most customers. The brand has tried hard to achieve its objectives, values and mission which is the most ideal thing that customers relate in.
What do you value most about this brand?
Excellent service rendering by the resort

Hilton Garden Inn Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Hilton Garden Inn users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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76
76%
24
24%
Hilton Garden Inn Customer Loyalty

Hilton Garden Inn Customer Loyalty Score by Gender

Female customers rated Hilton Garden Inn's Customer Loyalty score 16% higher than Male customers.

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Male
84%
Yes
Female
100%
Yes

Hilton Garden Inn Customer Loyalty Score by Ethnicity

Hilton Garden Inn's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

% who answered "Yes"

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85
out of 100
Caucasian
100
out of 100
African American/Black

Hilton Garden Inn Customer Loyalty Score by Age

Hilton Garden Inn's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.

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0
20%
40%
60%
80%
100%
18-25
70%
18-2570%
26-30
100%
26-30100%
56-60
100%
56-60100%

Hilton Garden Inn Customer Loyalty Score by Usage

Hilton Garden Inn's Customer Loyalty score was rated the highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
70%
1 to 2 Years
100%
Over 10 Years
82%

Hilton Garden Inn Customer Loyalty vs. Competitors

Compared to its competitors, Hilton Garden Inn's Customer Loyalty score is rated right above Hampton Inn, and is preceded by Hilton.

COMPANYCustomer Loyalty Score
Hilton78%
Hilton Garden Inn76%
Hampton Inn74%
Holiday Inn70%

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Hilton Garden Inn Product Quality

3.3/5

Hilton Garden Inn has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.

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Hilton Garden Inn Product Information

Hilton Garden Inn’s product quality score is a 3.3 out of 5 as rated by its users and customers.

Website
http://hiltongardeninn3.hilton.com/en/index.html
Company Size
1,001-5,000 Employees

Quick Insights into Hilton Garden Inn Product Quality

Hilton Garden Inn's Product Quality score was rated highest by African American/Black customers, and rated lowest by customers ages 56-60.

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Ranked Hilton Garden Inn Product Quality the Highest

African American/Black
4.6
1 to 2 Years
4.5
26-30
4.1

Ranked Hilton Garden Inn Product Quality the Lowest

Caucasian
2.4
Over 10 Years
2.1
56-60
2

Hilton Garden Inn Product Quality Score by Gender

Female customers rated Hilton Garden Inn's Product Quality score 1 stars higher than Male customers.

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Male

2.9/5

Female

3.9/5

Hilton Garden Inn Product Quality Score by Ethnicity

Hilton Garden Inn's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.4
Caucasian2.4
African American/Black
4.6
African American/Black4.6

Hilton Garden Inn Product Quality Score by Age

Hilton Garden Inn's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

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0
1
2
3
4
5
18-25
3.1
18-253.1
26-30
4.1
26-304.1
56-60
2
56-602

Hilton Garden Inn Product Quality Score by Usage

Hilton Garden Inn's Product Quality score was rated the highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
2.3
1 to 2 Years
4.5
Over 10 Years
2.1

Hilton Garden Inn Product Quality vs. Competitors

Compared to its competitors, Hilton Garden Inn's Product Quality score is rated right above Holiday Inn, and is preceded by Hilton.

COMPANYProduct Quality Score
Hilton3.8/5
Hilton Garden Inn3.3/5
Holiday Inn2.6/5
Hampton Inn1.8/5

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Hilton Garden Inn Pricing

Hilton Garden Inn ROI & Value For Money

3/5

Hilton Garden Inn has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

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Quick Insights into Hilton Garden Inn ROI

Hilton Garden Inn's ROI score was rated highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and rated lowest by customers who have used Hilton Garden Inn's products/services for Less than 1 Year.

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Ranked Hilton Garden Inn ROI the Highest

1 to 2 Years
4.7
26-30
4.1
Female
3.9

Ranked Hilton Garden Inn ROI the Lowest

Caucasian
2.1
56-60
2
Less than 1 Year
1.5

Hilton Garden Inn ROI Score by Gender

Female customers rated Hilton Garden Inn's ROI score 1.2 stars higher than Male customers.

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Male

2.7/5

Female

3.9/5

Hilton Garden Inn ROI Score by Ethnicity

Hilton Garden Inn's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.1
Caucasian2.1
African American/Black
3.6
African American/Black3.6

Hilton Garden Inn ROI Score by Age

Hilton Garden Inn's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

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0
1
2
3
4
5
18-25
3.5
18-253.5
26-30
4.1
26-304.1
56-60
2
56-602

Hilton Garden Inn ROI Score by Usage

Hilton Garden Inn's ROI score was rated the highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.5
1 to 2 Years
4.7
Over 10 Years
1.9

Hilton Garden Inn Pricing vs. Competitors

Compared to its competitors, Hilton Garden Inn's ROI score is rated right above Holiday Inn, and is preceded by Hilton.

COMPANYPricing Score
Hilton3.7/5
Hilton Garden Inn3/5
Holiday Inn2.5/5
Hampton Inn1.8/5

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Hilton Garden Inn Customer Satisfaction (CSAT)

Hilton Garden Inn Customer Satisfaction (CSAT) Score

56 / 100

Hilton Garden Inn has an overall Customer Satisfaction score of 56 rated by its users and customers.

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Very Satisfied32%
Satisfied24%
Neither Satisfied nor Dissatisfied7%
Dissatisfied3%
Very Dissatisfied34%
Very Satisfied
32%
Satisfied
24%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
3%
Very Dissatisfied
34%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Hilton Garden Inn Customer Satisfaction

Hilton Garden Inn's Customer Satisfaction score was rated highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and rated lowest by customers who have used Hilton Garden Inn's products/services for Less than 1 Year.

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Ranked Hilton Garden Inn Customer Satisfaction the Highest

1 to 2 Years
100%
Female
80%
18-25
67%

Ranked Hilton Garden Inn Customer Satisfaction the Lowest

Caucasian
50%
Male
45%
Less than 1 Year
0%

Hilton Garden Inn Customer Satisfaction Score by Gender

Female customers rated Hilton Garden Inn's Customer Satisfaction score 35 points higher than Male customers.

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45 / 100
Male
Very Satisfied
23%
Satisfied
22%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
11%
Very Dissatisfied
33%
80 / 100
Female
Very Satisfied
60%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%

Hilton Garden Inn Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Hilton Garden Inn's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.

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50 / 100
Very Satisfied33%
Satisfied17%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied50%
Very Satisfied
33%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%

CSAT according to African American/Black

Hilton Garden Inn's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.

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67 / 100
Very Satisfied67%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied33%
Very Dissatisfied0%
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%

Hilton Garden Inn Customer Satisfaction Score by Age

Hilton Garden Inn's Customer Satisfaction score was rated 67 points by customers ages 18-25 and customers ages 26-30 on Comparably.

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0
20
40
60
80
100
18-25 CSAT Score
67%
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
18-2567%
26-30 CSAT Score
67%
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
26-3067%

Hilton Garden Inn Customer Satisfaction Score by Usage

Hilton Garden Inn's Customer Satisfaction score was rated the highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
0
1 to 2 Years
100
Over 10 Years
25

Hilton Garden Inn Customer Satisfaction vs. Competitors

Compared to its competitors, Hilton Garden Inn's Customer Satisfaction score is rated right above Holiday Inn, and is preceded by Hilton.

COMPANYCustomer Satisfaction (CSAT) Score
Hilton74%
Hilton Garden Inn55%
Holiday Inn40%
Hampton Inn25%

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Hilton Garden Inn Customer Service

3.2/5

Hilton Garden Inn has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.

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About Hilton Garden Inn's Customer Service

Website

http://hiltongardeninn3.hilton.com/en/index.html

Quick Insights into Hilton Garden Inn Customer Service

Hilton Garden Inn's Customer Service score was rated highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and rated lowest by customers who have used Hilton Garden Inn's products/services for Less than 1 Year.

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Ranked Hilton Garden Inn Customer Service the Highest

1 to 2 Years
4.6
26-30
4.5
Female
3.9

Ranked Hilton Garden Inn Customer Service the Lowest

56-60
2
Caucasian
1.9
Less than 1 Year
1.6

Hilton Garden Inn Customer Service Score by Gender

Female customers rated Hilton Garden Inn's Customer Service score 1.2 stars higher than Male customers.

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Male

2.7/5

Female

3.9/5

Hilton Garden Inn Customer Service Score by Ethnicity

Hilton Garden Inn's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
1.9
Caucasian1.9
African American/Black
3.6
African American/Black3.6

Hilton Garden Inn Customer Service Score by Age

Hilton Garden Inn's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

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0
20
40
60
80
100
18-25
3.5
18-253.5
26-30
4.5
26-304.5
56-60
2
56-602

Hilton Garden Inn Customer Service Score by Usage

Hilton Garden Inn's Customer Service score was rated the highest by customers who have used Hilton Garden Inn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.6
1 to 2 Years
4.6
Over 10 Years
1.8

Hilton Garden Inn Customer Service vs. Competitors

Compared to its competitors, Hilton Garden Inn's Customer Service score is rated right above Holiday Inn, and is preceded by Hilton.

COMPANYCustomer Service Score
Hilton3.8/5
Hilton Garden Inn3.2/5
Holiday Inn2.5/5
Hampton Inn1.8/5

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Hilton Garden Inn as an Employer

2.9/5

Hilton Garden Inn has a 2.9/5 stars for its overall company culture rated by their employees

  Hilton Garden Inn CEO
bottom
30%
CEO of Hilton Garden Inn

In the Bottom 30% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Hilton Garden Inn scored a 7 for Net Promoter Score and a -20 for Employee Net Promoter Score. NPS gauges how likely a customer of Hilton Garden Inn would recommend the brand to a friend. ENPS measures how likely Hilton Garden Inn employees would recommend working at Hilton Garden Inn to a friend.

Net Promoter Score

7
NPS Score
37%Promoters
33%Passive
30%Detractors

Employee Net Promoter Score

-20
eNPS Score
35%Promoters
10%Passive
55%Detractors

Global Ranking Snapshot

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