

Naked Juice is an American brand that produces juices and smoothies. Among its major competitors, Naked Juice is ranked in 1st place for NPS while PepsiCo is 2nd, and Bolthouse Farms is 3rd.
Naked Juice's Net Promoter Score (NPS) is a 32 with 60% Promoters, 12% Passives, and 28% Detractors. Net Promoter Score tracks whether Naked Juice's customers would recommend using the product based on a scale of -100 to 100.
| 60% | Promoters |
|---|---|
| 12% | Passives |
| 28% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2022 75 | Dec 2022 | 75 |
Feb 2023 60 | Feb 2023 | 60 |
Apr 2023 49 | Apr 2023 | 49 |
Jul 2023 38 | Jul 2023 | 38 |
Aug 2023 34 | Aug 2023 | 34 |
Oct 2023 37 | Oct 2023 | 37 |
Mar 2024 27 | Mar 2024 | 27 |
Sep 2024 20 | Sep 2024 | 20 |
Nov 2024 22 | Nov 2024 | 22 |
Apr 2025 26 | Apr 2025 | 26 |
May 2025 29 | May 2025 | 29 |
Oct 2025 32 | Oct 2025 | 32 |
Naked Juice is ranked first for NPS among its competitors. PepsiCo and Bolthouse Farms come in second and third, with Tropicana Beverage Group coming in at #4.
![]() Naked Juice | ![]() PepsiCo | ![]() Bolthouse Farms | ![]() Tropicana Beverage Group | |
| Global Ranking | #- | #105 | #- | #- |
| NPS | 32 | 24 | 22 | 0 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $195.21B | $14.03B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Naked Juice's NPS 34 points higher than Female customers.
Naked Juice's NPS was rated 34 by Male customers on Comparably.
Naked Juice's NPS was rated by Female customers on Comparably.
Naked Juice's NPS was rated 0 points by customers ages 18-25 on Comparably.
Naked Juice's NPS was rated the highest by customers who have used Naked Juice's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 34 | 1 to 2 Years | 34 |
5 to 10 Years -34 | 5 to 10 Years | -34 |
Compared to its competitors, Naked Juice's NPS is rated right above PepsiCo.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Naked Juice | 32 |
![]() | PepsiCo | 24 |
![]() | Bolthouse Farms | 22 |
![]() | Tropicana Beverage Group | 0 |
![]() | Evolution Fresh | N/A |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
85% of Naked Juice users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Naked Juice's Customer Loyalty score 45% higher than Female customers.
Naked Juice's Customer Loyalty score was rated 78% by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
Naked Juice's Customer Loyalty score was rated the highest by customers who have used Naked Juice's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Compared to its competitors, Naked Juice's Customer Loyalty score is rated right above PepsiCo.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Naked Juice | 85% |
![]() | PepsiCo | 82% |
![]() | Bolthouse Farms | 73% |
![]() | Tropicana Beverage Group | 55% |
![]() | Evolution Fresh | N/A |
Naked Juice has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Naked Juice’s product quality score is a 4 out of 5 as rated by its users and customers.
Naked Juice's Product Quality score was rated highest by customers who have used Naked Juice's products/services for 1 to 2 Years, and rated lowest by customers who have used Naked Juice's products/services for 5 to 10 Years.
Male customers rated Naked Juice's Product Quality score 0.6 stars higher than Female customers.
Naked Juice's Product Quality score was rated 4.1 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
Naked Juice's Product Quality score was rated the highest by customers who have used Naked Juice's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Compared to its competitors, Naked Juice's Product Quality score is rated right above Tropicana Beverage Group, and is preceded by PepsiCo.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | PepsiCo | 4/5 |
![]() | Naked Juice | 4/5 |
![]() | Tropicana Beverage Group | 3.7/5 |
![]() | Bolthouse Farms | 3.5/5 |
![]() | Evolution Fresh | N/A |
Naked Juice has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Naked Juice's ROI score was rated highest by Female customers, and rated lowest by Male customers.
Female customers rated Naked Juice's ROI score 1.3 stars higher than Male customers.
Naked Juice's ROI score was rated 3.5 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
Naked Juice's ROI score was rated the highest by customers who have used Naked Juice's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Compared to its competitors, Naked Juice's ROI score is rated right above Tropicana Beverage Group, and is preceded by Bolthouse Farms.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | PepsiCo | 3.8/5 |
![]() | Bolthouse Farms | 3.7/5 |
![]() | Naked Juice | 3.5/5 |
![]() | Tropicana Beverage Group | 2.7/5 |
![]() | Evolution Fresh | N/A |
Naked Juice has an overall Customer Satisfaction score of 86 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Naked Juice's Customer Satisfaction score was rated highest by customers ages 18-25.
Naked Juice's Customer Satisfaction score was rated 75 by Female customers on Comparably.
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Naked Juice's Customer Satisfaction score was rated 75 points by customers ages 18-25 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 75% |
Naked Juice's Customer Satisfaction score was rated 67 points by customers who have used Naked Juice's products/services for 1 to 2 Years.
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Compared to its competitors, Naked Juice's Customer Satisfaction score is rated right above PepsiCo, and is preceded by Tropicana Beverage Group.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Tropicana Beverage Group | 100% |
![]() | Naked Juice | 86% |
![]() | PepsiCo | 79% |
![]() | Bolthouse Farms | 65% |
![]() | Evolution Fresh | 0% |
Naked Juice has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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Monrovia, CA
http://www.nakedjuice.com/
877-858-4237
Naked Juice's Customer Service score was rated highest by Female customers, and rated lowest by customers who have used Naked Juice's products/services for 5 to 10 Years.
Female customers rated Naked Juice's Customer Service score 1 stars higher than Male customers.
Naked Juice's Customer Service score was rated 3.4 stars by customers ages 18-25 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.4 | 18-25 | 3.4 |
Naked Juice's Customer Service score was rated the highest by customers who have used Naked Juice's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Compared to its competitors, Naked Juice's Customer Service score is rated right above Tropicana Beverage Group, and is preceded by Bolthouse Farms.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | PepsiCo | 3.8/5 |
![]() | Bolthouse Farms | 3.6/5 |
![]() | Naked Juice | 3.5/5 |
![]() | Tropicana Beverage Group | 3/5 |
![]() | Evolution Fresh | N/A |
Naked Juice has a 3.8/5 stars for its overall company culture rated by their employees

Naked Juice scored a 32 for Net Promoter Score and a -80 for Employee Net Promoter Score. NPS gauges how likely a customer of Naked Juice would recommend the brand to a friend. ENPS measures how likely Naked Juice employees would recommend working at Naked Juice to a friend.
| 60% | Promoters |
|---|---|
| 12% | Passive |
| 28% | Detractors |
| 0% | Promoters |
|---|---|
| 20% | Passive |
| 80% | Detractors |