-28
NPS
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MullenLowe US
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About MullenLowe US' Brand
Among its major competitors, MullenLowe US is ranked in 5th place for NPS while Interpublic Group is 1st, and Hill Holliday is 2nd.
Brand at a Glance
69%
Customer Loyalty
3.3/5
Product Quality
3.1/5
Pricing
3.1/5
Customer Service
MullenLowe US Ranking
- #4 / 4 of its competitors
MullenLowe US NPS
MullenLowe US's Net Promoter Score (NPS) is a -28 with 29% Promoters, 14% Passives, and 57% Detractors. Net Promoter Score tracks whether MullenLowe US's customers would recommend using the product based on a scale of -100 to 100.
MullenLowe US Overall NPS
| 29% | Promoters |
|---|---|
| 14% | Passives |
| 57% | Detractors |
MullenLowe US NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2020 100 | May 2020 | 100 |
Dec 2020 0 | Dec 2020 | 0 |
Aug 2021 -25 | Aug 2021 | -25 |
Sep 2021 0 | Sep 2021 | 0 |
Sep 2024 -17 | Sep 2024 | -17 |
Nov 2024 -29 | Nov 2024 | -29 |
How Other Brands Compare
MullenLowe US is ranked #4 for NPS among its competitors. Interpublic Group and Hill Holliday come in first and second, with Ogilvy coming in at third.
MullenLowe US |  Ogilvy |  Interpublic Group |  Hill Holliday | |
| Global Ranking | #- | #657 | #- | #- |
| NPS | -28 | 12 | 40 | 14 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
MullenLowe US NPS vs. Competitors
Compared to its competitors, MullenLowe US's NPS is rated right below Arnold Worldwide.
| COMPANY | NPS Score | |
|---|---|---|
| Interpublic Group | 40 |
| Hill Holliday | 14 |
| Ogilvy | 12 |
 | Arnold Worldwide | 0 |
| MullenLowe US | -28 |
MullenLowe US Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of MullenLowe US users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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MullenLowe US Customer Loyalty vs. Competitors
Compared to its competitors, MullenLowe US's Customer Loyalty score is rated right below Ogilvy.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Arnold Worldwide | 100% |
| Interpublic Group | 85% |
| Hill Holliday | 76% |
| Ogilvy | 71% |
| MullenLowe US | 69% |
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MullenLowe US Product Quality
3.3/5
MullenLowe US has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
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MullenLowe US Product Information
MullenLowe US’s product quality score is a 3.3 out of 5 as rated by its users and customers.
- Website
- http://www.mullenloweus.com
- Company Size
- 1,001-5,000 Employees
MullenLowe US Product Quality vs. Competitors
Compared to its competitors, MullenLowe US's Product Quality score is rated right below Hill Holliday.
| COMPANY | Product Quality Score | |
|---|---|---|
| Interpublic Group | 4.1/5 |
| Arnold Worldwide | 4/5 |
| Ogilvy | 3.9/5 |
| Hill Holliday | 3.7/5 |
| MullenLowe US | 3.3/5 |
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MullenLowe US Pricing
MullenLowe US ROI & Value For Money
3.1/5
MullenLowe US has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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MullenLowe US Pricing vs. Competitors
Compared to its competitors, MullenLowe US's ROI score is rated right above Arnold Worldwide, and is preceded by Hill Holliday.
| COMPANY | Pricing Score | |
|---|---|---|
| Interpublic Group | 4/5 |
| Ogilvy | 3.7/5 |
| Hill Holliday | 3.5/5 |
| MullenLowe US | 3.1/5 |
| Arnold Worldwide | 3/5 |
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MullenLowe US Customer Satisfaction (CSAT)
MullenLowe US Customer Satisfaction (CSAT) Score
75 / 100
MullenLowe US has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
MullenLowe US Customer Satisfaction vs. Competitors
Compared to its competitors, MullenLowe US's Customer Satisfaction score is rated right above Hill Holliday, and is preceded by Ogilvy.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Interpublic Group | 100% |
| Arnold Worldwide | 100% |
| Ogilvy | 77% |
| MullenLowe US | 75% |
| Hill Holliday | 60% |
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MullenLowe US Customer Service
3.1/5
MullenLowe US has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
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About MullenLowe US's Customer Service
Website
http://www.mullenloweus.com
MullenLowe US Customer Service vs. Competitors
Compared to its competitors, MullenLowe US's Customer Service score is rated right above Arnold Worldwide, and is preceded by Hill Holliday.
| COMPANY | Customer Service Score | |
|---|---|---|
| Interpublic Group | 4.1/5 |
| Ogilvy | 3.8/5 |
| Hill Holliday | 3.3/5 |
| MullenLowe US | 3.1/5 |
| Arnold Worldwide | 3/5 |
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MullenLowe US as an Employer
Consumer vs. Employees
MullenLowe US scored a -28 for Net Promoter Score and a -70 for Employee Net Promoter Score. NPS gauges how likely a customer of MullenLowe US would recommend the brand to a friend. ENPS measures how likely MullenLowe US employees would recommend working at MullenLowe US to a friend.
Net Promoter Score
-28
NPS Score
| 29% | Promoters |
|---|---|
| 14% | Passive |
| 57% | Detractors |
Employee Net Promoter Score
-70
eNPS Score
| 0% | Promoters |
|---|---|
| 30% | Passive |
| 70% | Detractors |
