45
NPS
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Kindful
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About Kindful's Brand
Kindful is a powerful donor management software that helps nonprofit employees manage their data and donors better Among its major competitors, Kindful is ranked in 2nd place for NPS while Bloomerang is 1st, and Salsa Labs is 3rd.
Brand at a Glance
53%
Customer Loyalty
3.9/5
Product Quality
4.1/5
Pricing
3/5
Customer Service
Kindful Ranking
- #2 / 4 of its competitors
Kindful NPS
Kindful's Net Promoter Score (NPS) is a 45 with 63% Promoters, 19% Passives, and 18% Detractors. Net Promoter Score tracks whether Kindful's customers would recommend using the product based on a scale of -100 to 100.
Kindful Overall NPS
| 63% | Promoters |
|---|---|
| 19% | Passives |
| 18% | Detractors |
Kindful NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 50 | Aug 2020 | 50 |
May 2023 48 | May 2023 | 48 |
Sep 2023 48 | Sep 2023 | 48 |
Dec 2023 47 | Dec 2023 | 47 |
Mar 2024 45 | Mar 2024 | 45 |
How Other Brands Compare
Kindful is ranked second for NPS among its competitors. Bloomerang and Salsa Labs come in first and third, with Blackbaud coming in at #4.
Kindful |  Blackbaud |  Bloomerang |  Salsa Labs | |
| Global Ranking | #- | #462 | #- | #- |
| NPS | 45 | 15 | 75 | 28 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $3.45B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Kindful NPS by Usage
Kindful's NPS was rated the highest by customers who have used Kindful's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 30 | Less than 1 Year | 30 |
1 to 2 Years 46 | 1 to 2 Years | 46 |
2 to 5 Years 73 | 2 to 5 Years | 73 |
Kindful NPS vs. Competitors
Compared to its competitors, Kindful's NPS is rated right above Salsa Labs, and is preceded by Bloomerang.
| COMPANY | NPS Score | |
|---|---|---|
| Bloomerang | 75 |
| Kindful | 45 |
| Salsa Labs | 28 |
| Blackbaud | 15 |
Kindful Customer Loyalty
53%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
53% of Kindful users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Kindful Customer Loyalty vs. Competitors
Compared to its competitors, Kindful's Customer Loyalty score is rated right above Salsa Labs, and is preceded by Blackbaud.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Bloomerang | 83% |
| Blackbaud | 79% |
| Kindful | 53% |
| Salsa Labs | N/A |
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Kindful Product Quality
3.9/5
Kindful has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Kindful Product Information
Kindful serves markets in the United States.
Kindful’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Website
- https://kindful.com/
- Company Size
- 11-50 Employees
Industry
Tech
Non-Profit
SaaS
Languages Supported
English
Product Type
Nonprofit Software
Fundraising Software
Nonprofit CRM Software
Donation Management Software
Quick Insights into Kindful Product Quality
Kindful's Product Quality score was rated highest by customers who have used Kindful's products/services for Less than 1 Year.
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Ranked Kindful Product Quality the Highest
Kindful Product Quality Score by Usage
Kindful's Product Quality score was rated 3.5 stars by customers who have used Kindful's products/services for Less than 1 Year.
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Kindful Product Quality vs. Competitors
Compared to its competitors, Kindful's Product Quality score is rated right above Salsa Labs, and is preceded by Bloomerang.
| COMPANY | Product Quality Score | |
|---|---|---|
| Bloomerang | 4.4/5 |
| Kindful | 3.9/5 |
| Salsa Labs | 3.9/5 |
| Blackbaud | 3.7/5 |
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Kindful Pricing
Kindful ROI & Value For Money
4.1/5
Kindful has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
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Kindful Pricing Plans
Starting from $100/month, Kindful uses a subscription model and offers the following: Up to 1,000 Contacts, Launch: $200/ month, and Up to 5,000 Contacts.
Kindful Pricing vs. Competitors
Compared to its competitors, Kindful's ROI score is rated right above Salsa Labs, and is preceded by Bloomerang.
| COMPANY | Pricing Score | |
|---|---|---|
| Bloomerang | 4.4/5 |
| Kindful | 4.1/5 |
| Salsa Labs | 3.9/5 |
| Blackbaud | 3.7/5 |
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Kindful Customer Satisfaction (CSAT)
Kindful Customer Satisfaction (CSAT) Score
50 / 100
Kindful has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
50%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Kindful Customer Satisfaction vs. Competitors
Compared to its competitors, Kindful's Customer Satisfaction score is rated right above Salsa Labs, and is preceded by Blackbaud.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Bloomerang | 67% |
| Blackbaud | 56% |
| Kindful | 50% |
| Salsa Labs | 0% |
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Kindful Customer Service
3/5
Kindful has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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About Kindful's Customer Service
Address
2975 Sidco Dr, Nashville, TN 37204
Website
https://kindful.com/
Phone Number
6154825298
Kindful Customer Service vs. Competitors
Compared to its competitors, Kindful's Customer Service score is rated right below Blackbaud.
| COMPANY | Customer Service Score | |
|---|---|---|
| Salsa Labs | 3.7/5 |
| Bloomerang | 3.6/5 |
| Blackbaud | 3.4/5 |
| Kindful | 3/5 |
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Kindful as an Employer
4.1/5
Kindful has a 4.1/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
Kindful scored a 45 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of Kindful would recommend the brand to a friend. ENPS measures how likely Kindful employees would recommend working at Kindful to a friend.
Net Promoter Score
45
NPS Score
| 63% | Promoters |
|---|---|
| 19% | Passive |
| 18% | Detractors |
Employee Net Promoter Score
33
eNPS Score
| 50% | Promoters |
|---|---|
| 33% | Passive |
| 17% | Detractors |
