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Ogilvy is

Ranked

#120

Business and Consumer Services Brands

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Ogilvy

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Ogilvy is ranked #120 in Business and Consumer Services Brands

About Ogilvy's Brand

Ogilvy is an international advertising, marketing, and public relations agency based in Manhattan. Ogilvy’s brand is ranked #657 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Ogilvy. When compared to other organizations within the Business and Consumer Services industry, Ogilvy is ranked #120. Among its major competitors, Ogilvy is ranked in 2nd place for NPS while BBDO is 1st, and Leo Burnett is 3rd. Overall, Ogilvy has a neutral social sentiment, when analyzing social media channels and online mentions.

Brand at a Glance

71%

Customer Loyalty

3.9/5

Product Quality

3.7/5

Pricing

3.8/5

Customer Service

Ogilvy Ranking

Ogilvy NPS

Ogilvy's Net Promoter Score (NPS) is a 12 with 44% Promoters, 24% Passives, and 32% Detractors. Net Promoter Score tracks whether Ogilvy's customers would recommend using the product based on a scale of -100 to 100.

Ogilvy Overall NPS

NPS

44%	Promoters
24%	Passives
32%	Detractors

Ogilvy NPS Trend

-100

-50

100

Summary	Date	Score
Sep 2023 11	Sep 2023	11
Oct 2023 8	Oct 2023	8
Nov 2023 10	Nov 2023	10
Dec 2023 6	Dec 2023	6
Jan 2024 7	Jan 2024	7
Feb 2024 9	Feb 2024	9
Mar 2024 9	Mar 2024	9
Apr 2024 9	Apr 2024	9
Jun 2024 9	Jun 2024	9
Jul 2024 10	Jul 2024	10
Sep 2024 9	Sep 2024	9
Mar 2025 11	Mar 2025	11

How Other Brands Compare

Ogilvy is ranked second for NPS among its competitors. BBDO and Leo Burnett come in first and third, with McCann Worldgroup coming in at #4.

	Ogilvy	Leo Burnett	BBDO	McCann Worldgroup
Global Ranking	#657	#605	#-	#-
NPS	12	2	13	-17
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	-	-	-
Valuation Updated every 24 hours for public companies	-	-	$37.57B	$9.97B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Ogilvy NPS by Gender

Female customers rated Ogilvy's NPS 59 points higher than Male customers.

Male

Ogilvy's NPS was rated 5 by Male customers on Comparably.

29%

Promoters

47%

Passives

24%

Detractors

Female

Ogilvy's NPS was rated 64 by Female customers on Comparably.

82%

Promoters

Passives

18%

Detractors

Ogilvy NPS by Ethnicity

Ogilvy's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

-100

-50

100

Summary	Ethnicity	Score
African American/Black -20	African American/Black	-20
Asian or Pacific Islander 62	Asian or Pacific Islander	62
Other -40	Other	-40

Ogilvy NPS by Age

Ogilvy's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 31-35.

100

Summary

Age

Promoters

Passives

Detractors

18-25

53%

20%

27%

26-30

43%

14%

31-35

40%

20%

Ogilvy NPS by Usage

Ogilvy's NPS was rated the highest by customers who have used Ogilvy's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 36	Less than 1 Year	36
1 to 2 Years -14	1 to 2 Years	-14
2 to 5 Years 67	2 to 5 Years	67

Ogilvy NPS vs. Competitors

Compared to its competitors, Ogilvy's NPS is rated right above Leo Burnett, and is preceded by BBDO.

COMPANY		NPS Score
	BBDO	13
	Ogilvy	12
	Leo Burnett	2
	DDB Worldwide	0
$TBWA\Chiat\Day's Logo$	TBWA\Chiat\Day	0
	McCann Worldgroup	-17

Ogilvy NPS vs Companies in Business and Consumer Services

In the Business and Consumer Services industry, Ogilvy's NPS is rated right above USAA, and is preceded by FedEx.

COMPANY		NPS Score
	Visa	32
	Bloomberg	31
	Accenture	20
	FedEx	19
	Ogilvy	12
	USAA	7
	Verizon	1
	T-Mobile	-4
	Allstate	-31

Ogilvy Customer Reviews

Out of the 5 Ogilvy customer reviews 3 were positive and 2 were constructive. Ogilvy customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Ogilvy Customer Loyalty

71%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

71% of Ogilvy users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

71%

29%

Ogilvy Customer Loyalty Score by Gender

Male customers rated Ogilvy's Customer Loyalty score 1% higher than Female customers.

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Male

68%

Yes

Female

67%

Yes

Ogilvy Customer Loyalty Score by Ethnicity

Ogilvy's Customer Loyalty score was rated the highest by Other customers, and the lowest by African American/Black customers.

% who answered "Yes"

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out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Other

Ogilvy Customer Loyalty Score by Age

Ogilvy's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Ogilvy.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 76%	18-25	76%
26-30 61%	26-30	61%
31-35 28%	31-35	28%

Ogilvy Customer Loyalty Score by Usage

Ogilvy's Customer Loyalty score was rated the highest by customers who have used Ogilvy's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	67%
1 to 2 Years	61%
2 to 5 Years	70%

Ogilvy Customer Loyalty Score by Industry

Ogilvy's Customer Loyalty score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Tech industry customers.

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Tech	33%
Arts and Entertainment	70%
Marketing, Advertising and Research	85%

Ogilvy Customer Loyalty vs. Competitors

Compared to its competitors, Ogilvy's Customer Loyalty score is rated right above BBDO, and is preceded by Leo Burnett.

COMPANY		Customer Loyalty Score
	DDB Worldwide	87%
	McCann Worldgroup	77%
	Leo Burnett	72%
	Ogilvy	71%
	BBDO	59%
$TBWA\Chiat\Day's Logo$	TBWA\Chiat\Day	N/A

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Customer Loyalty for Other Business and Consumer Services Brands

In the Business and Consumer Services industry, Ogilvy's Customer Loyalty score is rated right above Accenture, and is preceded by Allstate.

COMPANY		Customer Loyalty Score
	USAA	87%
	Visa	84%
	T-Mobile	82%
	Verizon	80%
	Bloomberg	77%
	FedEx	74%
	Allstate	74%
	Ogilvy	71%
	Accenture	71%

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Ogilvy Product Quality

3.9/5

Ogilvy has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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Ogilvy Product Information

Ogilvy’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Ogilvy's product the highest. Reviewers from the Arts and Entertainment industry rated Ogilvy the lowest at 4.3.

Website: http://www.ogilvy.com

Company Size: 10,000+ Employees

Industry

Tech

AdTech

Enterprise

Media

Small Business Services

Social

Sports & Entertainment

Quick Insights into Ogilvy Product Quality

Ogilvy's Product Quality score was rated highest by customers who have used Ogilvy's products/services for 2 to 5 Years, and rated lowest by customers ages 31-35.

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Ranked Ogilvy Product Quality the Highest

2 to 5 Years	4.6
Asian or Pacific Islander	4.5
Tech	4.5

Ranked Ogilvy Product Quality the Lowest

Male	3.9
Other	3.2
31-35	3

Ogilvy Product Quality Score by Gender

Female customers rated Ogilvy's Product Quality score 0.5 stars higher than Male customers.

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Male

3.9/5

Female

4.4/5

Ogilvy Product Quality Score by Ethnicity

Ogilvy's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
African American/Black 3.4	African American/Black	3.4
Asian or Pacific Islander 4.5	Asian or Pacific Islander	4.5
Other 3.2	Other	3.2

Ogilvy Product Quality Score by Age

Ogilvy's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 31-35.

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Summary	Age	Score
18-25 4.2	18-25	4.2
26-30 4.4	26-30	4.4
31-35 3	31-35	3

Ogilvy Product Quality Score by Usage

Ogilvy's Product Quality score was rated the highest by customers who have used Ogilvy's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.9
1 to 2 Years	4.2
2 to 5 Years	4.6

Ogilvy Product Quality Score by Industry

Ogilvy's Product Quality score was rated the highest by Tech industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech	4.5
Arts and Entertainment	4.3
Marketing, Advertising and Research	4.4

Ogilvy Product Quality vs. Competitors

Compared to its competitors, Ogilvy's Product Quality score is rated right above Leo Burnett.

COMPANY		Product Quality Score
	Ogilvy	3.9/5
	Leo Burnett	3.8/5
	DDB Worldwide	3.8/5
	BBDO	3.4/5
	McCann Worldgroup	3.1/5
$TBWA\Chiat\Day's Logo$	TBWA\Chiat\Day	2.5/5

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Product Quality for Other Business and Consumer Services Brands

In the Business and Consumer Services industry, Ogilvy's Product Quality score is rated right above Accenture, and is preceded by Bloomberg.

COMPANY		Product Quality Score
	Visa	4.1/5
	Bloomberg	4/5
	Ogilvy	3.9/5
	Accenture	3.7/5
	FedEx	3.6/5
	USAA	3.3/5
	Verizon	3.3/5
	T-Mobile	3.1/5
	Allstate	2.3/5

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Ogilvy Pricing

Ogilvy ROI & Value For Money

3.7/5

Ogilvy has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Ogilvy Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from Ogilvy.

Quick Insights into Ogilvy ROI

Ogilvy's ROI score was rated highest by Asian or Pacific Islander customers, and rated lowest by African American/Black customers.

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Ranked Ogilvy ROI the Highest

Asian or Pacific Islander	4.2
18-25	4.1
2 to 5 Years	4.1

Ranked Ogilvy ROI the Lowest

31-35	3.3
Arts and Entertainment	3.3
African American/Black	3.1

Ogilvy ROI Score by Gender

Ogilvy's ROI score was rated 3.9 by both Female and Male customers on Comparably.

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Male

3.9/5

Female

3.9/5

Ogilvy ROI Score by Ethnicity

Ogilvy's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.

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Summary	Ethnicity	Score
African American/Black 3.1	African American/Black	3.1
Asian or Pacific Islander 4.2	Asian or Pacific Islander	4.2
Other 3.7	Other	3.7

Ogilvy ROI Score by Age

Ogilvy's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

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Summary	Age	Score
18-25 4.1	18-25	4.1
26-30 3.8	26-30	3.8
31-35 3.3	31-35	3.3

Ogilvy ROI Score by Usage

Ogilvy's ROI score was rated the highest by customers who have used Ogilvy's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	4
1 to 2 Years	3.8
2 to 5 Years	4.1

Ogilvy ROI Score by Industry

Ogilvy's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech	3.6
Arts and Entertainment	3.3
Marketing, Advertising and Research	4

Ogilvy Pricing vs. Competitors

Compared to its competitors, Ogilvy's ROI score is rated right above BBDO, and is preceded by Leo Burnett.

COMPANY		Pricing Score
$TBWA\Chiat\Day's Logo$	TBWA\Chiat\Day	5/5
	Leo Burnett	3.8/5
	Ogilvy	3.7/5
	BBDO	3.6/5
	DDB Worldwide	3.6/5
	McCann Worldgroup	2.9/5

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ROI for Other Business and Consumer Services Brands

In the Business and Consumer Services industry, Ogilvy's ROI score is rated right above Accenture, and is preceded by Bloomberg.

COMPANY		Pricing Score
	Visa	3.9/5
	Bloomberg	3.9/5
	Ogilvy	3.7/5
	Accenture	3.6/5
	FedEx	3.4/5
	USAA	3.2/5
	Verizon	3.1/5
	T-Mobile	3/5
	Allstate	2.3/5

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Ogilvy Customer Satisfaction (CSAT)

Ogilvy Customer Satisfaction (CSAT) Score

77 / 100

Ogilvy has an overall Customer Satisfaction score of 77 rated by its users and customers.

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Very Satisfied	34%
Satisfied	43%
Neither Satisfied nor Dissatisfied	9%
Dissatisfied	4%
Very Dissatisfied	10%

Very Satisfied

34%

Satisfied

43%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

10%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Ogilvy Customer Satisfaction

Ogilvy's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by Other customers.

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Ranked Ogilvy Customer Satisfaction the Highest

26-30	100%
Arts and Entertainment	100%
Asian or Pacific Islander	92%

Ranked Ogilvy Customer Satisfaction the Lowest

31-35	60%
Marketing, Advertising and Research	60%
Other	60%

Ogilvy Customer Satisfaction Score by Gender

Male customers rated Ogilvy's Customer Satisfaction score 6 points higher than Female customers.

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81 / 100

Male

	Very Satisfied	25%
	Satisfied	56%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	13%
	Very Dissatisfied	6%

75 / 100

Female

	Very Satisfied	50%
	Satisfied	25%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	0%
	Very Dissatisfied	25%

Ogilvy Customer Satisfaction Score by Ethnicity

CSAT according to African American/Black

Ogilvy's Customer Satisfaction (CSAT) score was rated 60% according to African American/Black users and customers.

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60 / 100

Very Satisfied	20%
Satisfied	40%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	20%
Very Dissatisfied	20%

Very Satisfied

20%

Satisfied

40%

Neither Satisfied nor Dissatisfied

Dissatisfied

20%

Very Dissatisfied

20%

CSAT according to Asian or Pacific Islander

Ogilvy's Customer Satisfaction (CSAT) score was rated 92% according to Asian or Pacific Islander users and customers.

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92 / 100

Very Satisfied	42%
Satisfied	50%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	8%

Very Satisfied

42%

Satisfied

50%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

Ogilvy's Customer Satisfaction (CSAT) score was rated 60% according to Other users and customers.

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60 / 100

Very Satisfied	40%
Satisfied	20%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	20%
Very Dissatisfied	20%

Very Satisfied

40%

Satisfied

20%

Neither Satisfied nor Dissatisfied

Dissatisfied

20%

Very Dissatisfied

20%

Ogilvy Customer Satisfaction Score by Age

Ogilvy's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 31-35.

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100

Breakdown

Age

Score

18-25

77%

26-30

100%

31-35

60%

Ogilvy Customer Satisfaction Score by Usage

Ogilvy's Customer Satisfaction score was rated the highest by customers who have used Ogilvy's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	74
1 to 2 Years	86

Ogilvy Customer Satisfaction Score by Industry

Ogilvy's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Marketing, Advertising and Research industry customers.

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Tech	100
Arts and Entertainment	100
Marketing, Advertising and Research	60

Ogilvy Customer Satisfaction vs. Competitors

Compared to its competitors, Ogilvy's Customer Satisfaction score is rated right above BBDO, and is preceded by DDB Worldwide.

COMPANY		Customer Satisfaction (CSAT) Score
	DDB Worldwide	92%
	Ogilvy	77%
	BBDO	72%
	Leo Burnett	53%
$TBWA\Chiat\Day's Logo$	TBWA\Chiat\Day	50%
	McCann Worldgroup	42%

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Customer Satisfaction for Other Business and Consumer Services Brands

In the Business and Consumer Services industry, Ogilvy's Customer Satisfaction score is rated right above Bloomberg, and is preceded by Visa.

COMPANY		Customer Satisfaction (CSAT) Score
	Visa	82%
	Ogilvy	77%
	Bloomberg	76%
	Accenture	75%
	FedEx	65%
	Verizon	55%
	T-Mobile	50%
	Allstate	33%
	USAA	30%

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Ogilvy Customer Service

3.8/5

Ogilvy has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.

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About Ogilvy's Customer Service

Address

New York City, NY

Website

http://www.ogilvy.com

Phone Number

2073453000

Quick Insights into Ogilvy Customer Service

Ogilvy's Customer Service score was rated highest by Asian or Pacific Islander customers, and rated lowest by African American/Black customers.

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Ranked Ogilvy Customer Service the Highest

Asian or Pacific Islander	4.2
2 to 5 Years	4.1
18-25	4

Ranked Ogilvy Customer Service the Lowest

31-35	3.5
Arts and Entertainment	3.3
African American/Black	3.1

Ogilvy Customer Service Score by Gender

Female customers rated Ogilvy's Customer Service score 0.1 stars higher than Male customers.

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Male

3.8/5

Female

3.9/5

Ogilvy Customer Service Score by Ethnicity

Ogilvy's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.

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100

Summary	Ethnicity	Customer Service Score
African American/Black 3.1	African American/Black	3.1
Asian or Pacific Islander 4.2	Asian or Pacific Islander	4.2
Other 3.9	Other	3.9

Ogilvy Customer Service Score by Age

Ogilvy's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

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100

Summary	Age	Customer Service Score
18-25 4	18-25	4
26-30 3.8	26-30	3.8
31-35 3.5	31-35	3.5

Ogilvy Customer Service Score by Usage

Ogilvy's Customer Service score was rated the highest by customers who have used Ogilvy's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	3.9
1 to 2 Years	3.8
2 to 5 Years	4.1

Ogilvy Customer Service Score by Industry

Ogilvy's Customer Service score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech	3.5
Arts and Entertainment	3.3
Marketing, Advertising and Research	4

Ogilvy Customer Service vs. Competitors

Compared to its competitors, Ogilvy's Customer Service score is rated right above BBDO, and is preceded by Leo Burnett.

COMPANY		Customer Service Score
	DDB Worldwide	4/5
	Leo Burnett	3.9/5
	Ogilvy	3.8/5
	BBDO	3.6/5
	McCann Worldgroup	3.1/5
$TBWA\Chiat\Day's Logo$	TBWA\Chiat\Day	N/A

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Customer Service for Other Business and Consumer Services Brands

In the Business and Consumer Services industry, Ogilvy's Customer Service score is rated right above Accenture, and is preceded by Bloomberg.

COMPANY		Customer Service Score
	Visa	4/5
	Bloomberg	4/5
	Ogilvy	3.8/5
	Accenture	3.8/5
	FedEx	3.5/5
	USAA	3.3/5
	Verizon	3.2/5
	T-Mobile	3/5
	Allstate	2.4/5

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Ogilvy as an Employer

3.3/5

Ogilvy has a 3.3/5 stars for its overall company culture rated by their employees

bottom

45%

CEO of Ogilvy

John Seifert

In the Bottom 45% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Ogilvy scored a 12 for Net Promoter Score and a -15 for Employee Net Promoter Score. NPS gauges how likely a customer of Ogilvy would recommend the brand to a friend. ENPS measures how likely Ogilvy employees would recommend working at Ogilvy to a friend.

Net Promoter Score

NPS Score

44%	Promoters
24%	Passive
32%	Detractors

Employee Net Promoter Score

-15

eNPS Score

29%	Promoters
27%	Passive
44%	Detractors

Global Ranking Snapshot

Ogilvy is ranked #657 in the Global Top 100 Brands. It ranks just behind Salesloft and just ahead of Wolters Kluwer.

RANK			INDUSTRY
655	TaskRabbit	Stacy Brown-Philpot	Tech
656	Salesloft	Patrick Nichols (interim)	Tech
657	Ogilvy	John Seifert	Business and Consumer Services
658	Wolters Kluwer	Nancy McKinstry	Media and Entertainment
659	Lennox International	Todd Bluedorn	Energy and Manufacturing
660	Baxter Healthcare Inc	Sunitha Iyer	Health and Wellness
661	DaVita	Kent Thiry	Health and Wellness

Business and Consumer Services Ranking Snapshot

Ogilvy is ranked #120 in the Business and Consumer Services Industry. It ranks just behind LegalZoom and just ahead of Wolters Kluwer.

RANK		Location
118	Boxed	Edison, NJ
119	LegalZoom	Mountain View, CA
120	Ogilvy	New York City, NY
121	Wolters Kluwer	Fayetteville, AR
122	WalkMe™	San Francisco, CA
123	SAIC	Mclean, VA
124	Baker Hughes	Houston, TX