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Dollar Tree is

Ranked

#46

Retail Brands

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Dollar Tree

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Dollar Tree

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Dollar Tree is ranked #46 in Retail Brands

About Dollar Tree's Brand

At Dollar Tree, we believe that our people are the key to our success. Every individual in every department, from our stores to our corporate office, from Merchandise and Finance to Human Resources and Supply Chain, plays an important role in our organization. We are committed to fostering an environment of collaboration and respect between our team members and to finding candidates who have the ambition, creativity, and intelligence to help us reach our goals. With the right people, we can continue to make great strides in our industry. Dollar Tree’s brand is ranked #259 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Dollar Tree. When compared to other organizations within the Retail industry, Dollar Tree is ranked #46. Among its major competitors, Dollar Tree is ranked in 5th place for NPS while KMart is 1st, and Walmart is 2nd. Overall, Dollar Tree has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $30.51B

Brand at a Glance

82%

Customer Loyalty

3.1/5

Product Quality

3.3/5

Pricing

3/5

Customer Service

Dollar Tree Ranking

^#259 in Global Best Brands
^#46 in Retail
^#3 / 4 of its competitors

Dollar Tree NPS

Dollar Tree's Net Promoter Score (NPS) is a -7 with 40% Promoters, 13% Passives, and 47% Detractors. Net Promoter Score tracks whether Dollar Tree's customers would recommend using the product based on a scale of -100 to 100.

Dollar Tree Overall NPS

-7

NPS

40%	Promoters
13%	Passives
47%	Detractors

Dollar Tree NPS Trend

-100

-50

100

Summary	Date	Score
Feb 2025 -7	Feb 2025	-7
Mar 2025 -7	Mar 2025	-7
Apr 2025 -7	Apr 2025	-7
May 2025 -7	May 2025	-7
Jun 2025 -7	Jun 2025	-7
Jul 2025 -7	Jul 2025	-7
Aug 2025 -7	Aug 2025	-7
Sep 2025 -7	Sep 2025	-7
Oct 2025 -7	Oct 2025	-7
Nov 2025 -7	Nov 2025	-7
Dec 2025 -7	Dec 2025	-7
Jan 2026 -7	Jan 2026	-7

How Other Brands Compare

Dollar Tree is ranked third for NPS among its competitors. Walmart and JD.com come in first and second, with Dollar General coming in at #4. Among those competitors, it is the lowest valued company behind Walmart.

	Dollar Tree	Walmart	Dollar General	JD.com
Global Ranking	#259	#104	#335	#-
NPS	-7	7	-16	0
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	Neutral	-	-
Valuation Updated every 24 hours for public companies	$30.51B	$382.64B	$48.43B	$164.99B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Dollar Tree NPS by Gender

Female customers rated Dollar Tree's NPS 10 points higher than Male customers.

Male

-12

Dollar Tree's NPS was rated -12 by Male customers on Comparably.

36%

Promoters

16%

Passives

48%

Detractors

Female

-2

Dollar Tree's NPS was rated -2 by Female customers on Comparably.

43%

Promoters

12%

Passives

45%

Detractors

Dollar Tree NPS by Ethnicity

Dollar Tree's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian -5	Caucasian	-5
Hispanic or Latino -1	Hispanic or Latino	-1
African American/Black 12	African American/Black	12
Asian or Pacific Islander 0	Asian or Pacific Islander	0
Native American 0	Native American	0
Other -46	Other	-46

Dollar Tree NPS by Age

Dollar Tree's NPS was rated the highest by customers ages 56-60, and the lowest by customers ages 31-35.

100

Summary

Age

Promoters

Passives

Detractors

18-25

34%

16%

50%

26-30

45%

15%

40%

31-35

16%

26%

58%

36-40

40%

56%

41-45

36%

15%

49%

46-50

47%

10%

43%

51-55

34%

58%

56-60

50%

14%

36%

61-65

45%

13%

42%

66+

47%

11%

42%

Dollar Tree NPS by Usage

Dollar Tree's NPS was rated the highest by customers who have used Dollar Tree's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -40	Less than 1 Year	-40
1 to 2 Years -13	1 to 2 Years	-13
2 to 5 Years -1	2 to 5 Years	-1
5 to 10 Years -4	5 to 10 Years	-4
Over 10 Years 2	Over 10 Years	2

Dollar Tree NPS vs. Competitors

Compared to its competitors, Dollar Tree's NPS is rated right above Party City, and is preceded by SUPERVALU.

COMPANY		NPS Score
	KMart	13
	Walmart	7
	JD.com	0
	SUPERVALU	-6
	Dollar Tree	-7
	Party City	-9
	Dollar General	-11
	Dollar General	-16
	99 Cents Only Stores	-28
	Family Dollar Stores	-74

Dollar Tree NPS vs Companies in Retail

In the Retail industry, Dollar Tree's NPS is rated right below Chipotle.

COMPANY		NPS Score
	REI	53
	Costco	50
	Amazon	49
	Trader Joe's	46
	American Eagle Outfitters	44
	Bath & Body Works	38
	Target	36
	Chipotle	16
	Dollar Tree	-7

Dollar Tree Customer Reviews

Out of the 68 Dollar Tree customer reviews 44 were positive and 24 were constructive. Dollar Tree customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Dollar Tree Customer Loyalty

82%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

82% of Dollar Tree users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

82%

18%

Dollar Tree Customer Loyalty Score by Gender

Female customers rated Dollar Tree's Customer Loyalty score 11% higher than Male customers.

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Male

76%

Yes

Female

87%

Yes

Dollar Tree Customer Loyalty Score by Ethnicity

Dollar Tree's Customer Loyalty score was rated the highest by Native American customers, and the lowest by Other customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

100

out of 100

Native American

out of 100

Other

Dollar Tree Customer Loyalty Score by Age

Dollar Tree's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 18-25.

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20%

40%

60%

80%

100%

Summary	Age	Score
18-25 69%	18-25	69%
26-30 72%	26-30	72%
31-35 81%	31-35	81%
36-40 82%	36-40	82%
41-45 82%	41-45	82%
46-50 89%	46-50	89%
51-55 93%	51-55	93%
56-60 93%	56-60	93%
61-65 85%	61-65	85%
66+ 91%	66+	91%

Dollar Tree Customer Loyalty Score by Usage

Dollar Tree's Customer Loyalty score was rated the highest by customers who have used Dollar Tree's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	34%
1 to 2 Years	63%
2 to 5 Years	91%
5 to 10 Years	86%
Over 10 Years	91%

Dollar Tree Customer Loyalty Score by Industry

Dollar Tree's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Hospitality industry customers.

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Tech	74%
Accounting	91%
Aerospace and Aviation	100%
Fashion and Beauty	78%
Architecture and Planning	55%
Arts and Entertainment	88%
Automotive and Transportation	100%
Banking and Financial Services	70%
Beverage, Wine and Spirits	70%
Business and Consumer Services	81%
Construction	85%
Consumer Services	85%
Education	96%
Government and Public Policy	90%
Healthcare, Hospitals and Medicine	92%
Hospitality	55%
Individual and Family Services	100%
Insurance	100%
Marketing, Advertising and Research	66%
Non-Profit	61%
Professional Services	78%
Public Relations and Communications	100%
Restaurants	78%
Retail	92%
Warehousing	100%

Dollar Tree Customer Loyalty vs. Competitors

Compared to its competitors, Dollar Tree's Customer Loyalty score is rated right above Dollar General, and is preceded by JD.com.

COMPANY		Customer Loyalty Score
	JD.com	100%
	Dollar Tree	82%
	Dollar General	81%
	99 Cents Only Stores	81%
	Family Dollar Stores	81%
	KMart	79%
	Walmart	76%
	SUPERVALU	75%
	Dollar General	73%
	Party City	68%

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Customer Loyalty for Other Retail Brands

In the Retail industry, Dollar Tree's Customer Loyalty score is rated right above Target, and is preceded by Trader Joe's.

COMPANY		Customer Loyalty Score
	Costco	89%
	Amazon	89%
	REI	87%
	American Eagle Outfitters	87%
	Bath & Body Works	87%
	Trader Joe's	86%
	Dollar Tree	82%
	Target	82%
	Chipotle	76%

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Dollar Tree Product Quality

3.1/5

Dollar Tree has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

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Dollar Tree Product Information

Dollar Tree’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Fashion and Beauty industry rated Dollar Tree's product the highest. Reviewers from the Professional Services industry rated Dollar Tree the lowest at 3.6.

Website: http://dollartree.com

Company Size: 10,000+ Employees

Industry

Retail

Quick Insights into Dollar Tree Product Quality

Dollar Tree's Product Quality score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by customers from the Insurance industry.

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Ranked Dollar Tree Product Quality the Highest

Fashion and Beauty	4.4
Native American	4.1
61-65	3.6

Ranked Dollar Tree Product Quality the Lowest

Other	2.3
Less than 1 Year	1.8
Insurance	1.5

Dollar Tree Product Quality Score by Gender

Dollar Tree's Product Quality score was rated 3.2 by both Female and Male customers on Comparably.

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Male

3.2/5

Female

3.2/5

Dollar Tree Product Quality Score by Ethnicity

Dollar Tree's Product Quality score was rated the highest by Native American customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 3.1	Caucasian	3.1
Hispanic or Latino 3.3	Hispanic or Latino	3.3
African American/Black 3.3	African American/Black	3.3
Asian or Pacific Islander 3.8	Asian or Pacific Islander	3.8
Native American 4.1	Native American	4.1
Other 2.3	Other	2.3

Dollar Tree Product Quality Score by Age

Dollar Tree's Product Quality score was rated the highest by customers ages 61-65, and the lowest by customers ages 31-35.

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Summary	Age	Score
18-25 3.2	18-25	3.2
26-30 2.8	26-30	2.8
31-35 2.5	31-35	2.5
36-40 2.7	36-40	2.7
41-45 2.8	41-45	2.8
46-50 3.3	46-50	3.3
51-55 2.7	51-55	2.7
56-60 3.4	56-60	3.4
61-65 3.6	61-65	3.6
66+ 3.3	66+	3.3

Dollar Tree Product Quality Score by Usage

Dollar Tree's Product Quality score was rated the highest by customers who have used Dollar Tree's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	1.8
1 to 2 Years	3.3
2 to 5 Years	3.4
5 to 10 Years	3.2
Over 10 Years	3.1

Dollar Tree Product Quality Score by Industry

Dollar Tree's Product Quality score was rated the highest by Fashion and Beauty industry customers, and the lowest by Insurance industry customers.

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Tech	3
Accounting	2.7
Aerospace and Aviation	4.1
Fashion and Beauty	4.4
Architecture and Planning	2.5
Arts and Entertainment	3.1
Automotive and Transportation	4.1
Banking and Financial Services	3.8
Beverage, Wine and Spirits	2.3
Business and Consumer Services	3
Construction	3
Consumer Services	2.9
Education	3.9
Government and Public Policy	2.1
Healthcare, Hospitals and Medicine	3.1
Hospitality	3
Individual and Family Services	3.9
Insurance	1.5
Marketing, Advertising and Research	2.5
Non-Profit	3
Professional Services	3.6
Public Relations and Communications	2.5
Restaurants	3.5
Retail	3.1
Warehousing	4.4

Dollar Tree Product Quality vs. Competitors

Compared to its competitors, Dollar Tree's Product Quality score is rated right above Party City, and is preceded by Dollar General .

COMPANY		Product Quality Score
	JD.com	3.8/5
	KMart	3.6/5
	Walmart	3.5/5
	Dollar General	3.2/5
	Dollar Tree	3.1/5
	Party City	3/5
	SUPERVALU	3/5
	Dollar General	3/5
	99 Cents Only Stores	2.6/5
	Family Dollar Stores	1.6/5

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Product Quality for Other Retail Brands

In the Retail industry, Dollar Tree's Product Quality score is rated right below Chipotle.

COMPANY		Product Quality Score
	REI	4.3/5
	Costco	4.3/5
	Amazon	4.2/5
	Trader Joe's	4.2/5
	American Eagle Outfitters	4.2/5
	Bath & Body Works	4.1/5
	Target	4.1/5
	Chipotle	3.8/5
	Dollar Tree	3.1/5

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Dollar Tree Pricing

Dollar Tree ROI & Value For Money

3.3/5

Dollar Tree has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.

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Dollar Tree Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Fashion and Beauty industry. The users from the Beverage, Wine and Spirits industry think that they had the lowest ROI from Dollar Tree.

Quick Insights into Dollar Tree ROI

Dollar Tree's ROI score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by customers who have used Dollar Tree's products/services for Less than 1 Year.

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Ranked Dollar Tree ROI the Highest

Fashion and Beauty	4.9
Asian or Pacific Islander	3.8
66+	3.7

Ranked Dollar Tree ROI the Lowest

Other	2.7
Beverage, Wine and Spirits	2.1
Less than 1 Year	1.9

Dollar Tree ROI Score by Gender

Female customers rated Dollar Tree's ROI score 0.1 stars higher than Male customers.

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Male

3.4/5

Female

3.5/5

Dollar Tree ROI Score by Ethnicity

Dollar Tree's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 3.4	Caucasian	3.4
Hispanic or Latino 3.5	Hispanic or Latino	3.5
African American/Black 3.7	African American/Black	3.7
Asian or Pacific Islander 3.8	Asian or Pacific Islander	3.8
Native American 3.6	Native American	3.6
Other 2.7	Other	2.7

Dollar Tree ROI Score by Age

Dollar Tree's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 31-35.

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Summary	Age	Score
18-25 3.6	18-25	3.6
26-30 3.4	26-30	3.4
31-35 2.7	31-35	2.7
36-40 2.9	36-40	2.9
41-45 3.3	41-45	3.3
46-50 3.2	46-50	3.2
51-55 3.4	51-55	3.4
56-60 3.5	56-60	3.5
61-65 3.5	61-65	3.5
66+ 3.7	66+	3.7

Dollar Tree ROI Score by Usage

Dollar Tree's ROI score was rated the highest by customers who have used Dollar Tree's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	1.9
1 to 2 Years	3.6
2 to 5 Years	3.6
5 to 10 Years	3.5
Over 10 Years	3.4

Dollar Tree ROI Score by Industry

Dollar Tree's ROI score was rated the highest by Fashion and Beauty industry customers, and the lowest by Beverage, Wine and Spirits industry customers.

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Tech	2.9
Accounting	3.5
Aerospace and Aviation	3.8
Fashion and Beauty	4.9
Architecture and Planning	3.7
Arts and Entertainment	3.4
Automotive and Transportation	3.2
Banking and Financial Services	4.3
Beverage, Wine and Spirits	2.1
Business and Consumer Services	3.4
Construction	3.9
Consumer Services	3.5
Education	3.9
Government and Public Policy	2.3
Healthcare, Hospitals and Medicine	2.9
Hospitality	3
Individual and Family Services	4.1
Insurance	3.9
Marketing, Advertising and Research	2.4
Non-Profit	3.5
Professional Services	3.9
Public Relations and Communications	3.5
Restaurants	3.9
Retail	3.8
Warehousing	3.8

Dollar Tree Pricing vs. Competitors

Compared to its competitors, Dollar Tree's ROI score is rated right above Dollar General, and is preceded by Dollar General .

COMPANY		Pricing Score
	JD.com	3.6/5
	KMart	3.6/5
	Walmart	3.5/5
	Dollar General	3.4/5
	Dollar Tree	3.3/5
	Dollar General	3/5
	Party City	2.9/5
	SUPERVALU	2.9/5
	99 Cents Only Stores	2.8/5
	Family Dollar Stores	1.9/5

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ROI for Other Retail Brands

In the Retail industry, Dollar Tree's ROI score is rated right below Chipotle.

COMPANY		Pricing Score
	Costco	4.1/5
	Amazon	4.1/5
	REI	4.1/5
	Trader Joe's	4/5
	Target	3.9/5
	American Eagle Outfitters	3.8/5
	Bath & Body Works	3.8/5
	Chipotle	3.5/5
	Dollar Tree	3.3/5

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Dollar Tree Customer Satisfaction (CSAT)

Dollar Tree Customer Satisfaction (CSAT) Score

55 / 100

Dollar Tree has an overall Customer Satisfaction score of 55 rated by its users and customers.

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Very Satisfied	29%
Satisfied	26%
Neither Satisfied nor Dissatisfied	12%
Dissatisfied	8%
Very Dissatisfied	25%

Very Satisfied

29%

Satisfied

26%

Neither Satisfied nor Dissatisfied

12%

Dissatisfied

Very Dissatisfied

25%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Dollar Tree Customer Satisfaction

Dollar Tree's Customer Satisfaction score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers from the Government and Public Policy industry.

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Ranked Dollar Tree Customer Satisfaction the Highest

Aerospace and Aviation	100%
Native American	80%
56-60	76%

Ranked Dollar Tree Customer Satisfaction the Lowest

Other	37%
31-35	30%
Government and Public Policy	25%

Dollar Tree Customer Satisfaction Score by Gender

Male customers rated Dollar Tree's Customer Satisfaction score 6 points higher than Female customers.

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63 / 100

Male

	Very Satisfied	28%
	Satisfied	35%
	Neither Satisfied nor Dissatisfied	11%
	Dissatisfied	7%
	Very Dissatisfied	19%

57 / 100

Female

	Very Satisfied	32%
	Satisfied	25%
	Neither Satisfied nor Dissatisfied	10%
	Dissatisfied	8%
	Very Dissatisfied	25%

Dollar Tree Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Dollar Tree's Customer Satisfaction (CSAT) score was rated 59% according to Caucasian users and customers.

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59 / 100

Very Satisfied	30%
Satisfied	29%
Neither Satisfied nor Dissatisfied	12%
Dissatisfied	5%
Very Dissatisfied	24%

Very Satisfied

30%

Satisfied

29%

Neither Satisfied nor Dissatisfied

12%

Dissatisfied

Very Dissatisfied

24%

CSAT according to Hispanic or Latino

Dollar Tree's Customer Satisfaction (CSAT) score was rated 62% according to Hispanic or Latino users and customers.

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62 / 100

Very Satisfied	31%
Satisfied	31%
Neither Satisfied nor Dissatisfied	9%
Dissatisfied	6%
Very Dissatisfied	23%

Very Satisfied

31%

Satisfied

31%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

23%

CSAT according to African American/Black

Dollar Tree's Customer Satisfaction (CSAT) score was rated 60% according to African American/Black users and customers.

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60 / 100

Very Satisfied	39%
Satisfied	21%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	8%
Very Dissatisfied	24%

Very Satisfied

39%

Satisfied

21%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

24%

CSAT according to Asian or Pacific Islander

Dollar Tree's Customer Satisfaction (CSAT) score was rated 70% according to Asian or Pacific Islander users and customers.

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70 / 100

Very Satisfied	40%
Satisfied	30%
Neither Satisfied nor Dissatisfied	20%
Dissatisfied	10%
Very Dissatisfied	0%

Very Satisfied

40%

Satisfied

30%

Neither Satisfied nor Dissatisfied

20%

Dissatisfied

10%

Very Dissatisfied

CSAT according to Native American

Dollar Tree's Customer Satisfaction (CSAT) score was rated 80% according to Native American users and customers.

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80 / 100

Very Satisfied	20%
Satisfied	60%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	20%

Very Satisfied

20%

Satisfied

60%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

20%

CSAT according to Other

Dollar Tree's Customer Satisfaction (CSAT) score was rated 37% according to Other users and customers.

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37 / 100

Very Satisfied	18%
Satisfied	19%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	16%
Very Dissatisfied	39%

Very Satisfied

18%

Satisfied

19%

Neither Satisfied nor Dissatisfied

Dissatisfied

16%

Very Dissatisfied

39%

Dollar Tree Customer Satisfaction Score by Age

Dollar Tree's Customer Satisfaction score was rated the highest by customers ages 56-60, and the lowest by customers ages 31-35.

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100

Breakdown

Age

Score

18-25

63%

26-30

66%

31-35

30%

36-40

43%

41-45

62%

46-50

65%

51-55

46%

56-60

76%

61-65

57%

66+

54%

Dollar Tree Customer Satisfaction Score by Usage

Dollar Tree's Customer Satisfaction score was rated the highest by customers who have used Dollar Tree's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	39
1 to 2 Years	56
2 to 5 Years	69
5 to 10 Years	57
Over 10 Years	56

Dollar Tree Customer Satisfaction Score by Industry

Dollar Tree's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Government and Public Policy industry customers.

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	"title": "Dollar Tree Customer Satisfaction Score by Industry",
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			"label": "Tech",
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			"label": "Beverage, Wine and Spirits",
			"groupId": 502,
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			"label": "Construction",
			"groupId": 510,
			"score": 80,
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			"label": "Consumer Services",
			"groupId": 514,
			"score": 55,
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			"label": "Education",
			"groupId": 515,
			"score": 72,
			"stars": 0,
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			"label": "Government and Public Policy",
			"groupId": 521,
			"score": 25,
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			"csatScore": 25,
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		{
			"label": "Healthcare, Hospitals and Medicine",
			"groupId": 522,
			"score": 48,
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			"csatScore": 48,
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		{
			"label": "Hospitality",
			"groupId": 523,
			"score": 51,
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		{
			"label": "Individual and Family Services",
			"groupId": 525,
			"score": 75,
			"stars": 0,
			"csatScore": 75,
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			"scoreClassName": "",
			"scoreLabel": 75
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			"label": "Insurance",
			"groupId": 526,
			"score": 34,
			"stars": 0,
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			"scoreLabel": 34
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		{
			"label": "Marketing, Advertising and Research",
			"groupId": 535,
			"score": 50,
			"stars": 0,
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			"scoreLabel": 50
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		{
			"label": "Non-Profit",
			"groupId": 540,
			"score": 80,
			"stars": 0,
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			"scoreClassName": "",
			"scoreLabel": 80
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			"label": "Professional Services",
			"groupId": 549,
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			"label": "Public Relations and Communications",
			"groupId": 550,
			"score": 50,
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			"groupId": 558,
			"score": 57,
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			"label": "Retail",
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Tech	54
Accounting	51
Aerospace and Aviation	100
Architecture and Planning	50
Arts and Entertainment	55
Automotive and Transportation	50
Beverage, Wine and Spirits	67
Business and Consumer Services	47
Construction	80
Consumer Services	55
Education	72
Government and Public Policy	25
Healthcare, Hospitals and Medicine	48
Hospitality	51
Individual and Family Services	75
Insurance	34
Marketing, Advertising and Research	50
Non-Profit	80
Professional Services	50
Public Relations and Communications	50
Restaurants	57
Retail	72
Warehousing	100

Dollar Tree Customer Satisfaction vs. Competitors

Compared to its competitors, Dollar Tree's Customer Satisfaction score is rated right above Party City, and is preceded by Dollar General .

COMPANY		Customer Satisfaction (CSAT) Score
	JD.com	80%
	KMart	68%
	Walmart	66%
	SUPERVALU	64%
	Dollar General	60%
	Dollar Tree	55%
	Party City	51%
	Dollar General	50%
	99 Cents Only Stores	39%
	Family Dollar Stores	15%

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Customer Satisfaction for Other Retail Brands

In the Retail industry, Dollar Tree's Customer Satisfaction score is rated right below Chipotle.

COMPANY		Customer Satisfaction (CSAT) Score
	REI	85%
	Costco	84%
	Amazon	84%
	American Eagle Outfitters	82%
	Bath & Body Works	81%
	Target	79%
	Trader Joe's	79%
	Chipotle	62%
	Dollar Tree	55%

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Dollar Tree Customer Service

3/5

Dollar Tree has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.

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About Dollar Tree's Customer Service

Address

500 Volvo Pkwy Chesapeake, Chesapeake, VA 23320

Website

http://dollartree.com

Phone Number

757-321-5000

Dollar Tree's Social Links

linkedin.com/company/dollar-tree-stores/

Quick Insights into Dollar Tree Customer Service

Dollar Tree's Customer Service score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by customers from the Government and Public Policy industry.

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Ranked Dollar Tree Customer Service the Highest

Fashion and Beauty	4.9
Asian or Pacific Islander	3.6
56-60	3.4

Ranked Dollar Tree Customer Service the Lowest

36-40	2.1
Less than 1 Year	1.9
Government and Public Policy	1.5

Dollar Tree Customer Service Score by Gender

Male customers rated Dollar Tree's Customer Service score 0.1 stars higher than Female customers.

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Male

3.1/5

Female

3/5

Dollar Tree Customer Service Score by Ethnicity

Dollar Tree's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 3	Caucasian	3
Hispanic or Latino 3	Hispanic or Latino	3
African American/Black 3.2	African American/Black	3.2
Asian or Pacific Islander 3.6	Asian or Pacific Islander	3.6
Native American 3.3	Native American	3.3
Other 2.4	Other	2.4

Dollar Tree Customer Service Score by Age

Dollar Tree's Customer Service score was rated the highest by customers ages 56-60, and the lowest by customers ages 36-40.

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100

Summary	Age	Customer Service Score
18-25 3.1	18-25	3.1
26-30 2.9	26-30	2.9
31-35 2.9	31-35	2.9
36-40 2.1	36-40	2.1
41-45 2.7	41-45	2.7
46-50 3.1	46-50	3.1
51-55 2.5	51-55	2.5
56-60 3.4	56-60	3.4
61-65 3.2	61-65	3.2
66+ 3.1	66+	3.1

Dollar Tree Customer Service Score by Usage

Dollar Tree's Customer Service score was rated the highest by customers who have used Dollar Tree's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	1.9
1 to 2 Years	3.3
2 to 5 Years	3.1
5 to 10 Years	3.1
Over 10 Years	2.9

Dollar Tree Customer Service Score by Industry

Dollar Tree's Customer Service score was rated the highest by Fashion and Beauty industry customers, and the lowest by Government and Public Policy industry customers.

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Tech	2.8
Accounting	2.7
Aerospace and Aviation	3.9
Fashion and Beauty	4.9
Architecture and Planning	3.1
Arts and Entertainment	3.2
Automotive and Transportation	3.2
Banking and Financial Services	4.1
Beverage, Wine and Spirits	1.8
Business and Consumer Services	3.1
Construction	2.5
Consumer Services	3.1
Education	3.6
Government and Public Policy	1.5
Healthcare, Hospitals and Medicine	2.7
Hospitality	2.4
Individual and Family Services	3.5
Insurance	2
Marketing, Advertising and Research	2.4
Non-Profit	2.9
Professional Services	3.1
Public Relations and Communications	3
Restaurants	2.9
Retail	3.1
Warehousing	4.6

Dollar Tree Customer Service vs. Competitors

Compared to its competitors, Dollar Tree's Customer Service score is rated right above Dollar General, and is preceded by SUPERVALU.

COMPANY		Customer Service Score
	JD.com	4.5/5
	KMart	3.4/5
	Walmart	3.3/5
	Dollar General	3.3/5
	SUPERVALU	3.1/5
	Dollar Tree	3/5
	Dollar General	2.9/5
	Party City	2.9/5
	99 Cents Only Stores	2.6/5
	Family Dollar Stores	1.5/5

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Customer Service for Other Retail Brands

In the Retail industry, Dollar Tree's Customer Service score is rated right below Chipotle.

COMPANY		Customer Service Score
	REI	4.4/5
	Costco	4.2/5
	Amazon	4.2/5
	Trader Joe's	4.2/5
	American Eagle Outfitters	4/5
	Target	4/5
	Bath & Body Works	4/5
	Chipotle	3.6/5
	Dollar Tree	3/5

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Dollar Tree as an Employer

2.8/5

Dollar Tree has a 2.8/5 stars for its overall company culture rated by their employees

bottom

10%

CEO of Dollar Tree

Michael C. Creedon Jr.

In the Bottom 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Dollar Tree scored a -7 for Net Promoter Score and a -31 for Employee Net Promoter Score. NPS gauges how likely a customer of Dollar Tree would recommend the brand to a friend. ENPS measures how likely Dollar Tree employees would recommend working at Dollar Tree to a friend.

Net Promoter Score

-7

NPS Score

40%	Promoters
13%	Passive
47%	Detractors

Employee Net Promoter Score

-31

eNPS Score

27%	Promoters
15%	Passive
58%	Detractors

Global Ranking Snapshot

Dollar Tree is ranked #259 in the Global Top 100 Brands. It ranks just behind Red Hat and just ahead of S.C. Johnson.

RANK			INDUSTRY
257	H E B	Charles Butt	Retail
258	Red Hat	Matt Hicks	Tech
259	Dollar Tree	Michael C. Creedon Jr.	Retail
260	S.C. Johnson	H. Fisk Johnson	Consumer Goods
261	PIMCO	Emmanuel Roman	Banking and Financial Services
262	Brooks Running	Jim Weber	Fashion and Beauty
263	TD Ameritrade	Tim Hockey	Banking and Financial Services

Retail Ranking Snapshot

Dollar Tree is ranked #46 in the Retail Industry. It ranks just behind H E B and just ahead of Brooks Running.

RANK		Location
44	Macy's	Cincinnati, OH
45	H E B	San Antonio, TX
46	Dollar Tree	Chesapeake, VA
47	Brooks Running	Seattle, WA
48	Ace Hardware	Oak Brook, IL
49	Hot Topic	City Of Industry, CA
50	DSW	Columbus, OH