MSI NPS & Customer Reviews | Comparably
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About MSI's Brand

MSi creates a solution to high-energy consumption of hot, costly halogen lights through a myriad of applications. Among its major competitors, MSI is ranked in 3rd place for NPS while InnRoad is 1st, and EVGA is 2nd.

Brand at a Glance

77%
Customer Loyalty
4/5
Product Quality
3.7/5
Pricing
3.6/5
Customer Service

MSI Ranking

MSI NPS

MSI's Net Promoter Score (NPS) is a 34 with 58% Promoters, 18% Passives, and 24% Detractors. Net Promoter Score tracks whether MSI's customers would recommend using the product based on a scale of -100 to 100.

MSI Overall NPS

34
NPS
58%Promoters
18%Passives
24%Detractors
MSI Overall NPS

MSI NPS Trend

-100
-50
0
50
100
Jan 2021
33
Jan 202133
Nov 2021
50
Nov 202150
Feb 2022
57
Feb 202257
May 2022
50
May 202250
Jun 2022
33
Jun 202233
Sep 2022
36
Sep 202236
Nov 2022
42
Nov 202242
Jul 2023
46
Jul 202346
Sep 2023
36
Sep 202336
Feb 2024
40
Feb 202440
Sep 2024
31
Sep 202431
Feb 2025
34
Feb 202534

How Other Brands Compare

MSI is ranked second for NPS among its competitors. InnRoad and Lenovo come in first and third, with Aerotek coming in at #4.

MSI's Logo
MSI
Lenovo's Logo
Lenovo
Aerotek's Logo
Aerotek
InnRoad's Logo
InnRoad
Global Ranking#-#211#-#-
NPS3413-2266
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutral-
Valuation Updated every 24 hours for public companies--$79.86M-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

MSI NPS vs. Competitors

Compared to its competitors, MSI's NPS is rated right above Lenovo, and is preceded by EVGA.

COMPANYNPS Score
InnRoad
66
EVGA
44
MSI
34
Lenovo
13
Aerotek
-22

MSI Customer Loyalty

77%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

77% of MSI users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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77
77%
23
23%
MSI Customer Loyalty

MSI Customer Loyalty vs. Competitors

Compared to its competitors, MSI's Customer Loyalty score is rated right above Lenovo, and is preceded by EVGA.

COMPANYCustomer Loyalty Score
EVGA82%
MSI77%
Lenovo75%
Aerotek60%
InnRoadN/A

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MSI Product Quality

4/5

MSI has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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MSI Product Information

MSI’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
http://www.msissl.com
Company Size
11-50 Employees

Industry

Tech
Hardware and Devices
SaaS

MSI Product Quality vs. Competitors

Compared to its competitors, MSI's Product Quality score is rated right above Lenovo, and is preceded by InnRoad.

COMPANYProduct Quality Score
EVGA4.4/5
InnRoad4.2/5
MSI4/5
Lenovo3.6/5
Aerotek3.1/5

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MSI Pricing

MSI ROI & Value For Money

3.7/5

MSI has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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MSI Pricing vs. Competitors

Compared to its competitors, MSI's ROI score is rated right above Lenovo, and is preceded by EVGA.

COMPANYPricing Score
InnRoad4.2/5
EVGA4.1/5
MSI3.7/5
Lenovo3.5/5
Aerotek3/5

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MSI Customer Satisfaction (CSAT)

MSI Customer Satisfaction (CSAT) Score

64 / 100

MSI has an overall Customer Satisfaction score of 64 rated by its users and customers.

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Very Satisfied46%
Satisfied18%
Neither Satisfied nor Dissatisfied18%
Dissatisfied0%
Very Dissatisfied18%
Very Satisfied
46%
Satisfied
18%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
0%
Very Dissatisfied
18%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

MSI Customer Satisfaction vs. Competitors

Compared to its competitors, MSI's Customer Satisfaction score is rated right above Aerotek, and is preceded by Lenovo.

COMPANYCustomer Satisfaction (CSAT) Score
EVGA81%
Lenovo71%
MSI64%
Aerotek54%
InnRoad0%

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MSI Customer Service

3.6/5

MSI has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About MSI's Customer Service

Address

622 Banyan Trail, Suite 200, Boca Raton, FL 33431


Website

http://www.msissl.com


Phone Number

7329935154

MSI Customer Service vs. Competitors

Compared to its competitors, MSI's Customer Service score is rated right above Lenovo, and is preceded by EVGA.

COMPANYCustomer Service Score
InnRoad5/5
EVGA4.2/5
MSI3.6/5
Lenovo3.4/5
Aerotek3.1/5

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MSI as an Employer

2.9/5

MSI has a 2.9/5 stars for its overall company culture rated by their employees

  MSI CEO
bottom
35%
CEO of MSI

In the Bottom 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

MSI scored a 34 for Net Promoter Score and a -17 for Employee Net Promoter Score. NPS gauges how likely a customer of MSI would recommend the brand to a friend. ENPS measures how likely MSI employees would recommend working at MSI to a friend.

Net Promoter Score

34
NPS Score
58%Promoters
18%Passive
24%Detractors

Employee Net Promoter Score

-17
eNPS Score
24%Promoters
35%Passive
41%Detractors

Global Ranking Snapshot

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