

Party City is a store that provides materials for parties for anything from birthday parties to holiday parties. Among its major competitors, Party City is ranked in 5th place for NPS while Target is 1st, and Walmart is 2nd. Overall, Party City has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $668.83M
Party City's Net Promoter Score (NPS) is a -9 with 39% Promoters, 13% Passives, and 48% Detractors. Net Promoter Score tracks whether Party City's customers would recommend using the product based on a scale of -100 to 100.
| 39% | Promoters |
|---|---|
| 13% | Passives |
| 48% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2024 -11 | Apr 2024 | -11 |
Jun 2024 -11 | Jun 2024 | -11 |
Jul 2024 -9 | Jul 2024 | -9 |
Aug 2024 -9 | Aug 2024 | -9 |
Sep 2024 -9 | Sep 2024 | -9 |
Oct 2024 -8 | Oct 2024 | -8 |
Nov 2024 -9 | Nov 2024 | -9 |
Dec 2024 -10 | Dec 2024 | -10 |
Jan 2025 -10 | Jan 2025 | -10 |
Feb 2025 -10 | Feb 2025 | -10 |
Sep 2025 -10 | Sep 2025 | -10 |
Jan 2026 -10 | Jan 2026 | -10 |
Party City is ranked third for NPS among its competitors. Target and Walmart come in first and second, with Macy's coming in at #4. Among those competitors, it is the lowest valued company behind Walmart.
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Party City's NPS 9 points higher than Female customers.
Party City's NPS was rated -10 by Male customers on Comparably.
Party City's NPS was rated -19 by Female customers on Comparably.
Party City's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -34 | Caucasian | -34 |
Hispanic or Latino 90 | Hispanic or Latino | 90 |
African American/Black -10 | African American/Black | -10 |
Asian or Pacific Islander 11 | Asian or Pacific Islander | 11 |
Other -90 | Other | -90 |
Party City's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
Party City's NPS was rated the highest by customers who have used Party City's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
1 to 2 Years 40 | 1 to 2 Years | 40 |
2 to 5 Years -7 | 2 to 5 Years | -7 |
5 to 10 Years -25 | 5 to 10 Years | -25 |
Over 10 Years -22 | Over 10 Years | -22 |
Compared to its competitors, Party City's NPS is rated right above Macy's, and is preceded by Dollar Tree.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Target | 36 |
![]() | Walmart | 7 |
![]() | Oriental Trading Company | -1 |
![]() | Dollar Tree | -7 |
![]() | Party City | -9 |
![]() | Macy's | -11 |
![]() | Wayfair | -51 |
Out of the 18 Party City customer reviews 11 were positive and 7 were constructive. Party City customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Party City users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Party City's Customer Loyalty score 4% higher than Male customers.
Party City's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.
% who answered "Yes"
Party City's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
26-30 49% | 26-30 | 49% |
31-35 89% | 31-35 | 89% |
36-40 100% | 36-40 | 100% |
41-45 85% | 41-45 | 85% |
46-50 46% | 46-50 | 46% |
51-55 90% | 51-55 | 90% |
56-60 78% | 56-60 | 78% |
66+ 61% | 66+ | 61% |
Party City's Customer Loyalty score was rated the highest by customers who have used Party City's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Party City's Customer Loyalty score was rated the highest by Consumer Goods industry customers, and the lowest by Marketing, Advertising and Research industry customers.
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Compared to its competitors, Party City's Customer Loyalty score is rated right above Oriental Trading Company, and is preceded by Walmart.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Target | 82% |
![]() | Dollar Tree | 82% |
![]() | Macy's | 77% |
![]() | Walmart | 76% |
![]() | Party City | 68% |
![]() | Oriental Trading Company | 65% |
![]() | Wayfair | 61% |
Party City has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
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Party City’s product quality score is a 3 out of 5 as rated by its users and customers. Reviewers from the Consumer Goods industry rated Party City's product the highest. Reviewers from the Tech industry rated Party City the lowest at 2.7.
Party City's Product Quality score was rated highest by customers from the Consumer Goods industry, and rated lowest by Other customers.
Male customers rated Party City's Product Quality score 0.2 stars higher than Female customers.
Party City's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Hispanic or Latino 4.4 | Hispanic or Latino | 4.4 |
African American/Black 2.6 | African American/Black | 2.6 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 1.7 | Other | 1.7 |
Party City's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 3.3 | 26-30 | 3.3 |
31-35 3.3 | 31-35 | 3.3 |
36-40 2.7 | 36-40 | 2.7 |
41-45 3 | 41-45 | 3 |
46-50 2 | 46-50 | 2 |
51-55 2.4 | 51-55 | 2.4 |
56-60 3.4 | 56-60 | 3.4 |
66+ 1.8 | 66+ | 1.8 |
Party City's Product Quality score was rated the highest by customers who have used Party City's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Party City's Product Quality score was rated the highest by Consumer Goods industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Party City's Product Quality score is rated right above Wayfair, and is preceded by Macy's.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Target | 4.1/5 |
![]() | Oriental Trading Company | 3.5/5 |
![]() | Walmart | 3.5/5 |
![]() | Dollar Tree | 3.1/5 |
![]() | Macy's | 3.1/5 |
![]() | Party City | 3/5 |
![]() | Wayfair | 1.9/5 |
Party City has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Architecture and Planning industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from Party City.
Party City's ROI score was rated highest by Hispanic or Latino customers, and rated lowest by Other customers.
Male customers rated Party City's ROI score 0.1 stars higher than Female customers.
Party City's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 2.7 | African American/Black | 2.7 |
Asian or Pacific Islander 3.2 | Asian or Pacific Islander | 3.2 |
Other 1.7 | Other | 1.7 |
Party City's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 2.4 | 26-30 | 2.4 |
31-35 3.2 | 31-35 | 3.2 |
36-40 2.5 | 36-40 | 2.5 |
41-45 3.2 | 41-45 | 3.2 |
46-50 1.7 | 46-50 | 1.7 |
51-55 2.5 | 51-55 | 2.5 |
56-60 3.2 | 56-60 | 3.2 |
66+ 1.7 | 66+ | 1.7 |
Party City's ROI score was rated the highest by customers who have used Party City's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Party City's ROI score was rated the highest by Architecture and Planning industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Party City's ROI score is rated right above Wayfair, and is preceded by Macy's.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Target | 3.9/5 |
![]() | Walmart | 3.5/5 |
![]() | Oriental Trading Company | 3.4/5 |
![]() | Dollar Tree | 3.3/5 |
![]() | Macy's | 3.1/5 |
![]() | Party City | 2.9/5 |
![]() | Wayfair | 1.7/5 |
Party City has an overall Customer Satisfaction score of 51 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Party City's Customer Satisfaction score was rated highest by customers from the Architecture and Planning industry, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
Male customers rated Party City's Customer Satisfaction score 3 points higher than Female customers.
Very Satisfied | 17% | |
|---|---|---|
Satisfied | 39% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 5% | |
Very Dissatisfied | 22% |
Very Satisfied | 35% | |
|---|---|---|
Satisfied | 18% | |
Neither Satisfied nor Dissatisfied | 12% | |
Dissatisfied | 4% | |
Very Dissatisfied | 31% |
Party City's Customer Satisfaction (CSAT) score was rated 47% according to Caucasian users and customers.
Party City's Customer Satisfaction (CSAT) score was rated 89% according to Hispanic or Latino users and customers.
Party City's Customer Satisfaction (CSAT) score was rated 63% according to African American/Black users and customers.
Party City's Customer Satisfaction (CSAT) score was rated 57% according to Asian or Pacific Islander users and customers.
Party City's Customer Satisfaction (CSAT) score was rated 12% according to Other users and customers.
Party City's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 66+.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 67% | |||||||||||||||
| 26-30 | 86% | |||||||||||||||
| 31-35 | 86% | |||||||||||||||
| 36-40 | 62% | |||||||||||||||
| 41-45 | 33% | |||||||||||||||
| 46-50 | 25% | |||||||||||||||
| 51-55 | 33% | |||||||||||||||
| 56-60 | 51% | |||||||||||||||
| 66+ | 14% |
Party City's Customer Satisfaction score was rated the highest by customers who have used Party City's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Party City's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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"title": "Party City Customer Satisfaction Score by Industry",
"text": "Party City's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.",
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"stars": 0,
"csatScore": 50,
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"groupId": 522,
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{
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]
}Compared to its competitors, Party City's Customer Satisfaction score is rated right above Wayfair, and is preceded by Macy's.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Target | 79% |
![]() | Walmart | 66% |
![]() | Oriental Trading Company | 66% |
![]() | Dollar Tree | 55% |
![]() | Macy's | 52% |
![]() | Party City | 51% |
![]() | Wayfair | 26% |
Party City has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
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80 Grasslands Rd., Elmsford, NY
http://www.partycity.com
914-345-2020
Party City's Customer Service score was rated highest by customers from the Consumer Goods industry, and rated lowest by Other customers.
Male customers rated Party City's Customer Service score 0.4 stars higher than Female customers.
Party City's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
Hispanic or Latino 3.8 | Hispanic or Latino | 3.8 |
African American/Black 2.6 | African American/Black | 2.6 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
Other 1.5 | Other | 1.5 |
Party City's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 2.5 | 26-30 | 2.5 |
31-35 3.2 | 31-35 | 3.2 |
36-40 2.2 | 36-40 | 2.2 |
41-45 3.2 | 41-45 | 3.2 |
46-50 2 | 46-50 | 2 |
51-55 1.8 | 51-55 | 1.8 |
56-60 2.6 | 56-60 | 2.6 |
66+ 1.5 | 66+ | 1.5 |
Party City's Customer Service score was rated the highest by customers who have used Party City's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Party City's Customer Service score was rated the highest by Consumer Goods industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Party City's Customer Service score is rated right above Macy's, and is preceded by Dollar Tree.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Target | 4/5 |
![]() | Oriental Trading Company | 3.5/5 |
![]() | Walmart | 3.3/5 |
![]() | Dollar Tree | 3/5 |
![]() | Party City | 2.9/5 |
![]() | Macy's | 2.9/5 |
![]() | Wayfair | 1.7/5 |
Party City has a 2.5/5 stars for its overall company culture rated by their employees

Party City scored a -9 for Net Promoter Score and a -36 for Employee Net Promoter Score. NPS gauges how likely a customer of Party City would recommend the brand to a friend. ENPS measures how likely Party City employees would recommend working at Party City to a friend.
| 39% | Promoters |
|---|---|
| 13% | Passive |
| 48% | Detractors |
| 26% | Promoters |
|---|---|
| 12% | Passive |
| 62% | Detractors |