100
NPS
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Korean Air Lines Company
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About Korean Air Lines Company's Brand
Provider of air transportation services. The company's passenger, aerospace, catering, in-flight services helps its clients with domestic and international airline services in Korea and outside. Among its major competitors, Korean Air Lines Company is ranked in 1st place for NPS while Singapore Airlines is 2nd, and Delta Air Lines is 3rd.
Brand at a Glance
83%
Customer Loyalty
4.1/5
Product Quality
4.1/5
Pricing
4.1/5
Customer Service
Korean Air Lines Company Ranking
- #1 / 4 of its competitors
Korean Air Lines Company NPS
Korean Air Lines Company's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Korean Air Lines Company's customers would recommend using the product based on a scale of -100 to 100.
Korean Air Lines Company Overall NPS
| 100% | Promoters |
|---|---|
| 0% | Passives |
| 0% | Detractors |
Korean Air Lines Company NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2022 100 | Aug 2022 | 100 |
Apr 2024 100 | Apr 2024 | 100 |
How Other Brands Compare
Korean Air Lines Company is ranked first for NPS among its competitors. Singapore Airlines and Delta Air Lines come in second and third, with Cathay Pacific Airways Ltd. coming in at #4.
Korean Air Lines Company |  Delta Air Lines |  Singapore Airlines |  Cathay Pacific Airways Ltd. | |
| Global Ranking | #- | #21 | #- | #- |
| NPS | 100 | 43 | 46 | 37 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $31.16B | $12.34B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Korean Air Lines Company NPS vs. Competitors
Compared to its competitors, Korean Air Lines Company's NPS is rated right above Singapore Airlines.
| COMPANY | NPS Score | |
|---|---|---|
| Korean Air Lines Company | 100 |
| Singapore Airlines | 46 |
| Delta Air Lines | 43 |
| Cathay Pacific Airways Ltd. | 37 |
 | Asiana Airlines | -100 |
Korean Air Lines Company Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Korean Air Lines Company users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Korean Air Lines Company Customer Loyalty vs. Competitors
Compared to its competitors, Korean Air Lines Company's Customer Loyalty score is rated right above Delta Air Lines.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Korean Air Lines Company | 83% |
| Delta Air Lines | 83% |
| Cathay Pacific Airways Ltd. | 77% |
| Singapore Airlines | 76% |
| Asiana Airlines | 10% |
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Korean Air Lines Company Product Quality
4.1/5
Korean Air Lines Company has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Korean Air Lines Company Product Information
Korean Air Lines Company’s product quality score is a 4.1 out of 5 as rated by its users and customers.
- Website
- www.koreanair.com
- Company Size
- 10,000+ Employees
Korean Air Lines Company Product Quality vs. Competitors
Compared to its competitors, Korean Air Lines Company's Product Quality score is rated right above Delta Air Lines, and is preceded by Singapore Airlines.
| COMPANY | Product Quality Score | |
|---|---|---|
| Singapore Airlines | 4.2/5 |
| Korean Air Lines Company | 4.1/5 |
| Delta Air Lines | 4.1/5 |
| Cathay Pacific Airways Ltd. | 4/5 |
| Asiana Airlines | 2.5/5 |
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Korean Air Lines Company Pricing
Korean Air Lines Company ROI & Value For Money
4.1/5
Korean Air Lines Company has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
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Korean Air Lines Company Pricing vs. Competitors
Compared to its competitors, Korean Air Lines Company's ROI score is rated right above Singapore Airlines.
| COMPANY | Pricing Score | |
|---|---|---|
| Korean Air Lines Company | 4.1/5 |
| Singapore Airlines | 3.9/5 |
| Cathay Pacific Airways Ltd. | 3.9/5 |
| Delta Air Lines | 3.9/5 |
| Asiana Airlines | 3/5 |
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Korean Air Lines Company Customer Satisfaction (CSAT)
Korean Air Lines Company Customer Satisfaction (CSAT) Score
100 / 100
Korean Air Lines Company has an overall Customer Satisfaction score of 100 rated by its users and customers.
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Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Korean Air Lines Company Customer Satisfaction vs. Competitors
Compared to its competitors, Korean Air Lines Company's Customer Satisfaction score is rated right above Singapore Airlines.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Korean Air Lines Company | 100% |
| Singapore Airlines | 84% |
| Delta Air Lines | 79% |
| Cathay Pacific Airways Ltd. | 73% |
| Asiana Airlines | 0% |
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Korean Air Lines Company Customer Service
4.1/5
Korean Air Lines Company has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Korean Air Lines Company's Customer Service
Address
260, Haneul-gil, Seoul, 7505
Website
www.koreanair.com
Phone Number
7
Korean Air Lines Company Customer Service vs. Competitors
Compared to its competitors, Korean Air Lines Company's Customer Service score is rated right above Delta Air Lines, and is preceded by Singapore Airlines.
| COMPANY | Customer Service Score | |
|---|---|---|
| Singapore Airlines | 4.2/5 |
| Korean Air Lines Company | 4.1/5 |
| Delta Air Lines | 4/5 |
| Cathay Pacific Airways Ltd. | 4/5 |
| Asiana Airlines | 3/5 |
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Korean Air Lines Company as an Employer
2.8/5
Korean Air Lines Company has a 2.8/5 stars for its overall company culture rated by their employees
bottom
40%
CEO of Korean Air Lines Company
In the Bottom 40% of Similar Sized Companies on Comparably.
Consumer vs. Employees
Korean Air Lines Company scored a 100 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of Korean Air Lines Company would recommend the brand to a friend. ENPS measures how likely Korean Air Lines Company employees would recommend working at Korean Air Lines Company to a friend.
Net Promoter Score
100
NPS Score
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
34
eNPS Score
| 67% | Promoters |
|---|---|
| 0% | Passive |
| 33% | Detractors |
