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Ace Hardware is

Ranked

#48

Retail Brands

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Ace Hardware

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Ace Hardware

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Ace Hardware is ranked #48 in Retail Brands

About Ace Hardware's Brand

Throughout its 85-year history, Ace has been known as the helpful hardware place by both customers and communities. Ace Hardware’s brand is ranked #265 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Ace Hardware. When compared to other organizations within the Retail industry, Ace Hardware is ranked #48. Among its major competitors, Ace Hardware is ranked in 3rd place for NPS while BEHR is 1st, and The Home Depot is 2nd. Overall, Ace Hardware has a neutral social sentiment, when analyzing social media channels and online mentions.

Brand at a Glance

80%

Customer Loyalty

3.7/5

Product Quality

3.5/5

Pricing

3.6/5

Customer Service

Ace Hardware CMO

Kim Lefko

Ace Hardware Ranking

^#265 in Global Best Brands
^#48 in Retail
^#3 / 4 of its competitors

Ace Hardware NPS

Ace Hardware's Net Promoter Score (NPS) is a 20 with 52% Promoters, 16% Passives, and 32% Detractors. Net Promoter Score tracks whether Ace Hardware's customers would recommend using the product based on a scale of -100 to 100.

Ace Hardware Overall NPS

NPS

52%	Promoters
16%	Passives
32%	Detractors

Ace Hardware NPS Trend

-100

-50

100

Summary	Date	Score
Jan 2025 20	Jan 2025	20
Feb 2025 20	Feb 2025	20
Mar 2025 19	Mar 2025	19
Apr 2025 19	Apr 2025	19
May 2025 20	May 2025	20
Jun 2025 20	Jun 2025	20
Aug 2025 20	Aug 2025	20
Sep 2025 20	Sep 2025	20
Oct 2025 19	Oct 2025	19
Nov 2025 19	Nov 2025	19
Dec 2025 20	Dec 2025	20
Jan 2026 18	Jan 2026	18

How Other Brands Compare

Ace Hardware is ranked third for NPS among its competitors. BEHR and The Home Depot come in first and second, with Lowe's Home Improvement coming in at #4.

	Ace Hardware	The Home Depot	Lowe's Home Improvement	BEHR
Global Ranking	#265	#86	#128	#-
NPS	20	21	-5	34
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	Neutral	Neutral	-
Valuation Updated every 24 hours for public companies	-	$301.06B	$136.70B	-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Ace Hardware NPS by Gender

Female customers rated Ace Hardware's NPS 6 points higher than Male customers.

Male

Ace Hardware's NPS was rated 10 by Male customers on Comparably.

48%

Promoters

14%

Passives

38%

Detractors

Female

Ace Hardware's NPS was rated 16 by Female customers on Comparably.

54%

Promoters

Passives

38%

Detractors

Ace Hardware NPS by Ethnicity

Ace Hardware's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 14	Caucasian	14
Hispanic or Latino -60	Hispanic or Latino	-60
African American/Black 14	African American/Black	14
Asian or Pacific Islander 75	Asian or Pacific Islander	75
Other -12	Other	-12

Ace Hardware NPS by Age

Ace Hardware's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.

100

Summary

Age

Promoters

Passives

Detractors

18-25

46%

23%

31%

26-30

62%

15%

23%

31-35

50%

25%

36-40

40%

10%

50%

41-45

78%

11%

46-50

42%

25%

33%

51-55

47%

12%

41%

56-60

56%

38%

61-65

50%

44%

66+

48%

52%

Ace Hardware NPS by Usage

Ace Hardware's NPS was rated the highest by customers who have used Ace Hardware's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -66	Less than 1 Year	-66
1 to 2 Years 50	1 to 2 Years	50
2 to 5 Years 12	2 to 5 Years	12
5 to 10 Years 21	5 to 10 Years	21
Over 10 Years 11	Over 10 Years	11

Ace Hardware NPS vs. Competitors

Compared to its competitors, Ace Hardware's NPS is rated right above Lowe's Home Improvement, and is preceded by The Home Depot.

COMPANY		NPS Score
	BEHR	34
	The Home Depot	21
	Ace Hardware	20
	Lowe's Home Improvement	-5
	Menards	-25

Ace Hardware NPS vs Companies in Retail

In the Retail industry, Ace Hardware's NPS is rated right above Chipotle, and is preceded by Target.

COMPANY		NPS Score
	REI	53
	Costco	50
	Amazon	49
	Trader Joe's	46
	American Eagle Outfitters	44
	Bath & Body Works	38
	Target	36
	Ace Hardware	20
	Chipotle	16

Ace Hardware Customer Reviews

Out of the 28 Ace Hardware customer reviews 22 were positive and 6 were constructive. Ace Hardware customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Ace Hardware Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Ace Hardware users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

80%

20%

Ace Hardware Customer Loyalty Score by Gender

Male customers rated Ace Hardware's Customer Loyalty score 3% higher than Female customers.

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Male

84%

Yes

Female

81%

Yes

Ace Hardware Customer Loyalty Score by Ethnicity

Ace Hardware's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Ace Hardware.

out of 100

Caucasian

100

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Other

Ace Hardware Customer Loyalty Score by Age

Ace Hardware's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Ace Hardware.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 86%	18-25	86%
26-30 79%	26-30	79%
31-35 89%	31-35	89%
36-40 82%	36-40	82%
41-45 70%	41-45	70%
46-50 85%	46-50	85%
51-55 84%	51-55	84%
56-60 83%	56-60	83%
61-65 72%	61-65	72%
66+ 84%	66+	84%

Ace Hardware Customer Loyalty Score by Usage

Ace Hardware's Customer Loyalty score was rated the highest by customers who have used Ace Hardware's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	25%
1 to 2 Years	100%
2 to 5 Years	79%
5 to 10 Years	85%
Over 10 Years	82%

Ace Hardware Customer Loyalty Score by Industry

Ace Hardware's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech	91%
Accounting	100%
Architecture and Planning	82%
Arts and Entertainment	10%
Automotive and Transportation	78%
Banking and Financial Services	100%
Business and Consumer Services	100%
Construction	67%
Consulting	78%
Consumer Goods	100%
Education	67%
Fishing and Farming	70%
Government and Public Policy	70%
Healthcare, Hospitals and Medicine	64%
Manufacturing and Machinery	64%
Marketing, Advertising and Research	70%
Retail	100%
Transportation	100%

Ace Hardware Customer Loyalty vs. Competitors

Compared to its competitors, Ace Hardware's Customer Loyalty score is rated right above Lowe's Home Improvement, and is preceded by The Home Depot.

COMPANY		Customer Loyalty Score
	BEHR	85%
	The Home Depot	81%
	Ace Hardware	80%
	Lowe's Home Improvement	77%
	Menards	77%

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Customer Loyalty for Other Retail Brands

In the Retail industry, Ace Hardware's Customer Loyalty score is rated right above Chipotle, and is preceded by Target.

COMPANY		Customer Loyalty Score
	Costco	89%
	Amazon	89%
	REI	87%
	American Eagle Outfitters	87%
	Bath & Body Works	87%
	Trader Joe's	86%
	Target	82%
	Ace Hardware	80%
	Chipotle	76%

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Ace Hardware Product Quality

3.7/5

Ace Hardware has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

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Ace Hardware Product Information

Ace Hardware’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Consumer Goods industry rated Ace Hardware's product the highest. Reviewers from the Automotive and Transportation industry rated Ace Hardware the lowest at 4.1.

Website: http://www.acehardware.com/

Company Size: 5,001-10,000 Employees

Industry

Ecommerce and Marketplaces

Hardware and Devices

Marketplaces

Quick Insights into Ace Hardware Product Quality

Ace Hardware's Product Quality score was rated highest by customers from the Consumer Goods industry, and rated lowest by customers from the Arts and Entertainment industry.

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Ranked Ace Hardware Product Quality the Highest

Consumer Goods	5
1 to 2 Years	4.7
41-45	4.5

Ranked Ace Hardware Product Quality the Lowest

Hispanic or Latino	2.8
Less than 1 Year	2.3
Arts and Entertainment	2.1

Ace Hardware Product Quality Score by Gender

Female customers rated Ace Hardware's Product Quality score 0.1 stars higher than Male customers.

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Male

3.6/5

Female

3.7/5

Ace Hardware Product Quality Score by Ethnicity

Ace Hardware's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

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Summary	Ethnicity	Score
Caucasian 3.6	Caucasian	3.6
Hispanic or Latino 2.8	Hispanic or Latino	2.8
African American/Black 3.8	African American/Black	3.8
Asian or Pacific Islander 4.5	Asian or Pacific Islander	4.5
Other 3.4	Other	3.4

Ace Hardware Product Quality Score by Age

Ace Hardware's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.

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Summary	Age	Score
18-25 4.2	18-25	4.2
26-30 4	26-30	4
31-35 3.7	31-35	3.7
36-40 3.6	36-40	3.6
41-45 4.5	41-45	4.5
46-50 3.4	46-50	3.4
51-55 3.9	51-55	3.9
56-60 3.7	56-60	3.7
61-65 3.5	61-65	3.5
66+ 2.8	66+	2.8

Ace Hardware Product Quality Score by Usage

Ace Hardware's Product Quality score was rated the highest by customers who have used Ace Hardware's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	2.3
1 to 2 Years	4.7
2 to 5 Years	3.6
5 to 10 Years	3.9
Over 10 Years	3.5

Ace Hardware Product Quality Score by Industry

Ace Hardware's Product Quality score was rated the highest by Consumer Goods industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech	3.8
Accounting	4.4
Architecture and Planning	3.5
Arts and Entertainment	2.1
Automotive and Transportation	4.1
Banking and Financial Services	4.3
Business and Consumer Services	4.2
Construction	2.6
Consulting	4.7
Consumer Goods	5
Education	4.2
Fishing and Farming	3.8
Government and Public Policy	3.1
Healthcare, Hospitals and Medicine	2.6
Manufacturing and Machinery	3.9
Marketing, Advertising and Research	3.5
Retail	5
Transportation	4.1

Ace Hardware Product Quality vs. Competitors

Compared to its competitors, Ace Hardware's Product Quality score is rated right above The Home Depot, and is preceded by BEHR.

COMPANY		Product Quality Score
	BEHR	4.1/5
	Ace Hardware	3.7/5
	The Home Depot	3.6/5
	Lowe's Home Improvement	3.1/5
	Menards	2.7/5

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Product Quality for Other Retail Brands

In the Retail industry, Ace Hardware's Product Quality score is rated right below Chipotle.

COMPANY		Product Quality Score
	REI	4.3/5
	Costco	4.3/5
	Amazon	4.2/5
	Trader Joe's	4.2/5
	American Eagle Outfitters	4.2/5
	Bath & Body Works	4.1/5
	Target	4.1/5
	Chipotle	3.8/5
	Ace Hardware	3.7/5

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Ace Hardware Pricing

Ace Hardware ROI & Value For Money

3.5/5

Ace Hardware has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.

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Ace Hardware Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Retail industry. The users from the Construction industry think that they had the lowest ROI from Ace Hardware.

Quick Insights into Ace Hardware ROI

Ace Hardware's ROI score was rated highest by customers from the Retail industry, and rated lowest by customers who have used Ace Hardware's products/services for Less than 1 Year.

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Ranked Ace Hardware ROI the Highest

Retail	4.9
1 to 2 Years	4.6
Asian or Pacific Islander	4.5

Ranked Ace Hardware ROI the Lowest

Hispanic or Latino	2.1
Construction	2
Less than 1 Year	1.9

Ace Hardware ROI Score by Gender

Female customers rated Ace Hardware's ROI score 0.3 stars higher than Male customers.

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Male

3.3/5

Female

3.6/5

Ace Hardware ROI Score by Ethnicity

Ace Hardware's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

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Summary	Ethnicity	Score
Caucasian 3.3	Caucasian	3.3
Hispanic or Latino 2.1	Hispanic or Latino	2.1
African American/Black 4	African American/Black	4
Asian or Pacific Islander 4.5	Asian or Pacific Islander	4.5
Other 3.1	Other	3.1

Ace Hardware ROI Score by Age

Ace Hardware's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.

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Summary	Age	Score
18-25 3.8	18-25	3.8
26-30 3.9	26-30	3.9
31-35 3.4	31-35	3.4
36-40 3.1	36-40	3.1
41-45 4.1	41-45	4.1
46-50 3.1	46-50	3.1
51-55 3.5	51-55	3.5
56-60 3.3	56-60	3.3
61-65 3.1	61-65	3.1
66+ 3.1	66+	3.1

Ace Hardware ROI Score by Usage

Ace Hardware's ROI score was rated the highest by customers who have used Ace Hardware's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	1.9
1 to 2 Years	4.6
2 to 5 Years	3.5
5 to 10 Years	3.4
Over 10 Years	3.2

Ace Hardware ROI Score by Industry

Ace Hardware's ROI score was rated the highest by Retail industry customers, and the lowest by Construction industry customers.

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Tech	3.7
Accounting	4.1
Architecture and Planning	3.3
Arts and Entertainment	2.6
Automotive and Transportation	3.9
Banking and Financial Services	4.1
Business and Consumer Services	3.5
Construction	2
Consulting	3.5
Consumer Goods	4.6
Education	3.9
Fishing and Farming	4.6
Government and Public Policy	2.3
Healthcare, Hospitals and Medicine	2.3
Manufacturing and Machinery	3.4
Marketing, Advertising and Research	2.8
Retail	4.9
Transportation	4.1

Ace Hardware Pricing vs. Competitors

Compared to its competitors, Ace Hardware's ROI score is rated right above Lowe's Home Improvement, and is preceded by The Home Depot.

COMPANY		Pricing Score
	BEHR	3.9/5
	The Home Depot	3.6/5
	Ace Hardware	3.5/5
	Lowe's Home Improvement	3/5
	Menards	2.8/5

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ROI for Other Retail Brands

In the Retail industry, Ace Hardware's ROI score is rated right above Chipotle, and is preceded by Bath & Body Works.

COMPANY		Pricing Score
	Costco	4.1/5
	Amazon	4.1/5
	REI	4.1/5
	Trader Joe's	4/5
	Target	3.9/5
	American Eagle Outfitters	3.8/5
	Bath & Body Works	3.8/5
	Ace Hardware	3.5/5
	Chipotle	3.5/5

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Ace Hardware Customer Satisfaction (CSAT)

Ace Hardware Customer Satisfaction (CSAT) Score

69 / 100

Ace Hardware has an overall Customer Satisfaction score of 69 rated by its users and customers.

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Very Satisfied	48%
Satisfied	21%
Neither Satisfied nor Dissatisfied	10%
Dissatisfied	3%
Very Dissatisfied	18%

Very Satisfied

48%

Satisfied

21%

Neither Satisfied nor Dissatisfied

10%

Dissatisfied

Very Dissatisfied

18%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Ace Hardware Customer Satisfaction

Ace Hardware's Customer Satisfaction score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers from the Arts and Entertainment industry.

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Ranked Ace Hardware Customer Satisfaction the Highest

Banking and Financial Services	100%
1 to 2 Years	87%
41-45	86%

Ranked Ace Hardware Customer Satisfaction the Lowest

36-40	50%
Hispanic or Latino	20%
Arts and Entertainment	0%

Ace Hardware Customer Satisfaction Score by Gender

Female customers rated Ace Hardware's Customer Satisfaction score 10 points higher than Male customers.

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62 / 100

Male

	Very Satisfied	47%
	Satisfied	15%
	Neither Satisfied nor Dissatisfied	3%
	Dissatisfied	6%
	Very Dissatisfied	29%

72 / 100

Female

	Very Satisfied	54%
	Satisfied	18%
	Neither Satisfied nor Dissatisfied	8%
	Dissatisfied	2%
	Very Dissatisfied	18%

Ace Hardware Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Ace Hardware's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.

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67 / 100

Very Satisfied	54%
Satisfied	13%
Neither Satisfied nor Dissatisfied	5%
Dissatisfied	4%
Very Dissatisfied	24%

Very Satisfied

54%

Satisfied

13%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

24%

CSAT according to Hispanic or Latino

Ace Hardware's Customer Satisfaction (CSAT) score was rated 20% according to Hispanic or Latino users and customers.

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20 / 100

Very Satisfied	20%
Satisfied	0%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	80%

Very Satisfied

20%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

80%

CSAT according to African American/Black

Ace Hardware's Customer Satisfaction (CSAT) score was rated 83% according to African American/Black users and customers.

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83 / 100

Very Satisfied	67%
Satisfied	16%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	17%

Very Satisfied

67%

Satisfied

16%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

17%

CSAT according to Asian or Pacific Islander

Ace Hardware's Customer Satisfaction (CSAT) score was rated 82% according to Asian or Pacific Islander users and customers.

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82 / 100

Very Satisfied	55%
Satisfied	27%
Neither Satisfied nor Dissatisfied	9%
Dissatisfied	0%
Very Dissatisfied	9%

Very Satisfied

55%

Satisfied

27%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

Ace Hardware's Customer Satisfaction (CSAT) score was rated 53% according to Other users and customers.

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53 / 100

Very Satisfied	29%
Satisfied	24%
Neither Satisfied nor Dissatisfied	12%
Dissatisfied	11%
Very Dissatisfied	24%

Very Satisfied

29%

Satisfied

24%

Neither Satisfied nor Dissatisfied

12%

Dissatisfied

11%

Very Dissatisfied

24%

Ace Hardware Customer Satisfaction Score by Age

Ace Hardware's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.

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100

Breakdown

Age

Score

18-25

72%

26-30

60%

31-35

71%

36-40

50%

41-45

86%

46-50

60%

51-55

65%

56-60

69%

61-65

54%

66+

64%

Ace Hardware Customer Satisfaction Score by Usage

Ace Hardware's Customer Satisfaction score was rated the highest by customers who have used Ace Hardware's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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1 to 2 Years	87
2 to 5 Years	66
5 to 10 Years	69
Over 10 Years	63

Ace Hardware Customer Satisfaction Score by Industry

Ace Hardware's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Arts and Entertainment industry customers.

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			"score": 77,
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			"csatScore": 77,
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			"score": 83,
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		{
			"label": "Architecture and Planning",
			"groupId": 498,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Architecture and Planning customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		},
		{
			"label": "Arts and Entertainment",
			"groupId": 499,
			"score": 0,
			"stars": 0,
			"csatScore": 0,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Arts and Entertainment customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 0
		},
		{
			"label": "Banking and Financial Services",
			"groupId": 501,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Banking and Financial Services customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Business and Consumer Services",
			"groupId": 504,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Business and Consumer Services customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Construction",
			"groupId": 510,
			"score": 27,
			"stars": 0,
			"csatScore": 27,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Construction customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 27
		},
		{
			"label": "Consulting",
			"groupId": 511,
			"score": 75,
			"stars": 0,
			"csatScore": 75,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Consulting customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 75
		},
		{
			"label": "Consumer Goods",
			"groupId": 513,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Consumer Goods customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Education",
			"groupId": 515,
			"score": 80,
			"stars": 0,
			"csatScore": 80,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Education customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 80
		},
		{
			"label": "Healthcare, Hospitals and Medicine",
			"groupId": 522,
			"score": 57,
			"stars": 0,
			"csatScore": 57,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Healthcare, Hospitals and Medicine customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 57
		},
		{
			"label": "Retail",
			"groupId": 559,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Ace Hardware's Customer Satisfaction score is  rated by Retail customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		}
	]
}

Tech	77
Accounting	83
Architecture and Planning	33
Arts and Entertainment	0
Banking and Financial Services	100
Business and Consumer Services	100
Construction	27
Consulting	75
Consumer Goods	100
Education	80
Healthcare, Hospitals and Medicine	57
Retail	100

Ace Hardware Customer Satisfaction vs. Competitors

Compared to its competitors, Ace Hardware's Customer Satisfaction score is rated right above The Home Depot, and is preceded by BEHR.

COMPANY		Customer Satisfaction (CSAT) Score
	BEHR	77%
	Ace Hardware	69%
	The Home Depot	68%
	Menards	45%
	Lowe's Home Improvement	39%

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Customer Satisfaction for Other Retail Brands

In the Retail industry, Ace Hardware's Customer Satisfaction score is rated right above Chipotle, and is preceded by Trader Joe's.

COMPANY		Customer Satisfaction (CSAT) Score
	REI	85%
	Costco	84%
	Amazon	84%
	American Eagle Outfitters	82%
	Bath & Body Works	81%
	Target	79%
	Trader Joe's	79%
	Ace Hardware	69%
	Chipotle	62%

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Ace Hardware Customer Service

3.6/5

Ace Hardware has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Ace Hardware's Customer Service

Address

Oak Brook, IL

Website

http://www.acehardware.com/

Quick Insights into Ace Hardware Customer Service

Ace Hardware's Customer Service score was rated highest by customers from the Retail industry, and rated lowest by customers who have used Ace Hardware's products/services for Less than 1 Year.

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Ranked Ace Hardware Customer Service the Highest

Retail	5
Asian or Pacific Islander	4.6
1 to 2 Years	4.4

Ranked Ace Hardware Customer Service the Lowest

Construction	1.6
Hispanic or Latino	1.6
Less than 1 Year	1.5

Ace Hardware Customer Service Score by Gender

Female customers rated Ace Hardware's Customer Service score 0.2 stars higher than Male customers.

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Male

3.3/5

Female

3.5/5

Ace Hardware Customer Service Score by Ethnicity

Ace Hardware's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 3.4	Caucasian	3.4
Hispanic or Latino 1.6	Hispanic or Latino	1.6
African American/Black 3.1	African American/Black	3.1
Asian or Pacific Islander 4.6	Asian or Pacific Islander	4.6
Other 2.7	Other	2.7

Ace Hardware Customer Service Score by Age

Ace Hardware's Customer Service score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.

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100

Summary	Age	Customer Service Score
18-25 3.9	18-25	3.9
26-30 3.4	26-30	3.4
31-35 3.7	31-35	3.7
36-40 3.4	36-40	3.4
41-45 4.4	41-45	4.4
46-50 3.2	46-50	3.2
51-55 3.5	51-55	3.5
56-60 3.8	56-60	3.8
61-65 3.1	61-65	3.1
66+ 2.7	66+	2.7

Ace Hardware Customer Service Score by Usage

Ace Hardware's Customer Service score was rated the highest by customers who have used Ace Hardware's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	1.5
1 to 2 Years	4.4
2 to 5 Years	3.4
5 to 10 Years	3.4
Over 10 Years	3.3

Ace Hardware Customer Service Score by Industry

Ace Hardware's Customer Service score was rated the highest by Retail industry customers, and the lowest by Construction industry customers.

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Tech	3.6
Accounting	3.8
Architecture and Planning	2.5
Arts and Entertainment	2.1
Automotive and Transportation	3.9
Banking and Financial Services	4.1
Business and Consumer Services	4
Construction	1.6
Consulting	4.5
Consumer Goods	4.5
Education	4.2
Fishing and Farming	4.8
Government and Public Policy	2
Healthcare, Hospitals and Medicine	2.6
Manufacturing and Machinery	3.5
Marketing, Advertising and Research	3.5
Retail	5
Transportation	3.6

Ace Hardware Customer Service vs. Competitors

Compared to its competitors, Ace Hardware's Customer Service score is rated right above Lowe's Home Improvement, and is preceded by The Home Depot.

COMPANY		Customer Service Score
	BEHR	4/5
	The Home Depot	3.6/5
	Ace Hardware	3.6/5
	Lowe's Home Improvement	2.9/5
	Menards	2.5/5

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Customer Service for Other Retail Brands

In the Retail industry, Ace Hardware's Customer Service score is rated right above Chipotle, and is preceded by Bath & Body Works.

COMPANY		Customer Service Score
	REI	4.4/5
	Costco	4.2/5
	Amazon	4.2/5
	Trader Joe's	4.2/5
	American Eagle Outfitters	4/5
	Target	4/5
	Bath & Body Works	4/5
	Ace Hardware	3.6/5
	Chipotle	3.6/5

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Ace Hardware as an Employer

3.5/5

Ace Hardware has a 3.5/5 stars for its overall company culture rated by their employees

top

40%

CEO of Ace Hardware

John Venhuizen

In the Top 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Ace Hardware scored a 20 for Net Promoter Score and a -6 for Employee Net Promoter Score. NPS gauges how likely a customer of Ace Hardware would recommend the brand to a friend. ENPS measures how likely Ace Hardware employees would recommend working at Ace Hardware to a friend.

Net Promoter Score

NPS Score

52%	Promoters
16%	Passive
32%	Detractors

Employee Net Promoter Score

-6

eNPS Score

38%	Promoters
18%	Passive
44%	Detractors

Global Ranking Snapshot

Ace Hardware is ranked #265 in the Global Top 100 Brands. It ranks just behind Avery Dennison and just ahead of Columbia Sportswear.

RANK			INDUSTRY
263	TD Ameritrade	Tim Hockey	Banking and Financial Services
264	Avery Dennison	Mitchell Butier	Energy and Manufacturing
265	Ace Hardware	John Venhuizen	Retail
266	Columbia Sportswear	Timothy Boyle	Fashion and Beauty
267	CBRE	Bob Sulentic	Business and Consumer Services
268	NetApp	George Kurian	Tech
269	Oakley	Luca Tait	Fashion and Beauty

Retail Ranking Snapshot

Ace Hardware is ranked #48 in the Retail Industry. It ranks just behind Brooks Running and just ahead of Hot Topic.

RANK		Location
46	Dollar Tree	Chesapeake, VA
47	Brooks Running	Seattle, WA
48	Ace Hardware	Oak Brook, IL
49	Hot Topic	City Of Industry, CA
50	DSW	Columbus, OH
51	Shake Shack	New York City, NY
52	Rite Aid	Harrisburg, PA