

Macerich is an independent real estate investment trust headquartered in Santa Monica, California. Among its major competitors, Macerich is ranked in 1st place for NPS while CBRE is 2nd, and The Taubman Company is 3rd.
Macerich's Net Promoter Score (NPS) is a 50 with 75% Promoters, 0% Passives, and 25% Detractors. Net Promoter Score tracks whether Macerich's customers would recommend using the product based on a scale of -100 to 100.
| 75% | Promoters |
|---|---|
| 0% | Passives |
| 25% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2021 -100 | Jul 2021 | -100 |
Aug 2021 33 | Aug 2021 | 33 |
Sep 2022 0 | Sep 2022 | 0 |
Feb 2023 20 | Feb 2023 | 20 |
Jun 2023 33 | Jun 2023 | 33 |
Nov 2023 43 | Nov 2023 | 43 |
Feb 2024 50 | Feb 2024 | 50 |
Macerich is ranked first for NPS among its competitors. CBRE and Highwoods Properties come in second and third, with Kite Realty Group Trust coming in at #4.
![]() Macerich | ![]() CBRE | ![]() Kite Realty Group Trust | ![]() Highwoods Properties | |
| Global Ranking | #- | #267 | #- | #- |
| NPS | 50 | 17 | - | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $24.40B | $4.60B | $4.51B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Macerich's NPS is rated right above CBRE.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Macerich | 50 |
![]() | CBRE | 17 |
![]() | PREIT | N/A |
![]() | Apartment Investment and Management Company | N/A |
![]() | Highwoods Properties | N/A |
![]() | Growth | N/A |
![]() | Derwent London | N/A |
![]() | The Taubman Company | -100 |
![]() | Simon Data | -100 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
63% of Macerich users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Compared to its competitors, Macerich's Customer Loyalty score is rated right above Simon Data, and is preceded by CBRE.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | The Taubman Company | 100% |
![]() | CBRE | 72% |
![]() | Macerich | 63% |
![]() | Simon Data | 10% |
![]() | PREIT | N/A |
![]() | Apartment Investment and Management Company | N/A |
![]() | Highwoods Properties | N/A |
![]() | Growth | N/A |
![]() | Derwent London | N/A |
Macerich has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Macerich’s product quality score is a 3.8 out of 5 as rated by its users and customers.
Compared to its competitors, Macerich's Product Quality score is rated right above CBRE, and is preceded by The Taubman Company.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | The Taubman Company | 5/5 |
![]() | Macerich | 3.8/5 |
![]() | CBRE | 3.6/5 |
![]() | Simon Data | 2.5/5 |
![]() | PREIT | N/A |
![]() | Apartment Investment and Management Company | N/A |
![]() | Highwoods Properties | N/A |
![]() | Growth | N/A |
![]() | Derwent London | N/A |
Macerich has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Macerich's overall ROI score rated by its users and customers.
Compared to its competitors, Macerich's ROI score is rated right above CBRE, and is preceded by The Taubman Company.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | The Taubman Company | 5/5 |
![]() | Macerich | 3.9/5 |
![]() | CBRE | 3.5/5 |
![]() | Simon Data | 3.5/5 |
![]() | PREIT | N/A |
![]() | Apartment Investment and Management Company | N/A |
![]() | Highwoods Properties | N/A |
![]() | Growth | N/A |
![]() | Derwent London | N/A |
Macerich has an overall Customer Satisfaction score of 72 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Macerich's Customer Satisfaction score is rated right above CBRE, and is preceded by The Taubman Company.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | The Taubman Company | 100% |
![]() | Macerich | 72% |
![]() | CBRE | 67% |
![]() | Simon Data | 0% |
![]() | PREIT | 0% |
![]() | Apartment Investment and Management Company | 0% |
![]() | Highwoods Properties | 0% |
![]() | Growth | 0% |
![]() | Derwent London | 0% |
Macerich has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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401 Wilshire Boulevard, Suite 700, Santa Monica, CA
http://www.macerich.com
+1 310-394-6000
Compared to its competitors, Macerich's Customer Service score is rated right above CBRE, and is preceded by The Taubman Company.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | The Taubman Company | 5/5 |
![]() | Macerich | 4/5 |
![]() | CBRE | 3.7/5 |
![]() | Simon Data | 3.5/5 |
![]() | PREIT | N/A |
![]() | Apartment Investment and Management Company | N/A |
![]() | Highwoods Properties | N/A |
![]() | Growth | N/A |
![]() | Derwent London | N/A |
Macerich has a 2.6/5 stars for its overall company culture rated by their employees

Macerich scored a 50 for Net Promoter Score and a 16 for Employee Net Promoter Score. NPS gauges how likely a customer of Macerich would recommend the brand to a friend. ENPS measures how likely Macerich employees would recommend working at Macerich to a friend.
| 75% | Promoters |
|---|---|
| 0% | Passive |
| 25% | Detractors |
| 33% | Promoters |
|---|---|
| 50% | Passive |
| 17% | Detractors |